New AMAG is launching the Digital Fleet with SAP’s IoT - Vehicle …assets.dm.ux.sap.com/de-leonardolive/pdfs/50985_amag.pdf · 2017. 7. 17. · Revenue: CHF 4.6 billion Employees:

AMAG is launching the Digital Fleet with SAP’s IoT - Vehicle Insights

IoT Live - AMAG is launching the digital fleet

Frank Böhmerle, Head of Business Development

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Everything connected!

AMAG Marketing Portal: Digitale Zukunftsfelder und Automatisierung im Händlermarketing, Zürich, 14. März 2017

Philipp Wetzel, Leiter Marketing

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AMAG Marketing Portal: Digitale Zukunftsfelder und Automatisierung im Händlermarketing, Zürich, 14. März 2017

Philipp Wetzel, Leiter Marketing

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AMAG Impressions

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AMAG Group: Facts & Figures 2016

Founded: 1945

Legal form: Private limited company

Core business: Import, Retail, Leasing, Services

Market share: 29.3%

Revenue: CHF 4.6 billion

Employees: 5,573 including over 700 apprentices

Retail network: Over 500 retailers and service partners

General import of brands:

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AMAG Value Chain

Our Customers

OEM

AMAG Import

Wholesale

Logistics

Group Aftersales

AMAG RetailSales

Aftersales

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B2B B2C/B2B


Frank Böhmerle, Head of Business Development8



Disruption in Swiss automotive market

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Intensivierung Konkurrenzumfeld

ServiceproviderDigital playersOEMs

Change of customer needs & behaviour Change of products & services



Digital und new mobility

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New mobility projects by AMAG

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Frank Böhmerle, Head of Business Development13


Frank Böhmerle, Head of Business Developmentsharoo.com




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Everything connected!



Really everything?

http://www.google.at/url?sa=i&rct=j&q=&esrc=s&source=images&cd=&cad=rja&uact=8&ved=0ahUKEwjO-aurgefOAhWCOBQKHdUkDE0QjRwIBw&url=http://www.belowodje.ch/cars.htm&bvm=bv.131286987,d.ZGg&psig=AFQjCNGC6S6rFzoL7ejg4ANfSgwAlYikZQ&ust=1472573341250440



Get Connected

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OEM embedded

OEM retrofit

Aftermarket cellular(canbus / OBD)

Aftermarket tethered

Smartphone



Get Connected

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Aftermarket cellular(OBD)



Plug and Play



Available data via OBD (depending on brand and model)

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GPS Position

Oil level

Fuel level

VIN

MileageSpeed

Consumption

Battery Status

DTC Codes

Service information



Four major objectifs

Direct interface tocar data

Customer loyaltyEco-System andpartner network

Comprehensiveservices



Our vision

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Our vision

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Fleet management

Drivers logbook



How everything started…

Innovation Workshop

@ SAP in Walldorf, Germany



Iterative development sprintsCo-Innovation AMAG - SAP

31.05.2016 21.12.2016



Joint Approach: Co-InnovationProject organisation

Standard Development

ConsultingAMAG IT

AMAG Business

AMAG Project Team SAP Project Team

SAP Vehicle Insights

SAP Cloud Platform

SAP Consulting Solutions

Fleet Management

Data

Mapper

Digital

Logbook

Vehicle

Status

Digital

Logbook



Pilot implementation in 4 monthsProject plan

Phase I+II Implementation



AMAG Connected CarSolution Architecture

SAP Vehicle

Insights

SAP Cloud Platform

SAP Leonardo

Machine

Learning

Foundation

SAP Business

Objects Cloud

SAP Dealer

Business

Management

SAP Business Suite on HANA

SAP Hybris Loyalty

Web Mobile

Car data Car dataDTC Codes

Service Leads

Bri

dg

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Pilot project «connected car»Screenshots

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Predictive Maintenance Scenario (Planned)AMAG Conncted Car

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Driving Behavior

Usage Data

DTC Codes

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Service Data

Repairs

Maintenance Cost

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SAP Machine

Learning

Foundation

Correlation Patterns between driving behavior and repairs

Predict failure of spare parts automatically trigger service

…



Backup

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Documents

New AMAG is launching the Digital Fleet with SAP’s IoT - Vehicle …assets.dm.ux.sap.com/de-leonardolive/pdfs/50985_amag.pdf · 2017. 7. 17. · Revenue: CHF 4.6 billion Employees: