AAPI Convention Marketing Prospectus 2014

Convention Marketing Opportunit ies

PRODUCT THEATERRECOGNITIONSPONSORSHIPPARTNERSHIP

AMERICAN ASSOCIATION OFPHYSICIANS OFINDIAN ORIGIN

Organized by

Texas Indo-American Physician Society - Southwest Chapter (TIPS-SW)

AAPI National Headquarters: Phone: 630-990-2277; Fax: 630-990-2281

Convention Committee Jayesh Shah, MD President, AAPI (210) 289-5946 [email protected] Vijay N. Koli, MD Chair, AAPI Convention 2014 Past President, AAPI (210) 710-4216 [email protected] Co-Chairs Rajam Ramamurthy, MD Past Chair of BOT, AAPI (210) 787-8802 [email protected] Anupama Gotimukula, MD Treasurer, Convention 2014 President, TIPS (SW Chapter) (210) 618-7108 [email protected] Aruna Venkatesh, MD Treasurer, TIPS (SW Chapter) (210) 639-9398 [email protected] Hormazd Sanjana, MD Secretary, TIPS (SW Chapter) (210) 365-2686 [email protected] SA - IT & Administration www.aapiconvention.org/sanantonio Fax No.: (866) 410-6618 Venky Adivi (210) 241-9887 [email protected] Reddy Yeluru (210) 875-1456 [email protected] AAPI National Headquarters Vijaya Kodali Office Manager/ Accounts [email protected] Sam Fulambarker Marketing Director/Booth Sales [email protected]

Dear Sponsor:

Greetings from Texas!

The American Association of Physicians of Indian Origin (AAPI) is holding its 32nd Annual Convention from June 25-29, 2014 in the beautiful city of San Antonio, Texas. It is with great pleasure that we invite you as a well-wisher and supporter to this event. Physicians attending this convention will benefit not only from cutting-edge CME, but also the camaraderie of their alumni groups and share in our common heritage.

The convention will be held at the Henry B. Gonzales Convention Center and Grand Hyatt San Antonio, both located on the River Walk. Vendor satisfaction and comfort are our top priorities. The Exhibit Hall, with its unique design and booth layout, will be the hub for several activities. Breakfast, pavilions for Alliance focusing on healthy living, AAPI Charitable Foundation to showcase the rural health clinics in India, sports arena for table tennis, and a stage for lectures, demonstrations, Fashion Show and many other interesting activities are all designed to keep attendees in the Exhibit Hall.

In the Exhibit Hall, you will have the opportunity to hold non-CME presentations and ‘Product Theatres’. There will be no concurrent activities, including CME programs, to maximize attendance at your events.

The attached prospectus enumerates the composition of our group of generalists as well as specialists working in the trenches, in medically underserved areas or in the academic centers expanding the frontiers of science. It also lists our contributions to American medicine, given that a physician of Indian origin sees every 7th patient in this country. The AAPI Charitable Foundation does a phenomenal job in supporting many clinics in rural India while members of AAPI component chapters operate clinics to help the poor and needy in this country.

Please visit the website www.aapiconvention.org/sanantonio for more details, or call the AAPI Office for further information.

See you in San Antonio.

Jayesh B. Shah, MD Vijay N. Koli, MD President, AAPI Convention Chair, 2014

Past President, AAPI

Pacific

Mountain

NW Central

SW Central

SE Central

NE Central – I

NE Central – II

South

South Atlantic

Mid-Atlantic – I

Mid-Atlantic – II

New England

Where We Are American Association of Physicians of Indian Origin (AAPI) is the largest non-profi t ethnic medical organization in the United States. It represents the interests of over 60,000 practicing physicians and 20,000 medical students, residents, and fellows of Indian origin in the United States. It also serves as an umbrella organization for over 160 component associations situated in every state. AAPI members have been practicing in inner city medically underserved locations, rural communities around the country and urban areas. Every one in seven patients in the country is seen by an Indian physician. Indian physicians form an impressive number in academics renowned for teaching excellence, cutting edge research and patient care.

Celebrating 32 Years of Excellence

National Reach Through Component ChaptersAAPI serves as an umbrella organization for a network of over 160 component chapters; alumni, state and regional chapter associations, and specialty organizations. Th ese Associations are located in 12 regions across the United States, each with a Regional Director on the AAPI Executive Committee who is responsible for communication and coordination of local events and activities.

Where We WereAAPI was founded in the midst of challenges that physicians of Indian Origin faced due to cultural barriers and bias against international medical graduates. Th ose barriers created obstacles for immigration and licensing opportunities. In 1982 a group of concerned medical professionals founded the American Association of Physicians of Indian Origin with a simple goal to work for a level playing fi eld for the international medical graduates.

Today, the organization is a dynamic body, spearheading legislative agendas and infl uencing the advancement of medical care in the US and globally through advocating for increasing physician work force, participating in national health initiatives such as obesity prevention and investing in global health education.

3

Our members represent a variety of medical specialties. Th e thrust of the 2014 Convention is to provide a forum for Alumni and Regional groups to come together.

General Makeup of AAPI’s Constituency

Over 60,000 physicians of Indian origin caring for 50,000,000

people − in every speciality, all across the United States

Specialty Breakdown of AAPI’s Constituency

Surgical Speciality6%

Primary Care61%

Medical Speciality33%

AAPI Membership

*Total Based on 52,000 physicians

* Includes the following specialties: Emergency Medicine, Forensic Medicine,Geriatrics, Nephrology, Nuclear Medicine, Ophthalmology, Rheumatology

4

Pediatrics

Psychiatry

Anesthesiology / Pain Management

Cardiology

Family Practice

Obstetrics & Gynecology

Pathology

Gastroenterology

Neurology

Other *

Pulmonology

Physical Medicine & Rehabilitation

Radiology

Surgery

Hematology & Oncology

Urology

Otolaryngology

Allergy & Immunology

Endocrinology

Dermatology

6,620

4,707

4,052

3,423

2,240

2,064

1,837

1 ,535

1 ,595

1,107

1,032

956

881

881

831

831

403

352

277

151

05 ,000 10,000

AAPI Continuing Medical Education & Research

Th e 2014 AAPI Convention will off er 10-12 hours of CME activity. In a paradigm shift , the convention will explore a Symposium and/or Workshop format that will focus on current issues in clinical management of chronic disease conditions to include evidence-based guidelines, latest therapies, and hot topics. We will also include 1-2 sessions that will count for Ethics CME that can fulfi ll mandatory medical licensure renewal requirements in most states.

Additionally, the CME Committee is exploring the possibil-ity of off ering Dental continuing education. We will seek speakers from a pool of world-renowned thought leaders in their respective fi elds. Subject to feasibility and avail-ability of speakers, we have shortlisted the following topics

CME Topics

1. Pain Management Workshop (Dr Somayaji Ramamurthy) 2. Diabetes Update a. Pathophysiology and Management of Diabetes (Dr. Ralph DeFronzo) b. Insulin Pump and CGMS (Dr. Satish Garg) 3. Wound Care – (Dr. Jayesh Shah)4. Lipids Update (Dr. Charles Reasner)5. Nephrology Update (Dr. Kasinath)6. Cardiology Update (Anti-Coagulation) (Dr. Robert Chilton) 7. Osteoporosis Update (Dr. P Natarajan)8. Psychiatry Update – Dr. Malathi Koli (Dr. Vivek Singh)9. Genetic Condom in HIV (Dr. Sunil Ahuja)10. Low T (Dr. Dandona)11. Pulmonary Update (Dr. Kalpalatha Guntupalli) 12. Maternal-Child Health a. Workshop on Post-Discharge Care of Premature Infant (Dr. RajamRamamurthy) b. Obstetrical considerations in the prevention of prematurity 13. Childhood Obesity Awareness (Anita Swamy, MD)14. Dental CME – Independent, concurrent session

Oral presentation abstracts for AAPI San Anto-nio Convention 2014: the AAPI Annual Meet-ing Program Planning Committee, in conjunc-tion with the Academic Aff airs Committee, has identifi ed the topics below as areas of focus.

If you are interested in presenting on one of these topics, further information will be available on our convention website www.aapiconvention.org/san-antonio and the AAPI website www.aapiusa.org.

Along with oral presentation abstracts and post-ers, the committee is also accepting model pro-grams and policies abstracts for review. Don't miss your chance to present at this premier conference.

Research Topics

1. Abstract presentation by Medical Students, Resi-dents, and Fellows.

2. Caring for the chronically comorbid Patient with Complex Needs in LTC, hospital and outpatient set-ting

3. Clinical Updates (Cardiology, Pulmonary, Wound Care, Oncology, Hematology, Critical care, Nephrol-ogy Transplant medicine, Ophthalmology, Surgery, Endocrinology, Pain Management, Sleep Medicine, ENT, Neurology, Pediatrics and Neonatology)

4. Collaboration with Non-Physician Practitioners 5. Business of Medicine6. Determining Medical Necessity for Th erapy • Hos-

pice - Controversies and Updates7. Health Information Technology (HIT)8. Nutrition9. Quality Assessment and Performance Improvement

(QAPI)10. Risk Management11. Use of Social Media in Medicine 12. Medicare and governmental regulations in medicine 13. Transitions of Care (Models of Transitional Care,

Improving Emergency Department - Hospital Trans-fers)

5

Diamond ($300,000)• Corporate Signage at Registration Counter

• Exclusive Breakfast with AAPI leadership

• Corporate Signage at the Exhibit Hall, Banquet Registration

• 10 full A-Z Packages

• Up to 600 sq. ft. of premium booth space

• 2 Pages in Convention Souvenir Book

• Keynote address (7 minutes) at Saturday banquet (Our main gala event)

• 2 minutes video clip company message during main gala event

• One ad slide to be used throughout convention

• One Industry-Sponsored Symposium (non-CME)

Platinum ($200,000)• Corporate Signage at Registration Counter




• 2 Pages in Convention Souvenir Book

• Keynote address (5 minutes) at Friday evening banquet

• 2 minutes video clip company message during Friday evening gala event



Gold ($100,000)• Corporate Signage at Registration Counter




• 1 Page in Convention Souvenir Book

• Keynote address (3 minutes) at Friday lunch

• 2 minutes video clip company message during Friday lunch



Silver ($50,000)• Corporate Signage at Registration Counter




• 1 Page in Convention Souvenir Book

• Thurs, Fri or Sat. Breakfast symposium

• 2 minutes video clip company message during Thurs, Fri or Sat. Breakfast


Ruby ($25,000)• 100 sq. ft. exhibitor booth space at the AAPI Exhibit hall

• 1/2 Page Ad in the AAPI Convention Souvenir

• Recognition on website including logo

• Guaranteed speaking opportunity if desired at the TIPSSW Gala

• Reserved table for 10 guests at the TIPSSW Gala Dinner Banquet

• Admission for 4 VIPs at the Sat. Mega event with Bollywood entertainment from India.

• 10 complimentary passes to visit Exhibit Hall

• Name in official show displays/program

Take advantage of the Sponsorship Packages

and get exposure to the highly-coveted demographic

of AAPI's membership at the Convention in San Antonio, Texas.

Corporate Marketing & Sponsorship Opportunities

6

Breakfast Sponsorship • $50,000 Saturday & SundaySponsor breakfast on Saturday and Sunday to increase your exposure to the convention attendees. Company recognition will be announced by the MC as well. Th e sponsor will also be recognized in all meeting publications and have the opportunity to address the audience at the breakfast for 5 minutes.

Lunch Sponsorship • $75,000 Friday & SaturdaySponsor lunches on Saturday and Sunday to maximize exposure to a large audience of medical professionals. Company recognition will be announced by the MC. Th e sponsor will also be recognized in all meeting publications and have the opportunity to address the audience at the lunch for 5 minutes.

Banquet Sponsorship• $100,000 Friday & SaturdayYour company will be recognized at an elegant dinner with music and entertainment. Th e sponsor will be recognized in all meeting publications and have the opportunity to address the audience at the beginning of the banquet for 5 minutes.

Convention Tote Bag • $50,000AAPI Convention tote bags imprinted with your company's logo will be used by attendees to carry meeting materials and utilized long aft er the event in venues where other healthcare providers will notice them. Sponsor is responsible for production costs. Tote bags will be provided by AAPI.

Pocket Guide • $20,000Your company will enjoy exclusive sponsorship for maximum exposure in the offi cial Convention Program Guide. Your company’s message will be seen every time the attendees refer to it; includes cover recognition and advertising pages.

Childhood Obesity Awareness Walkathon• Pricing upon request For the fi rst time AAPI will do a high profi le walkathon with celebrity participation. Sponsor will have the very best exposure as the walk will be continuously advertised in all media at the convention.Sponsors will get• Table of 10 at TIPS gala• 2 tickets for Saturday dinner• Electronic signage

Global Health Education & Physician Migration - (Non CME Symposium) • $25,000 Th is symposium will be attended by high profi le leaders from medical organizations, Universities, other ethnic medical organizations. Sponsors have the opportunity for• Keynote address at the symposium• Premium booth of 100 sq. ft • One page ad in AAPI souvenir• 2 full A-Z packages• Electronic signage

Product Th eater • $50,000 - 60 minute SlotAAPI will provide prime-time opportunity to address maximum attendance sessions to promote your products.

President’s Reception • $50,000Th e formal installation of the President of AAPI serves to honor the history of the Association. Th e sponsor of this event shares in the celebration of a grand tradition and a proud heritage at the Presidential Reception.

Keynote Address • Th urs. $50,000 • Fri . $100,000 • Sat. $150,000 Th is is a special opportunity for your representative to address the members during the gala events. Contact Convention Chairman Dr. Vijay N. Koli for more details and available time slots

Women’s Forum • $60,000Sponsor one of the most-attended events at the AAPI Convention.Th e women’s Forum highlights the accomplishments of remarkable women in medicine and other fi elds. You may have the opportunity to introduce the speaker.

In-Hotel and Convention TV • $30,000 Th e Grand Hyatt and convention center television program off ersexhibitors and supporters an opportunity to reach the AAPI attendees through exhibitor video advertisement segments broadcasted to AAPI attendees’ hotel rooms and to kiosks within these facilities.

Cyber Cafe • $15,000Attendees will circulate through the cyber café area frequently to check e-mail and browse the Web. Sponsors will have signage acknowledging support on the welcome screen monitor and have an uploaded link to their product or corporate information.

Badge Holder, Lanyards • $10,000A badge holder is an item worn and used throughout the convention. Customize it with your information and logo to be seen the entire time. Sponsor is responsible for production costs.

Coff ee Breaks • $7,500 (Th ree Slots Available) Sponsor a refreshment break, and you can place your product literature on tables in the refreshment area – and it’s the only way to distribute this information outside of your booth. High impact signage will be provided at the Exhibit Hall entrance and in the refreshment area. Refreshments will be provided by AAPI.

Individual & Custom Event Sponsorship• Price available upon requestContact Convention Chairman Vijay N. Koli, MD to customize your sponsorship level to meet your company's marketing plan.

Hotel Keys • $25,000 Imprint your logo, event information, and booth number on our convention hotel keys. Th is will be seen each time attendees enter their rooms.

Corporate Marketing & Sponsorship Opportunities

7

Souvenir Book Advertising Rate (Color Ads)Back Cover $25,000

Inside Back Cover $20,000

Inside Front Cover $15,000

Gold Page (special callout) $7,500

Silver Page (special callout) $5,000

Full Page (special callout) $3,000

Half Page $1,500

Ensure that your product or service is repeatedly seen by the conference attendees by placing an advertisement in the convention souvenir.

Th e AAPI Convention Souvenir is a collectible book distributed to all attendees. It showcases the sponsors, interesting articles, meeting schedules, social events, leadership messages, photographs, exhibitor locations, fl oor plans, and much more.

AAPI off ers customized and exclusive sponsorship packages to meet your needs. Th ese can include keynote speaker opportunities (non-CME), awards and recognition at breakfast, lunch and dinner, roundtable meetings with AAPI leadership, premium exhibit booth selection, etc. We also off er corporate identity packages that utilize our registration area, Internet kiosks, plasma display panels, souvenir book, and audiovisual screens during CME hours and events to display your company name. Contact us at [email protected] or at the AAPI Headquarters at 630-990-2277.

32nd AAPI Annual Convention Souvenir Book

8

Product Th eater

Why Exhibit?Many of the physicians who will attend this convention have excelled in diff erent specialties and subspecialties and occupy high positions as faculty members of medical schools, heads of departments, and executives of hospital staff . Th e AAPI Convention is your opportunity to meet directly with these physicians who are leaders in their fi elds and play an integral part in the decision-making process regarding new products and services.

In addition to consumers of medical and pharmaceutical products, devices andequipment, practice-related services, fi nancial services, offi ce supplies, etc., youwill also meet senior members of management who infl uence the purchase ofsuch services for hospitals, medical schools, and health care facilities. Th e AAPI Convention is where you can reach your target audience of several thousand under one roof. Sign up now and make the convention part of your marketing plans.

If you have any questions or need further information on the online booth registration, please contact: Sam at the AAPI Headquarters:

[email protected] 1-630-990-2277

2014 Annual Convention & Exhibition

Exclusively for Exhibitors ■ Exhibitor listing on the offi cial AAPI

Convention Website and Program Guide

■ Two complimentary exhibition attendee passes

per booth

■ Two tickets for the Th urs eve Gala

■ Lunch for two persons for 3 days

■ 24-hour security in exhibition area

■ Exclusive Exhibitor Lounge access with

complimentary refreshments

■ One complimentary parking for 3 days

■ Visit the exhibitor tab for the complete list of

exhibitor amenities

9

Product Th eater

Stage

Exhibitor Lounge

Breakfast Area

Exhibit Hoursth th

th

Move Inrd th

Move Outth

Application Procedures & Space Assignment

Applications will not be processed nor space assigned without receipt of payment in full. You are expected to be ready on Wednesday, June 23rd at 6:00 PM to movein and set up your booth. If you are not present in the exhibit hall during move-in time, you may forfeit your exhibit space, and no refunds will be made. If you are notavailable during the move-out time, the official decorator will hold your materials,and you must then contact that person. If you have any questions regarding online

Application for Booth Rental

will be assigned on a first-come, first-served basis. The determining factors will be postal date and/or fax date of receipt. The exhibit hall will be divided into differentsections according to the type of exhibit. Companies with similar products or serviceswill be located in the appropriate section.

AAPI reserves the right to make adjustments and modify exhibit space, if necessary.

Booth InspectionBooths are to be fully set up and staffed for inspection on Thursday, June 24th at 10:00 AM at which time the Fire Marshal and AAPI will walk the exhibit floor. If theexhibitor fails to abide by these guidelines, they will forfeit their exhibit booth and they will not be refunded their money.

Exhibit Rental PackagesRental packages range from $5,000 on upwards, depending on booth size and location.Premium booths are also available. Please contact Sam at AAPI at 630-990-2277

2010 Annual Meeting & Exhibition

10

Saturday, June 25 8:00 AM–5:00 PM

Sunday, June 26 6:00 AM–1:00 PM

To select booth space at the AAPI Convention, please visit www.aapiconvention.com.

Orders for space are to be made on the www.aapiconvention.com Web site. Booth space

or visit www.aapiconvention.com to view the booth map.

booth selection, please contact [email protected], 630-990-2277.

Thursday, June 23 12:00 PM–5:00 PM Friday, June 24 8:00 AM–5:00 PM

Wednesday, June 22 6:00 PM –10:00 PM Thursday, June 23 6:00 AM –10:00 AM

Exhibit Booth Selection Available Exclusively Online

Select Exhibit Booths OnlineReservations for exhibit space are to be made exclusively on the AAPI Convention website (www.aapiconvention.org). Each company will select their booths space online where they are available on a fi rst-come, fi rst-served basis. AAPI reserves the right to make adjustments and modify exhibit space, if necessary.

Booth RentalYou can reserve a booth by payment in full by January 31, 2014 and receive 20% discount. You may also reserve a booth by paying a non-refundable deposit of $250.00. Booth rental fees are payable by check, money order or credit card in US funds only. Contact the AAPI Offi ce for wire transfer instructions if required. A deposit of $250.00 payment must accompany the online application and in order reserve a space. Th e booths will be allocated on fi rst come fi rst serve basis. Payment policy: April 30, 2014: 50% of total amount due June 15, 2014: Full payment is due Cancellation PolicyCancellations must be made in writing to the AAPI Executive Offi ce at 600 Enterprise Drive, Suite 108, Oak Brook, Illinois 60523, or by email to [email protected]. Postmark by US Postal authorities will be the determining factor. Must be received by 12:00 noon CST as follows: Received on or before:April 30, 2014: $250.00 will be withheld and rest of the amount will be refundedMay 1- June 15, 2014: 50% of the total amount will be deducted. June 16, 2014 and beyond: No refund

Exhibit Materials Rentals and Logistics All logistics and booth supplies are coordinated by the Convention Center's in house provider, Freeman Company. Please visit the link to the exhibitor quickf acts and online catalog for more information. Remember to place your order early to take advantage of early bird rates and prime locations.

Booth InspectionBooths are to be fully set up and staff ed for inspection at which time the Fire Marshal and AAPI Staff willWalk through the exhibit fl oor. If the exhibitor fails to abide by the guidelines, they will forfeit their exhibit booth and the fee will not be refunded.

Please refer to the complete exhibitor rules and regulations under the Exhibitors Tab on the AAPI Convention website. www.aapiconvention.org/sanantonio

2014 Annual Convention & Exhibition

Exhibition Information

Resourceswww.aapiusa.orgProvides information regarding the current and upcoming activities and projects of AAPI. Th e site includes information about our Medical Students/Residents/Fellows/Young Physicians, legislative activities, the AAPI Charitable Foundation, the AAPI Journal, the Annual Convention, and various AAPI programs.

AAPI Charitable Foundation - Th e Flagship of the OrganizationTh rough the assistance and hard work of several dedicated and distinguished AAPI Physicians, the AAPI Charitable Foundation was established in 1992. Our Foundation was designed to provide an infrastructure support system for needy patients in India with two main goals: fi rst goal was to commit their time and resources to support the clinics for the indigent; and our second goal was to monitor eff ectively the clinics’ progress and be accountable for the overall success of the project.

AAPI-CF oversees 15 clinics in as many states, including Andhra Pradesh, Gujarat, Haryana, Himachal Pradesh, Jammu, Karnataka, Maharashtra, Punjab, Orissa, and Tamil Nadu. Th e clinics vary in size and type with an average of 20,000 patients being treated at the clinic facilities every year. In fact, more than a million patients have received much needed medical care in India, thanks to on-site and outreach programs conducted by these 15 medical clinics. www.aapicharitablefoundation.org

AAPI Journal Th e quarterly AAPI Journal informs more than 14,000 of our Patron life members on trends in the medical fi eld and the AAPI’s programs and activities throughout the United States and the world. Th e Journal also serves as a platform to recognize members who have been honored in their communities in addition to exlcusive event coverage. In addition to being mailed to our membership the publication is hosted in pdf format on our website: www.aapiusa.org/journal/

AAPI Resources

11

AAPI Executive Headquarters600 Enterprise Drive, Suite 108

Oak Brook, IL 60523

Phone: 630-990-2277

Fax: 630-990-2281

[email protected]

© 2013 American Association of Physicians of Indian Origin

AMERICAN ASSOCIATION OF PHYSICIANS OF INDIAN ORIGIN

www.aapiconvention.org/sanantonio

32nd Annual AAPI ConventionSan Antonio, Texas