Be Fit, Be Cool

AAPI Childhood Obesity Awareness

Campaign(AAPI-COAC)

In partnership with

Government & Non-Governmental

Bodies

and

Schools Around the Nation

Be Fit, Be Cool

American Association

of Physicians of Indian

Origin (AAPI)

Largest ethnic medical organization in the United States and

2nd largest organized medical association after AMA

Umbrella organization representing over 150 local chapters/

Alumni/ Specialty Organizations

Represents the interests of over 60,000 practicing physicians of

Indian origin, medical students and medical residents

15,000 Medical students and residents are of Indian heritage

15% of Graduating medical students are of Indian Origin

Be Fit, Be Cool

FACTS 1, 2

1 of 3 U.S. children are obese/overweight before 5th birthday

Obese children are more likely to have high blood pressure,

high cholesterol and type 2 diabetes

Obese children are more likely to become obese adults

More than 1/3rd of U.S. adults are obese

¹ http://www.cdc.gov/obesity/downloads/PedNSSFactSheet.pdf

2 http://www.cdc.gov/obesity/data/facts.html

Be Fit, Be Cool

The Campaign: What?

Identify high prevalence – high risk schools

Promote awareness of Childhood Obesity

Provide educational resources to promote healthy lifestyle

Advocate policy changes

Build community –school partnerships through sponsorships

Be Fit, Be Cool

The Campaign: Who?

AAPI members, local health care providers

Community leaders and city officials

Parents, school staff

CHILDREN

Be Fit, Be Cool

The Campaign: How?

ADOPT-A-SCHOOL Childhood Obesity Awareness Day

Explore the use of social media and phone ‘apps’ as healthy

lifestyle tools

Provide education material that promotes

Healthy meal and lifestyle choices

Childhood Obesity Awareness Walkathon

Free Pedometers and T-Shirts

Be Fit, Be Cool

Sample Agenda for Adopt-A-

School

Childhood Obesity Awareness Day

9:00AM to 10:00 AM

Registration and distribution of educational material, free Pedometers and T-Shirts to participants

Welcome address by local leaders, school officials or DHHS/DOE officials

10:00AM to 11:00AM

Motivational speeches by AAPI physicians

11:00AM to Noon

Walkathon

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Locations for Program

Announcement with CME

Seminar and Music Concert

Saturday, June 8, 2013: Cleveland, Ohio

Sunday, June 9, 2013: Los Angeles, California

Saturday, June 15, 2013: Dallas, Texas

Sunday, June 16, 2013: New York

Saturday, June 22, 2013: New Jersey

Sunday, June 23, 2013: Atlanta, Georgia

Saturday, June 29, 2013: Tampa, Florida

Sunday, June 30, 2013: San Jose, California

http://www.aapiregionalconference.org/

Be Fit, Be Cool

Assistance requested

Identify high risk schools in a state or school district

Facilitate communication with local Dept. of Health office staff

to coordinate AAPI-COAC event

Provide logistic support for and during the event that may be

needed

Invite a State or district Dept. of Health official for a

motivational address during the event