5 CONTENT MARKETING TIPS FOR 2016

Quality

You only have seconds to get the consumer's attention.

61% of marketing teams meet at least once a week to focus on the strategy and goals.

Last 5 years content marketing is more enough.

Personalization

Your consumer's mobile phone is checked 150x a day.

Create "living" interactive experiences providing a call-to-action that encourages engagement.

Diversify

Social media platforms are important but there are other types of content needed in your strategy.

Top Tactics:

92% Social media 83% E-newsletters 81% Articles on company

website 80% Blogs 77% Events 77% Case studies 76% Videos

Top social platform for B2B LinkedIn and Twitter

Document Strategy

48% of B2B Marketers do not document their content strategy. Therefore only 21% of B2B marketers have tracked their ROI on Content marketing.

70% B2B marketers understand the importance of content marketing.

Amplification

As people look tom their mobile devices for immediate answers, build on what Google calls " micro-moments".

"I need it now" "I want to go" "I want to do" "I want to buy"

Are you understand Clearly

CONTENT MARKETING TIPS