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SOCIAL MEDIA FOR PROFESSIONALS @maegan_g

Social Media for Professionals

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University of South Carolina Darla Moore School of Business LEAD Series, July 27, 2014, Columbia, S.C.

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  • 1. SOCIAL MEDIA FOR PROFESSIONALS @maegan_g

2. How do you use social networking sites? 3. What percentage of organizations uses social networking sites to recruit candidates? 4. 3 in 4 use social networking sites to recruit potential candidates Social Networking Websites and Recruiting/Selection, Society for Human Resource Management, 2013 5. What percentage of organizations uses/plans to use social networking sites to screen candidates? 6. 1 in 3 use/plan to use social networking sites to screen potential candidates Social Networking Websites and Recruiting/Selection, Society for Human Resource Management, 2013 7. 92% of those organizations use LinkedIn for screening Social Networking Websites and Recruiting/Selection, Society for Human Resource Management, 2013 8. 1 in 3 use/plan to use search engines to screen potential candidates Social Networking Websites and Recruiting/Selection, Society for Human Resource Management, 2013 9. hurting or helping? 10. 2 in 5 found information that caused them not to hire a candidate More Employers Finding Reasons Not to Hire Candidates on Social Media, Finds CareerBuilder Survey, CareerBuilder, 2013 11. hurting inappropriate photos alcohol & drug use bad-mouthing previous employers poor communication skills discriminatory comments More Employers Finding Reasons Not to Hire Candidates on Social Media, Finds CareerBuilder Survey, CareerBuilder, 2013 12. 1 in 5 found information that made a candidate more attractive or solidified decision to make offer More Employers Finding Reasons Not to Hire Candidates on Social Media, Finds CareerBuilder Survey, CareerBuilder, 2013 13. helping professional image personality well-rounded info supporting qualifications creativity communication skills referencesMore Employers Finding Reasons Not to Hire Candidates on Social Media, Finds CareerBuilder Survey, CareerBuilder, 2013 14. LinkedIn Twitter Facebook blog 15. opportunity to 16. increase visibility 17. showcase skills 18. demonstrate congruence 19. TAYLOR CAIN UofSC 11 , 13 20. ROSS KRESSEL CofC 11, Pittsburgh 21. HAKEEM JEFFERSON UofSC 11 , Michigan 22. TAYLOR CAIN UofSC 11 , 13 23. ROSS KRESSEL CofC 11, Pittsburgh 24. HAKEEM JEFFERSON UofSC 11 , Michigan 25. TO DO Google your name Clean up your accounts Enhance your accounts Make contact 26. QUESTIONS? 27. THANKS! Maegan Gudridge [email protected] @maegan_g