1. Protects and contain .It protect the product and insidecontains the product . 2. Prevents Shoplifting If the packaging is big , less chances to preventfrom shoplifting . 3. Saves space and is easier to handle . This make them more easy to store and easyto carry by a trolley . 4. Promotes image of brand . Big image of brand will make the customersto see the brand and could be popular for thebrand .
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