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@sangramvajre
“Sangram Here”
• Head of Marketing, Pardot (now Salesforce)
• Co-founder and CMO of Terminus
• Founder of the #FlipMyFunnel community
• I am now an author (by accident)
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Why use video?
Boost engagement and conversion rates.
We, as marketers, need to keep pace To stay creative
Facts tell, but stories sell!
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Targeted Promotional Video Vidyard helped us create an awesome video to invite people to our #FlipMyFunnel conference
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