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Platform Design – shaping the organisations of the future by Louise Downe - Engine Service design often involves creating a network of people and things that act together to create a service. Platform design goes beyond designing individual services, towards designing platforms from which multiple services, journeys and interactions can be built. For example, rather than designing a single healthcare service, a platform approach constructs the internal and outward-facing systems that allow a provider to co-ordinate the development and delivery of its whole portfolio of services. Similarly, rather than designing a mobile app, a platform can produce a whole range of services built around a new technology, provided through a network of devices, users, and partners linked by data flows and revenue streams. In this talk, Louise Downe will outline Engine’s approach to designing platforms, the typical challenges projects face and ways teams can successfully address them.
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@LouiseDowne / @hereatEngine
CHICKEN SHOPS,PLATFORMS
& CHAOS
@LouiseDowne / @hereatEngine
DESIGNINGTHE FUTURE
@LouiseDowne / @hereatEngine
AND WHY WE SHOULDN’T
IMAGE BY WATCH TOWER
@LouiseDowne / @hereatEngine
@LouiseDowne / @hereatEngine
THE FUTURE HAS NO MORALITY
@LouiseDowne / @hereatEngine
DESIGN:
JUST BECAUSE YOU CAN DO SOMETHING DOESN’T MEAN YOU
SHOULD
@LouiseDowne / @hereatEngine
TECHNOLOGY:
IF SOMETHING CAN BE DONE IT
PROBABLY WILL BE
@LouiseDowne / @hereatEngine
RESTARTING BRITAIN 2 2013:
‘DISJOINTED INCREMENTALISM’ CHARACTERISES PUBLIC SERVICE DESIGN: WHERE SERVICES ARE ALTERED AND ADAPTED BY CHANGING POLITICAL DRIVERS, PROFESSIONAL FASHIONS & SHIFTING INSTITUTIONAL BOUNDARIES...
IMAGE BY E.ON
IMAGE BY VIC CASAMBROS
IMAGE BY NASA
IMAGE BY DIUSGOVUK
@LouiseDowne / @hereatEngine
SCIENCE TODAY:
“THE ROVERS ENJOY CONSIDERABLE POLITICAL SUPPORT IN CONGRESS”
IMAGE BY WELLS FARGO
IMAGE BY BARCLAYS GROUP
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SHOPPER:
“I DON’T THROW MY RECEIPTS OUT STRAIGHT AWAY! THEY CAN STEAL MONEY FROM YOUR ACCOUNT IF THEY GET THE RECEIPT WITHIN 24 HOURS”
@LouiseDowne / @hereatEngine@LouiseDowne / @hereatEngine
WHEN WE DON’T KNOW HOW A THING WORKS
WE MAKE IT UP
@LouiseDowne / @hereatEngine@LouiseDowne / @hereatEngine
FUNCTION FOLLOWS FORM
@LouiseDowne / @hereatEngine
DAVID WEINBERGER:
“SMALL THINGS LOOSELY JOINED”
@LouiseDowne / @hereatEngine
WE CAN ONLY TRUST SOMETHING
IF WE THINK WE KNOW HOW IT WORKS
@LouiseDowne / @hereatEngine
DESIGN BORDERS NOT BOUNDARIES
@LouiseDowne / @hereatEngine
LEARN TO SCALE HONESTLY
@LouiseDowne / @hereatEngine
TAKE UBIQUITYSERIOUSLY
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BE MODULAR
@LouiseDowne / @hereatEngine
ANTICIPATE FUTURE BUSINESS
NEEDS
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CREATE AFFORDANCES
@LouiseDowne / @hereatEngine
DON’T DESIGNTHE FUTURE
@LouiseDowne / @hereatEngine
DESIGN SOMETHING THE FUTURECAN DESIGN
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