S.Ahmed DM - PPT

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  1. 1. Trained By Sandeep Reddy Santhosham CEO at DIGITAL NEST Contact Number: +91-9030203388, 9030455841, 040-65544336 Mail :info@digitalnest.in Address:- C/O.Technopad Institute Flat No 202, 2nd Floor, Sri Swathi Anukar Complex, Beside Aditya Trade Centre, Opposite Lane Of Satyam Theater, Above ICICI ATM, Ameerpet, Hyderabad ,India- 500016 3/22/2015 Syed Ahmed ph:7702034270 Email:syedtec@gmail.com 1 Digital marketing Executive
  2. 2. DIGITAL MARKETING FOR 3/22/2015 Syed Ahmed ph:7702034270 Email:syedtec@gmail.com 2
  3. 3. Name : SYED AHMED Career objective : To achieve success in the field of digital marketing and grow with the organization. Educational Qualification : B.E with C.S.E from Deccan College Of Engineering and Technology,Hyderabad,India. Diploma of Business Management, Advanced Diploma of Management and Frontline Management from AITM(Australian Institute Of Technology And Management) Brisbane, Australia. Experience: Works as Desktop Support Engineer in Brisbane, Australia. 3/22/2015 Syed Ahmed ph:7702034270 Email:syedtec@gmail.com 3
  4. 4. Digital Marketing Implementation Chart SEO SEM SMO E-mail marketing Affiliate Marketing 3/22/2015 Syed Ahmed ph:7702034270 Email:syedtec@gmail.com 4
  5. 5. Introduction: Barbeque Nation is one of the most successful casual dining restaurant chains in India. The entire cuisine is a happy blend of American, Mediterranean, Oriental and Indian and is available in both vegetarian and non-vegetarian choices. Our unique live-grill embedded on your table allow you and your friends to sit around it and experience the warmth of a barbeque party right at your table. You can grill your own starters in a choice of flavours we provide you with the marinades and sauces and enjoy them right off the grill . nice and relaxing evening with friends, colleagues or family members. You can grill your own starters in a choice of flavours we provide you with the marinades and sauces and enjoy them right off the grill! The buffet is full-course with a full complement of soups, salads, main dishes and desserts. In some of other outlets they even have live DJs to liven up the evening and get you in that party mood! 3/22/2015 Syed Ahmed ph:7702034270 Email:syedtec@gmail.com 5
  6. 6. 3/22/2015 Syed Ahmed ph:7702034270 Email:syedtec@gmail.com 6 S.E.O Keywor d analysis Compet ition analysis On page optimiz ation Server side optimiz ation Web position analysis Off page optimiz ation Busines s Analysis
  7. 7. Business pages Non-Vegetarian Vegetarian Chicken Mutton Fish Prawn Crab Desserts Gulab jammun Kesari phirnee Dates and coconut pie Chocolate brownie Kulfi Gobi mutter adrakki Dal-e-dum Vegetable jalfrazi Kadai paneer Tomato dhania soup Salads German potato salad Waldorf salad Kimchi salad Chick peas salad Fathus salad 3/22/2015 Syed Ahmed ph:7702034270 Email:syedtec@gmail.com 7 1.Home page 2. Menu
  8. 8. First Priority Keywords Restaurants in hyderabad. Restaurants in pune. Restaurants in Marina bay sands. Best restaurants in hyderabad. Top restaurants in delhi. Top restaurants in mumbai. Restaurants at hyderabad airport. Restaurants for couples. Restaurants for sale. Restaurants for sale in bangalore. Restaurants for sale in chennai. Restaurants for family in singapore. Restaurants for couple in NYC. Restaurants for couples in manila. Restaurants at palladium. 3/22/2015 Syed Ahmed ph:7702034270 Email:syedtec@gmail.com 8
  9. 9. Restaurants in Hitech city. Restaurants in hubli. Restaurants in jayanagar. Restaurants in andheriwest. Restaurants in hsr layout. Restaurants in banden. Restaurants in hauz khas village. Restaurants for sale in hyderabad. Restaurants for couples in chennai. Restaurants for lunch in bangalore. Restaurants for rent in bangalore. Best restaurants for Valentines day in delhi. Top restaurant in hyderabad. Top restaurent in delhi. Top restaurant in chennai. 3/22/2015 Syed Ahmed ph:7702034270 Email:syedtec@gmail.com 9
  10. 10. Top restaurant in bangalore. Top restaurant in pune. Top restaurant in kolkata. Top restaurant in goa. Top restaurant in jaipur. Top restaurant for valentine day. Top restaurant for birthdays. Top restaurant for lunch in london. Best restaurant for vegetarian. Best restaurant for non-veg in bangalore. 3/22/2015 Syed Ahmed ph:7702034270 Email:syedtec@gmail.com 10
  11. 11. Palm court restaurant. Chillis restaurant. Local restaurant. Greenhouse restaurants. Restaurants for lease. Restaurants for rent. Spanish restaurant. Greek restaurant. Halal restaurant. 3/22/2015 Syed Ahmed ph:7702034270 Email:syedtec@gmail.com 11
  12. 12. Competition analysis S. N O URL P R I Age Quality Remarks 1. http://rentals.sulekha.co m/chennai-rent- commercial-restaurant- bar-hotel 1 0 N/A Meta description not good, xml site missing Average 2. http://chennai.quikr.com/ restaurant-for-lease- commercial-property-for- sale/restaurant-for-lease 0 0 N/A Meta description and keywords missing Poor easy to target 3. http://property.trovit.co.i n/for-rent-restaurant- chennai 0 N/ A N/A Meta keyword and sitemap missing Average can target 4. http://www.indiamart.co m/company/3155143/bar- and-resturants.html 122 00 00 N/A Image heading meta description missing Average Easy to target 3/22/2015 Syed Ahmed ph:7702034270 Email:syedtec@gmail.com 12 Restaurant for lease in chennai
  13. 13. 3/22/2015 Syed Ahmed ph:7702034270 Email:syedtec@gmail.com S. N O URL PR I Age Quality Remarks 1. http://hangouts.co.in/1165- romantic-restaurants-delhi- valentines-day-2015.html NA NA NA Poor Can target easily 2. http://indialocation.in/best- romantic-places-in-delhi-to- celebrate-valentines-day NA NA NA Poor Can target easily 3. http://timescity.com/best- romantic-restaurants-valentines- day NA NA NA Poor Can target easily 4. http://www.buzzintown.com/del hi/events/home.html NA NA NA Poor Can target easily 13 Restaurants for valentines day in delhi
  14. 14. URL : http://www.barbeque-nation.com Title : Best restaurant in Hyderabad Meta description : Top BBQ restaurant for events birthday & valentine parties located in mumbai ahmedabad delhi chennai goa jaipur bangalore with quality food. Meta Keywords : Top restaurant for lunch dinner families and couples open till late veg non-veg food 3/22/2015 Syed Ahmed ph:7702034270 Email:syedtec@gmail.com 14
  15. 15. Meta description. Meta keywords. Heading H1,H2,H4,H5,H6 missing. Image ALT text missing for 47 pictures. XML sitemaps not found. Language not found. Encoding (Improper character/language weaken seo search) Microformats. 3/22/2015 Syed Ahmed ph:7702034270 Email:syedtec@gmail.com 15
  16. 16. File name Or URL optimization: Two type of optimization Static and Dynamic Breadcrumbs: Example - Menu>Non-veg>Mutton curry>..... Title tag: Character limit