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Cisco Public 1 © 2013 Cisco and/or its affiliates. All rights reserved.
The Internet of Everything (IoE) Value at Stake in the IoE Economy
Aamer Azeemi
Managing Director, APJC IoE Practice
December 2013
© 2013 Cisco and/or its affiliates. All rights reserved. Cisco Public 3
IoE brings together people, process, data, and things to make networked
connections more relevant and valuable than ever before—turning information into
actions that create new capabilities, richer experiences, and unprecedented
economic opportunity for businesses, individuals, and countries.
Source: Cisco IBSG, 2013
© 2013 Cisco and/or its affiliates. All rights reserved. Cisco Public 4
Intelligent Connections
• Web browser
• Search
• E-commerce
• Digital
supply chain
• Collaboration
• Social
• Mobility
• Cloud
• Video
Connecting:
• People
• Process
• Data
• Things
Internet of Everything
Digitize the world
Immersive Experiences Digitize interactions
(business and social)
Networked Economy
Digitize business processes
Connectivity Digitize access to information
Bu
sin
es
s a
nd
So
cie
tal Im
pa
ct
© 2013 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 5
Delivering the right
information to the
right person (or
machine) at the
right time
Process
Leveraging data
into more useful
information for
decision making
Data
Physical devices
and objects
connected to the
Internet and each
other for intelligent
decision making
Things
Connecting people
in more relevant,
valuable ways
People
© 2013 Cisco and/or its affiliates. All rights reserved. Cisco Public 7
Includes • Shifts of benefits among competing firms in an industry • Shifts of benefits among different industries • New-to-the-world revenue growth from innovation • Cost savings from more efficient processes • Allowances for implementation costs
Does not include • Extent of losses at firms that don’t transform • Consumer or government value creation (private-sector focus) • Social benefits • Value estimates for reduced risk of operations
Source: Cisco IBSG, 2013
The potential bottom-line value (higher revenues and lower costs) that can be created or will migrate among companies and industries based on their ability to harness IoE over the
next decade (2013-2022)
© 2013 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 8
• SG&A and CoGS reduction from improved business process execution
• Improved capital efficiency
• Improved labor efficiency
• Fewer or more productive person-hours
• Improved customer lifetime value
• Additional market share (more customers)
• Improved RD&E speed, reduced TTM
• New business models and new sources of
revenue
• Improved process efficiency
• Reduced waste in supply chain
IoE Value
at Stake:
$14.4T
(2013-2022
10-year
NPV)*
* Net present value
Asset utilization:
$2.5T
Improved customer
experience: $3.7T
Supply-chain / logistics
efficiency: $2.7T
Innovation: $3.0T
Employee productivity:
$2.5T
21
use
ca
se
s
© 2013 Cisco and/or its affiliates. All rights reserved. Cisco Public 9
USE CASES Customer
Experience
Supply chain
and logistics
efficiency
Innovation Employee
productivity
Asset
utilization
All Value
Sources
SMART INFRA-
STRUCTURE
(M2M)
1. Smart grid - energy efficiency High High
2. Smart buildings Medium Medium
3. Connected commercial vehicles Medium Low Low Medium
4. Smart farming Medium Medium
5. Smart factories Very High Very High
FUTURE OF
WORK
6. Travel avoidance Medium High High
7. Future of Work / Next Gen Worker Very High Low Very High
SUPPLY CHAIN
/ PROCESS
EXECUTION
8. Supply chain efficiency High Very High Very High
9. Physical and IT Security Very High Very High
10. Connected Healthcare / Monitoring Low Low Low Medium
11. Virtual Attendants Medium Medium
12. BPO and related Processing Services Medium Low Low Medium High
13. Faster new product introduction /
TTM Very High Very High
CUSTOMER
EXPERIENCE,
MARKETING,
ADVERTISING
14. Wealth Management Medium Medium
15. Retail Banking Branch of the Future Low Low
16. Digital Malls / Connected Vending Low Low
17. Connected Gaming and Entertainment High High
18. Digital Signage Low Low
19. Virtual Private Education Low Low
20. Innovative Payments Medium Medium Low High
21. Connected Advertising and Marketing Very High Very High
High
$500 bn -
$ 1 tn
Medium
$100 bn -
$ 500 bn
Low
< $100 bn
10-year net-present value (NPV): Very High
>$1 tn
© 2013 Cisco and/or its affiliates. All rights reserved. Cisco Public 10
Smart Buildings Smart Retail
Smart Factories
Smart Farming
Smart Products
© 2013 Cisco and/or its affiliates. All rights reserved. Cisco Public 12
• Mounted sensors tack and differentiate cars and cyclists
• Traffic signals hooked into data adjust accordingly—keeping a green light on longer, for example, to allow slower moving bicycles to get through
© 2013 Cisco and/or its affiliates. All rights reserved. Cisco Public 13
• Ground sensors beneath parking spots detect when a car is above and makes that data available to smartphone users looking for a spot
• City uses info to adjust meter rates and garage pricing
© 2013 Cisco and/or its affiliates. All rights reserved. Cisco Public 14
• Sensor, which sits in left shoe, syncs with Nike+ SportWatch, iPhone, or other Nike+ tracking devices.
• Sensor measures pace, distance, time elapsed and calories burned. Information is transmitted wirelessly to device for real-time feedback during training.
© 2013 Cisco and/or its affiliates. All rights reserved. Cisco Public 16
Is it the device? Or the service the device
enables?
© 2013 Cisco and/or its affiliates. All rights reserved. Cisco Public 18
A major CPG manufacturer is piloting a solution using Cisco physical security
solutions to enable remote researchers to observe 3rd party consumer research
Researchers use desktop
tools to control surveillance
cameras at 3rd party sites
Researchers can record
sessions and overlay video
analytics
New opportunities to
aggregate insights
Secure video surveillance
allows researchers to
observe without travel
Machine People
© 2013 Cisco and/or its affiliates. All rights reserved. Cisco Public 19
Pilot of smart shelf checkout counter display units in 2015. Sensor technology, analytics
and video will combine to deliver demographically appropriate ads and
promotions
Consumer stands in
front of display at
checkout counter
Sensors alert display to
feature video or
promotion relevant for
this consumer segment
Camera sensor
determines age and
gender. Weight
sensors know when
and what product has
been picked off shelf
People Machine People
© 2013 Cisco and/or its affiliates. All rights reserved. Cisco Public 20
Digestible sensor activated by
stomach fluids after
swallowing
Signal detected by
microelectronic skin-patch and
relayed to smart phone app
Records date and time, type
of drug, dose and basic
physiologic parameters
Sand-sized chip powered by
body fluids produces voltage
read by wireless skin patch
Proteus ingestible event marker is an FDA-approved sand-sized chip
integrated into pills - uses body fluids to activate and send signal via skin patch
to smartphone app
People Machine People
© 2013 Cisco and/or its affiliates. All rights reserved. Cisco Public 22
Employees Workers
Now 2020
Changing dynamics of the
workplace driven by
globalization, rise of
freelancers/experts, and
Gen X &Y expectations
Need to attract and retain
best employees
Demand for better internal
and external collaboration
Drive to lower costs and
increase innovation
Energy Inefficient Energy Efficient
Central and Peripheral Connected and Peer
© 2013 Cisco and/or its affiliates. All rights reserved. Cisco Public 23
Objectives
Depict “future of work” to help senior executives understand its value and invest in IT to meet financial expectations
Create strategies and roadmaps to achieve the future vision
Recommended / Delivered
Current-state assessment
6 day-in-the-life storyboards: future state
4 roadmaps to evolve to social enterprise
Economic model to capture year / year benefits
$600 million in projected savings
Status
Security foundation underway
Collaboration rooms being built
Employee Experience team formed with branded offerings
Source: Cisco IBSG, 2013 Source: Cisco IBSG, 2013
Large Food & Beverage Company
© 2013 Cisco and/or its affiliates. All rights reserved. Cisco Public 25
Source: Cisco IBSG, 2013
2013 Current state
More intelligent design of
machines; safer working
conditions; greater control
of instrumentation and
production conditions
Automated assembly machines are expensive
and complicated to create and install
Quality controls rely on human perception and
dexterity
2022 Potential with IoE
Often inflexible and costly product-line changes
Reliance on low-cost manufacturing; employees
with IT and data interpretation skills are costly, scarce
Inefficient use of key inputs for production; lack
of flexibility among assembly locations
Socialization of required knowledge flattens skills curve;
maximizes access to people with the right skills at lower costs
Reduced costs as automated tools become less expensive to manufacture / implement
Sensors help workers improve product quality
Reduced waste (materials, energy); greater freedom and agility to reallocate
production / optimize inputs
Increased revenues from greater product variations
© 2013 Cisco and/or its affiliates. All rights reserved. Cisco Public 26
2013 Current state
2022 Potential with IoE
Source: Cisco IBSG, 2013
Inefficiently negotiated
pricing or inflexible terms
Excessive inventory and
warehousing costs
Frequent vendor turnover,
or vendors that should be
turned over
Wrong deliveries or inaccurate
billing or payments cause
frequent rework
Back-office processes
increasingly automated
and optimized
Least-cost pricing more
prevalent through multiple
vendors or flexible terms
Costs reduced due to
linkages with production
and order schedules
Vendors more easily vetted;
improved supplier management
techniques
Linkages among production
departments (order receipt,
supply chain, vendor
management, inventory
management, AP/AR, etc.)
become automated and
optimized
© 2013 Cisco and/or its affiliates. All rights reserved. Cisco Public 27
2013 Current state
2022 Potential with IoE
Source: Cisco IBSG, 2013
Employee devices paid
for by employer; corporate
is liable
Companies pay for data
plans on corporate-owned
mobile phones
High cost of support and
maintenance
Loss of productivity / creativity due to required use of standard
company equipment
Employees work with device of choice, enhancing productivity,
creativity, and overall work satisfaction
Employees own, pay for, and
are liable for work devices
Employees buy their own
data plans, reducing OpEx for
their employers
High degree of self-support,
lower cost of device
maintenance
Increased capacity for
work and faster new
technology adoption
drive knowledge worker
productivity while
reducing IT TCO
© 2013 Cisco and/or its affiliates. All rights reserved. Cisco Public 28
2013 Current state
2022 Potential with IoE
Source: Cisco IBSG, 2013
Employees work with a
diverse set of independent,
unconnected devices
High degree of face-to-face
meetings and collaboration
Stagnant / slow-growing
employee productivity in
traditional setups
Time spent commuting and
traveling largely unproductive
Travel time spent more
productively through mobile
collaboration tools
Greater connectivity between
people and devices
High degree of virtual
collaboration
New ways of collaboration
enable new and untapped
productivity improvement
Increased collaboration
and enhanced productivity
© 2013 Cisco and/or its affiliates. All rights reserved. Cisco Public 29
2013 Current state
2022 Potential with IoE
Source: Cisco IBSG, 2013
Large travel budgets
Time spent in travel largely
unproductive
Employees reluctant to
collaborate remotely
Significant
environmental costs Lower environmental costs
Reduced travel budgets
Material time savings and
increased productivity
Employees embrace remote
collaboration
Reduced travel costs,
increased employee
productivity, lower
resource consumption
© 2013 Cisco and/or its affiliates. All rights reserved. Cisco Public 30
2013 Current state
2022 Potential with IoE
Source: Cisco IBSG, 2013
Manual processes; labor-
intensive surveillance
High costs associated with
stand-alone systems
(power and rack space)
Geographically dispersed
facilities and personnel
Post-event forensic
analysis requires
significant human effort
Pulse analytics enables
investigators to go directly
to relevant video stream
Automation in protection,
detection, assessment, and
response to threats
Integrated systems
contribute to lower TCO
Centralized security
management
Reduced TCO, fewer security breaches, higher human and
technology productivity
© 2013 Cisco and/or its affiliates. All rights reserved. Cisco Public 31
2013 Current state
2022 Potential with IoE
Source: Cisco IBSG, 2013
Fixed costs: significant up-
front investment
Stand-alone applications
High costs to manage
security solutions on
multiple endpoints
Need to hire security
professionals
Outsource security to
experts; focus on core
expertise
Variable costs: costs based
on actual usage
Increased synergies
and cost savings
from convergence
Centrally deployed
and managed
Reduced TCO and fewer security breaches
© 2013 Cisco and/or its affiliates. All rights reserved. Cisco Public 32
2013 Current state
2022 Potential with IoE
Source: Cisco IBSG, 2013
Indistinct use of fertilizers and
irrigation leads to waste
Excess fertilizers pollute
ground water and streams
Excessive use of fertilizers
limits yields
Limited information available
to increase yields
Forecast and analytical
models help
optimize yields
Sensors improve fertilizer
and irrigation efficiency
Promote sustainable
farming and conserve
natural resources
Greater efficiency of
plant cropping
Improved use of
fertilizers, higher food
sales; greater irrigation
and energy efficiency
© 2013 Cisco and/or its affiliates. All rights reserved. Cisco Public 33
2013 Current state
2022 Potential with IoE
Source: Cisco IBSG, 2013
Significant downtime
between interactions
High turnover presents
quality control and
training issues
Coordination of information
among buildings or
office locations
Visitor or customer wait times
during peak periods
Can be time-zone-adjusted to
handle peak loads; capacity
always adjusted to needs
Ability for one person to
handle multiple locations
permits efficient scaling
Less turnover, centralized
hiring, minimal
coverage issues
Consistent multi-location
information provided
at once
Video and information
networks allows for scaling of
building and office personnel.
Staffing need not be on-site to
permit lower-cost sourcing
© 2013 Cisco and/or its affiliates. All rights reserved. Cisco Public 34
2013 Current state
2022 Potential with IoE
Source: Cisco IBSG, 2013
Pre-recorded advertising,
displayed in pre-
determined order
Low direct impact of digital
advertising on sales
Moderate level of digital
signage penetration
Besides advertising, digital
signage used for information
dissemination only
Digital signage informs and
also offers first-level
instruction / control
Intelligent displays show most
appropriate messages to
customers
Increased effectiveness
of digital advertising in
driving sales
High levels of digital
signage penetration
Increased potential of
digital signage to add
value and influence sales
© 2013 Cisco and/or its affiliates. All rights reserved. Cisco Public 35
2013 Current state
2022 Potential with IoE
Source: Cisco IBSG, 2013
Customers anonymous until
they identify themselves to
the teller; limited insights
Advisers consult with
customers in-person
Customers view static
marketing messages,
standardized across
branch network
Hardware and applications
installed at each desktop
and teller station
Migration of majority of
application processing
to single box
Ability to differentiate service
based on customer segment
early in branch visit
Advisers consult with
customers over high-
definition video link
Provide interactive in-branch
product information, tailored by
target audience
Faster time-to-market, better lead generation with reduced leakage, improved
up-sell / cross-sell and customer satisfaction,
lower cost-to-serve
© 2013 Cisco and/or its affiliates. All rights reserved. Cisco Public 37
How can you benefit from IoE? Understand how IoE can address business opportunities Agree priorities
What will it take to succeed? Assess top IoE opportunities Identify capability gaps Quantify value at stake and overall business case
What steps can we take now? Develop blueprint for change Build roadmap, plans and designs Solution pilot(s)
How do we deliver? Advanced Services Technical Services Managed and Operate Services
© 2013 Cisco and/or its affiliates. All rights reserved. Cisco Public 38
Overall
business
architecture
Overall
operational
architecture 6M 12M 18M 2Y 3Y 5Y
Cap
ab
ilitie
s
So
lutio
ns
Wi-Fi Upgrade
Video Surveillance
Video Analytics
Connected Security
BYOD
Checkout Optimization
Find-My-Product
Phased/Prioritized Approach
-30
-20
-10
0
10
20
30
40
Y1 Y2 Y3 Y4 Y5
$M
New Revenues
Time To Market
Cost Savings
Operations
Cloud
Collaboration
Network
Value (NPV) ROI Payback Peak Funding
$200M 62% 21M $31M
Overall IoE Financials/Business Case
Roadmap
Summary
© 2013 Cisco and/or its affiliates. All rights reserved. Cisco Public 39
• Delivery Executives
Program Management
Relationship Management
• Business Consultants
Financial Modeling
ROI Calculations
• Domain Specialists
Knowledge of the specific domains (Retail, FSI, Healthcare …)
• Technology Team
Network engineers + architects
Infrastructure specialists (DC, Cloud …)
Use Cases
Technology Architecture
Business Models
Program Management
Click to edit Master title style
• Click to edit Master text styles
– Second level
• Third level
– Fourth level
» Fifth level
12/11/2013 © 2012 Cisco and/or its affiliates. All rights reserved. Cisco Confidential 40
Technologies IT Skills
Basic Networking Technologies
IPv6
Data Centre, Cloud
Collaboration
Web
Mobile Internet, 4G
RFID
Sensors
M2M
Data Management,
Analytics, Telematics
Information
Management
GPS, Mapping
Applications
Social Network
Technologies
Adhoc
Network Robotics
Smartphone
Applications
SmartGrid
Storage
Technologies
City/Road/Traffic
Infrastructure
Basic Networking Skills : Routing, Switching, Wireless,
Security, WAN, Management
Routing and Switching, Architecture Design, Security, Storage Networking, Storage,
Big Data, Virtualisation, Cloud applications, Finance and business skills, Project
Management, modeling
Voice, Video, Conferencing
Web development/programming, HTML5, XML, Scripting
Languages, Database design, Data integration & Analysis/Analytics
Mobile Applications Development and Management, 4G
Wireless, Wireless Mesh Networking, Applications :
Operating Systems, XML, SQL, Scripting Languages,
PHP, Ruby, Lua