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Digital Insights

yuzde95 mrktng rsrch 2014-web - Poll-A-Turcapollaturca.com/yuzde95_mrktng_rsrch_2014-web.pdf · Online Panels. We build both exclusive and shared access panels for clients ! 95 Percent

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Page 1: yuzde95 mrktng rsrch 2014-web - Poll-A-Turcapollaturca.com/yuzde95_mrktng_rsrch_2014-web.pdf · Online Panels. We build both exclusive and shared access panels for clients ! 95 Percent

Digital Insights

Page 2: yuzde95 mrktng rsrch 2014-web - Poll-A-Turcapollaturca.com/yuzde95_mrktng_rsrch_2014-web.pdf · Online Panels. We build both exclusive and shared access panels for clients ! 95 Percent

95 Percent is a digital agency to serve clients in Turkey and rest of the world

Specifically for marketing research, we felt there is a gap in technology usage and we started to build solutions in this area. !We provide both field and technology solutions for our clients.

This is a technology company where we blend experience and innovation !We build advanced, original and creative solutions with our staff in Turkey and abroad.

Page 3: yuzde95 mrktng rsrch 2014-web - Poll-A-Turcapollaturca.com/yuzde95_mrktng_rsrch_2014-web.pdf · Online Panels. We build both exclusive and shared access panels for clients ! 95 Percent

Our Promise

We promise to understand you !We will do our best to understand you - this is our first and top promise. We will never continue a project before understanding your marketing-sales targets or understanding your action standards for research or marketing activities.  !We promise not to lose our dynamism !Dynamism is key to our business. We will always stay as a start-up company and will never grow “big” - we believe this is the way we do our work, maintain our creativity and flexible way of working. !We will never give up asking questions !“So What?”, “Why?”, ”What Now?”

We promise to apply highest standards available in research !We always apply highest standards in our business area while supporting free minds and creativity. Knowledge and flexibility is our main source in technology business. !We will always share with the ones in need !We share 2% of revenues with the ones in need. Every dollar spent with 95 is a support to WWF, Greenpeace or UNICEF.

Page 4: yuzde95 mrktng rsrch 2014-web - Poll-A-Turcapollaturca.com/yuzde95_mrktng_rsrch_2014-web.pdf · Online Panels. We build both exclusive and shared access panels for clients ! 95 Percent

Research Solutions

Database Solutions

Software Solutions

Services

field and technology solutions for marketing research

permission marketing services for communication & advertising

mobile and web based application development

Page 5: yuzde95 mrktng rsrch 2014-web - Poll-A-Turcapollaturca.com/yuzde95_mrktng_rsrch_2014-web.pdf · Online Panels. We build both exclusive and shared access panels for clients ! 95 Percent

Research Solutions Online Panels

Page 6: yuzde95 mrktng rsrch 2014-web - Poll-A-Turcapollaturca.com/yuzde95_mrktng_rsrch_2014-web.pdf · Online Panels. We build both exclusive and shared access panels for clients ! 95 Percent

We build both exclusive and shared access panels for clients !95 Percent and its local / global business partners allow us to operate state-of-the-art panels in Turkey.!PANEL SUMMARY With a continuously growing panel size of more than 2 million, we put every effort to grow our panel size for different client needs.!!!!!!

“We build, run and operate online panels for

different client needs”

SAMPLE DATA

POINTS

AutomotiveVehicle ownership, brand-make, fuel type

Consumer ProfileLife style, personal expenses, attitudes towards fashion

CommunicationMobile phone ownership, tablet ownership, GSM operator

DemographicsAge, Gender, Occupation,Education, Marital Status, Region

Page 7: yuzde95 mrktng rsrch 2014-web - Poll-A-Turcapollaturca.com/yuzde95_mrktng_rsrch_2014-web.pdf · Online Panels. We build both exclusive and shared access panels for clients ! 95 Percent

81 districts NUTS2, urban representative

Main unique source of panelists is based on Turkey’s largest loyalty card system

Districts %İstanbul 35%Ankara 13%İzmir 8%Bursa 4%Adana 2%Other 39%

Page 8: yuzde95 mrktng rsrch 2014-web - Poll-A-Turcapollaturca.com/yuzde95_mrktng_rsrch_2014-web.pdf · Online Panels. We build both exclusive and shared access panels for clients ! 95 Percent

Thank You!