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PROFESSIONALIZING THE FRONT-LINES: CERTIFIED CAREER PRACTITIONER TRAINING IN CANADA Donnalee Bell & Sareena Hopkins Canadian Career Development Foundation – IAEVG 2011

PROFESSIONALIZING THE FRONT-LINES: CERTIFIED CAREER PRACTITIONER TRAINING IN CANADA Donnalee Bell & Sareena Hopkins Canadian Career Development Foundation

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Page 1: PROFESSIONALIZING THE FRONT-LINES: CERTIFIED CAREER PRACTITIONER TRAINING IN CANADA Donnalee Bell & Sareena Hopkins Canadian Career Development Foundation

PROFESSIONALIZING THE FRONT-LINES: CERTIFIED CAREER PRACTITIONER TRAINING IN CANADA

Donnalee Bell & Sareena Hopkins

Canadian Career Development Foundation – IAEVG 2011

Page 2: PROFESSIONALIZING THE FRONT-LINES: CERTIFIED CAREER PRACTITIONER TRAINING IN CANADA Donnalee Bell & Sareena Hopkins Canadian Career Development Foundation

Session Objectives

Provide background on the training itself – the competency framework on which it is built, the depth and breadth of the courses and associated certification options;

Highlight significant results of the training; Explore key elements of the training that, from

our perspective, have contributed to these results;

Open the floor to questions and exchange on this and other innovative training being offered around the world.

Page 3: PROFESSIONALIZING THE FRONT-LINES: CERTIFIED CAREER PRACTITIONER TRAINING IN CANADA Donnalee Bell & Sareena Hopkins Canadian Career Development Foundation

What makes for a quality training experience?

Page 4: PROFESSIONALIZING THE FRONT-LINES: CERTIFIED CAREER PRACTITIONER TRAINING IN CANADA Donnalee Bell & Sareena Hopkins Canadian Career Development Foundation

Background

OECD Report: recommended improved training systems for career & employment service deliverers

Training remains high on the agenda of the International Symposia on Career Development & Public Policy

In Canada, while we have the Canadian Standards & Guidelines for Career Development Practitioners (S & Gs) training has been inconsistent and certification is only recently emerging

Page 5: PROFESSIONALIZING THE FRONT-LINES: CERTIFIED CAREER PRACTITIONER TRAINING IN CANADA Donnalee Bell & Sareena Hopkins Canadian Career Development Foundation

In a recent survey of over 900 career & employment service providers:

50% of practitioners have had less that 2 formal courses in career development.

As a result of the dynamic labour market, clients are having more complex career service needs. Yet, service delivery has remained quite traditional.

There is a disconnect between the agreement of practitioners for the need to have highly developed competencies in foundational and emerging areas and the lack of an established or strongly rooted professional development culture within the sector.

Page 6: PROFESSIONALIZING THE FRONT-LINES: CERTIFIED CAREER PRACTITIONER TRAINING IN CANADA Donnalee Bell & Sareena Hopkins Canadian Career Development Foundation

Canadian Council of Career Development Associations (CCCDA)

Formed to strengthen professional identity and promote national consistency and cohesion in certification standards and quality training;

Brings together the leadership of each provincial/territorial association to collaborate on common issues, share resources and come together as a national advocacy voice for our field.

Page 7: PROFESSIONALIZING THE FRONT-LINES: CERTIFIED CAREER PRACTITIONER TRAINING IN CANADA Donnalee Bell & Sareena Hopkins Canadian Career Development Foundation

Competency-Based Training

For staff, this: Grounds the training in their workplace realities

and facilitates the application of learning once they return to work following training.

Makes it very clear what specific competencies they need to develop in order to move within their organization

Gives them a clear sense of their own strengths and challenges as they manage their own ongoing career development – within their organization and/or as they pursue new opportunities elsewhere

Page 8: PROFESSIONALIZING THE FRONT-LINES: CERTIFIED CAREER PRACTITIONER TRAINING IN CANADA Donnalee Bell & Sareena Hopkins Canadian Career Development Foundation

Competency-Based Training

For organizations considering staff training, this approach: Means that the organizations gets really clear

on what people actually need to know and be able to do in order to do their jobs well

Helps them to manage staffing and training in a way that is inextricably linked to the fundamental reasons they are in business

Helps them to plan ahead with targeted training to meet their specific and unique needs

Page 9: PROFESSIONALIZING THE FRONT-LINES: CERTIFIED CAREER PRACTITIONER TRAINING IN CANADA Donnalee Bell & Sareena Hopkins Canadian Career Development Foundation

Competency-Based Training

This approach facilitates: PLAR Applications for the recognition of

training by certifying bodies and/or PSE programs – an increasing number of which are rationalized to the Canadian Standards and Guidelines or a variation thereof

Mobility of practitioners

Page 10: PROFESSIONALIZING THE FRONT-LINES: CERTIFIED CAREER PRACTITIONER TRAINING IN CANADA Donnalee Bell & Sareena Hopkins Canadian Career Development Foundation

Canadian Standards and Guidelines for Career Development Practitioners (S & Gs)

Core competencies – those required for ethical, effective practice regardless of delivery setting

Specialization competencies – those required for specific functions Assessment Facilitated and Individual Group Learning Career Counselling Information & Resources Management Work Development Community Capacity Building

Page 11: PROFESSIONALIZING THE FRONT-LINES: CERTIFIED CAREER PRACTITIONER TRAINING IN CANADA Donnalee Bell & Sareena Hopkins Canadian Career Development Foundation

Training Strategy

Needs assessment

Development of tailored Training Strategy (including certification)

Course development and delivery

Ongoing evaluation and development

Page 12: PROFESSIONALIZING THE FRONT-LINES: CERTIFIED CAREER PRACTITIONER TRAINING IN CANADA Donnalee Bell & Sareena Hopkins Canadian Career Development Foundation

Needs Assessment

Adoption of S & Gs Engagement of staff at all levels in internal

review of competency requirements Self-assessment of mastery of relevant

competencies by all staff (using Taking Charge http://www.savie.qc.ca/Carrieres/accueil.htm)

About organizational development and quality service – NOT performance appraisal!

Page 13: PROFESSIONALIZING THE FRONT-LINES: CERTIFIED CAREER PRACTITIONER TRAINING IN CANADA Donnalee Bell & Sareena Hopkins Canadian Career Development Foundation

Development of Tailored Training Strategies

Common pattern of competency gaps found across the country… with key differences reflecting labour market

realities, access to relevant post-secondary training regionally,

employer HR policies, culture and language.

Page 14: PROFESSIONALIZING THE FRONT-LINES: CERTIFIED CAREER PRACTITIONER TRAINING IN CANADA Donnalee Bell & Sareena Hopkins Canadian Career Development Foundation

Course Development & Delivery

Courses focused around the following themes: Career Development & Counselling Theories Career Development & Counselling Process Career Development & Counselling Challenges Using Labour Market Information in

Employment Counselling Facilitating Client Learning Assessment Work Search Community Capacity Building

Page 15: PROFESSIONALIZING THE FRONT-LINES: CERTIFIED CAREER PRACTITIONER TRAINING IN CANADA Donnalee Bell & Sareena Hopkins Canadian Career Development Foundation

Course Development & Delivery

Courses range from 29 to 45 hours in duration each.

Some are delivered face-to-face, but increasingly we are using a blended delivery model incorporating pre- and post-course assignments supported by 2.0 technologies (course blog).

Training in Northern/remote communities Post-course assignments to promote application of

learning in the workplace – with onsite manager support

EVGP certification/post-secondary Career Development Certificate

Page 16: PROFESSIONALIZING THE FRONT-LINES: CERTIFIED CAREER PRACTITIONER TRAINING IN CANADA Donnalee Bell & Sareena Hopkins Canadian Career Development Foundation

Results

Evaluation of Mastery: student mastery of specific competencies is assessed post-pre, with students assessing where they are upon completion of the training and, looking back, where they now believe they were before they took the training. This kind of assessment has been demonstrated to be more accurate than a straight pre-post evaluation.

Tracking of Course-Specific Results: Following each course, students complete a formal assessment of the extent to which the course objectives were achieved learning was integrated and application is expected to result in positive changes to client services.

Client and organizational outcomes: We are just beginning to experiment with collecting associated client changes and supervision practices.

Page 17: PROFESSIONALIZING THE FRONT-LINES: CERTIFIED CAREER PRACTITIONER TRAINING IN CANADA Donnalee Bell & Sareena Hopkins Canadian Career Development Foundation

Results

100% reported that they had been able to apply the training and associated tools and strategies with their clients;

100% reported that the training improved their service delivery to clients and personally influenced them as a service provider;

100% found the training and associated materials to be relevant and useful;

99.997% reported improved mastery of relevant competencies.

Page 18: PROFESSIONALIZING THE FRONT-LINES: CERTIFIED CAREER PRACTITIONER TRAINING IN CANADA Donnalee Bell & Sareena Hopkins Canadian Career Development Foundation

Results

From a manager:[This training] program is providing [my staff] with a much deeper understanding of how to deal with individual clients and their needs... and will make [my staff] a

much stronger counsellor. I understand the training is intense and [my staff] has a

clear action plan to complete the modules in a reasonable timeframe.

Page 19: PROFESSIONALIZING THE FRONT-LINES: CERTIFIED CAREER PRACTITIONER TRAINING IN CANADA Donnalee Bell & Sareena Hopkins Canadian Career Development Foundation

Results

From a participant:[This training] deeply impacted the way I think about my practice. I now have an intense heightened awareness of the

Employment Counselling process…. Again, an incredible course and if I could, I would say ALL practitioners in this field should be required to attend - it was that beneficial!

Page 20: PROFESSIONALIZING THE FRONT-LINES: CERTIFIED CAREER PRACTITIONER TRAINING IN CANADA Donnalee Bell & Sareena Hopkins Canadian Career Development Foundation

Key Contributors to Success

Engage all levels within the organization from the outset – be transparent and consultative.

Carve out and support via tailored training the integral role managers play in fostering and nurturing a culture of learning, risk and application in the workplace.

Acknowledge from the outset that professional development and organizational development go hand in hand.

Page 21: PROFESSIONALIZING THE FRONT-LINES: CERTIFIED CAREER PRACTITIONER TRAINING IN CANADA Donnalee Bell & Sareena Hopkins Canadian Career Development Foundation

Key Contributors to Success

Ground the training in the realities of existing front-line practice – meet people where they are and then push the boundaries of excellence.

Ground the training in cultural values and realities – learning is a two-way street.

Invest in your trainers – the best content in the world will fall flat if trainers do not have requisite knowledge, skills and attitudes to facilitate the learning.

Page 22: PROFESSIONALIZING THE FRONT-LINES: CERTIFIED CAREER PRACTITIONER TRAINING IN CANADA Donnalee Bell & Sareena Hopkins Canadian Career Development Foundation

Key Contributors to Success

Acknowledge and harness the wealth of experience and expertise in adult learners.

Promote a culture of evaluation from the outset – reinforce it through the training and support it at all levels within the organization - results foster pride, confidence and ongoing funding!

Focus explicitly on learning transfer to ensure the training is much more than a positive experience for participants – it must result in improved service delivery to clients.

Embrace a philosophy of abundance – all the courses are shared freely between provinces/territories.

Page 23: PROFESSIONALIZING THE FRONT-LINES: CERTIFIED CAREER PRACTITIONER TRAINING IN CANADA Donnalee Bell & Sareena Hopkins Canadian Career Development Foundation

Questions/Discussion

Donnalee Bell: [email protected] Hopkins: [email protected]

Thank You!!