Best LinkedIn Advertising Practices

1. Always launch a new campaign on a Monday2. Be as specific as possible3. Speak directly to an audience4. At least 2 ads at a time5. Include location names6. Shoot for a minimum audience size of 100,0007. Include a call to action8. Pictures of professionals work the best on LinkedIn9. Best targeting methods are groups and Job titles10. Multiple, specific campaigns11. Average CTR .025%12. Break up locations in different campaigns