PRESENTATION NAME

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PR / Need to Know

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() (7cs of Communication Scott M.Culip) Credibility ()Context ()Content ()Clarity ()Continuity and Consistency ()Chanel ()Capability of Audience () ()Credibility () Context () Content () Clarity () ()Continuity and Consistency () Chanel () Capability of Audience () () 7cs of Communication 7 cs UP of Communication S = Sensitivity ( ) UP U = Unity () P = Positive ()

(good news is not news, bad news is news) Hidden Agenda () off the record

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Electronic news BBC, CNN, CCTV, NHK, Al Jazeera

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( BBC)1) / ? 2) ?3) ?4) ?5) ?6) ?7) ?8) 9) 10) BBC CNN NHK CCTV Al Jazeera CNN ( ) ( ). () Cambodian News

Alliance of Indonesia Journalists . Kompas, Java Pos ,Radar , TV 5, Metro TV, Trans TV, RC TV.Aceh Feature . . ., IT / () / / (.) CRI 12 Beritan Harian (Malay), myMetro (Malay), Utusan (Malay) , Business Times (Eng.), Daily Express (Eng.), The Malay Mail(Eng.), The New Strait Times (Eng.), The Star(Eng.), The Sun(Eng.), Kwong Wah (Chinese), Guang Ming Daily(English), Nanyang.com (Chinese) .Utusan Malaysia ( ). /

() . . . . . Media One ( . ) / - . (DVB) / . Business Times, The Strait Times, The Newspaper 88 Days, FHM Singapore website website 29 (SEAPA)

ASEAN NEWS NETWORK / //

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ASEAN

1) 2) 3) 4) 5) 6) 10 Q & A/ : NGOs (United Nations) (Specialized Agency) (International Organization) (Non - Governmental Organization-NGOs) / () (National Interest - NI) / /climate change (Human Right)/ (Humanitarian) ( sanction )

(UN System) 6 ( 5 .1994) UN UN 5 1) (UN General Assembly)2) (UNSC)3) (ECOSOC)4) 5)

Peace Keeping Force

(UN Specialized Agencies) UN / UN / / . . ... 2504/ 15 1) 2) 3) 4) 5)

6) 7) 8) 9) UNESCO 10) ILO11) WHO 12) FAO 13) 14) 15) (UNIDO)

(UN Specialized Agencies) () 2 1) 2) 3) 4) 5) 6)

ASEANEUNATOCommon WealthInterpolGMSWTOOPECBIMSTEC 1) 2) 3)

/1) 2) (Chemistry) 3) 4) 5) 6) 7) 8) 9) 10) : : : : : :