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Oleh :Aprian Nur SaumawatiElvina Wahyu PermataFitra PramithaMetha PuspasariAlifa Natasya DillaNur Utami Dewi
Golfsmith International Inc.
From : 1967Place : Austin, Texas, USAVisi : golf has become a sport for everyoneMisi : supplier and assembler of golf components
Financial perspective
1. Product Strategy
Computerized system by barcode labelsSelling component and assembly toolsSelling golf accessories
Financial perspective
2. Revenue Growth Strategy
25 stores in AustinMake a Golf Academy
Customer Perspective
An order can be ready for shipment within minutes of being receivedAutomated and highly efficient system Can taken more than 14000 calls in one dayOperates 25 stores in Austin and Los AngelesSelling golf accessories
Internal Process
(paragraph 6)Have 1800 employees. Include 26 golf professionalsCadies and Cadillac owner alike can aspire to the PGAEmployee wearing golf attire to get enthusiastic from visitors
Learning and Growth Perspective
All employee knowledgeable and can speak golfese fluentlyA tour facilities gives the visitors a sense of the corporate cultureComputerized system by barcode labels