Social Media Revolutionising Marketing for Business

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    08-Aug-2015

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  1. 1. Social Media Revolutionizing Marketingfor Business
  2. 2. Presentation Map
  3. 3. -Founded -CertifiedOrganicPersonalLubricants -MarketSegment -Marketing
  4. 4. Traditional Marketing Social Media Marketing
  5. 5. Education Sales Increase Brand Awareness
  6. 6. Is SocialMedia a Fad? Or the biggest shift since the industrial Revolution?
  7. 7. Continued
  8. 8. The ConsultantsApproach - Action Research - Literature
  9. 9. The ConsultantsApproach - MarketingMix - Strength &Weak Ties - MarketingConcept - Social Consumers - Bottom-Up
  10. 10. Analysis& Findings Visits toWebsite by Social Networks TrafficfromArticlesposted onSocial Networks
  11. 11. Continued -BrandAwareness -Best Content Type -Bottom-Up Marketing
  12. 12. Conclusion Education Sales BrandAwareness
  13. 13. Increase Exposure Increased Traffic Market Insight Develop Brand Ambassadors Improve SEO Generate Leads Grow Business Partnerships Reduce Marketing Expense Improved Sales Recommendations