Online Reputation Management for Businesses: Top 7 Tips

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    28-Nov-2014

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http://www.integratedreturns.com/services/online-reputation-management/Online Presence Building and Online Reputation Management are an important part of running a successful business today.Based on the current state of the perceived reputation you and your company have online, your prospects and clients make decisions on whether they want to choose your services and products over your competitors services and products. A wide range of online platforms can be used to build up online you online reputation including your professional website, blog and Facebook, Twitter, LinkedIn and YouTube accounts. If you dont have time to learn or manage the complex online property network necessary for a well-groomed Online Presence or constantly observe the online streams of discussion about you and your company, contact Virpi Tervonen at www.IntegratedReturns.com

Transcript

  • 1. Virpi Tervonen IntegratedReturns.com Online Top 7 Online Reputation Reputation ManagementManagement Tips for Small Businesses
  • 2. By Virpi Tervonen Online Presence Expert for Businesses#1 View the Search Resultslike your target market does Your Google results are personalized When you Google your name or your business name, your Search Results are based on your previous online behaviour and geographical location
  • 3. By Virpi Tervonen Online Presence Expert for Businesses #1 View the Search Results like your target market does Strippersonalization from the Search Results Perform a search at Google Go to your browsers address bar with the long search string URL Add &pws=0 at the end of the URL The simple string above will remove most (but probably not all) personalization
  • 4. By Virpi Tervonen Online Presence Expert for Businesses#2 Review Your OnlinePresence Monthly Google your name or your business name monthly Document the mentions, the URL of the mention, and the sentiment (positive, negative, or neutral) Respond according to your Companys Social Media Guidelines how to respond to the mentions
  • 5. By Virpi Tervonen Online Presence Expert for Businesses#3 Mention Your BusinessName Optimize several pages on your website and other online properties of yours with your company name Ensure that you have pages optimized with the name of your key people (like you) as well Proper optimization brings ultimate authority for your company
  • 6. By Virpi Tervonen Online Presence Expert for Businesses#4 Link to Positive Mentions Linking to positive mentions about you and your business from your website and other online properties is a powerful Online Reputation Management technique Use your name or your business name as the anchor text
  • 7. By Virpi Tervonen Online Presence Expert for Businesses#5 Optimize your socialmedia accounts Your Facebook Business Page should be optimized for your company name Vanity URL Timeline Images Follow the rules to maximize your Facebook Business Page! Ifyou need help with Facebook Business page, simply contact us at IntegratedReturns.com!
  • 8. By Virpi Tervonen Online Presence Expert for Businesses#5 Optimize your socialmedia accounts Your Twitter, Pinterest, YouTube and LinkedIn account should be optimized for your name and your company name too! If you need help with your Social Media Optimization & Management, simply contact us at IntegratedReturns.com!
  • 9. By Virpi Tervonen Online Presence Expert for Businesses#6 Make the News Online Press Releases give you instant authority Powerful & under-utilized Online Reputation Strategy If you dont know what to write or dont have the time, simply contact us at IntegratedReturns.com we make you the Good News!
  • 10. By Virpi Tervonen Online Presence Expert for Businesses#7 Stay on Track! The biggest mistake in Online Presence Building and Online Reputation Management is starting and then forgetting it If you dont have time or dont want to go through thousands of hours of trying to learn hire a professional Online Presence Expert to do it for you
  • 11. By Virpi Tervonen Online Presence Expert for BusinessesIt is YOUR Online Reputation Take good care of building your Online Presence and Reputation and it will take care of you and your business! We can build you a GREAT Online Presence and manage it for you Simply contact us at www.IntegratedReturns.com now!

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