Download pdf - Patisserie Boutique Promotion

8/13/2019 Patisserie Boutique Promotion

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P tisserie Boutique Promotion

Designed by Siyuan Pu

SI 520 Graphic Design

Final Project


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LOGOTYPE GUIDE

Free Space Guide 1:

Free Space Guide 2:

Typeface: Valentina

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Glyphs


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HOMEOUR STORY

CAKES

PATISSERIE

BLOG

CONTACT US

ORDER

Hot News | RSS Feeds | Media Info | Environment | Jobs | Contact Us | 2013 Sweetology Ptisserie

Lorem ipsum dolor sit amet,consectetur adipiscing elit. Integer

condimentum egestas velit pellentesque

ullamcorper. Phasellus aliquam pretiumrhoncus. Etiam et odio adipiscing,pharetra nisl a, commodo leo. Donec ut

felis magna. Morbi adipiscingsollicitudin ante sed blandit. Nulla

quam purus, consequat vitae tortor ut,tempus posuere neque. In et risus lacus.

Phasellus dictum hendrerit purus eueuismod. Aenean vel neque sed nulla

porta elementum id non tellus.

Mark BloomPastry Chef


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HOMEOUR STORY

CAKES

PATISSERIE

BLOG

CONTACT US

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Cakes

1 2 3 4

December in the Boutique



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HOME

OUR STORY

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PATISSERIE

BLOG

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Cakes

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December in the Boutique


Green Tea Mousse Cake


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PATISSERIE

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Cakes

Green Tea Mousse Cake

DESCRIPTION

Fine green tea powder is infused into everyelement of our delicate Green Tea Mille Crpes,a sight to behold with no less than twenty lacythin crpes enveloping the lightest pastry cream,

vibrant green tea flavors gently humming in the

background. Powdered green tea to top.

NUTRITION FACTS

Sugar 20gFat 25gSodium 0mgCholesterol 0mg

ORDER NOW



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HOME

OUR STORY

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PATISSERIE

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Contact Us

New York Boutique

320 Madison Ave, New York, NY, 10021Phone: 173-818-3668E-mail: [email protected]

Los Angeles Boutique

876 West 2nd Street, Los Angeles, CA, 90046Phone: 565-786-3668E-mail: [email protected]

New York

E-Mail Questions

If you would like to send us an email for questions, fill the form below and wewill get back to you in 48 business hours.

SUBMIT

Los Angeles

Your Name

Your E-mail

Your Message



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Mrk P Owner/Pastry Chef

P: 734-834-3212E: [email protected]

320 Madison Ave, New York,NY, 10021


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IDENTITY GUIDE

Color Palette

Primary Identity Color

Additional Color: Textures + Tint

R 0 G 0 B 0

C 75 M 68 Y 67 K 90

HEX #000000

R 109 G 110 B 112

C 58 M 49 Y 47 K 15

HEX #6D6E70

R 255 G 255 B 255

C 0 M 0 Y 0 K 0

HEX #FFFFFF

R 37 G 37 B 37

C 71 M 65 Y 64 K 69

HEX #252525

Color Harmony

Neutral Harmony

Typography Structure

Website Typeface: Georgia

Georgia Regular



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Georgia Bold



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Georgia Bold Italic

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Website Typography Structure

Head_1: Georigia, regular, 20 pt, #FFFFFFHead_2: Georigia, regular, 16 pt, #FFFFFFBody: Georigia, regular, 12 pt, #FFFFFF

UI ElementSocial Media Icon

Botton

SUBMIT ORDER NOW

HyperlinkE-mail: [email protected]

Input Field

Your Name

Your E-mail

Your Message

Concept and Design

I use Black, Gray, and White (Neutral Homany) as my

color palette for my website design as well as

logotype. There are two main reasons for choosing

this color palette. First, it looks elegant. and it is also

one of the most classic color combination, and goes

well on different media. Second, since I am doing a

promotion for a patisserie boutique, there are many

colors for desserts, so I dont want my logo and

website using other colors to mass up.

For the typeface on website, I choose Georigia, serif

typeface, it is a websafe font, and also looks elegant.

It is also clarity on computer and mobile divice even

at small size.

For the typeface on mobile device, I choose

Helvetica Neue, sans serif typeface, simple reason

for using this typeface is that it displays well on iOS 7

on iPhone.

The image I choose for the website using most the

same style images. and for the background iamge, I

apply lens blur to make customers focus more on the

context.

The use neutral harmony that dominates my identity

Mobile Typeface: Helvetica Neue

Helvetica Neue Regular

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