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‘MODERN PACKAGING & DESIGN’, India’s premier bi-monthly magazine for the packaging and allied industries is a popular source of business information for this fraternity. It provides a comprehensive and updated insight into the world of packaging & design by means of in-depth editorial content. Moreover, acting as an interface between the users and suppliers communities, this magazine brings forth the latest trends and technologies in the Indian and international arena.
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EDITORIAL
Editorial Advisory BoardP V Narayanan
Member of Board APEDA (Ministry of Commerce)
M K Banerjee Director-Creativity & Innovations (Global)
Essel Propack Ltd
R KrishnamurthyDirector-Marketing & Operations
Orient Press Ltd
S DasManaging Director
Nordson India Pvt Ltd
Manas R Bastia [email protected]
rankly speaking, there is nothing much to write about the Union Budget 2012-13 considering the high level of expectations from it to accelerate the Indian growth engine and in particular, the packaging sector, and what it put forth. Arguably this could
have been a well-timed precursor to the 2nd phase of economic liberalisation that the country embarked on two decades ago. However, far from taking any proactive policy steps, the government seems to have settled for a guarded approach towards shoring up weak investment sentiments and unveiling only a handful of anti-deficit measures that comprise hike in service and excise taxes.
Besides, the budgetary proposal to amend the Income Tax Act with retrospective effect has perhaps made the biggest dent on the long-term fiscal credibility of India story, not only outside but inside the country as well. It has come as a bolt from the blue when the national economy is pitted against tapering growth on one side and growing maturity of Indian manufacturing on the other and hence, rising confidence in attracting higher foreign investment into this domain.
From a sectoral perspective, there have been only a limited number of budgetary proposals that would aid further growth potential of the packaging sector in India. Considering the scope of this space, the few that can be touched upon here include government’s efforts for consensus on 51-per cent foreign direct investment in multi-brand retail; setting up ` 5,000-crore venture fund for the Micro, Small and Medium Enterprises (MSME) sector; Goods and Services Tax (GST) to be operational by August 2012; among others. In short, the need of the hour is to exercise ample jurisprudence and make sure that the India growth story stays on course.
Before signing off, let me inform you about the introduction of a new ‘Product Enquiry and Sourcing’ service for our readers. Beginning with this edition, your search and sourcing of products featured in ‘Modern Packaging & Design’ become even more seamless! All you need to do is send an SMS to us at 51818 stating your requirement or write to us at [email protected]. Our state-of-the-art smart system will ensure that your query is not only processed faster but also that you get a qualified response on priority. Looking forward to your prompt participation so that we can serve you better.
FBudget 2012: ‘Lack’ing a punch
Modern Packaging & Design May-June 2012 7
Modern Packaging & Design May-June 2012 9
CONTENTS
Note: ` stands for Indian rupee, $ stands for US dollar and £ stands for UK pound, unless mentioned otherwise
Multidimensional insights into the fast-changing world of packaging
Post-Budget 2012
32 Bonanza or burden?
Automation Trends
60 Material handling solutions: Effective systems for food safety
Energy Management
62 3D simulation modeling: Technology for creating novel designs
Policies & Regulations
64 Metal in food and pharma packaging: Analysing the safety standards
Strategy
66 Beverage packaging: Aseptic technologies for product integrity
Tips & Tricks
68 Bar coding in packaging: Guide to end-to-end package security
Event Report
73 IFCA Star 2011 Awards and IPMMI-IMDIR Plaque:
Saluting excellence in creativity and innovation
REGUL AR SECTIONSEditorial ................................. 7
News, Views & Analysis ...... 12
Technology & Innovation .... 20
Design Innovation ................ 24
Technology Transfer ............. 26
35
Projects ................................. 70
Event List............................. 72
Book Review ........................ 74
List of Products.................... 85
List of Advertisers ................ 86
Cover photo: Neha Mithbawkar and Joshua Navalkar
Metal packaging ....................36
Aesthetics in
metal packaging .....................38
Interface: Darshan R Shah ...42
Roundtable ............................43
Special Focus47
Packaging printing ..................................... 48
Printing and graphics ............................. 50
Interface:
�George Mathews ....................... 52
� �Andrew Tay ............................... 53
Innovations in graphics .......................... 54
Package design ....................................... 56
ERP ........................................................ 58
In Conversation With 30 Suprotik Das, MD, Nordson India Pvt Ltd
Facility Visit 44 Avery Dennison: Labeling success with each step
Insight & Outlook
7th
Anniversary
Special
Printing & Graphics in PackagingMetal Packaging
Details on pg no. 34
Looking For A Specific Product?Searching and sourcing products were never so easy.
Just type MPD (space) Product Nameand send it to 51818
eg. MPD Wrapper and send it to 51818
Highlights of Next Edition
FOUNDER & EDITOR, NETWORK 18Raghav Bahl
PRESIDENT & EDITORIAL DIRECTOR, TV 18Senthil Chengalvarayan
SENIOR EDITORManas R Bastia
EDITORIAL TEAMAnnabel Dsouza, Swati Sharma, Lionel Alva, Michael Anthony,
Abha Mishra, Paskaline Sebastian, Anwesh Koley (Delhi), Avani Jain (Ahmedabad)ASSISTANT ART DIRECTOR
Varuna Naik
DESIGNSharad Bharekar
CHIEF PHOTOGRAPHERMexy Xavier
PHOTOGRAPHYNeha Mithbawkar, Joshua Navalkar
BUSINESS CONTROLLERSPukha Dhawan, Lovey Fernandes, Akshata Rane, Deepak Bhatia,
Shwetha ME, Jayashree N, Sugandha Kulkarni, Shefali Mahant
PRINTINGEXECUTIVE VICE PRESIDENT
Ananth R Iyer
ASSISTANT GENERAL MANAGER - PPCShekhar Khot
PRODUCTION TEAMDnyaneshwar Goythale, Surekha Karmarkar, Ravikumar Potdar, Ravi Salian, Sanjay Shelar
OVERSEAS CONTACTRingier Trade Media Ltd CHINA
1001 Tower 3, Donghai Plaza, 1486 Nanjing Road, West, Shanghai 200040, China Tel: +86-21 6289 – 5533 Ext. 368, Fax: +86-21 6247 – 4855
(Craig Shibinsky) Email: [email protected] Trade Media Ltd HONG KONG
9/F, Cheong Sun Tower, 118 Wing Lok Street, Sheung Wan, Hong Kong Tel: +852 2369 – 8788 Ext. 21, Fax: +852 2869 – 5919
(Octavia Au-Yeung) Email: [email protected] Trade Media Ltd TAIWAN
Room 3, Fl. 12, No. 303, Chung Ming S. Rd., Taichung, TaiwanTel: +886-4 2329 – 7318 Ext. 16, Fax: +886-4 2310 – 7167
(Sydney La) Email: [email protected] Trade Media Ltd GERMANY, AUSTRIA, SWITZERLAND
Tel: +41-44 734 0472, Fax: +41 44 734 0680Email: [email protected]
USA Tel: (513) 527-8800 Fax: (513) 527-8801
Email: [email protected] USA
Alfredo Domador, 6505 Blue Lagoon Drive, Suite 430 Miami, FL. 33126, USATel: (305) 448-6875, Fax: (305) 448-9942
GROUP CEO, NETWORK 18B Sai Kumar
CEO-PUBLISHING, INFOMEDIA 18Sandeep Khosla
EVP-HUMAN RESOURCESSanjeev Kumar Singh
ASSOCIATE VICE PRESIDENTSudhanva Jategaonkar
ADVERTISING SALESShashin Bhagat (Ahmedabad)[email protected] B (Bengaluru)[email protected] Hara Subramaniam (Chennai)[email protected] N (Coimbatore)[email protected] Kalyan Chakravarthy (Hyderabad)[email protected] Gokhale (Indore)[email protected] Bidawat (Jaipur)[email protected] Inder Dhingra (Ludhiana)[email protected] Yadav (New Delhi)[email protected] Dass (Pune)[email protected] Pathak (Vadodara)[email protected]
MARKETING TEAMGanesh Mahale, Prachi Mutha, Varsha Nawathe, Abhay Borkar
NEWSSTAND AND SUBSCRIPTIONSDISTRIBUTION HEADSunil Nair
DEPUTY GENERAL MANAGERManoj Palsay
SENIOR MANAGER - SUBSCRIPTIONSSheetal Kotawdekar
CO-ORDINATORSRahul Mankar, Anant Shirke, Sarita Quadros,Chaitali Parkar, Kamlesh Mathkar, Vaibhav Ghavale
SERVICESSUBSCRIPTION SERVICES For subscription queries, write [email protected] or call +91 22 30034631-34 or toll free 1800 200 1021PERMISSIONS For subscription to copy or reuse material from Modern Plastics & Polymers,Write to [email protected]� Monthly Issue Price: ` 100 ������������ ��������` 799
Views and opinions expressed in this magazine are not necessarily those of Infomedia 18 Ltd, its publisher and/or editors. We at Infomedia 18 Ltd do our best to verify the information published but do not take any responsibility for the absolute accuracy of the information. Infomedia 18 Ltd does not accept the responsibility for any investment or other decision taken by readers on the basis of information provided herein. Infomedia 18 Ltd does not take responsibility for returning unsolicited material sent without due postal stamps for return postage. No part of this magazine can be reproduced without the prior written permission of the publisher. Infomedia 18 Ltd reserves the right to use the information published herein in any manner whatsoever.
Infomedia 18 Ltd is the publishing arm of Network 18.
Printed by Mohan Gajria and published by Lakshmi Narasimhan on behalf of Infomedia 18 Ltd.Senior Editor: Manas R BastiaPrinted at Infomedia 18 Ltd, Plot no.3, Sector 7, off Sion-Panvel Road, Nerul, Navi Mumbai 400 706, and published at Infomedia 18 Ltd, ‘A’ Wing, Ruby House, J K Sawant Marg, Dadar (W), Mumbai - 400 028. Modern Packaging & Design is registered with the Registrar of Newspapers of India under No. MAHENG / 2008 / 27106. Infomedia 18 Ltd does not take any responsibility for loss or damage incurred or suffered by any subscriber of this magazine as a result of his/her accepting any invitation/offer published in this edition.
Modern Packaging & Design May-June 2012 11
NEWS, VIEWS & ANALYSIS
12 Modern Packaging & Design May-June 2012
New President for Interpack 2014
Friedbert Klefenz, Chairman of the
Managing Council of the Packaging
Technology Division of Robert Bosch
GmbH, is the new Interpack President.
He was unanimously elected as President
at the first meeting of the Interpack
2014 Advisory Council. The constitutive
meeting of the Advisory Council of the
world’s most important event for the
packaging sector and related process
industries marks the start of the phase
of preparing the specific themes of the
fair and its strategic orientation.
At Interpack 2014, packaging
designers and industry will come
together to work on intelligent solutions
for reducing global food loss. After its
premiere at Interpack 2011, the Metal
Packaging Plaza will again be a point of
convergence for the international metal
packaging sector and the associated
supply industry. “Interpack owes its
prominent position to the excellent
and constructive cooperation with the
Advisory Council. The fair targets the
needs of exhibitors and visitors alike,”
said Werner Matthias Dornscheidt,
President and Chief Executive Officer,
Messe Düsseldorf.
Avery Dennison launches Global MDO film laminatesAvery Dennison has introduced Global
MDO – the latest addition to its
innovative Machine Direction-Oriented
(MDO) film product line. The new film
laminate bridges the gap between the
high-performing MDO film range and
PE85 film and features major productivity
and sustainability improvements. It
includes a significant reduction in web
breaks, up to 50 per cent less ooze, an
inherently printable film and almost 70
per cent more labels per roll balanced with
the on-shelf label clarity demanded for
home & personal care applications.
The clear, inherently printable face stock
offers superb printability with on-press
corona treatment and delivers stable
print registration resulting in consistent
high-quality print work. Commenting
on the newly launched product, Vrajesh
Thakker, Market Manager-HPC,
Label and Packaging Materials, Avery
Dennison (India) Pvt Ltd, said, “Global
MDO is the apt choice for customers
looking for sustainable product without
compromising on clarity, confirmability,
productivity and shelf appeal.
It has higher clarity and the construction
has lesser carbon foot print vis-à-vis
PE 85.”
Manjushree Technopack bags ‘Best Supplier Performance Gold Award’
Manjushree Technopack Ltd, the
Bengaluru-based packaging major, was
recently awarded the ‘Best Supplier
Performance Gold Award’ by Hindustan
Coca Cola Beverages Ltd (HCCB), the
bottling arm of Coca Cola India. The
packaging leader has been conferred the
award for the second time in row, the
first being in 2011. HCCB presented
this award to the company at the recently
conducted ‘Strategic Supplier Summit’,
in New Delhi. The award was presented
to Vimal Kedia, Managing Director,
Manjushree Technopack Ltd, by Atul
Singh, President, India and South West
Asia Business Unit, The Coca-Cola
Company. Manjushree Technopack has
been a preferred supplier for HCCB for
over four years.
“Getting an award for the second
time in a row is wonderful. It only shows
that we have been able to delight our
customers consistently. The ‘Coca Cola
Gold Supplier Award’ is a prestigious
one, considering that the company is
one of the leading brands globally and
to recognise an associate for good work
among a pool of others they work with
is motivating and keeps us on our toes
to improve our performance every year,”
averred Kedia.
ASTM International Committee on Flexible Barrier Packaging gets new chairman Dhuanne Dodrill, President of
Rollprint Packaging Products Inc, is
new Chairman of ASTM International
Committee F02 on Flexible Barrier
Packaging. The committee includes
185 members who oversee more
than 56 standards for flexible barrier
packaging, including component
barrier materials, their properties
and package design, development &
production.
A member of ASTM International
since 1996, Dodrill also serves on
Committee D10 on Packaging. She
has over 25 years of experience in
the flexible packaging industry, and
has held various technical, quality
assurance and management positions.
Dodrill is also a member of
Sterilisation Packaging Manufacturers
Council Executive Committee,
Institute of Packaging Professionals
Medical Packaging Task Group and
Association for the Advancement of
Medical Instrumentation.
ASTM International is one of
the largest international standards
development and delivery systems in
the world. It meets the World Trade
Organization (WTO) principles
for development of international
standards. ASTM standards are
accepted and used in research
and development, product testing,
quality systems and commercial
transactions.
Vimal Kedia with Atul Singh and representatives from HCCB and Manjushree Technopack Ltd,
at the Strategic Supplier Summit
Friedbert Klefenz
NEWS, VIEWS & ANALYSIS
Modern Packaging & Design May-June 2012 13
Domino launches stevia and sugar blend packs The makers of Domino Sugar and C&H
Sugar have introduced the latest products to
their family of sweeteners – Domino Light and
C&H Light. Domino Light and C&H Light
are available in two pack sizes – a 40-count
packet box and a 2-lb re-sealable pouch. The
40-count packet box is convenient for quick,
portion-control servings for beverages or for
sprinkling on fruit or cereal. Individual packets
of our sugar and stevia blend are ideal for travel,
in offices or for everyday convenience.
The 2-lb pouch offers the sweetness
equivalent of a 4-lb bag of sugar and is ideal for
baking or everyday sweetening. The re-sealable
pouch makes scooping and storing easy and
mess-free.
“With most lower-calorie sweetener
substitutes, baking success can be limited.
Domino and C&H Light makes baking
lower-calorie recipes easier, with better quality
and without forgoing taste. Domino Light
and C&H Light packets are a perfect, low-
calorie sweetener solution, with only 5 calories
per packet,” informed Maria Machita, Vice
President Sales and Marketing, Domino Foods.
Global bioplastics market forecast to grow at 17.8% by 2018 Led by growing demand in Asia-
Pacific and South America, the global
bioplastics market is expected to reach
revenues of over $ 2.8 billion in 2018,
reflecting average annual growth rates
of 17.8 per cent.
The global bioplastics market is
set to hit nearly 2,000,000 tonne in
volume in five years time, which is four
times the size of the market in 2007.
Bioplastics has moved past the initial
phase of market introduction and is
experiencing robust increases in demand
in virtually all parts of the world. Gains will be fueled by a number of factors,
including consumer preferences for environmentally sustainable materials,
improved performance of bioplastic resins relative to conventional plastics and
introduction of commodity plastics produced from bio-based sources.
Rajesh K Pandya, Vice President-Operations, Parikh Packaging Pvt Ltd, said,
“Biodegradable plastics offers added value to the packed products in applications
where recycling of conventional plastics is difficult, eg, food packaging. Also,
under composting conditions, polylactic acid degrades completely to water and
carbon dioxide, leaving behind a small biomass within a short time, which could
be 45-90 days depending on composting conditions.”
Avani Jain
Nichrome bags IPMMI design development award for its high-speed oil packing machine
Nichrome, one of the pioneers
in form-fill-seal machines in
India, has recently won the
Machinery Design, Development
and Innovation Award 2012;
the award was conferred by
Institute of Packaging Machinery
Manufacturers of India (IPMMI).
Nichrome received this
award for the development of its
high-speed oil packing machine –
Filpack SMD. It is a double-head
model with an output of up to
70 packs per minute. The double
head construction of the machine
saves space and the manpower,
thus contributing to profitability.
The machine also offers flexibility
of packing different oils and
quantities on two different heads
simultaneously.
Harish Joshi, Managing
Director, Nichrome India Ltd,
commented, “Nichrome could
change the benchmark of
productivity by doubling the
output with the introduction of
the SMD oil machine. This has
helped oil companies to manage
rising demand with the same
manpower and space.” He added,
“The Nextgen Servo Model
machine is being introduced to
the market, which is a further
advanced technology version of
this series machine.”
Avani Jain
Jerry can maker opens new facility in Wrexham AST Kunststoffverarbeitung, a Germany-based
manufacturer of jerry cans, has opened a new production
facility in Wrexham, North Wales. The company said
that the move is aimed at reinforcing its position in the
European industrial plastic containers market. It will be
the firm’s first production base in the UK.
Operational since December 2011, the factory
produces sustainable extrusion blow moulded, High-
Density Polyethylene (HDPE) stackable jerry cans in
sizes from 5 litre to 25 litre, as well as a 25-litre square
round model. All these products are UN certified
for dangerous goods packaging, and are produced
in accordance with the plant ’s ISO 9001:2008
accreditation status.
Prior to this undertaking, AST had a long established
customer base in the UK that was serviced from mainland
Europe. Paul Devaney, Managing Director, AST UK,
said, “This investment underlines AST’s continual
commitment to the needs of its customers, and opens
up new opportunities in the region. AST is dedicated to
providing safe, reliable and high-quality plastic packaging
in the markets it serves at the best possible value, in line
with the business philosophy of the parent company since
its formation.”
NEWS, VIEWS & ANALYSIS
14 Modern Packaging & Design May-June 2012
Acquisition boosts Amcor’s Indian presence Amcor, the Australian packaging manufacturer,
has acquired the Indian flexible packaging
business Uniglobe Packaging for $ 20.8 million
(€ 15.7 million). The deal further expands
Amcor’s foothold in India, where it already
has three production facilities in Haridwar,
Chakan and Pune as well as sales offices in
Gurgaon, Noida, Mumbai and Pune.
Ken MacKenzie, Managing Director and
Chief Executive Officer, Amcor, said, “This is
an important opportunity to expand Amcor’s
footprint in the high-growth Indian market.
Uniglobe comes with a strong management
team and a track record of delivering
significant annual sales growth. The current
management will remain with the business
and play a key role in driving future growth
in the Indian market.” With annual sales
at about € 15.8 million, Uniglobe caters to
multinational customers in the food, personal
care and healthcare markets. The Indian
company operates two plants in Daman, about
150 km north of Mumbai.
Tetra Pak expands packaging portfolio Tetra Pak has unveiled six new packaging
designs at the Anuga FoodTec, Cologne,
Germany. There are two new portion packs
based on the Tetra Brik Aseptic Edge
design and a tear-off opening for on-the-
go convenience to its Tetra Top Carton
Shot range. Charles Brand, Vice President-
Marketing & Product Management, Tetra
Pak, commented, “The six products are
highly distinctive with functional new
designs, and are the result of our long-
standing commitment to innovation &
design excellence.”
The new Tetra Brik Aseptic 200-ml and
250-ml Edge packages provide the flexibility
to consume on-the-go while catering to
the increasing number of single-person
households. The Tetra Pak A3/CompactFlex
iLine, which delivers 9,000 packages per hour,
will produce four products on one line. Due for
launch in 2013, Tetra Rex Pearl is a brand new
package designed for premium milk and juice.
It delivers improved branding possibilities and
a differentiated offer for retailers. The Tetra
Gemina Aseptic range will be launched in
two new shapes – Leaf and Crystal.
Tetra Pak is also launching Lokka, a new
opening option for the Tetra Top Carton Shot
in a convenient 100-ml package. Lokka is a
new convenient tear-off opening, which meets
the demand for on-the-go consumption.
Avery Dennison expands Pune facility US-based Avery Dennison
has completed a major
expansion of its production
facility in Pune, which
will significantly enhance
the company’s production
capacity to meet the
growing demand of Indian
market. It has invested
` 1,000 crore for this
expansion. It has two plants
in Gurgaon and a recently
commissioned distribution
centre in Bengaluru.
Dean A Scarborough,
Chairman and President,
Avery Dennison, said,
“With this latest expansion,
we continue with the
next big chapter in our
development in India. Our
customers across India and
South Asia have been our
primary focus, since we first
established operations here
in 1997.”
Avery Dennison also
announced two more
significant developments
in India, the establishment
of a new innovation centre
in Pune and a knowledge
centre in Bengaluru. The
Pune innovation centre will
be operational by mid-2012.
The innovation centre
will be the third for Avery
Dennison, which has
existing centres in the US
and China. It will provide
dedicated research and
innovation development
ser vices for Indian
converters and original
equipment manufacturers,
whi le s imultaneously
p r o v i d i n g g r o w t h
opportunities for India’s
pressure-sensitive labeling
industry.
Mamata Machinery introduces new bag-making technology Mamata Machinery has launched
Vega 1200 Split: a dual-draw roll plastic
bag maker. It has Dual Servo Driven
Index with Dual Pneumatic-Assisted
Dancers. With this technology, one can
process at a time, two printed bags of two
different sizes, two-lane bags up to 590
mm width in each or single-lane bag up to
1,200 mm width.
Apurva Kane, Senior Vice President,
Mamata Machinery Pvt Ltd, said,
“This machine offers various benefits to
customers. It has the potential of reducing
the manufacturing cost of the customers.
By doubling the production capacity,
the machines will save labour cost, space
occupied by two machines as well as energy
consumed. If the normal plastic bag-making
machine has the capacity of producing
1 lakh bags per day, this machine will
produce 2 lakh bags per day.”
The company has spent nearly two
years in research and development. Further,
` 30-40 lakh has been invested in the project.
He added, “Initially, the machine might
appear to be expensive, but will offer many
benefits to the customers in the long run.” Avani Jain
NEWS, VIEWS & ANALYSIS
16 Modern Packaging & Design May-June 2012
SCHOTT to display new glass solutions at Finetech 2012, Tokyo SCHOTT AG, the international
specialty glass and technology company,
will showcase its ultra-strong glass
for cover and touch applications with
capacitive & resistive touch technology.
The products Xensation™ Cover,
Xensation™ Cover 3D and Xensation™
Touch will be the centre of attraction.
Xensation™ Cover is a floated and
chemically strengthened alumino-silicate
glass with the hardness & resistance to
protect touchscreen devices from scratches
& breakage. Internal tests of market-ready
Xensation™ Cover material show that with
its compressive strength of over 900 MPa,
it offers a high bending strength and ball
drop test resistance, achieving top test
results in this industry. Xensation™ Cover
is currently in the evaluation phase.
SCHOTT’s glass solution
for capacitive touch technology –
SCHOTT Xensation™ Cover 3D is a
floated lithium-alumino-silicate glass.
It has low transformation temperature
of 505°C for easy and cost-efficient hot
forming processes. This quality opens
up many 3D design options for the
latest devices with curved-surface cover
glass and high surface quality, for even
sleeker gadgets.
New-age Long skirt closure from Bericap Bericap India has launched
a new dispensing system –
GALILEO® II for syrups,
sauces, dressings and premium
edible oil in standard Verplast
29/21 glass and Polyethylene
Terephthalate (PET) bottles.
GALILEO® is the registered
name for a range of closures
from Bericap that use its
patented technology for
moulded hinge closures.
This new design allows
not only to maintain the
original and conventional
appearance of products,
dedicated to premium edible
oil, vinegar and traditional
syrups markets, but also
allows a modern communication to support
it, eg, syrups addressed to children & young
adults. This closure can also be printed on
a large surface, allowing a pleasant way of
communicating on shelves. The closure offers
an efficient tamper-evident performance with
breaking bridges when the overcap is opened
and a tear-off membrane below the overcap,
assuring the integrity of the product.
The proven GALILIEO® technology was
the base for a new long skirt dispensing closure
development, the LSK EV 29/44, fitting to a
Verplast 29/21 neck finish. Overall, the new
range of closures offers various benefits such as
attractiveness of new design and functionality
of the hinge, thus presenting new opportunities
in the market for brand owners. For final
consumers, the Galileo hinge ensures that the
closure is easy to open and recap, especially for
children & the elderly.
3M and Sage Products announce unique infection prevention offering
3Ms Infection Prevention Division and
Sage Products are working together to offer
surgical staff and patients a new pre-operative
prepping kit to help address the risk of Surgical
Site Infection (SSI) in three main reservoirs
of bacteria in the body – nares, oral cavity
and skin.
Debra Rectenwald, President and
General Manager, 3M Infection Prevention
Division, said, “By packaging our products
together in a cost-effective, convenient kit,
we are working together to achieve our
mutual goals of reducing infections.” The
Nose to Toes kit is exclusively available
for sale from Sage Products. “This simple
intervention is easily and quickly applied
in the pre-operative environment. Reducing
the patient’s skin flora before they enter the
operating room promotes positive patient
outcomes,” she added. Packaged together,
this comprehensive kit helps clinicians and
staff-control the process for pre-operative
prepping, eliminating patient non-compliance
in these areas.
Multi-layer plastics for longer shelf-life of milk Manjushree Technopack Ltd
is working with Gowardhan,
a private dairy founded by
Parag Milk Foods, to bring
in the multilayer technology
in an effort to extend product
shelf-life for packaging fresh
milk. This is among the
many packaging innovations
being tested and introduced
in the Indian market.
Parag Milk Foods, a
Pune-based company, will
launch milk in multi-layered
Polyethylene Terephthalate
(PET) bottles across 40
major cities in India.
Devendra Shah, Chairman,
Parag Milk Foods Pvt Ltd,
confirmed, “We felt that
there was a strong demand
among consumers for a
packaging that would retain
the freshness of flavoured
and fruit-based milk for
longer duration. Companies
outside India are already
employing this technology
and we will also join the
league. The company aims
to launch the product in
100 more towns in six
months. The work towards
developing the technology
is under process and
will be launched in
3-4 months time.”Avani Jain
Debra Rectenwald
NEWS, VIEWS & ANALYSIS
18 Modern Packaging & Design May-June 2012
Avery Dennison launches new thin materials portfolio Avery Dennison has introduced its first
ever comprehensive food labelling portfolio
to focus on improved environmental
sustainability. The new thin materials
provide converters access to a broad
range of food labelling products that
are more environmentally sustainable,
use significantly thinner materials, boost
productivity and maintain conversion &
shelf performance, as compared to other
conventional labelling materials.
Better environmental sustainability is a
key demand for many of Europe’s largest
food manufacturers and retailers, and the
Avery Dennison Thin Labelling portfolio
allows for substantial improvements. For
example, conducting an Avery Dennison
Greenprint assessment if the new MC
Primecoat 70 product were used for
relevant food labelling across Europe, the
impact would result in a reduction in waste
equivalent to that produced from 750,000
households, energy consumption savings
from 72,000 households and reduced water
consumption from 6,000 households. Such
a switch would also save 4,300 trees and
reduce carbon emissions by an amount
equaling that by 4,400 cars.
Pregis designs innovative pack solutionThe Czech division of Pregis Protective
Packaging Europe has designed an innovative
transit box with internal separators for the
transfer of gun parts between manufacturing
locations at the factory of Česká Zbrojovka
as – the specialist arms manufacturer. Česká
Zbrojovka was seeking an effective means
for transferring rifle butts and casings
without causing surface damage to the parts
during the process. Previously, the parts
were simply placed into boxes where they
could knock against each other.
Working with the customer, the
Pregis design team created a number of
alternatives before the final selection was
made and a sample developed for testing.
A critical requirement was to maximise the
number of parts that could be transported
in one box.
The Pregis solution uses a combination
of polypropylene sheet and polyethylene
foam to create individual rests for each
part, enabling them to be placed securely
side by side inside the box without
touching. In order to ensure that the
parts do not move during transit, the
inserts provide effective cushioning and
impact protection. A Česká Zbrojovka
spokesperson commented, “Pregis has
demonstrated a clear understanding of our
requirements and developed an effective
transit pack, which meet all our objectives.”
Global plastic film and sheets market to grow remarkably by 2017
The global plastic film and sheets
market is forecast to reach 56.6
million tonne by 2017, mainly driven
by burgeoning demand from end-
use markets, competitive advantages
over conventional paper and foil as
well as technological advancements,
as per Global Industry Analysts
Inc’s global report on plastic films
& sheets market.
Rohan Shrikant Shahane,
Regional Director-South East
Asia, Machine Point Consultants
SL, noted, “Plastics is better than
conventional materials such as
paper, as plastics can be used to
drastically reduce the thickness
of the overall packaging. Their
lower weight as compared to other
materials results in lowering the
carbon footprint of companies.”
The report stated that the
changing consumer dynamics,
particularly in the food and
non-food packaging industries,
economic recovery and growing
prominence of developing Asian,
Middle East & Latin American
markets, will accelerate the pace
of development. The Asia-Pacific
represents immense growth
potential, with the largest global
marketshare. This region is primed
to race ahead at the highest
compounded annual growth rate
of 5.3 per cent through 2017.
Customised service solutions for improved performance by Tetra PakTetra Pak has unveiled Guaranteed
Performance, its latest customised service
solution to improve the lifecycle
performance of customer
operations, which provides
guaranteed performance levels.
Building on Tetra Pak’s
long-term commitment to
partnership with its customers,
Guaranteed Performance is
a service agreement, which
ensures that equipment
performance meets pre-agreed levels over
a specified time.
Speaking at Anuga FoodTec trade fair,
Steve Wyatt, Vice President-Technical Service,
Tetra Pak, said, “Guaranteed Performance
puts the focus on working together with
customers to improve system performance
and predictability, which reduce lifecycle cost.”
The cost of downtime can be
difficult to measure and
is often underestimated,
especially for high-utilisation
installations. Through a
systematic, coordinated plan
geared at driving down
operating costs and securing
maximum performance, Tetra
Pak provides customers with
maximum reliability. Simplified
administration and clear division of
responsibilities between the customers’
staff and Tetra Pak service engineers also
contribute to a more personalised service
and satisfaction.
TECHNOLOGY & INNOVATION
20 Modern Packaging & Design May-June 2012
Pneumatic in-line weight system simplifies bag filling Flexicon Europe has introduced a
pneumatic gain-in-weight filling
system that automates delivery of free-
flowing bulk solids from downstream
silos or processing lines to individual
bulk bags. The integrated conveying
and weight batching system helps
organisations increase throughput
and, due to the closed discharge
arrangement, prevents material loss &
site contamination.
The filter receiver of Pneumati-
Con® vacuum dilute-phase pneumatic
conveying system is mounted on
load cells, enabling the system
controller to weigh incoming material
at high rates and then at steady
dribble-feed rates, stopping the flow
after an accurate batch weight is
reached. Pressing a ‘fill’ button on the
control panel actuates a bag inflation
blower on the Twin-Centerpost™ bulk
bag filler to remove creases in the
bag. With this, a slide gate valve at
the outlet of the filter receiver opens
simultaneously, allowing the weighed
batch to gravity discharge into the bag
at high rates; subsequently, a vibratory
deck densifies the material to stabilise
the bag. A second set of load cells
mounted beneath the bulk bag filler
allows the system to confirm the final
weight of the filled bulk bag. The
controller then releases the bag straps
and deflates the spout seal, allowing
the operator to tie-off the spout and
remove the filled bag.
Thermoforming clean-fill machine by Bosch Bosch Packaging Technology has
developed Thermoforming Clean-
Fill (TFC) machine for cold chain
products like yogurt and dessert.
The machine features operational
height, easy accessibility and
hygienic design.
The production of multiple cup
and label heights without tool changes
allows manufacturers to adapt the
machine to different production
and market needs. The cylindrical
thermoforming mould can be
automatically adjusted by the user and
is then synchronised with the labeling
system. The new technique enables
the labeling system to changeover
even during production. The wrap-
around labeling system features a
central cutting blade, allowing the
operator to adjust sizes by changing
the label reel. As a result, downtime
is minimised and fast adaptation to
different production needs is possible.
The system also consistently positions
the labels; hence, the front always
faces the outside of a multipack,
making the package more attractive to
consumers at the point-of-purchase.
With a closed stainless steel
frame, the TFC machine ensures
a hygienic production environment
and low maintenance. It uses servo-
driven contact plates to preheat
plastic material, enabling better
energy transfer and reduced energy
costs as compared to pneumatic
drives in similar machines.
Borealis launches RJ901MO packaging solution
Borealis has launched a new superior flow random
copolymer Polypropylene (PP) RJ901MO, which
brings clear advantages in sustainability and
fresh aesthetics to the rigid packaging market.
The next-generation advancement for thin-wall
packaging and houseware applications, such as
storage boxes, CD & DVD cases, delivers an
overall step-change in performance, less energy
consumption and a reduced carbon footprint
plus strong visual appeal.
RJ901MO’s high Melt Flow Rate (MFR)
of 110 in combination with nucleation enables
lower processing temperatures. For packaging
converters, this creates the potential for higher
productivity through optimised cycle times and
energy savings. RJ901MO offers a good balance
of stiffness and impact performance comparable
to that of MFR 70 random copolymers at
ambient temperatures, allowing stable stacking
of finished articles. Products based on RJ901MO
benefit from an appealing, fresh look on stacking.
This because of the grade’s outstanding optical
performance in terms of excellent transparency,
gloss and a non-yellowing effect.
New Sunday Vpak presses by Goss International Goss International has launched a
new press technology – new Goss
Sunday Vpak variable sleeve presses.
It introduces an entirely new way of
exploiting the inherent print quality,
cost and agility advantages of
web offset.
The Sunday Vpak presses print
at up to 457 metre (1,500 feet)
per minute. The result is output
capabilities up to 200 per cent
higher than those of a sheetfed
press, along with reduced substrate
costs, greater substrate range and
inline converting.
The model serves as a preferable
alternative to cassette-style web
offset packaging presses that rely on
cumbersome and costly cassettes to
achieve repeat variations. Available
in web widths up to 1,905 mm
(75 inch) and 1,041 mm (41 inch),
respectively, the Sunday Vpak 3000
and Sunday Vpak 500 press models
feature quick-change blanket and
plate cylinder sleeve adapters, which
make infinitely variable repeat
lengths easier and more affordable.
TECHNOLOGY & INNOVATION
22 Modern Packaging & Design May-June 2012
Tisomi launches two new flow wrapping machinesThe new Tisomi Mini 400 servo
flow wrapping machine is one of the
smallest stainless steel, fully electronic
table-top machine. It offers mid-speed
performance up to 60 packs per minute
and has been specifically designed for
use where floor space is limited.
The Mini 400 features a colour
HMI touchscreen and product memory,
and users benefit f rom fast & easy
product changeovers. There is an option
for date code printing, and this machine
is expected to appeal particularly to
businesses that manufacture products
such as sandwiches, rolls, muffins and
flapjacks on a daily basis.
For contract packers and high-
volume manufacturers of bakery products
& sandwiches, the new stainless steel
Tuscan 650RJ electronic servo flow
wrapper uses the latest technologies
to provide a host of user features and
benefits, while offering output of
up to 150 packs per minute. These
features include a 650-mm wide web
handling station, a photo cell for print
registration, ‘no product – no bag’, tool-
less crimper head height adjustment
and an adjustable folding box with fixed
product guides, to name a few.
Nicholl adds compostable vacuum pouches to portfolio
Nicholl Food Packaging has launched a
new range of pouches. The innovative
high-barrier compostable vacuum pouches
from Plastopil combine sustainability
benefits with excellent product preservation
and maximum consumer convenience for
a wide range of food products including
meat, cheese & poultry.
The new Plastopil pouches are
manufactured from a unique compostable
coextruded high-barrier film, Ecoex HB,
which is particularly suitable for vacuum
pouches and flowpacks applications. The
film provides excellent contact clarity,
durability and sealability. Over 70 per
cent of the film is made from renewable
resources, and it conforms to EN 13432
specifications for controlled composting.
Standard pouches are available in
various sizes, thicknesses and barrier
levels, enabling them to be tailored to
precise requirements of different products
in both retail and foodservice markets.
The packs are easy to handle during the
filling process, ensuring fast throughput
and excellent sealing properties including
sealing through wrinkles.
New industrial containers that need no pallet
Condepols, a Spanish company has
launched its new NOPALLET Big Bag
(industrial containers made of fabric),
which needs no pallet, thanks to its
exclusive base. This has resulted in
improved management of human and
material resources used in the processes.
The NOPALLET Big Bag stands
out from other similar options because
each unit gives rise to an average savings
of approximately € 4, as it dispenses with
the costs associated with using pallets.
It also stands out for its productivity
(as fewer resources are needed to carry
out the same functions). Studies have
concluded that in the case of a 6-m-long
truck, the useful load may increase by
750 kg when it is stacked at two levels,
aided by the stability of this new product.
Other advantages are the strength
of its fabric (240 g/m2), its internal
bag (which guarantees protection and
tightness) and its ecological nature. As
it does not use wood, it contributes
to decreased deforestation. Condepols
also develops customised projects for
individual customers.
Atlas launches new CW technology platform in film slitting and rewinding
The new Center Winding (CW)
technology platform introduces the next
generation of more compact film slitting
solutions from Atlas in web widths of
2.5-10.4 metre (98-410 inch) and delivers
higher efficiency, increased productivity
and reliability, higher quality rewind reels,
reduced noise levels and more effective,
operator-friendly control systems.
This latest Atlas technology also
features wireless rewind arm positioning,
automatic knife positioning, direct-drive
web path rollers and running speeds up
to 1,500 m/min (4,920 ft/min) with more
precise web tension control. Electrical
cabinets are now fully integrated into
the machine to reduce the space required
for installation with ‘under floor’ service
trenches also no longer required.
Further, with the unique Turret
Rewind® design providing an automatic
cutting and taping of the web tails,
the Titan SR9-DT is set to surpass all
productivity records. The new features
in Titan SR9 Series include reduced
power consumption and enhancements
in sustainability showing respect
for the environment. Its advanced
engineering design has led to significant
improvements in the quality of slit reels,
reduction of set-up time and increased
productivity.
DESIGN INNOVATION
Culinary power with unique oil package Agrovim has designed an exclusive packaging for its cooking
range of olive oil. The company offers a premium quality product,
and thus demands a premium quality visual differentiation for
its packaging. The target audience is the international high-end
consumer with a penchant for a sturdy metal casing. This pack
design targets the mind of a food connoisseur who has the spirit
of an aesthete. On the metallic can that speaks of function and
culinary power, a realistic-looking drop of oil, comes almost as an
after-thought, to keep the product safely in the food section of
every selling point.
If ever there was a slogan attached to it, then this would read
‘simply oil’. The packaging is tuned towards aesthetic simplicity
and technical quality. The company has tried to be flexible,
comprehend its clients’ needs and creatively adapt to any given
brief. The design hints towards a packaging that is deliberately
moving away from traditional vessels and symbols of olive oil
quality or clichés of provenance.
Manufacturer: Agrovim
In a sea of look-alikes, the challenge is to bring to the market new and improved product concepts where the packaging does more than simply contain and protect the contents. Packaging innovation is crucial to the future of packaged goods, with user convenience being a key driver. As smart packaging concepts are predicted to be commonplace features in the future, this column is a tribute to the latest innovations in packaging designs.
Glow with new juice packaging Gloji has done an excellent job of using a package shape that
perfectly conveys the product and its benefits. The package
is designed in the shape of a bulb and is a see-through
arrangement, enabling the consumer to know the variety of
juice inside. The bulb appears to be sitting on its ‘head’, with
the twist connection at the ‘bottom’ of the bulb having the
twist-off cap. In the first glance, the bottle appears to be glass,
which may be an assumption that consumers would make
given the light bulb shape of the package. The Gloji package
is made of Polyethylene Terephthalate (PET) and the product
name, details and ingredient & nutrition information are
silk-screened onto the bottle. The most aesthetically pleasing
element is when the consumer finds the curvy shape ergonomic
and fun to hold & play with.
The product name Gloji is a twist on the fruit name ‘goji’.
Antioxidants enhance skin health, leading to glowing skin;
thus, the product’s name reinforces its name and benefits, as it
is shaped as an incandescent filament light bulb.
Manufacturer: Gloji
24 Modern Packaging & Design May-June 2012
DESIGN INNOVATION
New lemon-top package for juice Cliffstar Corporation, the
leading private label juice
provider from the US, will
soon roll out the unique
package into retail food
outlets nationwide. The 32-
ounce PET bottle from
Amcor PET Packaging looks
and feels the part with its
lemon-peel texturing on its
lemon-shaped top. Embossed
leaves further communicate
the natural goodness inside, and in keeping with the
tradition over many years, the deep ‘Cliffstar green’ colour
is synonymous with its lemon juice packaging.
Jason Krause, Director-Marketing, Cliffstar
Corporation, said, “In the past, most private label and
store brands have focussed on simply matching their
brand to a product line. Today, they want to create their
own brands, and we think such a packaging can lead the
way. You can attract people to the store for your brand,
and which they cannot get anywhere else.”
Manufacturer: Cliffstar Corporation
Facelift for Ethos Water bottle Ethos Water has been given a facelift seven years after it was
first launched. It revamped its packaging in a bid to enhance
shelf appeal in a market that is becoming increasingly crowded
with clear water bottles.
The stylish new bottle, available in three sizes (50 ml, 70
ml and 1 litre), has a modern shape and a sleek label. Label
specialist Spear helped with creating the clear screen/flexo
labelling, which includes an Ethos Water brand icon on the
front label and a frosted map of the world on the back. Both
images can be viewed from either side of the bottle.
Several bottles were conceptualised and prototyped, with
the final design chosen by consumers who cited its sleek lines,
grip ability and the unique form factor. Minimal labeling and
adhesive were used to reduce waste and maintain a ‘water-
clear’ bottle that appealed to the consumer, while satisfying
pre-existing labeling manufacturing requirements.
Manufacturer: EthosBottlegreen sparkling presse drinks Following the successful
relaunch of its award winning
cordials earlier this year,
Bottlegreen Drinks Co will
be repackaging its lightly
sparkling presse drinks in
a new contemporary glass
bottle design. The bottles in
both green and clear glass,
designed by Ziggurat Brands,
are made by O-I – world’s
leading glassmaker. The bottle
features an elongated tapered
neck, echoing the iconic 500-ml Bottlegreen cordial bottle.
In its new look, bottlegreen will increase the size of its
individual 250-ml bottle to 275-ml to increases its presence
in the impulse and on-trade sectors. The old 750-ml presse
bottle, with its exaggerated waist, has also been redesigned in
the new style. The packs also feature clear film labels, printed
by CCL, which utilise the new brand logo along with stylised
illustrations of ingredients.
The company has said that its drinks are known for their
purity, natural ingredients and stunning taste. As a packaging
material, glass best reflects these brand values and has a high
recycled content. The cordial range has been a great success
since the company rebranded the 500-ml bottles last year.
Manufacturer: Bottlegreen Drinks Co
Modern Packaging & Design May-June 2012 25
TECHNOLOGY TRANSFER
26 Modern Packaging & Design May-June 2012
As part of our endeavour to spread the technology culture, this section provides a means to promote and facilitate exchange of select technologies.
We strive to bring together suppliers of such technologies with suitable users for negotiations and industrial collaboration.
Technology Offered
Adhesives with anisotropic conductivity A Russian organisation offers a newly
developed conductive adhesive with high
conductance anisotropy. The adhesive
is homogeneous on the molecular level
and contains no metallic components.
It provides reliable electric contact
between metals, including aluminium,
semiconductors and their combinations.
The adhesive is transparent so that it can
be used for conglutination of transparent
conductive materials such as ITO.
Areas of applicationFlexible packaging, laminates, sheet
extrusion, etc
Forms of transferManufacturing licence, joint venture
Air bubble packaging film A Korean company is offerring its
existing plant manufacturing air bubble
film. This plant (model: YS1200, YS1000,
YS1400) is equipped with modern and
up-to-date facilities in accordance with
excellent quality goods that this plant
now produces. The consumption of air
bubble sheet in India is increasing rapidly
and this is a profitable business at present.
It is a good chance to catch the low-cost
plants at globally competent standards.
Areas of applicationPackaging industry: It can also be used
for agricultural applications instead of
LDPE if additional thermal insulation is
required.
Forms of transferEquipment supply, turnkey
Corrugated box manufacturing project An Indian company is offering turnkey
project for manufacturing of corrugated
boxes. With 20 years of experience in the
sector, the technology can implement the
project from concept till trial run.
Areas of applicationCorrugated boxes are imperative for
packaging needs of a large variety of
goods, bulk goods transfer, export
packaging, etc
Forms of transferConsultancy, technical services, turnkey
Food packaging machinery An Indian firm offers all machinery
for packaging fruits, vegetables, poultry,
meat and fish. Manufactured in Europe,
the machinery is easy to use and makes
high-quality food products. It also offers
ice-making machines.
Areas of applicationFood processing, agro-based industries
Forms of transferConsultancy, equipment supply, turnkey
Polypropylene (PP)/Polyethylene (PE) woven bag plant This production line using PP as raw
material with advanced and reasonable
match of equipment can make PP woven
sacks with different folded diameter and
specifications through the process of
mixing of raw materials, yarn drawing,
weaving, hot cutting, printing and
stitching. The product is light-weight,
clean and safe.
Areas of applicationPackaging industry: PP woven sacks have
good anti-moisture, water-resistance,
anti-breakage, anti-slip and high piling
height characteristics, which make these
suitable for long-distance transportation,
loading & discharging with little breakage
rate. PP woven bags find applications in
packaging of such products as chemical
fertilisers, sugar and salt.
Forms of transferTechnical services, turnkey
Recycling of PET wastes into polyester polyols A Czech Republican company
is offering the technology for
rec yc l ing o f Po l ye thy lene
Terephthalate (PET) wastes (PET
bottles, X-ray films, etc) to produce
polyester polyols. The process
consists of the following steps: Collection
of PET wastes, sorting out & shredding
of collected PET wastes, simple chemical
process of glycolysis & esterification
and production of polyester polyols.
Areas of applicationPolyesters are the base materials for the
polyurethane applications in closures
and sealants, which are primarily
transferred into material saving and
sealing applications
Forms of transferTechnology licensing, others
Sensor for detecting packaging leakage The present invention provides a
sensor for detecting oxygen leakage
in packed items and storage plants.
The present invention further
provides a process for preparing the
sensor by ion-pairing of Methylene
Blue (MB) with Dodecyl Sulphate
(DS) to produce a water-insoluble form
of dye (solvent-soluble and
compatible with food items), which
can be used to create a UV-activated,
oxygen-sensitive indicator that can be
printed on a variety of hydrophobic
polymers.
Areas of applicationFood packaging industry, medical
devices, vaccum packaging, etc
Forms of transferConsultancy, technology licensing,
research partnerships
TECHNOLOGY TRANSFER
28 Modern Packaging & Design May-June 2012
Adhesives, specialty additives and their intermediates A leading UK-based company
is seeking innovative investment
opportunities in organic chemistry,
chemical formulations or processes
including manufacturing, technology
licensing, acquisition, joint venture
and distribution. The company has a
reputation for technical innovation,
and high-quality performance products.
The company seeks to acquire rights
to novel chemistry products, innovative
technologies, formulations, compounds
and applications that are synergistic
to its current range of activities, and
that will increase the diversity of its
manufacturing base. Patents or know-
how would be desirable.
Areas of applicationPlastics rigid and flexible packaging,
laminate printing and processing, etc
Forms of transferManufacturing, technology licensing,
acquisition, joint venture and
distribution
Disposal and recycling of plastic waste A Polish firm seeks the technology
for dry processing of all kinds of
plastics waste or a magnetic processing
method in the electrostatic field. The
technology should allow sorting of
all kinds of plastic materials, hay-
silage foils, PET, HDPE, PVC, etc, by
excluding dangerous waste.
Specific technical requirements
include initial cleaning without the use
of water, sorting of all kinds of plastic
materials after cleaning in a closed system,
and a maximum processing capacity of
10,000 tonne of waste per annum.
Areas of applicationPlastics packaging industry, waste
management, recycling operations
Forms of transferOthers
Recycled PET bottle machineryA Poland-based company specialising
in recycled PET polyester polyols
manufacturing is looking for an alternative
proposal of design and engineering of
bigger (about 25 ktpa) production plant. It
plans to start with good-quality recycled
PET flakes being delivered in big bags.
Hence, the company requires a complete
package offer for this service.
Areas of applicationBeverage packaging industry
Forms of transferOthers
Roll of PP/EVOH film to seal food trays A Spanish company works in
high-technology packaging for
regional pre-cooked and fresh food.
For the highest possible safety and
quality, equipment and materials with
the latest technology are needed.
During the process and handling,
the lowest possible loss of food
quality, guarantee and safety is sought,
as well as the lowest possible quantity
of (or null) by-products and emission
generation.
For its process of food packaging by
thermo-sealing, the company needs a
roll of Polypropylene (PP)/Ethyl Vinyl
Alcohol (EVOH) film that should be
able to bear a temperature of 120ºC
and be microwave-resistant.
Areas of applicationMaterials, plastics, polymers, food
packaging/handling
Forms of transferCommercial agreement with technical
assistance
Stearic acid for PVC chemicals An Indian company is engaged in
the manufacture of Polyvinyl
Chloride (PVC) chemicals that
are used in manufacturing all PVC
products like pipes, profiles, etc,
and also cable compounds. The
major raw materials used are
lead and stearic acid. The
consumption of stearic acid is
120-150 MT per month. The
company is, thus, planning to set up a
stearic acid plant in order to cater to
its own requirement and also market
to others. It would like to acquire
the technology for production of
stearic acid, which is palm-based or
rice bran-based, with iodine value less
than two and acid value in the range of
205-210.
Areas of applicationIndustrail packaging, bulk packagingg
applications
Forms of transferKnow-how, technical assistance,
equipment, turnkey plant
Technology Requested
Share and Solicit TechnologyThe mission of Modern Packaging & Design is to spread the technology culture. Here is an opportunity to be a part of this endeavour by sending your technology on offer or technology requirements. If you belong to any of these two categories, you are invited to furnish the techno-commercial details for publication. The write-up needs to be as per the format of this section with information about the particular technology offered or requested, its areas of application and forms of transfer.
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IN CONVERSATION WITH: Suprot ik Das
30 Modern Packaging & Design May-June 2012
…says Suprotik Das, Managing Director, Nordson India Pvt Ltd. As the Indian packaging industry scales higher summits of quality and competence, tamper-evident sealing solutions and efficient manufacturing are the need of the hour. In an exclusive interaction with Annabel Dsouza, Das shares his visions for a dynamic and competitive packaging industry in India.
“For a product to be attractive, its packaging must be attractive too”
Photo: Saggere Radhakrishna
Modern Packaging & Design May-June 2012 31
What are the latest trends and developments in the Indian packaging industry? The Indian packaging industry has seen
two fundamental changes in recent years.
First, thanks to growing disposable income,
the demand for modern consumer products
has grown rapidly. Second, competition
among manufacturers of these products
has intensified. In order to capitalise on
this growing demand and stay ahead of
competition, manufacturers are launching
new, innovative and high-quality products
every day. If a product is to be attractive, its
packaging must be attractive too, not just
in an aesthetic sense, but in performance
and utility as well. This has become an
undeniable reality not only for large-scale
manufacturers, but also for small and
medium scale enterprises, many of whom
make exceptionally good products. All they
need is modern packaging to position their
products against the best.
What are Nordson’s major initiatives for the Indian packaging industry? The supply chain of consumer goods
in India is slow, complex and less than
efficient. Among the problems that plague
our supply chain is pilferage of goods.
Today, virtually every manufacturer is
affected by this. Pilferage causes not
just loss of revenue, but of credibility
and goodwill as well. Thus, almost every
consumer goods manufacturer, from large
multinationals to small local enterprises,
requires tamper-evident packaging.
Nordson has been providing tamper-
evident packaging solutions for many
years, but these solutions were meant
primarily for the big players. Today, using
our product development capabilities in
India, we have made available a range of
tamper-evident packaging solutions for
companies with modest needs. Thus, a
small company that makes an excellent
product can today afford to place it in a
professional, high-performance package,
without significant incremental costs. In
this way, we are bringing the benefits
of modern technology to larger groups
of customers. Such innovations and the
constant development of new markets are
the lifeblood of our company. Over the
years, we have discovered large numbers of
customers, including multinationals, who
have found that the solutions we develop
for emerging economies, such as India, are
of tremendous value.
How has Nordson contributed to the changing dynamics in the packaging industry?Nordson has been driving innovation
in packaging technology. Our adhesive
systems are used in making cartons and in
the attachment of straws & caps on soft
drink cartons, trays, sift-proof cartoning,
attaching liners inside cartons, attaching
labels, making bags & sacks of different
materials, attaching wads to the inside
of bottle caps, coating food & beverage
cans and so on. Our involvement in the
packaging industry is very deep. Nordson
also provides technology-based solutions
in the manufacture of products that have
become essential in our day-to-day existence.
Our core business is capital equipment used
in the dispensing of fluids, surface treatment
and testing & inspection. Our machines
are being used in almost every segment of
modern manufacturing: automotive and
transportation, disposable hygiene products,
medical devices, surgical tape, labels, home
appliances, furniture, semiconductors,
mobile phones, tablet computers, display
devices, solar energy and many others.
How has been your company’s journey in India?Nordson’s first formal entry into India
was in 1988, when we had appointed two
agents to manage our key businesses here.
In 1990, we changed that arrangement and
set up a Liaison Office in Mumbai. Staffed
with our own people, the Liaison Office
was responsible for serving our Indian
customers. With the Indian economy
opening up after liberalisation, Nordson
India Pvt Ltd was incorporated in 1995,
as a wholly owned subsidiary of Nordson
Corporation of Westlake, Ohio, USA.
Operating since then out of our South Asia
headquarters in Bengaluru, Nordson India
has been responsible for managing Nordson’s
businesses in the seven countries of the
South Asian Association for Regional
Cooperation (SAARC) region.
Today, our presence extends to a growing
number of cities such as Ahmedabad,
Chennai, Hyderabad, Mumbai, New
Delhi, Pune and Rudrapur in India, as well
as in Colombo & Karachi. Our team here
is responsible for engineering, marketing,
sales and customer support for customers
in this region. We design products for
both global and Indian markets and
manufacture a wide range of products
in Bengaluru.
What does the future hold for the packaging industry in India?We believe that the future will bring in
tremendous opportunities for innovative,
technology-solution providers. Customers
all over the world are focussing more
on increasing productivity, reducing
waste and delivering superior customer
value. Concurrently, there is a growing
focus on environmental responsibility.
Huge opportunities are opening up in
the business of clean energy and clean
manufacturing processes. One of our
core strategies has been to work closely
with our customers in meeting these
growing demands.
The challenge of the future – and
indeed many of the opportunities –
lies in delivering products that provide
consumers with the benefits of modern
technology, and achieving this while
reducing the stress that the human race
has caused to the Earth.
Email: [email protected]
Suprot ik Das
There is a growing focus on
environmental responsibility. Huge
opportunities are opening up in the business of clean energy and clean
manufacturing processes.
POST-BUDGET 2012
32 Modern Packaging & Design May-June 2012
Bo anzaburde ?
orBudget 2012-13 has finally come around. The Finance Minister has announced some provisions to bolster the dismal state of the Indian economy, which has generated mixed reactions in the industry. Here, some of the players from the packaging industry opine on whether these provisions can infuse vigour into the country’s economy.
Sunil JainPresident, Rajoo Engineers Ltd
The Budget is lacklustre and clearly indicates the
stagnation in the process of financial reforms.
It is a huge disappointment to the industry’s
expectations. Most of the measures are one step forward and two
steps backwards. The impact of this Budget on the packaging
industry can only be negative, and this holds true for other
industries as well. Retrospective tax impositions and no specific
time frame for Goods and Services Tax (GST) implementation
do not augur well for the growth of the industry. Foreign Direct
Investment (FDI) in retail has been long awaited, which will
have a negative impact on the growth of the packaging industry.
FDI in retail is beneficial not only for the consumer, but also for
the farming and producing community; there seems a lack of
political will to give a thrust to it.
Thus, the current Budget has failed to give a boost to
the packaging industry. In fact, it is a retrograde step for the
industry in general. No benefits or breaks have been provided for
the packaging or polymer industries. The industry will continue
to be affected by the volatility in polymer prices. Technology
Upgradation Fund (similar to textile industry) would have
benefitted the industry, but nothing has been done.
Karl Vandenbussche, Director,
Reynders Label Printing India Pvt Ltd
The Union Budget has left a lot to be
desired for the packaging industry. The
rise in customs and excise duties will not
only have a negative impact on the market, but also result
in increased prices of products. The Excise Duty rise by
two per cent was not required and will result in tighter
industry dynamics. While we did not expect any reduction
in the taxes, a hike was also unexpected. This will affect our
bottom lines and discourage fresh investment in this sector.
Another area where we expect to hear
f rom the government was recycling. The Budget
has not addressed the massive problems associated
with recycling of packages, mainly plastic packages.
This is not only a problem for the packaging industry,
but for many related sectors as well. Overall, the
Union Budget has offered nothing substantial to the
industry, which will face even tougher times ahead due to
increased costs, lower margins and increased competition.
We hope that the government reconsiders a few of
the decisions in order to provide a lucrative environment
for growth.
Apurva Kane,
Senior Vice President,
Mamata Machinery Pvt Ltd
The rise in excise duty to 12 per
cent across the board instead of
restricting it to selected sectors was disappointing.
This indicates that the government has moved
back to what the situation was in the year 2008.
This year’s Budget can be called neutral, as it does
not do anything against any industry, including
the packaging industry, nor does it provide a
boost to any industry. In fact, this move will only
make things expensive for the industry. Due to
the rise in excise duty by two per cent, everything
including raw material, will become costly, and this
can have a negative effect on the industry. Thus,
the Budget can be seen as an opportunity lost, as
the government has failed to bring about good
reforms. Further, the industries will continue to be
affected by fragmented policies of the government.
The consumers will also be affected by the recent
Budget owing to the increase in commodity price.
This would indirectly affect various businesses.
POST-BUDGET 2012
Modern Packaging & Design May-June 2012 33
Kalpeshkumar Parmar, Director, Avaran
Packaging Pvt Ltd
The Finance Minister
has stated that FY
2011-12 has been disappointing with
respect to economic achievements and
that Gross Domestic Product (GDP)
growth & fiscal deficit have slipped to
6.9 per cent & 5.9 per cent, respectively,
due to non-favourable local, national &
international conditions; however, these
conditions are expected to improve in
future. He has focussed on striking
a balance between GDP growth and
fiscal deficit to their respective levels
of 7.6 per cent & 5.1 per cent, which
seems to be more realistic targets to
achieve. He has also announced the long
pending matter of GST introduction
from August 2012 and rationalised
the service tax and excise duty rates to
bring in parity. These steps will bring
uniformity in the tax structure on
an all-India basis, and bring healthy
competition among players in the
domestic industry. Overall, the current
Budget is more focussed on improving
the difficult economic conditions of the
country and poses a greater challenge
for political leaders & government
managers for achieving this goal.
Sandeep Jain,
Director, Hi-Tech
Polyflex Pvt Ltd
The packaging industry was
expecting a reduction in duties in
the Union Budget, but with things
going in the opposite direction, we
will have to re-think our strategies
and prepare for tough times ahead.
The two per cent increase in excise
duty will adversely affect our revenue
structure, and the end consumer
will have to shell out more. The
government has created special
tax-free zones in many states, and
companies operating in those areas
enjoy various geographical benefits
& logistical advantages as compared
to those operating in other areas.
The Budget will further widen the
gap between these two factions and
result in unnecessary advantages to
a few without any difference in the
products offered.
Another area of concern after
the Budget is the rise in excise
and customs, as the price of CNG
and diesel will increase, and our
operating costs will go up. Big
names in the crude oil business will
benefit, as they have near monopoly
in the market, but small- and
medium-level players will have to
bear the brunt. Overall, there is no
positive takeaway from the Budget.
SPECIAL FOCUS
Modern Packaging & Design May-June 2012 35
Metal PackagingMetal packaging
Battling demand-supply dynamics ..................................................................................... 36
Aesthetics in metal packaging
Adding vibrance to the ‘can’ do spirit ................................................................................ 38
Interface
Darshan R Shah, Director, Gujarat Tin Manufacturing Co ............................................ 42
Roundtable
How commercially viable is metal packaging in India? .................................................... 43
36 Modern Packaging & Design May-June 2012
The global metal packaging
market is making rapid strides
because of its shelf appeal,
design aspects, durability,
eco-friendliness, ease of handling and
distribution, etc. Recently, Visiongain, the
UK-based company, has come up with a
comprehensive report (2011-21) on the
metal packaging market. According to
the report, the global value of the metal
packaging market will reach $ 165.4
billion by 2021, as demand continues to
grow in emerging markets like India. The
market for metal cans in India is about
` 10.2 billion and tinplate accounts for
well over 90 per cent of the market.
Moiz Chunawala, Director, Deccan
Cans & Printers Pvt Ltd, says, “The
demand for metal packaging has
increased in India and is growing at
five per cent every year. However, the
demand is much less in the country due
to many factors such as high cost of
raw materials and consequent shift to
other packaging media. Further, the raw
materials required in packaging industry
are largely imported, since domestic
production is inadequate to meet the
current demand.”
Analysing demand and supplyThe demand for metal packaging is
presumed to grow owing to innovations
in the overall packaging business as well
as the emergence of lucrative markets
in India. However, poor availability of
raw materials is a major concern in the
country. Chunawala notes, “There has to
be a lot of forward planning to make sure
that we do not run out of stocks when
the customer demands for it. In order to
meet the increasing prices and demand,
companies like us are offering light-
weighting solutions to the customers, ie,
lower thickness material, thereby making
the product economical and luring
customers to buy such products. This
approach has improved the demand but
besides that, at present, we do not see any
other way of reducing the packaging cost
for customers.”
Further, the Indian tinplate packaging
market is highly fragmented, with only
few major manufacturers; thus, the raw
materials have to be majorly imported.
Also, innovation in alternative packaging,
such as High-Density Polyethylene
(HDPE) and polyethylene, also pose
a threat to the industry, as customers
are lured towards them and not many
customers are motivated to invest in
metal packaging. In addition, the demand
for metal cans and containers is majorly
restricted to few sectors in India including
the food & beverages industry. This also
limits the growth opportunity of the
industry.
Challenges to conquer Companies face not only external
challenges but also from within the
organisation. Chunawala notes, “Since
manufacturing of metal cans involves
huge cost in terms of raw materials,
and many other things, companies in
this segment are always faced with the
question – why not shift to other media
of packaging?” Also, huge manufacturing
costs are involved in metal packaging,
and it is difficult to decrease the cost
because of limited parameters. Thus, not
many manufacturers are motivated to
enter this industry. Further, the research
and development activities also demand
huge costs. Innovation in this industry
is difficult since metal is very hard, and
hence difficult to mould into different
shapes & sizes.
The demand for metal packaging is increasing in the country but at a considerably slow pace. India is way behind in per capita consumption of metal packaging as compared to that in the western world. Avani Jain looks at some of the issues facing metal packaging and analyses the demand-supply dynamics of the industry.
SPECIAL FOCUS: Metal packaging
36 Modern Packaging & Design May-June 2012
Battling demand-supply dynamics
Metal packaging
Modern Packaging & Design May-June 2012 37
Chunawala says, “The tinplate
industry is managing to survive in India
as plastic packaging is cheaper and not
as costly as metal cans or containers. In
recent times, metal packaging has been
confronted by rising commodity prices
and processing costs. Hence, initiatives
should be taken by the government to
promote this industry, which is more eco-
friendly as compared to plastics. Further,
subsidies should be provided to the
manufacturers in this segment. However,
the government lacks the initiative and
zeal to do so. Although, the Metal
Containers Manufacturers Association
(MCMA) is taking the initiative and
negotiating with the government, the
journey is a long one.”
Growth opportunitiesMetal packaging offers the highest shelf-
life and barrier properties to oxygen and
moisture. Further, it is tamper-proof,
leak-proof, stackable, recyclable, eco-
friendly, shelf-stable (ie, it can be stored
at ambient temperatures and no cold
chain is required) and possesses excellent
printability & shape ability. Taking into
account the advantages offered by metal
packaging, it would be beneficial if this
industry grows in India, as it can play an
important role in providing new horizons
to the Indian packaging industry.
Chunawala avers, “In the retail
segment, companies are looking at new
means of displaying their products,
which can easily be distinguished and
offer a better shelf-life. Here, metal
packaging industry has an opportunity
to grow. Also, with the global pressure
on India to strengthen its environmental
laws, the government has started
taking initiatives for promoting more
environment-friendly products, and
metal packaging falls in that arena. Even
consumers have become conscious and
prefer environment-friendly products.
Moreover, companies and associations
such as Tinplate Promotion Council
(TPC) and MCMA are undertaking a
number of steps to make the consumer
aware of the advantages of metal
packaging.” He adds, “Thus, though
the growth of packaging industry seems
slow today, but it is a sustainable growth,
which will last long and the future of the
industry looks bright.”
Future prospectsWith India being a potential market,
competition is bound to grow over the
years among various packaging materials.
The preference will be governed by
myriad factors such as convenience, eco-
friendliness, cost and availability of raw
materials. At present, countering the
rising cost of raw materials is the biggest
challenge for the metal packaging sector.
Those associated with metal packaging are
apprehensive that they might lose major
shares to other forms of packaging, if
corrective steps are not taken immediately.
More focus on R&D could address the
issue to a large extent. Although the
industry is slowly aligning itself to global
trends, metal packaging industry still has
a long way to go.
Email: [email protected]
Moiz Chunawala Director, Deccan Cans & Printers Pvt Ltd
The tinplate industry is managing to survive in India as plastic packaging is cheaper and not as costly as metal cans or containers. Hence, initiatives should be taken by the government to promote this industry, which is more eco-friendly as compared to plastics.
Courtesy: Zenith Tins Pvt Ltd
Courtesy: Zenith Tins Pvt Ltd
38 Modern Packaging & Design May-June 2012
Enhancements in consumer
living standards and
preferences, coupled with
impulse purchases and
convenience, are some of the factors
driving the demand for good packaging
products in India. In such a scenario,
innovative product packaging can help
maximise the sales potential by creating
an arresting, magnetic impact on the
shelf, thus encouraging shoppers to pick
up and interact with the product. This
holds true for all segments including the
metal packaging industry.
Increasingly, metal packaging market
leaders in India are producing a plethora of
products to meet these growing demands,
such as single-serve, aesthetically pleasing,
convenient, resealable and sustainable
packaging. Resealable and multi-serve
packagings address the growing attention
on reducing product waste, thus giving
the consumer more value for money.
Further, improving design aesthetics
in metal packaging can play a major part
in increasing the demand and luring
the customers towards them. It can
also give a boost to the industry, which
is currently growing at a slow pace. S
Venkat, Manager-Sales, Zenith Tins
Pvt Ltd, says, “Constant innovation,
changes in aesthetics and design as well
as automation with built-in flexibility
are the only solutions that can drive the
growth of this industry and help it keep
pace with the surging costs.”
Current trends Metal packaging can convey a premium
look and feel while ensuring durability
& good value. In order to jazz up
packaging, brand owners can incorporate
in metal packaging advanced decorative
and shaping techniques for visual appeal.
Beverage packs, confectionery products,
etc in innovative and alluring packages,
such as beautifully decorated & shaped
metal containers can draw the attention of
the customers. Attractive metal containers
not only perform the functional task, but
also entice consumers for impulse and
gift buying.
Today’s metal box designs show a
colourful pattern as these have moved
from the conventional square box to
rectangular, round and heart-shaped,
specially shapes such as half-cartridge,
cartridge and complex boxes. Even tins and
containers now come in cylindrical and
oval shapes apart from the conventional
round shape. Venkat notes, “The current
trend is of high-end products using square
or rectangular tins, as these have high
visibility due to a difference in shape while
low-end products such as paints use round
tins. Further, square and rectangular tins
cannot be stacked one after the other and
need to be kept separately. This helps them
easily catch the customer’s attention. ”
Changes in consumer lifestyles bring about a change in their demands, and metal packaging industry is no exception to this. Attractive product packaging with value-additions can help the industry rise from the current levels. Avani Jain explores some of the industry’s initiatives to add value to products, delivering competitive solutions for the surging retail market in India.
Adding vibrance‘can’to the
do spirit
SPECIAL FOCUS: Aesthet ics in metal packaging
Photo: Joshua Navalkar
40 Modern Packaging & Design May-June 2012
Design initiativesCrucial to the effectiveness of metal
packaging is its flexible yet robust
natural qualities. Employing the
talents of innovative design teams of
metal packaging suppliers, brands
can conceive and then conduct
trials for various packaging shapes
and decorations. These metal
solutions can use a number
of aesthetic and tactile
developments such as
embossing, de-bossing,
perforation, soft-touch,
marble finishing or
holographic fo i l
technology. The latest
decorative techniques
used in metal
packaging combine
the sensual,
natural feel
of metal
with unusual,
eye-catching
f i n i s h e s .
Using these
techniques, the
final package can echo
the true brand essence.
Venkat elaborates, “An appealing
packaging is a combination of good
design/high-class printing/three-level
embossing/use of new print applications
such as pearl finish coating. Since it is
difficult to mould the raw material in
metal packaging due to the hardness
and other limitations of metal, printing
on metal assumes great significance and
manufacturers play with this art to make
the product more appealing and improve
its design aesthetics. Taking a step in
this direction, our company has installed
the latest high-speed two-colour Fuji
Primax machine, which enables excellent
graphics and leaves no smudges.”
Together with the design aesthetics, the
light-weighting solutions can also help the
industry gain a large marketshare. Today,
the industry is moving towards down-
gauging and providing the customers
with value-added products such as shaped
cans. There is major growth in two-piece
beverage cans. Trends in the beverage
segment – both carbonated and non-
carbonated – are shifting focus from
the conventional modes of packaging to
new modern cans, which appeal to the
consumers, as they are not only stylish
& attractive, but also light in weight.
Food manufacturers are also increasingly
focussing on attracting young customers
with light-weight, attractive and colourful
packing materials. Venkat adds, “In order
to reduce the weight of packaging, we
are buying double reduced tinplate
sheets from the Tinplate Company
of India. Double reduced material is
normally thinner, but stronger, than the
conventional single reduced material.
Thus, we are continuously analysing
the possibility of down-gauging the
thickness and have come up with some
successful products.”
Growth opportunitiesThe growth parameter of metal
packaging is directly linked to the
growth trend of the Fast-Moving
Consumer Goods (FMCG) segment,
which is highly influenced by the choices
of the consumer. Metal packaging,
along with many value-added solutions,
allows brands to quickly adapt to today’s
consumer reality. Metal packaging along
with its various benefits and decoration
techniques available can give brands
the twin benefits of dazzling impact
and environment-f riendly appeal
since metal is completely recyclable.
Metal packaging also gives a superior
appearance, premium look and finish
to the product feel, while ensuring its
durability & good value.
Venkat concludes, “The future
of metal packaging industry will
be healthy if companies pay
heed to the design aesthetics of
the product, as this is a major
factor in deciding the
success of the metal
packaging industry.
It can help packaging
companies compete
with alternative
packaging solutions
available in the market.”
Email: [email protected]
S VenkatManager-Sales, Zenith Tins Pvt Ltd
Constant innovation, changes in aesthetics and design as well as automation with ���������������� ��������� solutions that can drive the growth of this industry and help it keep pace with the surging costs.
Aesthet ics in metal packaging
Photo: Joshua Navalkar
SPECIAL FOCUS: Inter face - Darshan R Shah
42 Modern Packaging & Design May-June 2012
“The ban on low-grade plastics can boost the metal packaging industry”
…opines Darshan R Shah, Director, Gujarat Tin Manufacturing Company. In an exclusive conversation with Avani Jain, he states the challenges and opportunity areas for the metal packaging industry in India.
How is the demand for metal packaging in India?The market for metal packaging is
witnessing an upward trend. The
government is taking some good steps by
lowering the usage of low-grade plastics,
which is a plus point for the metal
packaging industry. The second important
fact is that the demand for canned food
items is low in the Indian market, but
with the increasing awareness, their
demand is also increasing.
What advantages does metal packaging offer?The use of metal packaging has various
advantages. It is environment-friendly and
can be disposed & recycled easily. It has
a longer shelf-life as against plastic and
paper packaging. At humid temperatures,
paper packets can melt and result in
product damage. Hence, it finds limited
usage. Metal packaging lasts longer than
plastic packaging.
What are the challenges faced by the industry?First, there are huge costs involved in
research and development activities.
Innovation in this industry is difficult,
as metal is hard to mould into different
shapes and sizes. Second, one of the major
challenges is the rising prices of raw
materials. Metal rate is directly related
to Dollar rate, as we mainly import the
material from other countries. Third, the
manufacturing costs are huge in metal
packaging, and it is difficult to lower the
cost because of limited parameters. This
cost can only be reduced by increasing
the production. Further, it is difficult for
companies in the segment to automate
their systems, as there is no technology
available and funds are limited.
How does metal packaging compete with plastic and paper packaging? Metal packaging is facing a tough
competition from plastic and paper
packaging since, in India, very few
companies manufacture low-thickness
metal. Most companies import the raw
material from other countries, which adds
to the price. For plastics and paper, we
have good raw material providers in the
country, which makes them less costly.
Thus, the metal packaging industry is
currently overlooked, but as awareness
about eco-friendly products will grow,
people will move to metal packaging.
What technologies are available in India vis-à-vis the foreign market?In other countries, the metal packaging
industry is fully automated, and this
makes the quality superior. Also, most
industries use metal containers for packing
their products. The food industry sees
the maximum usage of metal packaging.
According to this demand, these countries
use efficient, fast technology, which saves
time and cost to a large extent. Their
machines can produce 900 cans/min.
Such technologies will take a long time to
come to India, as the demand is still low.
What is the future of the metal packaging industry?The future of metal packaging industry
looks bright as the agro and food industries
are growing at a fast pace. These industries
account for the maximum share in the
metal packaging industry. If more actions
are taken for banning the usage of plastics,
it will directly impact the metal packaging
industry. Some actions are already taken
in this regard and further steps is seen on
the part of the government.
Email: [email protected]
SPECIAL FOCUS: Inter face - Darshan R Shah
42 Modern Packaging & Design May-June 2012
Roundtable
Modern Packaging & Design May-June 2012 43
Atul Shah Director, Rajdeep Cans Pvt Ltd
Although the demand for metal packaging is growing at five per cent per annum, this increase is quite slow. Many companies are closing down their businesses, which is a distressing situation. Even the foreign markets tell the same story. This is due to two major reasons – availability of alternate packaging options such as plastics and the rising costs of raw materials. Almost all products that were earlier packed in metal containers and cans are now packed in plastic cans. However, there are few things that can only be packed in metal containers, eg, pesticides, etc. Moreover, this industry is lacking in innovations and Research and Development (R&D). As soon as new and innovative products will be introduced in the market, this industry will witness a boom but that will take time to happen. With regard to the commercial viability of this business, at present, the demand for metal packaging seems to be slow, which is affecting the industry.
In recent times, metal packaging has been confronted by rising commodity prices and processing costs. Avani Jain speaks to some industry experts to find out more about the commercial viability of metal packaging in India in the present scenario.
Rashmin Prajapati Senior Manager - Sales Specialty,
Bericap India Pvt Ltd
Huge costs are involved in metal packaging due to rising raw material prices and the high-end technology involved. Not only the raw material is expensive, but handling it is also an issue; hence, companies need to move towards automation. The basic raw material for metal caps and closures is tinplate, which is quite costly. Further, as compared to plastic caps, metal caps are simple in design, and thus do not have the potential to lure the customers. The market for metal packaging, especially metal caps, will only increase with unique value additions in the design; however, this is a costly affair since it is difficult to mould metal into different shapes owing to its hardness. The demand for metal caps is declining not only in India but also worldwide. The metal packaging business can only be profitable if the aforesaid issues are resolved at the earliest.
Himanshu Sampat Marketing Executive -
Packaging Division, Manaksia Ltd
We buy raw materials as per the rates of London Metal Exchange (LME), which is governed by the policies prevalent in Europe. As the price rises, we have to bear that, and this affects the business. We manufacture Roll on Pilfer Proof Caps (ROPP) closures and containers made out of aluminium, and this market seems good at present. We are facing few challenges, but since we have been in this business for a long time, we are able to cope with these. The future of metal packaging industry seems to be bright, as five years down the line, the cost of raw materials is expected to decrease, and this will have a positive effect on the industry. Further, since the cost of production is low in India as compared to foreign markets, this can serve as a plus point for the domestic industry. Thus, the profitability of the metal packaging industry will increase in India in the near future.
The demand for metal packaging lags way behind plastic packaging. Due to increasing raw material prices and drag in technology adoption, the segment seems to be moving towards stagnation. Hopefully, the situation will improve when innovative products surface in the market.
Editorial take:
How commerciallyviable is metal
packaging in India?
Email: [email protected]
Delving into the finer
intricacies of the packaging
market depicts a complex
scenario where technological
capability and cost sustainability are
some of the key factors driving the
market today. With India and China
consisting of the largest retail markets,
gives a tremendous impetus to the growth
of the packaging industry as well as
influences major packaging trends. The
Indian label industry is highly dynamic,
technologically driven and is growing
fast. While India still lags behind in the
per capita consumption of labels, it has
the highest growth rate in the world for
labels, with an increasing demand for bar-
coded labels. The use of bar-coded labels
is growing by 30-35 per cent in India, and
these labels are also making way for smart
Radio-Frequency Identification (RFID)
labels such as those used prominently in
European and American markets. Also,
the narrow web flexo and combination
press market is growing in India.
Today, the Asia-Pacific region
consists of more than 50 per cent of
the marketshare of the packaging and
labeling materials market, with India and
China in the lead. However, each segment
of the industry is highly fragmented
and consists of several organised and
unorganised players. While the industry
as a whole is growing at twice the rate of
the Gross Domestic Product (GDP), it
has a large number of organised players
than almost any other segment. Within
the packaging segment, flexible packaging
outstrips growth of board and other types
of packaging, but the fastest growth in the
segment comes from all kinds of labels.
Further, in the pressure-sensitive labels
segment, the use of transparent and filmic
labels is in great demand. However, the
fastest growing flexible label segment
consists of wraparound and shrink-wrap
labels. Shrink-wrap labels are the most
popular in the Indian packaging market as
Fast-Moving Consumer Goods (FMCG)
manufacturers use them to cover irregular-
shaped rigid containers. Flexible labels
printed by gravure and flexography are
increasing at more than 25 per cent per
annum. The majority of marketshare lies
with pressure-sensitive labels, which is at
about 65 per cent.The newest expansion
facility is part of Avery Dennison’s efforts
to consolidate its presence in the strong
Asia-Pacific region, especially in India’s
burgeoning packaging market.
“With this latest expansion, we
continue with the next big chapter in
our development in India. Our customers
across India and South Asia have been our
primary focus since we first established
operations here in 1997. By expanding in
Pune, we will be able to better serve our
customers,” avers Anil Sharma, Managing
Director-Label and Packaging Materials,
Avery Dennison, India.
State-of-the-art infrastructureThe expansion, housed in a 100,000-
sq ft site adjacent to its current facility,
includes a new state-of-the-art, high-
speed material coating machine, the
widest and fastest in India, which along
with finishing equipment & coater
comprise a full production line. The
ISO-certified Pune facility produces
technically advanced pressure-sensitive
materials for labeling and packaging and
is one of Avery Dennison’s most advanced
operations.
Labeling success with each step
44 Modern Packaging & Design May-June 2012
FACILIT Y VISIT: Aver y Dennison
Avery Dennison’s latest facility expansion highlights its growing prominence in the Asia-Pacific region and
underlines India’s importance and immense potential as a global manufacturing hub. Lionel Alva assesses how
the company with its avant garde manufacturing prowess is becoming a force to reckon with in the packaging
materials market.
Aver y Dennison
Modern Packaging & Design May-June 2012 45
During the official inauguration
ceremony, Dean A Scarborough,
Chairman, President and Chief
Executive Officer, Avery Dennison, said,
“We are pleased to officially open this
new production line to contribute to the
growth of India. The speed, quality and
timeliness of the installation demonstrate
the company’s world-class execution
capabilities and reflect the talent &
drive of our India team. Through our
investments in technology and people,
we are committed to delivering world-
class support to our growing Indian &
South Asian customer base.”
The move is part of Avery Dennison’s
long-term commitment to India,
bringing the company’s total investment
to about $ 55 million in the country.
The plant has undergone three phases of
capacity expansion since the operations
started in 1998. The fourth expansion is
a major overhaul to expand the facility
to a massive 130,000-sq ft, which is four
times its original size. This is to keep
pace with the rapidly growing Indian
market and aim for sustainable growth
& development in the region.
Product portfolioAvery Dennison’s label and packaging
materials business is the leading
manufacturer of pressure-sensitive
materials in India and has seen year-
on-year double-digit growth since its
inception in 1997. Its myriad product
profile involves apparel and footwear
labeling design, high-definition graphic
embellishment, sustainable packaging,
price ticketing and RFID-enabled
inventory solutions. It also offers
information management materials,
products and solutions as well as graphics
imaging media. Our core business is
specialised adhesives, coatings, films and
RFID technologies.
Committed to the future The Philip M Neal Research Center
(NRC) in Kunshan, China, is Avery
Dennison’s principal research facility in
the Asia-Pacific region that is dedicated
to pioneering new research into material
science, polymers, precision coating
and printing processes. The company’s
third research will commence operations
during mid-2012. The innovation centre
in Pune will focus on providing dedicated
research and innovation development
services to the Indian market.
The company has also set up the
Avery Dennison Self-Adhesive Label
Converting College in Kunshan,
China. A dedicated India Knowledge
Center will also be operational from
the second quarter of 2012, which
will provide dedicated research and
innovation development services
for Indian converters and Original
Equipment Manufacturers (OEMs),
while simultaneously providing growth
opportunities for India’s pressure-
sensitive labeling industry. The India
Knowledge Center will work in close
collaboration with partners f rom
OEMs to the pressure-sensitive labeling
industry in order to provide training
and knowledge transfer on all major
aspects of labeling technology, from
label production materials to pre-press,
printing and converting. The Center
is designed to enhance knowledge on
several aspects of self-adhesive label
printing and converting as well as provide
various levels of training programmes to
cater to market needs, while boosting
the growth of the industry across the
Asia-Pacific region.
Email: [email protected]
Anil SharmaManaging Director, Label and Packaging Materials
The speed, quality and timeliness of the installation demonstrate the company’s world-class execution ��������������������the talent & drive of our India team. Through our investments in technology and people, we are committed to delivering world-class support to our growing Indian & South Asian customer base.
Forklift being used to transfer packaging rolls A look at the production inventory
An invite that rewards as well...Dear Reader,
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Business InsightsTechnologies
Opportunities
Modern Packaging & Design May-June 2012 47
Printing & Graphics in Packaging
Modern Packaging & Design May-June 2012 47
INSIGHT & OUTLOOK
Packaging printingInnovations for enhancing brand appeal .................................................................................................... 48
Printing and graphicsMoving towards zero counterfeit ................................................................................................................ 50
Interface �George Mathews, Founder Director, Icarus Design Pvt Ltd .....................................................52
� �Andrew Tay, Vice President-Asia Pacific, Zebra Technologies ................................................ 53
Innovations in graphicsCustomised designs for the right appeal .................................................................................................... 54
Package designMakeover for better brand visibility .......................................................................................................... 56
ERPIntegrating resources for coherent functioning .......................................................................................... 58
INSIGHT & OUTLOOK: Packaging pr int ing
48 Modern Packaging & Design May-June 2012
Packaging today is considered as
an essential brand identity tool.
A specific colour, a type of design
or even the form of labeling
might trigger an association to a particular
brand. The quality of graphics and style
of printing differentiate a product from
its competitors by transmitting a sense
of worth or a story. Packages might also
serve as souvenirs, collectibles or a source
of storage. A path-breaking product design
can influence the perspective of customers
by shifting behaviour patterns.
“Modern packaging initiatives reflect
the level of modernism, creativity and
cutting-edge qualities a brand might
have. The visual graphics on the external
packaging not only ensures steady brand
recognition, but also moulds the perception
of the customer about the product,” opines
Suresh Singhal, Managing Director,
Himalayan Group of Industries.
The dual role of packaging makes
it a truly unique marketing tool. Unlike
other forms of communication which
can be fleeting, packaging plays a crucial
role not only at the point of sale, but
also after the actual purchase of the
product. “The packaging should provide
consumers with the right cues and clues –
both at the point of purchase and during
usage. The first moment of truth is
about obtaining customer’s attention and
communicating the benefits of the offer,”
opines Vivek Kothari, Director, Shako
Flexipack Pvt Ltd. He adds, “In the
current scenario of packaging design, the
use of colour in graphics draws greater
attention. In most graphic designs, the
depth of the so-called contrast should
refer to the use of shades in the design
of two colours simultaneously on a
screen, which produces a perspective of a
relatively effective coordination.”
Attractive packagingIf packaging does not catch the consumer’s
attention, none of its other functions
would come into play. The most brilliant
and creative packaging is useless unless
seen. Creating a powerful shelf presence
so that the brand stands out from the
crowd and is noticed is the first and most
vital step for any product on a shelf. “The
customisation of packaging is an essential
requirement in the current market. Initially,
a company is required to create a presence
in the market, and only then can it access
the viability of its business. Research
and Development (R&D) in packaging
design is a specialised and technical field
and is an investment for the long-term
requirements of the company. After a
packaging company is sure of the long-
term feasibility of its business, it ventures
into R&D, which has a lot to do with
customer requirements,” adds Singhal.
Product and package design draws attention to a specific product in a crowded retail space and also serves as a great promotional tool. It positions a product among a certain category and perceived value. Anwesh Koley delves into various initiatives undertaken by packaging companies to enhance the brand value of a product.
Innovations for enhancing brand appeal
Courtesy: Himalayan Group of Industries
Packaging pr int ing
Modern Packaging & Design May-June 2012 49
Investments and infrastructure The industry is cautious about technology
investments. While the best technologies
can be seen with producers of primary
packaging, many producers of transport
packaging still prefer to work with
old technologies. Efforts to improve
infrastructure are not moving at the pace
expected of a fast growing economy like
India. Design is one area where India has
moved quickly through sheer quality and
number of professionals it generates. Many
multinationals have global packaging
development teams based here, which is
an acknowledgement that India, a cost-
conscious and price-sensitive country, has
encouraged ‘out-of-the-box’ thinking and
come up with several successful packaging
innovations that can be adopted in other
parts of the globe.
The Indian middle class is increasingly
interested in easy-to-handle, top
quality, convenient and environmentally
responsible packaging. However, the ‘value
for money’ mantra is deeply ingrained in
the Indian mind and will continue to
be one of the most important factors in
defining future trends. With an increasing
population of working women, the trend
is towards consumption of fast food and
ready-to-eat items. The food processing
industry contributes to nearly 50 per
cent of the Indian packaging industry
and is aggressively focussing on making
consumers aware of its efforts towards
environmentally responsible, sustainable
and minimal packaging. Graphics and
designing initiatives in this sector must be
attractive as well as provide all nutritional
facts and essential details.
While the plastics packaging
industry is working towards bioplastics,
lower energy and water use, the glass
packaging industry is bringing in new
technologies, such as narrow neck
press blow to reduce glass weight by
nearly 30 per cent while improving its
sturdiness and strength. As the Indian
middle class moves from need-based
products to want-based products due to
rapid urbanisation, there will be more
opportunities for global brands to create
their footprint in India, and domestic
brands will have to reinvent and face stiff
competition.
Printing techniques About half a decade ago, painting,
metalising or blazing were the only
methods for decorating plastics. But now,
the variety of products available in the
market and the number of models being
launched, clients want to differentiate
their products from one another. Colour,
finish and material play a vital role in the
success of a product designed.
The way aheadPeople are gradually moving away from
plastic packaging and towards non-plastic
packaging or green packaging alternatives
for metals such as aluminium, particularly
cellophane. However, this material is
costly and only when companies are
confident that customers are ready for
such products, will they introduce these. It
also depends on whether they want to opt
for a biodegradable packaging according
to their sustainable policy.
Email: [email protected]
Suresh SinghalManaging Director, Himalayan Group of Industries
Modern packaging initiatives reflect the level of modernism, creativity and cutting-edge qualities a brand might have. The visual graphics on the external packaging not only ensures steady brand recognition, but also moulds the perception of the customer about the product.
Vivek KothariDirector, Shako Flexipack Pvt Ltd
The packaging should provide consumers with the right cues and clues – both at the point of purchase and during usage. ����������������������about obtaining customer’s attention and communicating ���������������������
Courtesy: Himalayan Group of Industries
50 Modern Packaging & Design May-June 2012
INSIGHT & OUTLOOK : Pr int ing and graphics
An object without adequate
packaging remains just a
commodity and not a brand.
Thus, the market appeal
of a company is closely linked to the
industry presence of its brand, which is
represented by the attractiveness of its
packaging. Thus, packaging has emerged
as the strongest tool that reinforces
brand identity and loyalty. Consumers
must not only connect with a product on
a supermarket shelf, but also choose it
over other brands and do so repeatedly.
Packaging printing is one of the most
crucial operations in the journey of a
product to the market. The digital
packaging-printing market is expected to
achieve a global marketshare of $ 4 billion
by 2014. Today, as the Indian packaging
industry is keeping pace with global
standards of efficiency and sustainability,
the market is witnessing new materials
& substrates for packaging. Thus, the
printing segment must constantly
innovate in terms of contemporary
designing and higher delivery.
Printing and graphics are now
moving beyond aesthetics and consumer
appeal to offer safety & security to
packaged products. Shyam Sundar B K,
Chief Designer-Industrial Design, Tata
Elxsi, says, “In India, all major brands
are facing the problem of counterfeit.
Controlling these problems has become
a major task for manufacturers, who are
losing sales and profits as well as the
end consumer’s loyalty to their brands.
This adversely affects a company’s
marketshare in the long term. The
packaging technology and design firms
must provide the right solutions for
companies to help them protect their
brands, products and customers from
counterfeits. Some technology solutions
available to prevent counterfeiting
include Unique Identification Code
(UID), overt technology, track & trace
technology, tamper evidence, forensic
markers, Radio Frequency Identification
(RFID), etc.”
Efficient brand protection Product protection specialists have
differentiated security printing by
designating them as overt, covert and
forensic. Security markings with overt
features can be easily identified with
the naked eye and does not require any
device for authentication, eg, holograms,
thermochromic inks, optically variable
pigments, micro-/nano-embossing,
watermark, etc. This type of security
feature is essential for end-consumers.
MovingPackaging is recognised as the most powerful tool for establishing brand communication and consumer loyalty. The packaging printing and graphics segment is gaining momentum not only for its aesthetic appeal, but also for its security functions. Annabel Dsouza discovers the latest innovations in preserving consumer safety through next-generation printing solutions.
towardszerocounterfeit
Print ing and graphics
Modern Packaging & Design May-June 2012 51
Covert features include covert taggant,
liquid crystals, grey market coding,
security screening, dual-Ultraviolet (UV)
fluorescence, etc. These are detected using
devices such as spectroscopic UV-lamp,
decoding lens, code reader, chilling-spray
and magnifier. Traders, retailers, custom
officials and authorities look for such
security features. Forensic features can
only be detected with special laboratory
equipment, eg, laser projection device,
special readers and microscope. These are
used to identify higher risk value products.
Forensic features include Infrared (IR)
laser responsive, forensic taggant and
optically variable diffractive devices.
Efficient brand protection is possible
by a combination of all features, ie, a
multi-level approach of security features
across the overt, covert and forensic levels.
These features can be combined with a
design concept, which provides additional
security. Other methods include having
secure, well-documented logistics. The
protection provided by security pigments
can be further improved by using smart
strategies. For example, instead of printing
or colouring products over a large area,
the security features can be specifically
placed at certain spots. This is preferably
done to inconspicuously integrate the
markings into the existing design, so that
they are not immediately recognisable as
security features.
Anti-counterfeit technology Packaging printing and graphics are
using a lock & key approach to identify
the original form of the imitation. One
part of the anti-counterfeiting solution
can be considered as the ‘lock’, and this
is added to the product or its packaging.
The other part of anti-counterfeiting
counter measure can be considered as
the ‘key’. The brand owner uses this tool
to detect the lock on an original product
or packaging. For example, a holographic
image on packaging can be considered
as an anti-counterfeiting lock, while the
eye of a custom official, trained to look
for specific holographic images, can,
in this case, be considered as the anti-
counterfeiting key.
The need of the hour is a layered
approach towards effective and
economical, high-performance anti-
counterfeiting solutions. The total
anti-counterfeiting security technology
package must be chosen to meet the
needs, capabilities, technical and cost
requirements of the Indian packaging
industry. Layering of anti-counterfeiting
components addresses the authentication
needs throughout the product supply
chain and provides viable pathways for
future anti-counterfeiting technology
improvement & migration.
The stamp of securityPrinting and graphics offers a wide range
of brand protection product portfolio for
building an effective brand protection
strategy. Some of these include marker/
reader and marker/magnifier-based
systems, hidden marks encoded in
artwork and overt colour shift options,
attainable with & without specialty inks.
But, all these brand protection solutions
should meet the Indian convertor’s
value proposition for anti-counterfeiting
counter measures – cost-effective, high-
security and easy field verification.
In terms of new-age digital printing,
the Indian market is welcoming established
printers into the packaging domain. The
solutions offered by these new inkjet
printers permit maximum colour quality
in packaging proofs on diverse materials,
such as paper and film. Merging new-
age requirements with cutting-edge
technology is key to achieving optimum
and accurate packaging printing solutions
while preserving brand identity &
consumer safety.
Email: [email protected]
Shyam Sundar B KChief Designer-Industrial Design, Tata Elxsi
The packaging technology �����������������provide the right solutions for companies to help them protect their brands, products and customers from counterfeits.
What initiatives in graphics and printing have been undertaken by the packaging industry?The Fast-Moving Consumer Goods
(FMCG) brands have completely
changed today from what they used to be
some time back. Those in this segment
have understood the role of packaging as
a ‘virtual salesman’, which recommends
the values that a brand stands for and
persuades the consumer into buying or
checking that brand out. Also, the choice
available in virtually every category is
enormous and packaging has become a
clear differentiator for the brand. The
development of modern retail format is
another big driver for package design.
What innovations have you witnessed in this industry?Innovations have happened at every level
for every material in every category. For
example, the spirits category was one of
the first to introduce Guala caps with
the aim to control counterfeiting. This
immediately created a formidable barrier
for spurious spirits brands, since its
introduction nearly 10 years ago. Today,
there are at least three or four variations
of the Guala cap, which are also cheaper
& safer. Dramatic improvement is
also seen in the quality of flexography
laminates. Gravure-printed laminates,
metalised with excellent printing and
image reproduction, have changed the
impact of many categories on the retail
shelf, from biscuits and tea to spirits.
What latest technologies do you use to enhance appeal for packaging?The introduction of matte and gloss
effects on the same pack, combined with
metallisation on laminates, which are then
laminated on boards and formed into
rigid packs has dramatically increased
the visibility of brands. One brand that
we have worked on, which has benefited
from these innovations, is Good Day
cookies from Britannia. Another recent
project is the packaging for Knock Out
beer, which has been recently introduced
in markets here. The label has been
printed with thermochromic inks that
change colour at a certain pre-defined
temperature.
Where does Indian designing stand vis-à-vis the global scenario?The designs by Indian designers working
on brands and packaging can be compared
to those of any other design house in
the world. But this aspect is sometimes
confused with the dimension of ‘taste’.
Brands are contextual and those in India
are extremely sensitive to Indian tastes;
sometimes, as compared to packaging
from the western world, these can appear
less ‘refined’. This is because brands cater
to unique aesthetic sensibilities inherent
in their own contexts. Nevertheless, the
package designs developed in our country
are no less sophisticated than those
created in any part of the globe.
What path-breaking initiatives has the industry undertaken?One of the most exciting technologies
that has changed the method of
designing is the development of rapid
prototyping in our country. We now have
access to rapid prototyping methods not
only for structural packaging, but also
for laminates and printing effects. This
has provided designers with a tool to
address converters with more confidence
and communicate the design intent
without ambiguity.
Email: [email protected]
“Packaging has become a clear differentiator for the brand”
...opines George Mathews, Founder Director, Icarus Design Pvt Ltd. In a conversation with Anwesh Koley, he emphasises various imperatives for the packaging design industry, while applauding the existing initiatives in this field.
INSIGHT & OUTLOOK: Inter face - George Mathews
52 Modern Packaging & Design May-June 2012
INSIGHT & OUTLOOK: Inter face - Andrew Tay
Modern Packaging & Design May-June 2012 53
How have you been catering to the unique needs of markets in India and China?Although the environment in India and
China is different, certain things such
as printing requirements and solutions
are same. Both China and India are at
different stages of development, with
India currently witnessing substantial
developments in packaging & automotive.
Regardless of the stage of development,
the use of Radio-Frequency Identification
(RFID) and barcode is necessary in
packaging solutions. Both markets are
highly price-sensitive, and thus we have
a policy of having more aggressively
priced products.
What applications are driving the demand for AIDC technology in India?In India and few other countries in the
Asia-Pacific region are at a juncture where
the US was 20 years ago. Compliance will
drive the requirements for bar coding
technology, as the requirement today is
to track and trace everything. This is
important for accounting, health, safety
and security purposes. The next stage will
be the location systems, for example, air
cargo would utilise active/passive RFID
and Global Positioning System (GPS)
to pinpoint the exact location. Currently,
India is adopting bar code technology at
a fast pace. We foresee a huge growth
in India in terms of AIDC technology
in the next five years besides enormous
business opportunities.
How successful has been AIDC technology in preventing counterfeiting?Today, every government department is
focussing on vigilance in food safety. Food
safety and anti-counterfeiting are the
two factors driving bar code technology.
For example, if there is contamination in
certain food items and one wants to track
a specific ingredient, bar coding can help
find that ingredient. Further, the need for
anti-counterfeiting measures for food, drugs
and medicines is driving its applications.
Technology must be built pragmatically, but
there is a need to find economical way of
doing that; hence, this depends on the price
sensitivity of India. Also, since the market is
huge, bar coding technology will be adopted
more widely than RFID technology.
What is your approach towards understanding end-user markets?There is a trend where India or any
country will be going towards in the next
5-10 years; thus, we spend time with our
customers from different verticals, hear
them out and scrutinise the technological
roadmap that they would require in the
next 3-5 years. Based on these trends,
we create solutions for the market. Our
research and development team provides
solutions based only on customer
feedback. We try to understand the way
our customers operate and their business
model in order to identify things that they
might not be aware of. In this manner, we
develop technology as an enabling tool
for customers to advance their business
and take a customer-centric approach.
Email: [email protected]
“Food safety and anti-counterfeiting will drive the bar coding technology”
…asserts Andrew Tay, Vice President-Asia Pacific, Zebra Technologies. In an interaction with Lionel Alva, he emphasises that the cutting-edge Automatic Identification and Data Capture (AIDC) technology is all set to revolutionise the packaging market.
INSIGHT & OUTLOOK: Innovat ions in graphics
54 Modern Packaging & Design May-June 2012
Anuj Prasad
The growth of the design
industry in India is gaining
momentum. Metro cities, in
particular, have seen several
new freelancers and this expansion is
largely market driven. Companies have
become more aware of the aesthetic value
of their products and how the competition
is moving parallel to their businesses.
Many regional players have emerged
in the market and realised design to be
the most prominent way to gain market
dominance. Thus, one can see a whole
lot of activity in the mid-level segments,
which was not happening earlier. Initially,
such companies would imitate the product
designs from multinationals instead of
creating their own brand identity. Thus,
this comes as a welcome change.
Investments in creativity Certain capital is required to start
designing, but the magnitude is not that
high. The devices used for designing are
more affordable today, particularly in the
packaging industry; one can achieve high-
quality results with small investments.
However, it is essential to have the
required software in place along with
good networking across the sectors that
one serves. With growth, the expectations
of customers increase, and they prefer
acquiring their entire designing
requirements from a one-point source.
This encourages designers to invest more
in hardware, software & high-quality
prototyping. In flexible packaging, one can
outsource rapid prototyping requirements
as well. With time, companies have
become extremely stringent about the
aspect of confidentiality of their products
through packaging design. Hence, they
want to have in place a certain level
of infrastructure. Designers have to
be updated about any latest software
introduced in the market, both domestic
and international. Making prototypes
with utmost accuracy is a priority, which
requires precise software and machinery.
Progressing with new ideasPrint technology in packaging is the
biggest development in recent years, along
with the presentation of ideas through
different technologies. Earlier, not
much emphasis was on print quality, so
designers were able to manage with inkjet
printers, but today, advanced laser printers
allow printing on any substrate. Printing
on flexible packaging was not possible
earlier, but over the years, it has come in
vogue. Special effects such as embossing
and Ultraviolet (UV) effects, as well as
use of various techniques have become
possible only in recent years, as these were
expensive earlier.
The representation of the thought
process through designing can be
evaluated by the right use of machinery.
This means that there is no difference
between the prototype designed
through the available software and
the final product after the investment
is made. From the structural point,
one can now create the exact design
through the mould, which addresses
the anomalies of design through rapid
prototyping. This also saves time and
cost. In terms of the machinery used,
current technology has become quite
sophisticated, which results in faster
output and higher accuracy.
Innovations in rigid packagingRigid packaging requires higher
investment, as the mould is to be designed
according to requirements of the client. It
provides uniqueness to the outlook of the
product, which distinguishes it from the
competition on the shelf. Most consumers
in India still prefer structural packaging,
as they perceive it as a value-added
feature over conventional pouches and do
not mind paying a little extra for this
perceived value addition. Designers have
capitalised on this aspect of consumer
behaviour and started providing feature
innovations to customers.
Innovations are of two types –
aesthetic and feature-based. Aesthetic
innovations include giving a unique form
or shape, which looks different, while
enhancing that form or shape through
The Indian packaging industry has a tremendous market potential and is gradually prospering. A key factor influencing this growth is the printing and graphic design, which enhances the shelf-life of the product while also providing an incremental value to the consumer.
Customised designs for the
right appeal
Courtesy: Antigua Cruz
Modern Packaging & Design May-June 2012 55
the right colour finish. Feature-based innovations provide new
feature-based usability to the product so that the customer feels
happy that he has been taken care of in a much better way.
Basically, Colour, Finish and Material (CFM) are the
key factors to reach a design conclusion. The companies first
conceptualise a design according to the innovations that the
designers can provide; the designers show various concepts
to the client who then selects from among those concepts.
Based on the feedback, designers create models and refine
them accordingly. Subsequently, prototypes are created and the
product is finally developed. The working in a design house
is based solely on client requirements. Designers take a brief
from the client, as the client always wants something new
and unique. This goal is achieved through a combination of
aesthetics, features, ergonomics and finishes.
Flexible opportunitiesThe printing in paper packaging has many more design
possibilities as compared to those in flexible packaging. However,
in case of flexible packaging, companies save on the overall cost
of the product, which is eventually passed on to the customers.
Another advantage in this form of packaging is that the design
can be changed by changing the colour combinations and shape
of the package. One can also create promos through flexible
packaging with small incremental extras.
As far as differentiation on the shelf is concerned, graphics is
the only tool that can aid this. Unlike a rigid package, which can
have structurally differentiated packaging, flexible packaging has
only the aid of external graphics and design to attract customers’
attention. It depends on the company as to how they want their
product to be positioned and who are their target audience.
Creating brand identityCompanies usually have a pre-conceived idea of the design that
they want for their product, and designers have to visualise and
present these as tangible propositions, which could be worked
out. It is a closed-loop process, where often a design house
ends up upgrading an existing design theme. This is done to
create a fresh brand identity. In case of rigid packaging, there
is ample scope for innovation through the shape of the jar or
bottle and also from the dispensing point of view. This is part
of the company’s initiative to provide a good experience to the
consumer and also because they are sensitive to their customers’
requirements. An important aspect of designing is to profile the
target consumer and his purchasing requirements. Only when
the designer is able to successfully comprehend the consumer
behaviour, it is possible to translate ideas into reality.
Anuj Prasad is Founder and
Chief Executive Officer of
Desmania Design.
Email: [email protected]
Innovat ions in graphics
INSIGHT & OUTLOOK: Package design
56 Modern Packaging & Design May-June 2012
P V Narayanan
P eriodic redesign of a package
is a necessity today. Consumer
perceptions keep changing.
Competition in the market is
always ready to displace one product with
another overnight. The demographics
is also quite dynamic. Branding always
benefits through exclusivity. Companies
must establish a name that synchronises
with the visual identity of the package, ie,
structural and graphic designs.
Structural and graphic designs based
on critical parameters display a symbolic
meaning and packaging will become a
vital opportunity to build new brands,
reinforce and add value for existing
brands. Various definitions outline the
role of packaging and are concerned with
the relationship between the package
& product, but none mentions the
relationship between the package and
the consumer. Yet another interesting
aspect of packaging is entertainment,
which has recently come to the fore in
the designs produced. Typical of these
are incorporation of startling sense
of humour, which might dilute the
solemnity of the product, adding images
of children for reasons deemed purposeful
and, in some cases, the reasoning masked
behind the graphics is often difficult to
understand.
Stand out in the crowdPackage design today with appropriate
branding facilitates a product to stand
out from other products. This makes the
consumer, buyer and even an onlooker to
want to become the proud owner of a few
products before leaving the shop, either
because they liked the graphic design,
sense of humour, religious or cultural
root or the physical and application
advantage. The conceptual approach is
a combination of many facets such as
natural, health, beauty, freshness and
sustainability and the market.
All brands are built around to
achieve success. The term ‘success’
is difficult to quantify, emotional
or otherwise, as it varies with the
field and requirements. It can be
psychological or by value, ie, finance.
The existence of a brand revolves around
its relationship and popularity with the
consumer. A few may react with reference
to the environmental issues – green or
non-green. Typically, these can be clean
and transparent bottles for drinking
water, concentrated health drinks in
stretch blow-moulded containers or easy-
to-open and easy-to-use baby shampoo,
sophisticated packs with different shapes
combined with an out-of-the-world
delivery cap & closure or a well-designed
functional yet attractive pack for milk &
biscuit depicting their freshness. Often
these revolve around the need of the
hour – sustainability. The client is the
focus since nature is the first company
that provides the lead for a commercially
acceptable pack. Packaging and design
must tell a story of how best it can create
and reinforce the value and brand, such
as a story of an opportunity to review,
rethink and rebuild, which will have a
product package with a longer life cycle.
Ensuring brand success In recent years, the self-service segments,
such as super markets, have revamped
their approach to market. Fast expanding
and massively consumed brands offer
and justify heavy investments. The
system becomes more challenging in the
context of private labelling. The demand
is to optimise the cost of packaging
through its life cycle till it changes hands
and material for money. The exercise
can start from any aspect related to
packaging – the material, its formability,
shape-size parameters, graphics
(eg, colour, colour combinations,
copy, layout, brand-logo-trade mark),
their distribution – particularly on display
panels, statutory and other regulations,
information, use and disposal instruction.
The judiciousness with which these can
be mixed will be the innovative, creative
value addition. The typography should
be clear, simple and easy to understand
All successful brands have a life cycle. Hence, after the shelf-life is over, a package also needs a makeover. Competition is a continuous phenomenon and consumer perceptions change, putting the marketshare at stake. Hence, the package should be periodically redesigned to maintain its demand in the market.
Makeover forvisibility
better brand
Package design
Modern Packaging & Design May-June 2012 57
and should look sophisticated &
stylish in the home environment. In
the process, one must convey a great
passion for good product and get
the option of using famous quotes
related to the product to have the
benefit of a sophisticated twist.
The final design is envisaged to
create a great impact on shelf and
retain a f riendly approach to the
supposedly ‘package-product-owner’.
Until recently, the importance of a good
design has been fully appreciated, but
what has now truly and significantly
surfaced is the potential dangers of
a bad design. Design, no doubt, adds
value to the commercial activity, as
it can be the true ambassador that
can convert an idea into a design
and through a total package, thereby
leading to business success.
Understanding consumerism The consumer is a very interesting
species. Although it is well accepted
that duplicates exist and yet individually
they are different. Each is governed
by its own desire – ‘a mind-heart ’
coexistence. A number of factors govern
these notwithstanding the race and
religion, culture & habits, motivation
by needs and wants, nationalism &
politics, appearances, myths or reality
and many more. However dynamic the
consumerism is, all these are vital but
difficult to imagine as to what would
influence a product and when, as well as
where & how much it would influence.
This is indeed a revelation of the task
a package designer carries on his mind
and heart. As a forethought, one can
imagine becoming the consumer and
converting the consumers’ tomorrow’s
needs today. One should make efforts
to understand the unpredictable to
bring them within the range of the
predictable in order to reduce the risk
factor. This approach should enable the
product-package-consumer bond to
achieve a higher and longer life cycle.
This is significantly recognised in
that consumer habits are continuously
changing, especially when the market
witnesses new product mixes every
other day. The product provides superior
performance, and thus the consumer
becomes addicted to it through the
vehicle of package. Each of these can
win a battle in isolation but not the
war. Companies need to create a bliss
of togetherness because when it comes
to innovation and design, the sky is
the limit.
P V Narayanan is a
Member of Board in
APEDA (Ministry of
Commerce). He is
also Secretary General -
IPMMI and Chief Executive - PFFCA.
He is a recognised UNIDO, ITC and
CFTC (UK) expert consultant in
the field of packaging.
Email: [email protected]
58 Modern Packaging & Design May-June 2012
INSIGHT & OUTLOOK: ERP
Manikkam Subramaniam
E Enter pr i s e Resource
Planning (ERP) utilises
ERP software applications
to advance the performance
of an organisations’ resource planning,
management control and operational
control. ERP software is a multi-module
appliance software that integrates
activities across functional departments,
from product planning, parts purchasing,
inventory control, product circulation, to
order tracking. ERP software may include
application modules for the finance,
accounting and human resources aspects
of a business. A typical ERP system
uses multiple components of computer
software and hardware to achieve this
integration. A key ingredient of most
ERP systems is the use of a unified
database to store data for various system
modules. ERP is an amalgamation of a
company’s information systems designed
to bind closely various company functions
including human resource, inventory and
finance, while simultaneously linking the
company to customers and vendors.
Evolution of ERPERP is the evolution of Manufacturing
Requirements Planning (MRP) II. From
business perspective, ERP has expanded
from coordination of manufacturing
processes to integration of enterprise-wide
back-end processes. From technological
aspect, ERP has evolved from legacy
implementation to more flexible tiered
client-server architecture. Companies
have to unmistakably know what the
enterprise resource is planning before
implementing them. The catchword for
ERP implementation is speed.
The quicker it is realised, the faster
and better will be the advantages &
delivery in terms of results. The returns
can be sought in a shorter period. This
deviation from the conventional practice
has become the order of the day for most
companies. Previously, business process
re-engineering played an essential role
with respect to implementation. It is
significant to distinguish the components
of ERP, as merely defining it will be of
no use. This has created gaps between
the definite results and that derived in
the process of foreseeing. Tuning ERP as
per the whims of the practices followed
in the company became a regular affair.
This resulted in dragging beyond the
time limits permitted. It was financially
pinching and created a dent in the
customer’s confidence. It is essential
to understand that only planning ERP
does not promise profit. It must be
implemented as planned after gaining an
understanding of all components of ERP.
Despite having improved the
implementation issues what still remains
and unchanged is the way in which
companies move forward with ERP
implementation. They do this without
following the systematic procedures, and
do not even examine the desirability of
implementing ERP.
The advantages and disadvantages of
ERP are gaining considerable attention
today. The major advantage of an ERP
system is reduction of expenses and
time, which would have otherwise been
wasted in bureaucratic manoeuvres and
undesirable delays. Earlier, different
software programs maintained in different
departments proved to be difficult. Hence,
being a consistent platform, ERP ensures
An ERP system integrates all data and processes of an organisation into a unified system. It utilises ERP software to integrate activities across functional departments. It may include application modules for management of the finances, accounting and human resources of a business.
Integrating resources for coherent functioning
ERP
Modern Packaging & Design May-June 2012 59
that there is no contradiction in the
information processed.
Reduction in operating costs ERP software attempts to amalgamate
commerce processes across departments
onto a single enterprise-wide information
system. The major benefits of ERP are
enhanced harmonisation across functional
departments and increased efficiencies
of doing business. The instant benefit
f rom implementing ERP systems
includes abridged operating costs, such
as low inventory control price, production
costs, marketing costs and low helpdesk
support costs.
Facilitating day-to-day managementOther benefits from implementing
ERP systems include facilitation of
day-to-day management. The ERP
systems manage the data warehouses
of an organisation. These offer better
convenience to data so that management
can have up-to-the-minute access to
information for decision making and
managerial control. ERP software helps
track actual costs of activities and perform
activity-based costing.
Support for strategic planning Strategic planning is defined as a
deliberate set of steps that assess needs
and resources; define a target audience
and a set of goals and objectives; plan
and design coordinated strategies with
evidence of success; logically connect
these strategies to needs, assets & desired
outcomes; as well as measure and evaluate
the process & outcomes.
Part of ERP software systems intends
to support resource planning section of
strategic planning. In reality, resource
planning has been the weakest link in ERP
practice due to the difficulty of strategic
planning and lack of sufficient integration
with Decision Support Systems (DSS).
The right ERP implementation can
build the foundation for future growth
and translate into improved productivity,
cost savings and enhance the bottom
line. That said, implementation of ERP
is not an end point; organisations must
keep refining their business processes to
continue on their path towards process
excellence. In today’s highly competitive
environment, the right ERP software can
make a huge impact on the management
and success of an organisation.
ERP in packaging industryERP recognises that streamlining
operations while providing superior
customer service are critical goals
for many packaging and printing
organisations. Immediate access to
critical information can make decisions
in support of the packaging and printing
company, and the objectives can only
be achieved with an integrated business
management application that fits the
way an organisation does business.
Many companies select ERP as
their business management software
after exploring generic ERP Software.
According to them, ERP offers the same
global, end-to-end, integrated capabilities,
while fitting the unique processes of
packaging and printing companies,
especially those producing multiple
products in the areas of flexible packaging,
labels, cartons and commercial print.
Most of the leading businesses the world
over rely on ERP software to manage
their packaging or printing business and
help them make profitable management
decisions every day. Organisations who
have an ERP system appear to be at a
clear advantage over those who do not,
and those who have ERP systems excel in
four key areas of business – ability to enter
data more efficiently, share information,
produce reports and split jobs between
plants while managing associated job
costs. Moreover, companies implementing
ERP systems enjoy higher profits.
Three key issues in the flexible
packaging industry, which an ERP system
can address include Work In Progress
(WIP) tracking, WIP traceability and
management of the extrusion process.
An efficient ERP system frees up various
levels of management form a large number
of operational difficulties. The managers
will get enough time to look at what is
going on, without the information seeking
becoming an end in itself. When an ERP
system is implemented, information flows
constantly and allows an organisation to
follow a client’s processes at any moment,
no matter which part of the process
they are going through. Purchases and
expenditures registered in a centralised
database allow having close control over
these activities.
Automation through ERP A powerfully integrated ERP system
enables interactions of marketing, sales,
quality control, products processes,
supply lines, stocks and many other
areas and that too in a single database.
This eliminates the occasional loss of
and retyping errors. It integrates all
departments and functions across a
company in a single computer system
that is able to serve all different
departments. An ERP system automates
business processes by placing them into
a useful format that is standardised and
common for the whole organisation. It
could even be used between the suppliers
and customers of an organisation.
Manikkam Subramaniam
is Deputy Secretary at
IPMMI. He manages the
administrative activities and
other matters related to the
operations of IPMMI and IFCA.
Email: [email protected]
�����������������!����� Optimises business processes end to end Provides full integration of business
partners (customers, suppliers, employees)
Inbuilt industry best practices for future business needs
Faster access to information for top management and production managers
Faster response to customers Low cost of ownership and fast return
on investment � ^�~�{���_"�|��=������
competitiveness Enhanced company image Time saving for production managers
in making reports and marketing team in estimating costs
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60 Modern Packaging & Design May-June 2012
AUTOMATION TRENDS: Mater ia l handl ing solut ions
Effective systems for food safety
For the highly sensitive food packaging industry, it is the nature of material handling solutions that has a huge impact on the final product. Lionel Alva assesses the crucial nature of material handling solutions and their significance in the food industry.
For the food packaging industry,
efficient and effective handling
and storage of materials is vital
to the final product. Besides
safe handling of raw materials, material
handling operations provide a continuous
flow of parts and assemblies through the
workplace and ensure that materials are
available when required. Here, it must be
noted that improper handling and storage
of materials could prove disastrous, as this
can destroy the market reputation of the
organisation and prove to be an expensive
error from the operations perspective.
Flexible product movement In all industries and factories where
bulk movement of material is applicable
or a constant movement of product is
required, material handling system plays
an important role under all circumstances.
Large volumes are conveyed by using
bucket elevator and belt, screw, slat,
redler, swing bucket, gravity roller,
chain and chain bucket conveyors. For
bulk movement, conveyors can transmit
product loads from 1,000 kg per hour
to 50,000 kg per our. A conveyor can
transmit products to a distance of 1-1000
m. With regard to food manufacturing
and packaging, the conveyor must be
equipped with multiple discharge ports
and inlet ports with total flexibility in
design, be robust in construction with
high operational accurate function,
superior sanitation, smooth surfaces and
self-cleaning conveyors, which are self-
sanitised to deliver hygienic food.
“In the modern material handling
system, precise function, accurate control,
constant repetition and durability &
reliability with user-friendly controls
have become the demand of the day.
These requirements have ushered in new
technologies, which could be referred
to as the advent of the computer-aided
technology. Modern machines work
with electrical controls, pneumatic or
hydraulic functions and mechanical
movements. These are easily controlled
by using touchscreen computers. Other
controls are available as Programmable
Logic Controller (PLC), sensor control
and smart control. Moreover, the rising
demand for good and accurate operation
will soon give way to intelligent & self-
correcting material handling machines,”
avers D S Dennis, Managing Director,
Doris India Engineers.
Understanding the materialVarious materials exhibit behaviours
that are unique to the material used in
an alternating electrical field. A material
analyser should be installed within the
production process to calibrate the sensor
to the specific material in use. Most
prominently used in engineering plastics,
this is an integral aspect of the material
handling system for food packaging
as well. An external settings device can
be used to initialise the analyser for the
60 Modern Packaging & Design May-June 2012
Courtesy: Festo
Mater ia l handl ing solut ions
task carried out. A material analyser will
determine the residual moisture and reduce
it as per existing safety regulations. Current
analysers for plastics can be used for
material temperatures up to 200°C, while
automatically balancing out influences on
the measuring value owing to fluctuations
in bulk density. “A keen understanding of
end-user requirements and existing food
regulations is key to designing an effective
material handling system,” avers Priya
Shivaram, Director, Thermopack.
Additional material handling occurs,
as the three stages of vibratory conveyor
move the highly fragile food product
through two stages of high-speed
image processing and sorting to ensure
that the material maintains its original
characteristics throughout processing.
The finish-processed food product is
then moved into a storage tote through a
reverse-tilt fill method so that the product
drop does not exceed 5 inch during filling.
The final take-away conveyor section
includes an integrated, National Type
Evaluation Program (NTEP)-certified
weigh system to make sure that the filled
tote’s weight is accurate to ±0.01 per cent
of the tote’s total capacity of 4,000 lb.
Word of cautionThe Indian food sector must exercise
caution on many counts. The backbone
of the Indian food sector is small-holder
farmers and small-scale food processing
units, which cannot absorb the impact
of a business hit since they do not have
the advantage of economies of scale. This
carries implications both on the domestic
sector and internationally. The food safety
regulation reform measures scripted by
processing conglomerates should not be
allowed to disintegrate this economic
backbone. Further, Technical Barriers
to Trade (TBT) measures, administered
by World Trade Organization (WTO),
assesses technology-driven product and
production methods; however, these
measures are burdening developing
countries and disabling both the producers
& consumers.
Email: [email protected]
Modern Packaging & Design May-June 2012 61
D S DennisManaging Director, Doris India Engineers
Modern machines work with electrical controls, pneumatic or hydraulic functions and mechanical movements. Moreover, the rising demand for good and accurate operation will soon give way to intelligent & self-correcting material handling machines.
As packaging design becomes
increasingly complex, the
focus lies on minimising
expenditure for creating
appealing designs. This is possible
through the precise use of material,
and technological sophistication plays
a big role here. In order to meet this
demand, many new Three-Dimensional
(3D) packaging technologies are
emerging wherein either bare dice or
Multichip Module (MCM) are stacked
along the axis, resulting in dramatic
improvement in compactness. As this
technology results in a considerably
lower overall interconnection length,
the parasitic capacitance and hence
power consumption can be reduced by
as much as 30 per cent.
Impact on size and weightBy replacing single-chip packages with
a 3D device, substantial size and weight
reductions are achieved. The magnitude
of these reductions depends, in part,
on the vertical interconnection density
and accessibility, thermal characteristics
and robustness required. It has been
reported that 40-50 times reduction
in size and weight is achievable using
3D technology as compared to
conventional packaging.
Reduction in volume by 5-6 times
is possible using the MCM technology
and a 10-20 times reduction in size
as compared to discrete packaging
technology. Moreover, a 2-13 times
reduction in weight is also achievable
as compared to that with the MCM
technology and a 3-19 times reduction
as compared to discrete components. All
these reductions result from eliminating
the overhead weight and size associated
with conventional technologies.
The potential possibilities for size
and weight reduction are thus
tremendous and would lead to a drastic
reduction in the costing of the overall
packaging material.
Challenges with 3D technologyThe major issues in 3D packaging
technology are the quality; density
of vertical interconnects; electrical,
mechanical & thermal characteristics;
availability of design tool kits;
reliability; testability; rework; Non-
Recurring Engineering (NRE) cost;
packaging cost; availability of Known
Good Die (KGD); and fabrication time.
These factors determine the selection of
a 3D packaging technology. Moreover,
as in most cases these factors are
interrelated, a measure of these issues
in relation to the targeted application
has to be identified. One way of doing
so is to list all accessible 3D packaging
technologies, and then address the
previous issues for each technology and
grade them out of 100. The technology
The Three-Dimensional (3D) technology is being looked at as the next big thing and a sought-after technology that is all set to revolutionise the packaging industry. Lionel Alva examines how this technology is going to change the dynamics of the packaging industry while bringing in better profitability and growth avenues.
creating novel designsTechnology for
ENERGY MANAGEMENT: 3D s imulat ion model ing
62 Modern Packaging & Design May-June 2012
3D simulat ion model ing
Modern Packaging & Design May-June 2012 63
that scores the highest grade is the most
suitable to use.
Another important issue is
accessibility to manufacturers who
provide 3D technology. Even though
many companies are active in 3D
research and technology, only few
offer standard 3D products, and even
fewer provide access to their packaging
technology. Finally, 3D stacking
techniques place upon the system
designer more demands in terms
of thermal and crosstalk modeling;
moreover, design for testability and
a carefully structured test procedure
are a crucial element. Vendors that
thoroughly address simulation and test
issues, and that focus on reducing the
number of fabrication steps of their
stacking technology will meet the
demands of the system designer.
Design software is one of the
problems before the 3D technology.
Most manufacturers use their own
design tool kits, which gives the
designers the ability to implement their
design in accordance with the vendors’
manufacturing requirements, while
allowing the designers to focus on the
design without getting involved in the
manufacturing and interfacing details.
However, most of these design kits are
not fully integrated or implemented in
software that is easily accessible. Hence,
for some manufacturers, there is a need
to port their design rules into available
software; alternatively, customers may
buy their own software. In the first case,
there is time and risk involved, while
in the second, the cost involved is the
major issue, thereby adding to the cost
of 3D device fabrication.
Impact on packaging industryThe 3D packaging technology enhances
most aspects of electronic systems,
such as size, weight, speed and yield,
as well as reduces power consumption.
Moreover, due to the systematic
elimination of faulty interconnects
during the assembly process of a
3D device, the yield, reliability and
robustness of the end device will be high
as compared to discrete implementation
of such a device. Currently, 3D
packaging is limited by a number of
factors. Some of these limitations such
as thermal management, are the result
of densification, while some are due to
technological limitations. It is expected
that the effect of such limitations will
decrease with the advancements in
packaging technology.
A brief look at the market would
depict several organisations engaged
in research for this technology, but it
has so far not met with wide adoption
due to the above cited factors. Since
it is still a new form of technology, it
needs to evolve further before acquiring
acceptance en masse. However, the
promise that it shows even at this
stage and the continued growth in
the consumer & portable electronics
products segment have driven the need
for new packaging technologies that
enable miniaturisation & reduced form
factor. On the basis of the ability to
deliver these attributes, new packaging
technologies, such as Chip Scale
Package (CSP) and Wafer-Level CSP
(WL-CSP), have witnessed strong
growth. There is also high demand for
innovations that exploit integration of
multi-components on the same package
by utilising the 3D technology to
address the needs of these applications.
Opening doors for innovationAs far as the Indian market
is concerned, there is a strong potential
for this technology considering
the role it would play in India’s
booming retail market. “The 3D
technology even in its current form
is proving to be an extremely result-
oriented concept for manufacturers
and a highly advanced technology
that will become integral to the
packaging industry where the quality of
packaging is not compromised, while
providing the most optimum use of
material and lending a competitive
edge. It will also allow for custom
packaging solutions and real-time
analysis of material. It will also
open new doors for innovation and
design, while simultaneously reducing
packaging waste,” concludes Kalpesh
Kumar Ranka, Chief Executive Officer,
HIRA Holovision.
Email: [email protected]
Kalpesh Kumar RankaCEO, HIRA Holovision
The 3D technology even in its current form is proving to be an extremely result-oriented concept for manufacturers and a highly advanced technology that will become integral to the packaging industry where the quality of packaging is not compromised, while providing the most optimum use of material and lending a competitive edge.
64 Modern Packaging & Design May-June 2012
The ubiquitous nature of metals used for food and pharma packaging needs to be addressed with care. Lionel Alva assesses the safety standards prevalent in the food and pharma packaging industry and examines the role of metals in the contemporary retail scenario where a greater degree of caution is required.
Metal is the most versatile of all packaging forms. It offers a combination of excellent physical
protection and barrier properties, formability & decorative potential, recyclability and consumer acceptance. The two metals most predominantly used in packaging are aluminium and steel. Apart from these, laminates, metallised films, tinplates and tin-free steel are used.
Lamination of packaging involves binding of aluminium foil to paper or plastic film to improve barrier properties. Thin gauges facilitate application. Although lamination to plastics enables heat sealability, the seal does not completely bar moisture and air. Because laminated aluminium is relatively expensive, it is typically used to package high-value food products such as dried soups, herbs and spices. A less expensive alternative to laminated packaging is metallised film. Metallised
films are plastics containing a thin layer of aluminium metal. These films have improved barrier properties to moisture, oil, air and odour and the highly reflective surface of aluminium is attractive to consumers. More flexible than laminated films, metallised films are mainly used to package snacks. Although individual components of laminates and metallised films are technically recyclable, the difficulty in sorting and separating the material precludes economically feasible recycling.
Safety awarenessIn India, metal packaging is perceived as a premium and modern, globally accepted packaging type; metal beverage can is widely used for packing carbonated drinks. This is because of the higher price of metal packaging as compared to other packaging materials. The rising awareness of western packaging formats among urban Indian
consumers, coupled with the increasing affordability of premium packaging types, is pushing the growth of metal packaging. Both two- and three-piece metal cans have increased in unit volume in India, driven by rising demand in key categories such as carbonates, alcoholic beverages, juices, dairy products, beauty & personal care, home care and canned/preserved food. In light of growth in the supply base of metal packaging and the growing consumption of products that use metal packaging, the price of metal packaging has declined, making it more affordable and a demand booster. Its image as an eco-friendly and recyclable packaging type has also facilitated its growth.
Need for safety regulationsThe control of impurities in packaging has always been a key concern for the food and pharma industry. When it comes to the interaction between food
Analysing the safety standards
POLICIES & REGULATIONS: Metal in food and pharma packaging
Metal in food and pharma packaging
Modern Packaging & Design May-June 2012 65
and the packaging material, it is possible that the metal ions affect the stability of the formulation, catalyse degradation of the Active Pharmaceutical Ingredient (API) and cause unqualified degrades to form or pose a toxicity threat. The aggregate heavy metal limits in food and pharma packaging apply to cadmium, mercury, lead and hexavalent chromium in packaging or packaging components, subject to some exemptions. The prevailing limits are that the total weight of such metals should not exceed 100 ppm on or after June 30, 2001. Previous prescribed limits were 600 ppm on or after June 30, 1998, and 250 ppm on or after June 30, 1999.
Regulations are necessary to reduce the amount of toxic metals used in packaging materials that enter landfills, waste incinerators, recycling streams and, ultimately, the environment. “The maximum requirement for most food and pharma companies is that paper should be free of lead content. For this, tests are performed by quality assurance companies such as Indian Institute of Packaging (IPP), Federation of Indian Chambers of Commerce and Industry (FICCI) and various other such bodies. We send paper samples for testing at these laboratories. Nowadays, companies, such as Bharti Wal-Mart, want there cake boxes to be free from chlorine as well. After report on the paper samples are received, we start using the same paper for that particular company without any deviation. On regular basis, we randomly examine the paper quality as well.” avers Nikhil Sipani, Director, Reliable Packaging.
Recycling and safety considerationsPlastic bottles and aluminium cans both are recyclable. However, only 10 per cent of bottles are recycled as compared to 50 per cent of cans. Cans are more efficient to recycle than bottles. After the aluminium has been produced, it can be recycled over and over again. Plastic bottles utilise more energy since they require the use of petroleum – a limited resource that has demands in other industries as well. Both cans and bottles, if not recycled, may take more than 400 years to decompose in a landfill; scientists have been able to estimate this decomposition rate because they have studied the molecular structure and bonds of plastics & cans. Glass bottles do not contain Bisphenol A (BPA), which makes them safe to use. However, there are some other safety risks that one must watch out for while using glass bottles. They break and shatter more easily than their plastic counterparts, and this can be a problem around small children. Therefore, glass bottles must be stored carefully to avoid this.
Overall, each product possesses specific features. Also, if the packaging can be used again and again, then glass is the safest option. Cans are a good option for packing small quantities of material. If the material is to be stored for smaller duration and is not affected by temperature, then plastics is a good option.
Aluminium cans do not contain BPA, but which is found in plastic bottles. This chemical has come under scrutiny due to a possible link to health risks that might include cancer. Most plastic bottle
manufacturers insist that plastic bottles are safe, but consumer advocate groups are supporting a legislation that would ensure the removal of BPA from plastic products. The success of consumer groups can be seen in the increasing number of manufacturers who are voluntarily removing BPA from baby bottles.
Collective effort is the key While metal packaging acquired prominence in India owing to it being perceived as a premium form of packaging, there is a serious dearth of regulations that needs to be addressed, which is not on par with the European standard. Without safety regulations, metal packaging could pose a serious threat to the consumer at large, while seriously impacting the packaging industry. There is a need for a collective consumer and government response since even small quantities of toxins leached could create a grave situation. Especially with the country’s booming retail economy, there is a need to bring in better regulations.
Email: [email protected]
Nikhil SipaniDirector, Reliable Packaging
The maximum requirement for most food and pharma companies is that paper should be free of lead content. For this, tests are performed by quality assurance companies such as Indian Institute of Packaging (IPP), Federation of Indian Chambers of Commerce and Industry (FICCI) and various other such bodies.
Courtesy: Zenith Tins Pvt Ltd
STRATEGY: Beverage packaging
66 Modern Packaging & Design May-June 2012
The consumer’s growing interest in quality products has been a turning point for the beverage packaging industry. Consumers’
concerns pertaining to personal wellness as well as the environment continue to foster innovations in the field of beverage packaging. Increased competition, energy costs and a thrust towards more sustainable packaging are driving the development of alternative beverage packaging concepts. With the development of aseptic packs, cartons, pouches and Polyethylene Terephthalate (PET) bottles, the packaging sterilisation technology is evolving to address new performance and system integration requirements.
Yatindra R Sharma, Managing Director, KHS Machinery Pvt Ltd, opines, “Beverage packaging industry is providing modern technology solution for preserving health and hygiene of consumers in terms of product integrity & necessary shelf-life. Solutions are available for providing carbonated, sparkling drinks, ozonated purified drinking water, hot-fill juices with fibre and fruit chunks as well as aseptically packed juices, milk & milk-based beverages.”
Current market dynamicsThe global demand for aseptic packaging is projected to grow 9.1 per cent per year to $ 35.8 billion in 2015, according
to World Aseptic Packaging, a new study from The Freedonia Group Inc. It states that advancements will be driven by the increasing number of applications and cost & convenience benefits associated with aseptic packaging, especially in terms of ambient storage & transportation. Strong growth is expected in developing countries, where the lack of a cold supply chain infrastructure will continue to fuel demand for aseptically packed shelf-stable products.
Thus, the demand for hygienic packaging process is critical for the industry. Sharma notes, “At present, the aseptic beverage packaging market is growing rapidly for milk and juices in laminated paper cartons in order to ensure better flexibility & cost efficiency. The Indian market is looking forward to aseptic beverage packaging solutions in the form of PET bottles, which will allow the industry to offer a wide range of carbonated and non-carbonated juices & milk-based products. Some examples include clear juices, nectar juices, milk-based juices, Ultra-High Temperature (UHT) milk, flavoured milk & milk-based Indian beverages, etc.”
Technologies in useManufacturers are adopting various strategies to ensure aseptic beverage packaging. Electron beam is among the
latest applications adopted by leading filling equipment manufacturers to cater to the burgeoning demand in emerging markets. Several key benefits are driving the industry towards rapid adoption of this technology. Electron beams leave no residue on the packaging materials, eradicating the risk for chemical contamination of the product. It also helps in lowering the package weight.
Another path-breaking technology used widely in beverage processing, especially milk packaging, is the Ultra-Heat Treatment (UHT) method. In this method, milk is sterilised by subjecting it to temperatures beyond 100°C and packaging it in air-tight containers. The basis of UHT is sterilisation of milk before packaging and then filling into pre-sterilised containers in a sterile atmosphere. Companies offer different packaging solutions to incorporate changes such as high-barrier UV light–protected black & white Ethylene Vinyl Alcohol (EVOH)–based films for filling milk and juices under the UHT process.. Further, combined with High Temperature Short Time (HTST) and UHT processing, the aseptic technology allows preservation of the organoleptic quality of the products, thus securing longer shelf-life. Such solutions help preserve the natural flavour of the product without the need to add preservatives,
While numerous technologies are available in the market for packing beverages, aseptic technology is gaining importance, as it can preserve the products in their natural state and also increase the shelf-life. Avani Jain analyses the benefits of aseptic packaging technology and the steps taken by manufacturers to ensure the same.
Courtesy: Krones
Aseptic technologies for product integrity
Beverage packaging
Modern Packaging & Design May-June 2012 67
Courtesy: Krones
as compared to other methods such as hot-fill, which requires addition of preservatives or extenders. Aseptic filling is recommended for both still and carbonated beverages. Two processes for aseptic filling have emerged – dry and wet sterilisation. The most common applications in aseptic technology for beverage filling include wet bottle sterilisation with Peracetic Acid (PAA) or dry bottle sterilisation with hydrogen peroxide.
Sharma notes, “Machinery for aseptic beverage packaging use hydrogen peroxide sterilisation process for providing the highest level of product integrity and long shelf-life. Such machines while filling ensure product quality with high precision and speed under clean room conditions. Currently, KHS India is offering such solutions for high-speed packaging for milk and milk-based beverages and juices at the rate of 12,000-24,000 Bottles Per Hour (BPH) in one-litre packs. We have developed end-to-end solutions capability for such projects in India. We are also working with some leading organisations for execution of such projects in future.”
In aseptic packaging, there is a trend of using low-cost recyclable packaging materials, which is effective for an aseptic environment. These are being evaluated for small and bulk packaging. Therefore, aseptic technology features a high grade of machinery design and manufacture, complying with food quality standard for ultra-clean and aseptic equipment, such as European Hygienic Engineering and Design Group (EHEDG), 3A Sanitary Standards or Food and Drug Administration (FDA). This comes together with a set of cleaning, sterilisation and disinfection procedure, which must be carefully followed.
Challenges facedAlthough the aseptic beverage technology is attracting the attention of the manufacturers, awareness about aseptic technology is low in India. Also, as compared to other methods, aseptic technology requires qualified personnel to run the operation. Further, there is undoubtedly an increasing demand from the market for aseptic packaging, but Indian manufacturers should be aware
of the high investment cost and strict maintenance procedures. In addition, the lower consumption of processed beverages in India than in developed countries makes it unviable for beverage manufacturers. Thus, to take advantage of aseptic technology, Indian manufacturers have to understand their requirements and analyse the benefits of using the new technology.
The hygiene factorAdoption of aseptic beverage packaging is growing in popularity as consumer demand moves away from carbonated soft drinks towards functional beverages, ready-to-drink tea and coffee as well as dairy-based drinks. Moreover, health and hygiene are of particular importance in the beverage processing & packaging industry. Aseptic packaging not only increases shelf-life, but also renders the food safe and high in quality. Sharma concludes, “At present, aseptic technology is available for still beverages only. Thus, the flexibility to offer a wide product range through aseptic technology is limited.”
Future prospectsFollowing the global trends, Indian beverage manufacturers are looking for packaging alternatives, which can preserve the natural flavour and taste of products. As a result, they are experimenting with technologies such as aseptic processing and packaging, which enables manufacturers to eliminate the use of preservatives, artificial colours, etc. The comparison with other techniques, such as hot-filling and retort, shows that
especially for high-capacity lines, aseptic technology has more prospects on the economic front. Aseptic processing and packaging is mostly used in high-capacity plants, but technology providers are now offering solutions to small-scale units as well. This augurs well for India, where Small and Medium Enterprises (SMEs) dominate the food & beverages segment. Although the initial cost of installation is high for aseptic technology, the processors can still enjoy several benefits in the long run.
Email: [email protected]
Yatindra R SharmaManaging Director, KHS Machinery Pvt Ltd
The Indian market is looking forward to aseptic beverage packaging solutions in the form of PET bottles, which will allow the industry to offer a wide range of carbonated and non-carbonated juices & milk-based products.
TIPS & TRICKS: Bar coding in packaging
68 Modern Packaging & Design May-June 2012
The current technology used for date and batch coding may not be suitable when a bar code is added to the message. The technology choices must be re-evaluated based on Total Cost of Ownership (TCO). Often, replacing existing technology is still cheaper in terms of TCO, even after adding the Capex cost, as printing cost for bar code in some technologies are exorbitantly high.
Product security is an important factor that authenticates the multiple production and packaging initiatives undertaken along the entire value chain. Bar coding is a potent tool that provides security to a package till it reaches the final consumer. Anwesh Koley underscores the significance of bar coding in the packaging industry.
Guide toend-to-end
package security C
ustomers today are well aware of a bar code on the packaging of products that are scanned after every purchase.
For a retailer, it means that accurate
information about price, item, style, etc is passed to the point-of-sale register and re-ordering systems. It also means higher productivity at the point of sale when the cashier does not have to pass
the item over the scanner more than once. Even manufacturers can ensure repeat orders and customer confidence through effective bar coding initiatives.
Email: [email protected]
Large bar code symbols have better scanning performance than a smaller one printed with same technology. Most information in future will be read by machines, interpreted with a scanner and information printed as bar code. Between compressing the human eye readable message and a bar code, compress the messages to permissible limits to make space for the bar code.
If there is a choice for substrates, flat surface is better than curved surface and white or light coloured background is considered best for readability. If the surface is too porous, then opt for a bar code on a label rather than printing directly on the substrate. Printing such bar codes on high-speed packaging lines can be quite a challenge in terms of assured readability and printing cost.
Choose a technology that has the least print growth/de-growth, best contrast, maximum tolerance for line vibration or variation in printing distance. It must be contact printing over non-contact technology, except Laser. Bar codes on packages are mandated by statutory requirements and warranted by track & trace needs of either back-end supply chain or front-end retailing system.
With the same printer, changing the consumables type such as non-migrating ink or high-resin ribbons, adjusting print parameters or changing to a low-vibration conveying/packaging system has much impact on bar code printing quality. Bar code printing with dynamic messages (eg, lot number, date) is difficult, as the dynamic part rules out printing bar codes as part of the packaging artwork.
Choose your technology partners well – a team you can trust. It pays to consult a partner having proven ability to offer multiple printer technologies so that the technology choice is guided by your application needs and not your sellers’ available technology. One must select the right technology for best scanning performance with optimum printing cost.
Following are some factors highlighting the importance of bar coding:
PROJECTS
Modern Packaging & Design May-June 2012 69
New projects and expansion activities are the barometers of industrial growth. These also present business opportunities to service providers such as consultants, raw material suppliers, plant & equipment manufacturers and others down the value chain. This feature will keep you updated with vital information regarding new projects and capacity expansions being planned by companies in the packaging, printing and converting industries.
Bottling plant Coca-ColaProject typeNew facilityProject newsAs part of Coca-Cola’s increased focus on emerging markets, the company has announced the construction of a new bottling plant at Bandar Enstek industrial park in Nilai in the southern state of Negeri Sembilan, Malaysia. Coca-Cola will invest $ 302 million (1 billion Malaysian Ringgit) over the following five years in the new plant. The facility is expected to open towards the end of 2013. Nilai was chosen due to lower logistics costs for transporting raw materials and finished goods. The city is close to Kuala Lumpur and Port Kland, and has a good supply of water and electricity.Project locationNegeri Sembilan, MalaysiaProject cost$ 302 millionImplementation stageConstruction
Contact details:Jinny ChongF&N PointNo. 3, Jalan Metro Pudu 1Fraser Business Park55100 Kuala Lumpur, MalaysiaTel: +603-92352288 Fax: +603-92223900Email: [email protected]
Glass manufacturing complex Hindustan National Glass (HNG)Project typeNew facilityProject newsHindustan National Glass (HNG) is setting up a new manufacturing complex at Naidupeta, Andhra Pradesh. The complex will have five furnaces, three for glass containers and two for float glass. Estimated to cost ` 400 million ($ 8.8 million), the project is being
developed in phases and is expected to be completed by 2018. The production will commence in the first quarter of 2012. The Naidupeta facility will be the largest glass manufacturing complex in South East Asia, with a production capacity of 3,500 million tonne of glass a day.Project locationNaidupeta, Andhra Pradesh Project cost` 400 millionImplementation stageConstruction of first phase commenced in February 2011 with initial investment of ` 70 million.
Contact details:Hindusthan National Glass & Industries Ltd2, Red Cross Place, Kolkata - 700001Tel: +91-33-22543100Fax: +91-33-22543130Email: [email protected]
Industrial packaging Time TechnoplastProject typeNew facilityProject newsTime Technoplast is setting up an industrial packaging project in Malaysia, about 140 km south of Kuala Lumpur. The company will manufacture its plastic packaging products, eg, Intermediate Bulk Containers (IBC), plastic drums & containers to service its international customers and local industry in Malaysia and Singapore. The project is likely to commence production in mid-2012. Time Technoplast will also be setting up reconditioning/re-bottling plant in the same premises to provide a complete range of products and services to its customers in Asia.Project locationKuala Lumpur, MalaysiaProject costNot knownImplementation stagePlanning
Contact details:Time Technoplast102, Todi Complex35 Saki Vihar Road, Andheri (E)Mumbai - 400 072Tel: +91-22-28039999/28039700Fax: +91-22-28575672Email: [email protected]
Paper mill plant Khanna Paper MillsProject typeNew facilityProject newsDelhi-based Khanna Paper Mills Ltd (KPM) plans to set up a unit in Gujarat with an installed capacity of 1,000 tonne per day at a project cost of ` 1,000 crore, likely to be funded through an IPO and internal accruals. Currently, with installed capacity of 1,200 tonne per day, KPM, which manufactures duplex board, corrugated sheets, newsprint and writing and printing paper, is the largest single-location plant in India that uses recyclable paper waste in the country. The new facility is likely to start operations by early 2013.Project locationGujaratProject cost` 1,000 croreImplementation stageConstruction
Contact details:Khanna Paper Mills LtdFatehgarh Road, Amritsar - 143001PunjabTel: +91-183-5067100-109 Fax: +91-183-5067110/111Email: [email protected]
Packaging materials Tetra PakProject typeNew facilityProject newsTetra Pak is setting up a new packaging material factory in India at Chakan, Pune,
PROJECTS
70 Modern Packaging & Design May-June 2012
in order to meet its target of five billion packages by 2013. The total capacity of the new plant will be 8.5 billion packages per year, with the potential of scaling up to 16 billion packages across carton packaging materials as the Tetra Brik Aseptic (TBA), Tetra Fino Aseptic (TFA) and Tetra Classic Aseptic, making it among the top five packaging material plants for Tetra Pak worldwide. The plant will also support the company’s growth in South East Asia and the Middle East. Project locationChakan, Pune Project cost` 600 croreImplementation stagePlanning
Contact details:Tetra Pak India Pvt LtdGlobal Business ParkTower C, 5th Floor, Mehrauli-Gurgaon Road Gurgaon - 122 002Tel: +91-124-4124600 Fax: +91-124-4064308Email: [email protected]
Plastic packaging Eastman Chemical CompanyProject typeExpansionProject newsEastman Chemical Company (ECC) has announced a second expansion of its Benzoflex™ plasticiser line at Kohtla-Järve, Estonia. The expansion will increase Benzoflex™ capacity at the site by an additional 11,000 metric tonne and is expected to be completed by end of second quarter of 2013. Owing to a significant boost in demand for phthalate-free plasticisers in flexible packaging applications across Europe, ECC plans to strengthen its expertise and customer base in the global packaging industry.Project locationKohtla-Järve, EstoniaProject costNot knownImplementation stageAnnounced
Contact details:The Eastman Chemical Company
PO Box 431, Kingsport, TennesseeTel: +1 (423) 229-2000Fax: +1 (423) 229-2323Email: [email protected]
Printing facility American Packaging CorpProject typeExpansionProject newsUS-based converter American Packaging Corp is undertaking a $ 12.7-million plant expansion at its rotogravure printing and laminating facility in Columbus, Wisconsin. The flexible-packaging converting project includes the purchase of several new pieces of equipment, facility upgrades as well as 100,000 sq ft of additional operating space. New state-of-the-art equipment includes a 10-colour Comexi gravure press with in-line lamination, a third cylinder storage/retrieval system, modernised ink department with two ink-dispensing units, laser-scoring equipment, a Catbridge turreted simplex slitter/rewinder and a fully robotic material-handling system. Project locationColumbus, Wisconsin, USAProject cost$ 12.7 millionImplementation stageConstruction
Contact details:American Packaging Corporation 777 Driving Park AvenueRochester, New York 14613Tel: +585-254-9500 Fax: +585-254-5801Email: [email protected]
Thermoforming plant Prent CorporationProject typeExpansionProject newsUS-based medical packaging thermoformer Prent Corporation has announced a number of expansions at its facilities across the world. The company is undergoing a 50,000-sq ft expansion at its headquarters plant in Janesville, Wisconsin, boosting the area of the facility to 300,000 sq ft. The company will
enhance it focus on specialised medical packaging applications and drug delivery systems. The company has also applied for FDA approval of its new materials and machinery. A double-digit growth in the previous fiscal has encouraged the company to not only invest in emerging markets such as Asia and Latin America, but also continue its commitment towards research, development and quality products & services. Project locationJanesville, Wisconsin, USAProject cost$ 50 millionImplementation stagePlanning
Contact details:Prent Corporation2225 Kennedy RoadPO Box 471, JanesvilleWisconsin 53547-0471, USATel: +1-608-7540276Fax: +1-608-7542410Email: [email protected]
Tinplate packaging ThyssenKruppProject typeNew projectProject newsGerman engineering giant, ThyssenKrupp is strengthening its metal packaging operations in the burgeoning economy of Latin America. The company already has a stong cclient base in the converting industry of Argentina. The new project is aimed at introducing production lines to increase the productivity and diversify of tinplate packaging in order to meet the potential demand of local and overseas markets for metal packaging.Project locationArgentinaProject cost$ 24.5 millionImplementation stagePlanning
Contact details:ThyssenKruppPO Box, 45063, Essen, GermanyTel: +49-201-8440Fax: +49-201-844536000Email: [email protected]
EVENT LIST
Modern Packaging & Design May-June 2012 71
India Pro Pack ExpoThis is one of the biggest trade
shows for packaging, processing &
converting industry in India. The
exhibition will be a networking platform
for brand managers, industrial
packaging professionals, consultancy
service providers, printing experts,
researchers and supply chain executives;
June 15-17, 2012; at Gujarat University
Exhibition Hall, Ahmedabad, Gujarat
For details contact:
Nayan Bhayani
VNB International
D -435, Clover Centre
7- Moledina Road Camp, Pune - 411 001
Tel: 020-40068318/32911450
Fax: 020-26054870
Email: [email protected]
Website: www.vnbindia.com
PrintExpo 2012Among the leading exhibitions
for the packaging printing industry,
this edition will highlight every
sector of the printing industry be
it offset printing, digital printing,
label printing, screen printing, wide
format digital flex printing, print finishing,
packaging and converting; June 22-24,
2012; at Chennai Trade Centre, Chennai
For details contact:
Intel Trade Fairs & Expositions Pvt Ltd
113, New Sonal Link Industrial Estate
Building No 2, ink Road, Malad (W)
Mumbai - 400 064
Tel: 022-28803977
Fax: 022-28819008
Email: [email protected]
Website: www.intelexpo.com
Packplus South 2012This will be an opportunity to
focus on the emerging opportunities in
the fast industrialising markets of South
India. The packaging sector of this region
will be represented through its latest trends
and technologies, especially by SMEs;
July 6-9, 2012; at Hyderabad International
Trade Exposition Centre (HITEX),
Hyderabad
For details contact:
Prateek Kaushik
Print Packaging Pvt Ltd
E-6, 1st Floor, Lajpat Nagar 2, New Delhi
Tel: 011-29812833/2981
2934/2981 2834
Mob: 09313011029, Fax: 011-41722130
Email: [email protected]
Website: www.print-packaging.com
Comprehensive Packaging ExpoThis event will offer opportunities to
manufacturers of packaging machines,
materials, logistics providers and
various end users. This proves to be
incredible for sourcing vacuum, blister,
cartons, trays, tapes, etc. The event
acts as an information hub for gaining
handy knowledge about the changing
trends of packaging industrial sector;
July 13-15, 2012; at Chennai Trade
Centre (CTC), Chennai
For details contact:
Smart Expos
B Swaminathan
New No. 116, Old No 81
Manickam Lane, Near Hotel Zen Garden
Guindy, Chennai - 600 032
Tel: 044-22501986/22501987
Fax: 044-28604261
Email: [email protected]
Website: www.compackexpo.com
Print & Packtech 2012This exhibition will reflect the market’s
evolutionary path driven by new demands,
improved competition, technology,
channels and other developments. With
special focus on the integration of
printing and packaging processes and its
supply chain, this event will enable both
industries to claim market leadership and
future opportunities; August 24-27, 2012;
at Palace Grounds, Bengaluru
For details contact:
Cyril Pereira
25, 3rd Floor, 8th Main Road
Vasanthnagar, Bengaluru - 560 052
Tel: 080 4330402, Mob: 09886789641
Fax: 080 22352772
Email: [email protected]
Website: www.printandpacktech.com
National
India’s premier industrial trade fair on products and technologies related to Machine Tools, Hydraulics & Pneumatics, Process Machinery & Equipment, Automation Instrumentation, Packaging & Auxiliaries, IT Products, Electrical & Electronics, Material Handling and Safety Equipment.
For details contact:Infomedia 18 Ltd,
Infomedia 18 Ltd, Ruby House, 1st Floor, J K Sawant Marg, Dadar (W), Mumbai 400 028. <�=>�+//�F++F�*Q���Z�[\>�+//�F++F�**]]�Z�^�=>�����\_�`������� ;��Z����>����;����?�\_�;{��
ChennaiTamil Nadu
Nov 22-25, 2012
LudhianaPunjab
Dec 21-24, 2012
PuneMaharastra
Nov 2-5, 2012
AhmedabadGujarat
Oct 5-8, 2012
IndoreMadhya PradeshJan 11-14, 2013
���"_�"Uttarakhand
Feb 23-26, 2013
AurangabadMaharastra
Feb 1-4, 2013
EVENT LIST
72 Modern Packaging & Design May-June 2012
PPMA Show 2012 This is among the leading trade
shows endorsed by PPMA. It offers
enormous opportunities to engage with
manufacturers, processors and engineers
looking to source processing & packaging
machinery & equipment to enhance
their operational productivity; September
25-27, 2012; at National Exhibition
Centre, Birmingham, UK
For details contact:
Graham Earl
Exhibition Manager
Reed Exhibitions Ltd
Gateway House, 28-The Quadrant
Richmond, Surrey, TW9 1DN, UK
Tel: +44 (0)20 8910 7890
Fax: +44 (0)20 8910 7877
Email: [email protected]
Website: www.ppmashow.co.uk
Paper Arabia 2012 This event will feature a broad range of
industry verticals within paper packaging,
such as tissue manufacturing, paper
converting machinery and chemicals,
processing & recycling solutions. It is the
right platform to reach out to decision-
makers, traders, printers and packaging
designers in the Middle East; October 1-3,
2012; at Dubai International Convention
& Exhibition Centre, UAE
For details contact:
Rajesh Nair
Exhibition Manager
Al Fajer Information & Services
P.O Box: 11183, Dubai, UAE
Tel: +971 4 3406888, Fax: +971 4 3403608
Email: [email protected]
Website: www.paperarabia.com
Tokyo Pack 2012 This is among the largest international
packaging shows in Asia. It provides
strong support for expansion of business
opportunities owing to emphasis on
innovative product design and packaging;
October 2-5, 2012; Tokyo International
Exhibition Center, Tokyo, Japan
For details contact:
Japan Packaging Institute
10F Togeki, Bldg 4-1-1
Tsukiji, Chuo-ku, Tokyo - 104 0045, Japan
Tel: +81 3-3543-1189, Fax: +81 3-3543-8970
Email: [email protected]
Website: www.tokyo-pack.jp
Packaging Innovations 2012 This conference is for packaging designers
and brand owners to ideate on convenient
& sustainable solutions. From the latest
materials to create customer recognition,
design agencies to create a brand
representing the product, to mock-up
agencies producing the newest concepts:
for producing branded packaging is
represented here; October 4-5, 2012; at
Business Design Centre, London, UK
For details contact:
Adrian Harrow
easyFairs UK Ltd
8 Oak Lane, Twickenham TW1 3PA
United Kingdom
Tel: +44 (0)20-88438800
Fax: +44 (0)20-88921929
Email: [email protected]
Website: www.easyfairs.com
PACKEX 2012 Among the leading packaging trade
shows in North America dedicated to
innovations in processing and converting,
this event will offer hands-on access to the
latest in flexible packaging, cartons, labels
and tags, custom automation equipment,
contract services, printing, converting,
processing, materials, material handling,
software, etc; November 14-15, 2012; at
Montreal, Canada
For details contact:
Jim Beretta
UBM Canon
11444 W. Olympic Boulevard
Los Angeles, CA 90064-1549 USA
Tel: +310 445-4200, Fax: +310 996-9499
Email: [email protected]
Website: www.canontradeshows.com
EMBALLAGE 2012 This is an interactive platform focussing on
new packing design, exclusive conferences
on food safety, eco-design, recycling,
sustainability, etc. This event will offer
exhibitors and visitors an opportunity
to learn about the packaging industry’s
current development techniques, new
strategic stakes & marketing management
policies; November 19-22, 2012; at Paris
Nord Villepinte Exhibition Centre, France
For details contact:
Flora Liegey
Marketing Manager
Comexposium
70 avenue du Général de Gaulle
F - 92058 Paris-La Défense Cedex
Tel: +33 (0) 1 76 77 14 24
Fax: +33 (0)1 53 30 95 21
Email: [email protected]
Website: www.emballageweb.com
ALLPACK Indonesia 2012 This international packaging exhibition
will feature the latest technology,
machinery, materials system and supplies
for the food & beverage industry, pharma
& cosmetic packaging, bottling, canning
& refrigeration solutions, automation &
material handling, quality control and
testing systems; November 21-24, 2012;
at Jakarta International Expo, Kemayoran,
Indonesia
For details contact:
Krista Exhibitions
Blandogan Street
No 28 D/G - Jakarta 11220
Tel: +62 21 6345861/62
Fax: +62-21 634 0140
E-mail: [email protected]
Website: www.allpack-indonesia.com
International
The information published in this section is as per the details
furnished by the respective organiser. In any case, it does not
represent the views of
EVENT REPORT: IFCA Star 2011 Awards and IPMMI- IMDIR Plaque
Modern Packaging & Design May-June 2012 73
Indian Flexible Packaging and
Carton Manufacturers Association
(IFCA), the exclusive national
body working for development of
the packaging industry, addresses the
requirements of the flexible packaging
and folding board/carton industry, and
endeavours to promote its objectives
& strengthen activities for the same.
IFCA Star 2011 Awards and Institute
of Packaging Machinery Manufacturers
of India–Machiner y Design/
Development/Innovation-Recognition
(IPMMI–IMDIR) Plaque, instituted
by IFCA, Mumbai, has taken a step
to encourage and reward those who
have made significant contribution to
the industry.
The moment of pride At a recently held function, the industry
recognised the efforts made by those
in the packaging manufacturing sector
(flexible packaging and folding carton)
as well as packaging machinery design,
development and manufacturing sector.
The IFCA Star [formerly Paper Film &
Foil Converters Association (PFFCA)
Star] Awards as well as IPMMI–IMDIR
Plaque have entered their fifth series and,
over the years, attained a national status
among industries. This is evidenced by
the increasing number of industries and
entries as well as the geographical spread.
The developments and their benefits
have spread a message of credibility &
capability of offering the right solution
to the user industries encompassing all
product segments.
The entries for the IFCA Star Awards
were categorised under five major groups:
newer forms/innovations and creativity-
new application, structural and graphic
designs for improved aesthetics, product
development, pack enhancement, non-
packaging application as well as special
entries for students & institutions. The
entries were evaluated by a panel of jury
with specialisation in the above entities as
well as subject specialists from the field of
food packaging, standardisation, material
science, academics and export with legal &
statutory knowledge. The members were
neutral in their profession and evaluated
each entry against a set of norms, with
emphasis on enviro-sustainability,
material recyclability and biodegradation,
convenience, easy availability, etc.
The IPMMI–IMDIR Plaque
represents recognition in the packaging
machinery sector and under the broad
categories of package conversion,
packaging line operation, packaging
system, end of line and online packaging
machinery, ancillary packaging, machines
and equipment. It emphasises on improved
productivity, versatility, ergonomics,
modularity, ease of maintenance,
minimum downtime and import
substitution and potential for exports.
The selection also emphasised backward
and onward integration in a production
line to improve product package integrity.
Recognising the potentialThe IFCA Star Awards and IPMMI–
IMDIR Plaque primarily aim to bring
out the hidden talents of individuals and
encourage development of novel materials,
structural and graphic design, new
applications and Research & Development
(R&D), besides productivity, versatility
and affordability. The R&D in the
material or machinery sector clearly helps
to surface the capability to understand
market needs and, importantly, the
desire among industries to upgrade their
facilities and continuous in-house efforts
to scale up for meeting the demanding
sophistication and technological needs.
This has helped in achieving a status in
the global scenario for the package and
machinery manufacturing as a quality &
dependable source as well as partners in
business.
Email: [email protected]
Saluting excellence in creativity and innovationWorking for the advancement of the packaging industry, the Indian Flexible Packaging and Carton Manufacturers Association (IFCA) had recently organised IFCA Star 2011 Awards and IPMMI-IMDIR Plaque to felicitate individuals who have contributed significantly to the design and development, innovation and creativity in flexible & folding board substrates and converted laminates & cartons.
IFCA Star 2011 and IPMMI-IMDIR Plaque presentation - Announcing the winners, by P V Narayanan (standing); seated (L-R): L Ramakrishnan, Senior VP, IFCA; D G Malani, President, IPMMI; Tarun Marwah, Project Director, ITAS; Dr Ajit Manke,
Chief Guest; Suresh Gupta, President, IFCA; and Udo Schurtzmann, MD, MDIReleasing the IPMMI-IMDIR Winners Brochure
(L-R): Tarun Marwah, D G Malani and Dr Ajit Manke
BOOK REVIEW
74 Modern Packaging & Design May-June 2012
This book is a comprehensive encyclopedia of package designs, from the simplest, minimalist envelopes to elaborate asymmetrical display structures for encasing anything from perfume to fancy chocolates. With the growing emphasis on sustainability and product lifecycle, the concept of the book is suitable for ergonomic package designers and convertors. Far from being a technical reference, this book is aimed at all readers interested in exploring packaging possibilities and also addresses the novice & expert alike through detailed, descriptive captions by analysing more than 300 examples.
In today’s sophisticated and competitive world, the quality of packaging solutions can differentiate between success & failure. Corrugated boxes of all sizes have become popular owing to their aesthetic advantages and recycling ability. This book provides innovative design ideas for various production processes such as pre-printing, wax lining, aqua-coat lining, clay-coating, anti-static coated lining and many other variations. However, this book can be recommended for the library of institutions dedicated to packaging, graphic arts, design and advertising.
Big Book of BoxesAuthor : Thais CaballeroPrice : ` 1,500
This book is well presented with a professional touch. It comprises informative text and specially commissioned full-colour photos. It demonstrates at a glance, the different effects that can be created and the key print & production techniques used to achieve them. It is useful for projects across all budgets and production/print runs, revealing the skills & techniques that attract the attention of the target customers and sell. It offers ideas for print and production finishing for almost all types of packaging such as boxes, cartons, bottles, tubes, cans, packs, tubs, jars, multi-packs, clamshells, blister packs, CDs or DVDs & gift packs, and also has various other more unusual or innovative formats. It is an indispensable and practical guide that covers different finishes, surface graphics, detailing and materials that help make packaging stand out from the crowd, eg, foil blocking, pigment blocking, thermography, varnishing, laminating, embossing, de-bossing, die-cutting and laser-cutting, specialist inks, etc. By analysing the best in the business, this book gives readers a good understanding of materials as well as print and production finishes that can be applied to any job. This book is worth possessing for packaging professionals, advertiser and designers.
Reviewer: Prof C S Purushothaman, Chair Professor Director, SIES School of Packaging, Mumbai
Print and Production Finishes for PackagingAuthor : Edward DennisonPrice : ` 2,400
Avaliable at: SCI-TECH Books & Periodicals, 414, Janki Centre, Veera Desai Road, Andheri (W), Mumbai 400 053<�=>�+//?/QXF��/Q+�QQ]X�+�+X�Z�<�=��\>�+//?/QXF��*/*��/Q+�Z�^�=>��{��{~`���=;{��
PRODUCTS
Modern Packaging & Design May-June 2012 75
Fibreglass adhesive tapesThe Unito
P T F E /
T e f l o n -
c o a t e d
f i b r e g l a s s
a d h e s i v e
tapes have
advantages such as non-stick, self-lubricating, friction-free, non-
toxic, non-flammable, non-wettable, non-brittle and resistance to
atmospheric condition. Silicone pressure sensitive adhesives used for
making these tapes withstand wider temperature range of –200°C
to +300°C. The adhesive tapes ensure permanent heat-sealing, thus
making sure that heat-sealed packet is pilfer-proof. These tapes give
excellent performance for expected life on any heat-sealer. The tapes
are available in size from 6 mm to 1,000 mm width.
Urja Products Pvt Ltd
Ahmedabad, Gujarat
Tel: 079-22872277, Mob: 09825688244
Email: [email protected]
Website: www.urjafabrics.com
Looking For A Specific Product?Searching and sourcing products were never so easy.
Just type MPD (space) Product Name and send it to 51818eg. MPD Wrapper and send it to 51818
Cap sealing machineIn model SCVM-4 cap
sealing machine, the
bunged vials are fed by a
turntable or a conveyor to
the in-feed slotted wheel.
The sealing turret consists
of eight sealing heads, which
are identical. The output is
300 vials per minute, the
processing is in the range
of 2-100 ml and main drive
is 1.5 hp. The cap sealing
machine finds application
in pharmaceutical and
packaging industries.
Snowbell Machines Pvt Ltd
Dist Thane - Maharashtra
Tel: 0250-6456130
Email: [email protected]
Website: www.snowbellmachines.com
Lustre laminateThe Egnite high
lustre laminate is
available in a variety
of colour shades. This
metallic finish makes
the foil blocking
process easier and
also offers advantages
of striking product
differentiation. The
Egnite also facilitates
complex printing and
novel colour effects. There cannot be imitation of this lustre, which
enables counterfeiting protection.
Essel Propack
Mumbai - Maharashtra
Tel: 022-24819000, Mob: 09769410851
Email: [email protected]
Website: www.esselpropack.com
Shrink tunnelThis shrink tunnel which is
used in shrink packaging is
available in different sizes
with conveyor belt and roller
conveyors. Roller-driven
conveyors offer trouble-free
performance, with additional
features such as speed
control and temperature
control. The shrink tunnel
offers an economical solution
for shrink packaging. It
is available with bottom
heating. The specialised
roller movement helps achieve wrinkle-free covering even at the
bottom. The tunnel provides heat savings for economical production.
Supreme Marketing Enterprises
Mumbai - Maharashtra
Tel: 022-24452607
Email: [email protected]
Website: www.supremepackmachines.com
PRODUCTS
76 Modern Packaging & Design May-June 2012
Operator panelTo satisfy the stringent
standards required in
the automation market,
especially packaging, label
slitting and motion-based
robot dispensing, The
WebOP-2000T series
with 200 MHz ARM9-
based RISC CPU and
128 MB flash memory
for application software is
available. This series also support a variety of LCD sizes from 4.3"
to 15" for different applications involving the use of PLCs, motion/
thermal controllers, inverters and sensors. It is bundled with WebOP
Designer, a software development kit, which helps create application
solutions for labour-saving, improved efficiency of manufacturing and
easy control of every machine in the factory.
Advantech India
Bengaluru - Karnataka
Tel: 080-23374567
Email: [email protected]
Website: www.advantech.in
Ampoule filling & sealing machinesThe ampoule filling and sealing
machine is designed on the principle
of slant travel of ampoules. Sealing
is done either by laser sealing
system or conventional gas flame.
This flexible machine is used to
fill ampoules as well as vials. But
the speed varies according to the
technology. The machine is used in areas such as pharmaceutical and
packaging industries.
Snowbell Machines Pvt Ltd
Dist Thane - Maharashtra
Tel: 0250-6456130
Email: [email protected]
Website: www.snowbellmachines.com
Plastic packaging tubeEtain is a fully recyclable plastic
packaging tube made from a combination
of virgin and recycled plastic materials.
This tube contains up to 40 per cent
PCR HDPE plastic material. The plastic
packaging tube is typically used by FMCG
companies for packaging various types of
hair care, skin care, pharmaceutical and
food products, besides cosmetics. This is
made from recycled plastic material and
is fully recyclable for the same recycling
stream. Etain is highly customisable
and the amount of PCR can be varied
depending on customer requirements and
the nature of the product that is contained
within the package.
Essel Propack
Mumbai - Maharashtra
Tel: 022-24819000, Mob: 09769410851
Email: [email protected]
Website: www.esselpropack.com
Horizontal form-fill-seal machineThe model PK 90-DRY
horizontal form-fill-seal
machine has roll width of 520
mm, power consumption of 4.5
kW and packaging film as all-
heat sealable laminated film.
This machine has attachments
such as dual product filling
system, swab/tissue filling
Plastic packing boxesThese plastic packaging
boxes for cutting tools
are used for industrial
packaging. These boxes
are also used for packing
carbide tools, end mills,
reamers, tips, insert, tap
set, tool holder, etc. Also offered are foam, stickers, screen printing,
emboss and designing of logo of company on the boxes.
Om Manufacturer
Rajkot - Gujarat
Tel: 0281-2384444, Mob: 09978500100
Email: [email protected]
Website: www.ommanufacturers.com
system, zipper sealing system and batch printing device. It is used is
food and packaging industry. The form-fill-seal machine is used for
filling of instant milk powder, spice powder, coffee powder, insecticide
powder, malt beverage powder, seeds, sugar, salt, pepper, namkeen,
etc. Attachments are dual product filling system, swab/tissue filling
system, zipper sealing system, batch printing device, etc.
Pakona Engineers (India) Pvt Ltd
Mumbai - Maharashtra
Tel: 022-22854138
Email: [email protected]
Website: www.pakona.com
``
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PRODUCTS
Modern Packaging & Design May-June 2012 79
Lable inserting machineThe model DSV-600P
sleeve machine runs at
a high-speed of 600
BPM while using 180-
mm height label and is
set up online with the
producing line. This
machine is chosen by
beverage manufacturers
for huge production
capacity. The machine
also uses colourful
h u m a n / m a c h i n e
interface controller, which ensures user-friendly operation. Double
label holders are adopted too, which ensures easy operation in
changing labels. Meanwhile, users can choose optional parts, eg,
label unwind, label accumulator, etc. Specially designed knife plate is
change-free within the rated specifications. If needed, the knife plate
can be changed in just three minute.
Shanghai Dase-Sing Packaging Technology Co Ltd
Shanghai - China
Tel: +86-21-33658333
Email: [email protected]
Website: www.dasesing.com
Water-soluble film These water-
soluble films
are used for
handling and
d i s p e n s i n g
h a z a r d o u s
chemicals and
f o r m u l a t i o n s .
By using these
fi lms, the
infection caused
by toxic or
stimulating materials can be reduced. The films prevent contamination,
are fully biodegradable, environment-friendly and widely used in
packaging. The water-soluble films are water soluble, transparent
and lustrous. These films have good gas barrier property, anti-static
property, printability, strength and weathering resistance. The water-
soluble films are used in packaging of liquid & powder detergents,
all-purpose cleaners, disinfectants, agrochemicals, fertilisers, water-
treatment chemicals, pigments/dyes, concrete additives, etc.
Arrow Coated Products Ltd
Mumbai - Maharashtra
Tel: 022-26352500
Email: [email protected]
PRODUCTS
80 Modern Packaging & Design May-June 2012
High-pressure cleanerThe model HDS 558 C
Eco hot-water compact
class high-pressure cleaner
is simple in operation.
The impressive features of
the compact class include
single-button control,
chassis with integrated tank
and the integrated high-
pressure hose reel. It is user-friendly and a single-phase comfort unit
of the compact class with one-button operation. The high-pressure
cleaner has chassis with integrated tanks, hose and accessory stowage.
Easy press trigger gun with servo control is also provided.
Karcher Cleaning System Pvt Ltd
Noida - Uttar Pradesh
Tel: 0120-4661800
Email: [email protected]
Website: www.karcher.in
Nasal and powder spray containerThe nasal and powder spray containers are available
in tamper-proof and non-tamper-proof packs in
the sizes of 10, 15 and 20 ml. The powder spray
containers have capacity of 30 gm.
Modern Plasmold
Gandhinagar - Gujarat
Tel: 0276-233421, Mob: 09825010181
Email: [email protected]
Website: www.modernplasmold.com
Air bubble filmsA wide range of air bubble films are
offered. These films are lightweight,
chemically neutral, transparent and
attractive, non-hygroscopic sealable
and weldable, strong and firm,
flexible and tenacious. Large size air
bubble films are ideal for heavy and
mid-sized items, test equipment,
motors, receivers, machineries,
spares, furniture, carton lining, void
fill, etc. Medium-sized air bubble films and smaller diameter air
bubble films are also available.
Tender Care International
Mumbai - Maharashtra
Tel: 022-26854908
Email: [email protected]
Ink rollersThe pic-hot ink
rollers do not require
adding or charging
of conventional inks.
These are solid at
room temperature
and do not smudge. The rollers are non-toxic, give sharp impressions
and contain solvent-free ink and therefore there are no hazards
possible as in the conventional ink. These are designed to be used
in many different high-speed date coding and lot number marking
printers, which use stamp affixed to a rotating drum that contacts a
heated urethane roll impregnated with an ink/paraffin formulation.
Vacuum packing machineThe vacuum
packing machine
keeps food fresh,
ensures no loss of
weight retention
of aroma and
protects from dust,
moisture, humidity,
etc, thus increasing
the shelf-life of
products and saves
space. Products that are vacuum packed by this machine include
namkeen, khakhra, spices, instant food, bakery product, chemicals,
pharmaceutical & dairy products, peanuts, dry fruits, seafoods, etc.
This machine is available in different models, such as single-chamber
and double-chamber.
Monarch Appliances
Rajkot - Gujarat
Tel: 0281-2461826, Mob: 09825215733
Email: [email protected]
Website: www.monarchappliances.com
Pic-Code Systems
Vadodara - Gujarat
Tel: 0265-2290926, Mob: 09228753005
Email: [email protected]
Website: www.piccode.com
Blister machineThe blister packaging machine
has in-built steel trolley to
mobilise blisters for aseptic
storage and eliminating large
waste capacity. This is a stainless
steel and wider blister guide
plate with adjustable path space.
This has fully enclosed SS
tray for product collection in
450 mm x 250 mm size.
PRODUCTS
Modern Packaging & Design May-June 2012 81
Autopack Industries
Ahmedabad - Gujarat
Tel: 079-22774668, Mob: 09825614181
Email: [email protected]
Website: www.autopack.co.in
Carton stretch wrapping machine The Durapak carton
stretch wrapping
machine is a simple and
convenient device to wrap
carton boxes and objects
of similar geometry using
stretch film delivered
from powered pre-stretch
unit. Stretch wrapped
protection is given to
small- and medium-sized
objects packed in carton
boxes, cans, tins, drums,
etc. This is highly suitable for goods with lightweight that can
be manually loaded, turned over, wrapped and unloaded from the
machine. The machine is easily integrated into conveyor lines.
Durapak
Chennai - Tamil Nadu
Tel: 044-43033533, Mob: 09840050066
Email: [email protected]
Website: www.durapak.co.in
Automatic wrapperThe model WM-4000-B
automatic wrapper is good
for packing house. It has
a 10.4' colour LCD touch
panel, automatic film
changing, detachable and
washable in-feed table and
lifts. This automatic wrapper
also includes automatic tray
identification and centering,
free arm labeling and has
the capacity of 35 packs/
min. The CCD camera automatically identifies the tray as soon as it is
placed on the in-feed table. Wrapping conditions and tare weight are
set automatically and any fluctuation in commodity tray placement is
corrected by the centering conveyor.
Ishida India Pvt Ltd
Gurgaon - Haryana
Tel: 0124-3854392, Mob: 09971449821
Email: [email protected]
Website: www.ishidaindia.co.in
PRODUCTS
82 Modern Packaging & Design May-June 2012
Tube filling and closing machinesTube diameter can be up to
45 mm and tube length up
to 200 mm. Standard features
include: automatic tube infeed,
automatic tube orientation,
tail-free filling system, smooth
operation by using Ferguson
drive, automatic coding on the
tubes, machine cladded with SS
304, inbuilt centralised lubrication, no tube-no fill device and variable
frequency drive.
Wimco Ltd
Dist Thane - Maharashtra
Tel: 0251-2682281
Email: [email protected]
Website: www.wimcoengineering.com
Continuous inkjet printersFlexible code options, offering
up to five lines of text, barcodes
and graphics meet traceability
coding requirements. This has
compact design with plug-in
connectors for easy set-up and
movement between production
lines. Automatic print-head
cleaning and printer shutdown minimises the need for manual print-
head maintenance and provides error-free power down. Versatile
Pouch making machines A combination of centre
seal and three side seal
pouch making machine to
make centre seal, centre
seal with side gusset, two/
three side seal pouches,
agarbatti pouches with perforation, off centre, centre seal, pouches
with side flap insertion is offered. This multi-function pouch making
machine is used for making stand up pouches, zipper pouches and all
the above mentioned pouches. The machine converts laminated film
into empty pouches and is suitable for companies having their own
lamination and printing facilities.
Primo Pack Machines Pvt Ltd
Ahmedabad - Gujarat
Tel: 079-22841684
Email: [email protected]
Website: www.primopack.com
Table-top coderThe table-
top coder is a
batch coding
machine suitable
for all manual
and automatic
coding on various
packing. This
easy- to-operate
coder is compact in design, which makes it easy to install, where
space is limited. It operates on a microprocessor-based system and
is equipped with motorised intermittent reciprocal contact coder.
The coder is for manufacturers/packers of packaged goods to print
batch number, date of manufacturing, expiry date, prices and other
statutory information’s on various packaging, containers, labels,
cartons, pouches, etc.
Process Instrumentation & Controls
Vadodara - Gujarat
Tel: 0265-2357228
Email: [email protected]
Website: www.piccode.com
Flexible packaging materials
A wide range of flexible packaging materials and applications to
a variety of industries and markets is offered, which increases the
shelf-life and barrier properties. This includes: food packaging
(dry foods, frozen foods, liquids & viscous, snack foods, nutritional
& health foods, pet foods, and other agricultural products), and
speciality consumer & FMCG (tea & coffee, confectionary & candy,
pharmaceuticals, engineering products & garments).
Shako Flexipack Pvt Ltd
Mumbai - Maharashtra
Tel: 022-40638002
Email: [email protected]
Website: www.shakoflex.net
connectivity options, including Ethernet and parallel input/output
provide centralised code management and easy integration with
production control equipment.
Codeinx
New Delhi
Tel: 09873926230
Email: [email protected]
Website: www.linxglobal.com
PRODUCTS
Modern Packaging & Design May-June 2012 83
Web guiding systemThe web guiding system has
low noise level of 62-63 dB.
Important features of this system
include infinitely adjustable
control sensitivity by regulating
air signal pressure, adjustment
of the operating pressure with
the aid of a pressure gauge,
adjustment of the cylinder
positioning speed to optimise
control circuit, and high-powered blower provides fast system response
with almost nil signal transmission delay. Major benefits of this system
are: suitable for the widest range of webs including the thinnest films,
maintenance & wear-free blower, easy fitting of an additional hydraulic
port for external uses, easy to maintain due to compact & modular
construction, and operator-friendly.
ATE Enterprises Pvt Ltd
Mumbai - Maharashtra
Tel: 022-66766100, Mob: 09321993209
Email: [email protected]
Vacuum packaging machineThe mini counter-top vacuum packaging
machine has standard features such as,
high quality see-through lid and all
stainless steel body. This machine size
overview is chamber 325 x 300 x 80
mm. seal beam 300 x 3 mm x 1, and
overall size of 670 x 385 x 37 0 mm hot
air. chamber size at 325 mm x 300 x 80
mm deep, length of seal bar 300 mm x 3
mm wide seal, number of seal bars and
Oxygen and CO2 analyserThe Pack Check model 325 is a single-
handed oxygen and carbon dioxide analyser
for checking modified atmospheres inside
packages. It is an ideal instrument for
portable, fast and accurate headspace tests
on the packaging line in warehouses or in
laboratories. This analyser has the ability
to store 400 readings, stored by operator
and product name. It is ideal for sample
tests with only a minimum gas required for even the smallest packs in
a modified atmosphere package.
Hemetek Techno Instruments P Ltd
Mumbai - Maharashtra
Tel: 022-26860692
Email: [email protected]
Website: www.hemetek.com
Pouch packing machineThe model SF-TD-80
pouch packing machine
is suitable for tea, dry
fruits, wafers, namkeens,
grains, pulses, seeds,
fertilizers, etc. This high-
speed machine packs up
to 100 pouches/min. It
produces highly intact
sealing suitable for
nitrogen flushed packing.
Machine stops on error,
showing on display board
like no material, no paper, etc. The machine is user-friendly as
the total operation is through keyboard. It is easy to handle and is
maintenance-free. The machine consumes less power and operates
with very low noise.
Saurabh Flexipack Systems Pvt Ltd
Pune - Maharashtra
Tel: 020-27492722, Mob: 09822412089
Email: [email protected]
Website: www.saurabhpackaging.com
chambers: one, one, power grid voltage: single-phase 220 V, pressure:
2 to 5 mbar, pump speed: 4 cu.m/hr, vacuum pump power 0.4 hp
single phase, etc.
Saurabh Engineers
Ahmedabad - Gujarat
Tel: 079-22911288, Mob: 09824040137
Email: [email protected]
Website: www.indvacindia.com
AdhesivesThe INSTANT-LOK and COOL-LOK adhesives are widely
used in packaging industries for case and carton sealing, and in jar,
can, and bottle labelling. Hot melt and liquid adhesives provide
secure closure of food packages, and firmly affix labels that
can withstand repeated handling and extreme temperature and
humidity. These adhesives also find applications in paper
converting industry. Roll and ream wrapping for the paper making
industry, and envelope and paper bag production are typical
applications. Emulsion and hot melt adhesives from the company
produce strong and attractive seams in today's high-production
environment.
National Starch & Chemical
Navi Mumbai - Maharashtra
Tel: 022-27780057
Email: [email protected]
Website: www.nationalstarch.com
PRODUCTS
84 Modern Packaging & Design May-June 2012
The information published in this section is as per the details furnished by the respective manufacturer/
distributor. In any case, it does not represent the views of
Pouch making machineThe Stand-up and Zipper pouch-
making machine is equipped with
a multi-servo system whereby
each sealing and cooling system
is actuated by an individual servo
system which results in optimum seal strength and quality as the dwell/
seal time remains constant even at higher speed. The machine is capable
of making multiple stand-up and zipper pouches. When there is a double
up run, the machine can make up to 240 pouches/min. The machine is
suitable for making pouches for food packaging, vacuum pouches, oil
pouches, etc, using barrier film.
XL Plastics
Vadodara - Gujarat
Tel: 0265-2638125
Email: [email protected]
Website: www.xlplastics.com
Transport system The transport system for web applications include, digital printing, label
or magnetic strip applicator for roll/roll or roll/sheet production. Features
are single- or double-side print, CE conformity, maximum web width
520 mm, 400 V 50/60 Hz, speed 300 m/min, mounting frame for up to
4 or 2 x 4 IPAS 425i digital print modules, mounting frame for 1 or 2
IR dryer, in and out-feed, servo-driven, including automatic web in-feed
device, web tension adjustable from 0 to 300 N, mechanical web guiding,
web break detectors, and moveable touch-screen panel.
Unigraphica AG, Germany
Germany
Tel: +41-423-3758189
Email: [email protected]
Website: www.unigraphica.com
Packaging foamInstapak foam is be used to pack a wide assortment of products,
such as pumps, motors, valves, actuators, instruments, handicrafts,
spares (industrial, automotive and electronics), etc. This process is fast,
simple, and versatile. Apart from protecting products, it offers benefits,
such as reduction in valuable warehouse space and increase in labour
productivity. It is a cost effective, environmentally sensible and just-in-
time packaging solution.
Sealed Air (India) Pvt Ltd
Bengaluru - Karnataka
Tel: 080-41179393
Email: [email protected]
Website: www.sealedair.com
AdhesivesThese adhesives are used for industrial applications such as assembly of
bearing to casing, blow hole filling on metal castings, sealing electronic
components, bonding rigid PVC pipe joints, sealing/locking of threads to
prevent leakages and corrosion, etc. Various high-strength adhesive putty
is used for leakage repair, joint filling, mould making, repairing online
leakages in industrial pipelines, mechanical repairs, etc. In addition there
are products available for sealing the gap between gasket and metal
surfaces to make the joint leakproof, for loosening rusted nuts, bolts, and
machinery parts, for joining metal pipes, which are oil, petrol, hot & cold
water-resistant, etc.
Resinova Chemie Ltd
Kanpur - Uttar Pradesh
Tel: 0512-2313019
Email: [email protected]
Website: www.resinova.com
Mini-offset printing machineThe Autoprint 1520 Colt (single-colour) is a new
generation mini-offset printing machine designed
especially for entry level printing entrepreneurs,
letter press houses, DTP units, large Xerox and
screen printing units as well as small enterprises.
This machine is Ideal for short run jobs. It has
all the features of a mini-offset printing machine. The machine takes
maximum paper size of 380 x 254 mm; minimum paper size is 125 x 175
mm and paper thickness is 3-300 gsm. The blanket size is 430 x 500 mm,
gripper margin is 8-10 mm and plate size is 400 x 500 mm.
Autoprint Machinery Manufacturers Pvt Ltd
Coimbatore - Tamil Nadu
Tel: 0422-2212416
Email: [email protected]
Website: www.autoprint.in
Powder and granule filling lineA complete powder and granule filling line is offered right from infeed
turntable inspection and cleaning machines, to filling and packaging
machines, measure cup placing machines, and packing conveyors. The
range includes two-head, three-head and four-head machines with servo
drives as well as clutch brake mechanism. Features include accurate
weight control and better auger, speed variation for various formulations,
high productivity, better GMP, fill accuracy of ±1.5 per cent, no bottle-no
fill mechanism, virtually no power loss, electronic controls, no dripping,
maximum operation comfort, and ease of maintenance.
Ace Technologies
Mumbai - Maharashtra
Tel: 022-28540743
Email: [email protected]
Website: www.acetechnologiesgroup.com
LIST OF PRODUCTS
Modern Packaging & Design May-June 2012 85
FIC - Front Inside Cover, BIC - Back Inside Cover, BC - Back Cover
Looking For A Specific Product?Searching and sourcing products were never so easy.
Just type MPD (space) Product Name and send it to 51818eg. MPD Wrapper and send it to 51818
Adhesives ............................................................ 83, 84
Air bubble films ............................................................... 80
Ampoule filling and sealing machine .............................. 76
Auto sealer ....................................................................... 79
Automatic wrapper ........................................................... 81
Bearings ..................................................................... 4
Blister machine................................................................. 80
Bottle and container filling machine ............................... 79
Bottle testing equipment .................................................. 39
Brewing technology ......................................................... 57
Cable carriers.............................................................. 4
Cable connectors ................................................................ 4
Cap sealing machine ........................................................ 75
Carton stretch wrapping machine.................................... 81
Cartoning machine....................................................... 3, 79
Chains ................................................................................ 4
Cold aseptic filling machine ............................................ 57
Compact pneumatic cylinder ........................................... 29
Concrete block and paver machine .................................... 3
Connectors ......................................................................... 4
Container filling lines ........................................................ 3
Continuous inkjet printer................................................. 82
Conveyor system .............................................................. 81
Conveyor technology........................................................ 57
Digital temperature controller ....................................61
Dosing and sealing system ............................................... 79
Drives ......................................................................... 15, 61
Dual channel with modbus .............................................. 61
Dynamic controller .......................................................... 61
Electric actuator and gripper ......................................29
Exhibition - EngineeringExpo ........................................ 34
Exhibition - International Packtech India-2012 ............. 10
Exhibition - Pack Plus South-2012................................. 41
Expanded polyethylene capseal and seal liner ................... 5
Fastback revolution seasoning system .........................81
Fibreglass adhesive tapes .................................................. 75
Filling and closing technology ......................................... 57
Flexible packaging materials ............................................ 82
Form-fill-seal machine ........................................... 3, 76, 79
Gaskets ...................................................................... 5
Guided compact pneumatic cylinder ............................... 29
Hand-type impulse sealer ...........................................79
High-capacity bag palletiser ............................................. 55
High-pressure cleaner ...................................................... 80
Horizontal form-fill-seal machine ......................... 3, 76, 79
Ink rollers ..................................................................80
Inspection and monitoring technology ............................ 57
Intralogistics ..................................................................... 57
Ioniser ............................................................................... 29
Labelling and dressing technology ..............................57
Labelling machine .......................................................... BC
Lable inserting machine ................................................... 79
Liners ................................................................................. 5
Long bar sealer ................................................................. 79
Lustre laminate ................................................................ 75
Material testing instrument ........................................39
Metallocene polyethylene ................................................... 8
Mini-offset printing machine .......................................... 84
Motors .............................................................................. 21
Nasal and powder spray container ...............................80
Nitrogen extrusion sealer ................................................. 79
Non-nozzle-type vacuum sealer ....................................... 79
Nozzle-type vacuum sealer ............................................... 79
Online business .........................................................17
Operator panel ................................................................. 76
Oxygen and CO2 analyser ............................................... 83
Packaging foam .........................................................84
Packaging solutions ....................................................... FIC
Packing and palletising technology .................................. 57
Palletisers ...................................................................... 3, 79
Palletising robots .............................................................. 55
PET bottle testing equipment ......................................... 39
Plastic masterbatches ....................................................BIC
Plastic packaging tube ...................................................... 76
Plastic packing boxes........................................................ 76
Polyethylene capseal and seal liner..................................... 5
Polyethylene ....................................................................... 8
Pouch making machine .............................................. 82, 84
Pouch packing machine ................................................... 83
Powder and granule filling line ........................................ 84
Pressure-sensitive paper and film label ......................... FIC
Pressure sensor for wet packaging application ................. 27
Process technology ........................................................... 57
Product handling equipment............................................ 81
Profile controller ............................................................... 61
Programmable logic controller ......................................... 61
Refrigerated compressed air dryer ...............................29
Rinser and pasteuriser ...................................................... 57
Sensor technology ......................................................19
Shrink film packaging machines ...................................... 55
Shrink film ..................................................................... BC
Shrink tunnel ................................................................... 75
Shrink wrap sealer series .................................................. 79
Skin wrapping machine ................................................. BC
Stretch blow-moulding technology .................................. 57
Stretch film packaging machines ..................................... 55
Stretch wrapping machines .............................................. 55
Systems engineering ......................................................... 57
Table-top coder .........................................................82
Temperature controller ..................................................... 61
Testing instrument ........................................................... 39
Thermoform fill seal machines ........................................ 23
Transport system .............................................................. 84
Tube filling and closing machine ..................................... 82
Universal controller....................................................61
Vacuum packaging machine .......................................83
Vacuum packing machine ................................................ 80
Vertical form-fill-seal machine............................... 3, 76, 79
Washers .....................................................................57
Water-soluble film............................................................ 79
Web guiding system ......................................................... 83
Product Pg No Product Pg No Product Pg No
LIST OF ADVERTISERS
86 Modern Packaging & Design May-June 2012
Advertiser’s Name & Contact Details Pg No Advertiser’s Name & Contact Details Pg No Advertiser’s Name & Contact Details Pg No
Our consistent advertisers
Avery Dennison India Pvt Ltd FIC
T: +91-124-2215581
W: www.enhanceyourbrand.com
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Bonfiglioli Transmissions (Pvt) Ltd 15
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W: www.bonfiglioliindia.com
Engineering Expo 34
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Mifa Systems 61
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Pakona Engineers India Pvt Ltd 3
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Prayag Polytech Pvt Ltd BIC
T: +91-11-47262000
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Presto Stantest Pvt Ltd 39
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Print Packaging.Com Pvt Ltd 41
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W: www.packplussouth.in
Reynders Label Printing India Pvt Ltd 29
T: +91-149-3305400
W: www.reynders.com
Roechling Engineering Plastics (Ind) 79
T: +91-22-4217 8787
W: www.roechling-india.com
Shanghai Dase-Sing Packaging
Technology Co., Ltd BC
T: +86-21-3365-8333
W: www.dasesing.com
The Indian Electric Co 21
T: +91-20-24456062
W: www.indianelectric.com
Veripack Solutions India Pvt Ltd 23
T: +91-22-66971133
W: www.veripackindia.com
Vora Packaging Pvt Ltd 5
T: +91-22-24012330
W: www.vorapack.com
Wu Hsing Electronics Co. Ltd. 79
T: +886-4-2271-1498
W: www.sealers-web.com
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