Corporate Strategy: Identifying disruptive threats and emerging trends

Corporate Strategy

C B I n s i g h t s

I d e n t i f y d i s r u p t i v e t h r e a t s a n d s e e e m e r g i n g t r e n d s f i r s t

http://www.cbinsights.com/


2www.cbinsights.comwww.cbinsights.com2

Backed by the National Science Foundation, CB Insights uses data science and machine learning to

help our customers predict what’s next—their next customer, their next investment, the next market

they should attack, or the next company they should acquire.

The world’s leading global corporations including

the likes of Cisco, Salesforce, Castrol and Gartner

as well as top tier VCs including, NEA, Upfront

Ventures, RRE, and FirstMark Capital rely on CB

Insights to make decisions based on data, not

decibels.

In God we trust, all others must bring dataA unique combination of data science and machine learning to help you make data-driven decisions

”A detailed discussion of data collection and how the company parses them is written by CB Insights’ data scientists; it

convincingly tells the story of scalability and accuracy for what they call “The Cruncher.”

From “Predictive Analytics And Novel Visualization Draw Customers To 'Must Have' Data” published April 8, 2015

http://www.forbes.com/sites/avaseave/2015/04/08/predictive-analytics-and-novel-visualization-draw-customers-to-must-have-data/


See what other customers have to say at

http://www.cbinsights.com/customer-love

“Designed by a VC insider who truly knows the space

and understands end-user needs.”

Greg Bae

Investments & Biz Dev

Comcast Ventures

Jack Leeney

Portfolio Manager

Telefonica Ventures

“We're using CB Insights at Salesforce Ventures to

analyze industry trends that are relevant to our

strategy. It's helped improve our efficiency.”

Matt Garratt

Sr. Director, Corporate Development

Salesforce Ventures

“CB Insights provides our team with a holistic and

thematic approach that really captures market

activity….we've found CBI to have the best access for

the most accurate market view.”

“We have been looking for a tool that could give us the ability

to track, research and identify investment opportunities. CB

Insights provides this simply and in a simple, easy to use

interface. The depth of information that we get is exactly what

we need. Great product.”

Jonathan Tudor

Ventures Director

Castrol innoVentures

“CB Insights perfectly illustrates what I expect today from such

online services to stay tuned to our fast-changing Tech Landscape.

Accurate and up-to-date data mash-ups, intuitive UIs, smart data

visualization capabilities and direct API access… all packaged

together with straightforward pricing.”

Simon Mencarelli

Senior Manager, Strategic Planning

Dassault Systems

“CB Insights' intuitive user interface, analytical capabilities,

and detailed investment information create a very powerful

tool for our team's research needs.”

Nate D’Anna

Corporate Development

Cisco

A few of our happy customersThe most publicly reference-able customers of anyone in the industry


Data• Comprehensive - 150,000+ sources tracked

• Scalable – Tech-driven machine learning engine

• Real-time – Data comes in real-time

• Proprietary – 25% of data via exclusive relationships with investors &

service providers

• See this article for a full write-up on data-collection technology

Reporting & Visualization• Heatmaps to see where markets are going

• Business Social Graph to map industry players

• Industry Analytics to quickly see industry trends

Monitoring & Analysis• Automated alerts on industries and key players

• Non-financial signals of company momentum

Predictive Analytics• Algorithms to uncover the hottest sectors

• Predictive intel on breakout companiesBusiness Value

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tyWhat sets CB Insights apart?More than data. Insights and answers.

https://www.cbinsights.com/blog/private-company-financing-data-sources-cruncher/

5www.cbinsights.com5

“According to CB Insights…”From the NY Times to Bloomberg, CB Insights data is used by hundreds of leading media outlets every week

“CB Insights put out an intriguing infographic in which they analyzed the most capital efficient unicorns.

That is, the startups with the highest ratio of investment to current estimated valuation.”

See our latest media mentions

http://www.cbinsights.com/press

“London & Partners, working with data from CB Insights, says that money-transfer startup WorldRemit

raised the most of any other company in Q1, a $100 million round in February”

“The stakes for both exchanges are high. According to the research firm CB Insights, about 588 privately

backed companies have valuations of more than $100 million, meaning that they are potential candidates

for going public sometime in the next several years.”

“Last year, more than $100 million flowed into U.S. drone start-ups, according to CB Insights, double

2013 levels.”

“About 33 Dallas-based tech companies have been acquired since 2012, including the enterprise cloud

company SoftLayer, which was bought by IBM in 2013 for $2 billion, according to data from CB Insights. ”




• Analyze and predict industry trends and health

• Visualize the competitive dynamics of a company or sector

• Stalk the financing activity of “smart money” investors and key

competitors to see where industries are going

• Monitor disruptive companies and emerging threats

• Uncover breakout companies and understand their strategy,

business model, people, and technology

• Find and network with industry leaders

How corporate strategy teams use usSpend less time gathering data and more time analyzing it and making decisions




Uncover emerging trends firstAsk industry level questions, monitor trends, visualize answers, and drill down into more granular data in seconds

I want to…

…improve opportunistic positioning

by identifying growth & momentum

within sub-industries

…track the evolution of an industry

by examining funding patterns over

time

…understand who the most active

players are in an industry

“Industry Analytics allow you to see macro-

trends at the sector level, providing a top-

down look on what is happening in a given

space.”

Greg BaeComcast VenturesInvestments & Business Development




Visualize competitive dynamicsMap industry ecosystems to obtain a comprehensive view of emerging companies and their competitive landscapes

I want to…

…analyze an industry ecosystem and

identify key companies, investors and

acquirers

…monitor the acquisition activity of

the most active investors in my sector

…understand the strategy of your

competitive peers by analyzing their

investment and acquisition activity

“Since a picture is worth a thousand

words…CBI is able to apply the data into

intuitive visualizations that helps us

tremendously with analysis. It’s a powerful

product!”

Mike Collett

Promus Ventures

Managing Partner




Follow the smart money Monitor investor strategies and their flow of dollars to reveal emerging trends and build relevant relationships

I want to…

…see where the world is going by

analyzing the industries and the

types of companies certain smart

investors are focused on

…analyze the relationships of

competitive peers and smart

investors to see where their deal

activity is coming from

“CBI's data on investors and their syndicates

shows us which angels, micro VCs and

larger venture funds to focus on for our own

network of relationships.”

Satya Patel

Homebrew

General Partner




Stalk industries and competitors Monitor investor and competitor strategies and the flow of dollars in order to uncover key trends and emerging threats

I want to…

…get alerts when my competitors

acquire or invest in a company

…uncover recently funded startups in

my space to identify potential

disruptors

…easily track emerging industries to

see the types of companies that are

being funded or getting acquired

“Having data feeds delivered to our inboxes

on a daily basis saves us a ton of time and

uncovers transactions we wouldn’t have

otherwise known about.”

Andrew Montgomery

MESA

Vice President




Access deep private company dataMonitor everything happening inside of a private company from one centralized location

I want to…

…access performance metrics, valuation data, and info on technology, people, and financing history on a company to simplify initial due diligence

…follow the latest news to stay on top of emerging threats

…automate notices for lists of key strategic companies

“CB Insights is the first place we look for data

on prospect companies – including their

investors, competitors, teams, market trends,

etc. CBI saves us so much time in efficiently

conducting initial diligence and often has data

we can’t find elsewhere..”

Dave Kirkpatrick

SJF Ventures

Managing Director




I want to…

…ID potential disruptors and monitor

their growth

…identify unknown companies

operating in emerging sectors of

interest

…quickly build a curated list of

relevant companies for customized

analytics

Discover disruptive companies earlyLeverage algorithms to scan the competitive landscape and proactively identify emerging competitive threats

“CB Insights has been a great addition to our

toolkit. It’s stupid easy to use and helps us

identify private companies who are hot and

flying under the radar.”

Ray Carroll

Marketo

Director




Track and understand breakout companies Uncover private companies with standout performance and analyze the strategies behind their success

I want to…

…benchmark social signals against

key competitors and uncover sources

of outperformance

…understand a company’s growth

trajectory using hiring data

…parse a company’s tech stack

“Provides us with the extra insight we need to

find up and coming companies and sectors to

invest in.”

JW Ray

Backlog Capital

Founder & Managing Partner




I want to…

…ID key industry players I should get

to know

…network with board members and

C-level execs that have expertise in

my industry

…find a warm introduction to a key

contact (and time the approach

based on relevant news)

Find the right peopleID the key industry players and board members you should know

“CBI is a great tool for finding detailed investment

information about a wide range of companies and

market dynamics. Their easy to use interface,

data visualization and analytical

capabilities…provides accurate and

comprehensive data.”

Bob Ghoorah

Columbus Nova Technology

Partners

Managing Partner




For questions / To schedule a demo

Email [email protected]

or

Call +1 (212) 292-3148

Questions?Beyond a great product, we are recognized for our customer service. Don’t hesitate to be in touch.

“In addition to their data and user interface, you get customer support within

minutes for every question and custom data requests from the people who are

building the product and who know what they are talking about.”

–Kevin Diestel

“A clean and easy to use interface and a super responsive customer support team

makes CB Insights the best option for Comcast Ventures’ research needs.”

–Greg Bae

“The CBI team takes our feedback seriously and they have continued to refine the

product; it is great to see someone innovating in the venture capital data space.”

-Will Porteous

“The intuitive user interface and robust set of features have made it a go-to resource

for our team, and the customer support is second to none!!”

-Kate Barrett



mailto:[email protected]