05 - Clusters - Brand Manager

7/30/2019 05 - Clusters - Brand Manager

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IBM Systems & Technology Group Education & Sales Enablement 2010 IBMCor oration

Topic 5:

IBM System x iDataPlex,IBM Systems Cluster 1350, andIntroducing Cloud Computing

Upon completion of Topic 5, you will be able to:

> Describe the key features of iDataPlex and Cluster 1350 solutions.

> Discuss how iDataPlex, Cluster 1350 and CloudBurst 1.2 provide value to ourclients.

> Recall target markets and workloads for these integrated solutions.


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Topic 3 Agenda

> IBM System x iDataPlex

> IBM Cluster 1350> Cloud computing CloudBurst 1.2

> Review


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Points to Ponder

> iDataPlex has incredible opportunities that we are onlynow starting to tap.

> iDataPlex uses the application for reliability, not thehardware. If a node fails, the application will not use it

until it is replaced.

> The Systems Cluster 1350 includes Linux and Microsoftcluster options.

> How can you tap into these opportunities that generatelarge volumes and profit?


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IBM System x and BladeCenter servers deliver business value and reduce costsfor clients through industry leading scalability, virtualization and management

capabilities.

IBM System x and BladeCenter servers help to deliver adynamic infrastructure that

Reduces operating costs with higher performance, energy efficiency,simplified management, virtualization, and increased utilization

Manages present and future risk in challenging economic conditionswith best-in-class RAS and future-proof IT

Improves service with an end-to-end approach to systems management


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Application

Consolidation

Business

Applications

InfrastructureApplications

1s 10s 100s 1000s 10,000s

Solutions Depend on Nature & Size of Business Need

BusinessNatu

re

Implementation Size

Scale Out -Massive ParallelSW Resilience

Scale Up -Large SMP

HW Resilience

System xTower

System xEnterprise

System xRack

BladeCenter

System xiDataPlexIBM Cluster

1350

Cloud

Computing


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Topic 3 Agenda



> Review


7/64IBM Systems & Technology Group Education & Sales Enablement 2010 IBMCor oration

Market Landscape

Data center challenges

> Increased Power and Cooling Requirements

> Space Constraints higher density

> Efficient and Effective Management of MassiveScale out Environments

> Initial Acquisition Costs & Subsequent MaintenanceCosts of servers and infrastructure

IBM responds with a New Design Philosophy

Dont design servers and place them in the data center

Design the ideal data center and then

Design servers and racks for that data center Data CenterData Center



Fast, Cool, Dense, Flexible. TCO without compromise!

Introducing iDataPlex

An innovative x86 Solution from IBM that addresses:

> Data Center Density

> Scalability

> Serviceability

> Manageability

> Total Cost of Ownership, Acquisition to OPEX

Power, Cooling, Space, Maintenance

> Your Data Centers Unique Requirements

The System x Data Center of the Future:A Dynamic Infrastructure to address todays challenges and tomorrows opportunities



Fast, Cool, Dense, Flexible. TCO without compromise!

Introducing iDataPlex

iDataPlex is:

> Optimized both mechanically as a half-depth serversolution and component-wise formaximum power andmaximum power andcooling efficiencycooling efficiency

> Designed to maximize utilizationmaximize utilization of Data Center floor

space, power and cooling infrastructure with Industry-standards based server platform.

> Easy-to-maintainEasy-to-maintain solution with individually serviceableservers, front access hard drives/cabling

> Configurable forcustomer-specificcustomer-specific compute, storage,

or I/O needs and delivered pre-configuredpre-configured for rapiddeployment

> Common toolsCommon tools across the System x portfolio formanagement at the node, rack or Data Center level


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Cor oration

Increase Server Density in a standard 42U rack

Most Data Centers have limitedpower and / or cooling envelopes

per rack

Typical 1U servers require more

power and cooling per server,

limiting how many can bedeployed

iDataPlexs efficiency results in

more density within the same

infrastructure, even in a standardrack

Same cooling airflow Same cooling airflow

10Uwasted!

Get more on the floorwith iDataPlex!



Cor oration

iDataPlex Data Center efficiency comes from the design

Server design for density & power efficiency

> Half-Depth servers and rack, double wide rackdesigned to match standard data center floor tile

layouts

> 2x servers in same footprint 84 servers per rack

> Additional 16U (vertical) to house networkswitches and PDUs without taking server space

Mechanical design for cooling efficiency

> Half the airflow distance

> 20% less cooling required, 63% less fan power

> Optional Rear Door Heat Exchanger can extract>100% of server heat, eliminating hot/cold aisles

for even more Data Center density

Optimized for power efficiency

> High efficiency fans, power supplies andcomponents to minimize power without

compromising performance

Innovative Design to minimize power without compromising performance

Top View - Floor Tile Layout

(2x) Cutouts in Floor Tiles

Networking and Hoses for RDHx

(4x) Outboard

Casters

(removable)

(4x) Leveler Feet

(underside)Power Cabling

Cutout



Cor oration

iDataPlex Designed for Data Center Flexibility

PDUs(rear)

3U Chassis

2U Chassis

Rack ManagementAppliance

iDataPlex Rear Door HeatExchanger

Server Tray

StorageDrives &Options

I/O TrayStorage Tray

Broad portfolio of customizable components that adjust to your computing needs

Switches(front)



Cor oration

iDataPlex Rear Door Heat Exchanger

> Increase data center density by eliminatinghot/cold aisles

> Eliminate rack heat exhaust

> Same dimensions as standard iDataPlexrear door 4 deep

> Liquid cooling at the rack is 75%-95% moreefficient than air cooling by a CRAC

> No electrical or moving parts

> No condensation

> Chilled water

Provides Up to 115% Heat Extraction,and can even cool the room!

A more efficient way to cool the Data Center



Cor oration

iDataPlex Continued Innovation from System x!

Stoakley dx360

Bensley dx340

San Clemente dx320

3U Storage Rich dx340

TianMu dx360 M2

3U Storage Rich dx360 M2

TianMu dx360 M3

3U Storage Rich dx360 M3

2008iDataPlex launch

HarpertownRDHx

2009IBM-design & DNA

Nehalem12 TB Storage

1Q2010Redundant Power

WestmereTPM

24 TB Storage

2Q2010GPU

550W PS

Storage Simplification

TianMu dx360 M3



Cor oration

System x iDataPlex dx360 M3Tailored for Your Business Needs

iDataPlex flexibility with

better performance, efficiency

and more options!

1U Drive Tray

1U I/O Tray

1U ComputeNode

3U Storage ChassisMaximize Storage Density

3U, 1 Node Slot & Triple Drive Tray

HDD: 12 (3.5 Drives) up to 24TBI/O: PCIe for networking + PCIe for RAID

Compute + I/OMaximum Component Flexibility

2U, 1 Node Slot

I/O: up to 2 PCIe, HDD up to 8 (2.5)

Compute + StorageBalanced Storage and Processing

2U, 1 Node Slot & Drive Tray

HDD: up to 5 (3.5)

Compute IntensiveMaximum Processing

2U, 2 Compute Nodes

750W N+NRedundant

Power Supply

900Wsingle

Power Supply


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Introducing the iDataPlex dx360 M3

Faster

Increased Performance with new Intel Westmere processors

Performance / Cost: Better performance vs. previous generation at same cost

Performance / Watt: Better performance andlower power with Low-VoltageDIMMs

Cool

Innovative Design with shallow depth servers reduces cooling airflow required

Rear Door Heat exchanger for the ultimate in cooling savings, density and TCO

Dense

Get More on the Floor with better power and cooling efficiency

Optimize your data center with integrated networking that doesnt reduce density

More Flexible

Expanded Capabilities for Expanded Workloads with new capabilities such asredundant power and Trusted Platform Module

More Options for storage and networking, including 2TB drives, new SSDs andConverged Network Adapters

Faster, Cool, Dense, More Flexible. TCO without compromise!

more performancemore efficiencymore flexibility

more workloads

Get More with M3!


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iDataPlex is well-positioned for customers who need a solution for

> Maximum x86 computing density in their data center or container

> Data centers with limited power and cooling capacity

> Flexibility of compute, storage, I/O and networking

> Minimizing Total Cost of Ownership

> Large-scale server deployments

Running workloads like

> Risk Analytics, Petroleum Exploration, Scientific Analysis, Media Streaming, Large Clouds

In Sectors such as

> Financial Services, Public (Education & Government), Industrial (Seismic & Automotive)

> Communications (Service Provider, Media & Entertainment)

> Cloud Computing (Large-scale Enterprise, Virtualized Web)

Where iDataPlex dx360 M3 applies

Fast, Dense, Cool, Flexible. TCO without compromise!

Expanded capabilities of dx360 M3 extends solution benefits to more workloads


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Compared to first-generation Intel Xeon processor-based iDataPlex servers, the

dx360 M3 server can help improve the efficiency of your data center with lower costs

50% increased performance for same price

12 TeraFlop per rack at Peak Performance

10.5 TeraFlop of Sustained performance

5% performance enhancements at 1333

Pay Less for Maximum Performance Improvement

dx360 M3

Xeon X56702.93GHz / 6C / 95W

504Cores

336Cores

Xeon X55702.93GHz / 4C / 95W


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*According to the SPEC (Standard Performance Evaluation Corporation) performance per watt results published November, 2009. Results can be found at

http://www.spec.org/power_ssj2008/results/power_ssj2008.html Benchmark results published March 16,2010 can be found at http://www-

03.ibm.com/systems/x/resources/benchmarks/intel/benchmark/

HP DL360 G6

2,013 ssj_ops/ W

Posted 11/4/09

Dell PowerEdge R610

1,930 ssj_ops/ W

Posted 9/9/09

IBM dx360 M33,038 ssj_ops/W

3/16/10

1400

1600

1800

2000

2200

2400

2600

2800

30003000

dx360 M3 improveddx360 M3 improved 3636% in% in

power efficiencypower efficiency

ssj_ops/ W

First 2-Socket x86 server to break 3000 Performance per watt SPECpower benchmark

HP SL170 G6

2,316 ssj_ops/ W

Posted 11/4/09

DellHP HP

HP DL170h G6

2188 ssj_ops/ W

Posted 1/13/09

HP

Beat by 50% Beat by 58%

Beat by 31%Beat by 39%

iDataPlex dx360 M3- Advanced Design for Breakthrough Efficiency


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Market Segments and Where to Win

Increase productivity byIncrease productivity byoptimizing processing poweroptimizing processing power

using a scalable platform thatusing a scalable platform thatallows running applicationsallows running applicationsas business needs growas business needs grow

Increase speed andIncrease speed andaccuracy without increasingaccuracy without increasingpower costspower costs

Scale to a denserScale to a denserresource pool ofresource pool ofcompute nodes withcompute nodes withlower hw & power costslower hw & power costs

Save on cost ofSave on cost ofintegration and qualityintegration and quality

Also target

> Rapidly growing data centers with space, power and coolingconstraints

> Customers where we have lost Blades / 1U racks to HP and Dell

HPC

> Industrial Sector: Petroleum: Oil & Gas Exploration

Workload: Seismic data analysis, Petro exploration> Public Sector: Education, Government

Workload: Research, Data mining, Data analysis

> Financial Services:Financial Markets, Insurance Risk analytics, Actuarials, Data streaming

Web

> Communications Sector: Telecommunications

Workload: Cloud Computing & Hosting Service Provider

> Communications Sector: Web Serving

Workload: Commerce & Information Provider, Media Streaming


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Topic 3 Agenda



> Review


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What is a Cluster?

A Cluster Is Described As:

A multi-server system, comprised ofinterconnected computers andassociatednetworking and storage devices, that are unifiedvia systemsmanagement and networking software to accomplish a specific purpose

What is a Cluster?

Approaches to Clustering Vary


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Approaches to Clustering Vary IBM Delivers Across the Spectrum

Roll Your OwnClient orders

individualcomponents from avariety of vendors,including IBM

Client tests andintegratescomponents orcontracts with anintegrator

Client must addresswarranty issues witheach vendor

BP IntegratedBP orders servers

and storage from IBMand networking from3rd Party vendors

BP builds andintegratescomponents anddelivers to customer


IBM Racked andStacked

Client orders serversand storage instandard rackconfigurations from

IBM Client integrates IBM

racks with 3rd Partycomponents orcontracts with IGS orother integrator


IBM SystemCluster 1350

Client orders integratedcluster solution fromIBM, including servers,

storageand networkingcomponents

IBM delivers factory-built and tested clusterready to plug-in

Client has Single Point-of-Contact for allwarranty issues.

PieceParts

IntegratedSolution

Client bears all risk forsizing, design,

integration,deployment andwarranty issues

Single Vendorresponsible forsizing, design,

integration,deployment, and all

warranty issues


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Rolling out a System x cluster is cheaper than a Grad Student

I dont know anything about a cluster, but Ill open boxes

Source: http://www.dell.com/downloads/global/casestudies/1189_2009-Purdue-10006515.pdf http://www.informationweek.com/news/hardware/supercomputers/showArticle.jhtml?articleID=207601782

IBM System Cluster 1350of iDataPlex servers comes integrated

and ready for production

253 people including Faculty and Grad

students racking servers and cabling 6,000 pounds of cardboard boxes 600 pounds of StyrofoamAll carried by hand


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IBM System Cluster 1350

Innovative technology

> High Performance Computing (HPC) embracingIBMs broad portfolio of servers, storage andindustry leading interconnects.

Experience

> Capitalizes on IBMs decade of experience in clustering

Integration

> Cluster solutions that are fully integrated and tested

> Configured and assembled in IBM factories by highlytrained professional

SPOC> Single point of contact for all of cluster

> Warranty services provided for entire system includingthird-party components

> Backed by IBMs unequalled worldwide support organization

S C


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IBMs System Cluster 1350

Cluster 1350 Integrated Solutions combines all hardware, software, services and

support into a single integrated product offering, providing clients the benefit of a

single point-of-contact for the entire cluster that is easily deployed and managed

IBM System x ServersiDataPlex

BladeCenter

Rack

IBM System Cluster1350

Linux/ Microsoft

Management Software(xCAT, Moab)

IBM cluster file system(GPFS)

Switches &

Storage

Cluster

Software+ =+Technical

Application(or Workload)+

IBM System Cluster 1350 = HPC Cluster Solution

IBM S t Cl t 1350


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Integrated solutions that improve performance

and energy efficiencies while reducing costs

Leading edgetechnologywith flexibilityof choice

Highperformance

Energy andspaceefficient

Easilydeployed,operated andmaintained

Strong breadth ofpartner relationshipsand new IBMexclusive integratedOEM offerings withQlogic and Voltaire

Additional new

offerings frompartners Brocade,Chelsio, Mellanox

Up to 7x performanceboost for key HPCapplications such asANSYS Fluent

Proven performancewith customerworkloads such as

analysis of seismicdata, weather, andphysics

IBM BladeCenter offerspotential power andcooling savings of up to22-37% vs. HP

iDataPlex provides up to5x more density in typicaldata center

Customer examples of upto 40% better energy andcooling compared tochoices from othervendors

Strong customersatisfaction withdeployment andsystem mgmt

IBM rates #1 in userloyalty

Source: Comprehensive Research Study: HPC Satisfaction and Loyalty by Tabor Research (now InterSect360 Research).

Source: IBM and HP power configuration tools

V l P iti f Cl t 1350 R l 9B


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Announcing new storage, high speed networking for 10GbE and

InifiniBand, including IBM-DCN Solution offerings, QDR

InfiniBand switches, scale out 10GbE Ethernet switch, low cost

10GbE Ethernet and QDR InfiniBand adapters - for data centersthat require high performance, yet are constrained on floor space,

power and cooling infrastructure.

Key Features Benefits

Latest releases of System x servers Improved performance, energy efficiencies and lower total cost ofownership

IBM Data Center Networking(Brocade)

Data center-class performance, optimum flexibility, and operationalefficiency.

Voltaire QDR InfiniBand Switches Proven competitive advantage, utilization and scalability forcustomers in HPC, manufacturing, energy, life sciences and othercompute-intensive applications.

QLogic QDR InfiniBand HCA Low cost QDR Adapter Combined with the lowest MPI latency andhighest effective bandwidth

Voltaire Scale Out 10GbE Ethernet Enables high capacity, scalable architectures and have dense, wire-speed, low latency 10 Gigabit Ethernet capabilities

Chelsio 10GbE Ethernet Adapters Unified Wire interconnect solution for server networking, storagenetworking, and clustering on a single platform, support for SingleRoot - I/O Virtualization (SRIOV)

Mellanox 10GbE ConnectX EN High-performance networking and storage access, support for Single

Root - I/O Virtualization (SRIOV)

Integrated solutions that improve performance and energy efficiencies, while reducing costs

Value Proposition of Cluster 1350 Release 9B

M b d CAT D i I f t t M t


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Moab and xCAT: Dynamic Infrastructure Management

What Is Moab?

The brain in your cluster orHPC environment

Policy-based intelligenceengine and meta-scheduler

Workload manager andmonitor

Simple Web-based jobsubmission andmanagement

Graphical cluster

administration Management reporting tools

Developed and supported byCluster Resources

What Is xCAT?

xCAT = eXtreme ClusterAdministration Toolkit

Easily provisions Linux andWindows clusters

Enables diskless/statelessenvironments

Supports virtual environmentdeployment

Open source softwaremaintained by IBM

IBM S t Cl t 1350 O t iti


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IBM Systems Cluster 1350 Opportunities

High Performance Computing

Industrial sector

Petroleum and geophysics

Public sector

Life sciences and genomics (used in

pharmaceuticals)

Grid computing

Commercial Computing

Financial services sector

Communications sector / einfrastructure

UNIX workload consolidation onto Linux

Wh S ll Cl t 1350 d I t t d Cl t S l ti ?


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Why Sell Cluster 1350 and Integrated Cluster Solutions?

Gets your foot in the door with a strongly competitive offering

> IBM is winning against HP, Dell and Sun in this market

> Broad IBM choices in integrated offering unmatched by the competition

> See our competitive wins highlighted in the sales kitYou can Upsize your deal by selling cluster solutions

> Integrated solutions tend to be larger deal sizes

> Storage, networking and services are typically part of the integrated solution

Its simple to show value with exceptional performance from the new Nehalem-based systems

> Computing Aided Engineering applications have up to 3x performance improvement

> Systems are energy-saving along with performance so the ROI is strongHow to Sell Offering:

> Powerful Performance: Improved applicationperformance for HPC Clusters with the latestIntel processors

> Space and Energy Needs Reduced:

Datacenter space utilized more efficiently;energy efficient platforms address highenergy costs and limited power envelope

> Simplified Deployment & Management:System Cluster 1350 solutions incorporatehardware, software, services and supportinto a single integrated HPC offering with

single point-of-contact

Cl t 1350 V l St t t


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Cluster 1350 Value Statement

Leading Edge Linux

Cluster Technology

Energy and SpaceEfficient

Single Point of Contactfor Entire Linux Cluster

Including Third-party Components

Hardware Setup atCustomer Site Included

Thoroughly Tested

Configurations/Components

Easily deployed, operatedand maintained

KNOWLEDGE CHECK


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KNOWLEDGE CHECK

> What are the differences between iDataPlex and IBM Cluster 1350? What aresome similarities?

> What new technologies are available for iDataPlex and IBM Cluster 1350?

Topic 3 Agenda


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Topic 3 Agenda



> Review

Stages of technology adoption for virtualized


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35

Stages of technology adoption for virtualizedenvironments

Decouple complexityfrom scale

Share resourcesoptimally

Automate workloadmanagement

Incorporate HA & DR

PhysicalConsolidation

Improve utilization

Reduce costsLower power

usage

AdvancedVirtual

Resource Pools

CloudComputing

Sense and respond to

workload requirementsDynamically move

workloads to best-fit

infrastructures Integrated virtualization

management with ITprocesses

Fully virtualized IT withintegrated Service

Management

Hands-free operation,eliminate mundane tasksand manual processesand deploy workloads inminutes

Save time and reduce skilllevel required for workloadprovisioning through pre-packaged automationtemplates

Give users the flexibility torequest and pay for servicesthey want without thecomplexities of establishingan IT infrastructure

Improve capacityutilization by as muchas 60%, whilereducing the powerand cooling costs

Low cost through

economies of scaleAlways on

Globally available

Elastic scaling

Pay for use

Self-service with rapidprovisioning

Service catalog

Cloud Evolution


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Cloud Evolution

Cloud computing has emerged as a new rungon the evolutionary ladder that gave us:

> Virtualization

> Grid computing

>Autonomics

> Service oriented architecture

CLOUD COMPUTING

=

ReducedCost

+

VIRTUALIZATION STANDARDIZATIONAUTOMATION

Defining Cloud Computing


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Defining Cloud Computing

Computing infrastructure and some business functions can live virtually,

in the cloud.

> Technical people see a more efficient way to organize IT assets.

> Executives see a better way to run the business.

> Consumers benefit!

Computing resources such as:

> Processing power

>Storage

> Databases and messaging

An emerging paradigm:

> Four walls and a floor no more

> Tap into the virtual resources when needed

> Everything is provisioned by the cloud

Standardized services enable automated provisioning and delivery

An effective cloud deployment is built on a Dynamic Infrastructureand can be part of an overall Data Center transformation plan

Cloud Computing:


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GOVERNANCE

Public

Standardized services

on the providers cloud

Access bysubscription.

Private

Client owned

managed by client or

services provider.

Access defined by

client.

Cloud Services

Cloud ComputingModel

Cloud Computing:A new consumption and delivery model

Considerations

Speed & flexibilityStandardizationSecurity, privacy, resiliency

IBMs Cloud Approach


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IBM s Cloud Approach

workload optimization

> Development and Test; Desktop; Collaboration; Analytics; Compute

> Rapid return-on-investment and productivity gain> Rate and degree of standardization of IT and business services> Complex transaction and information management processes

deployment choices

> New models are emerging for the enterprise

> Self-service, economies-of-scale, and flexible sourcing options> On the IBM Cloud, private, hybrid

integrated service management

> Service delivery, service request, service monitoring> Lowers operational costs, drives efficiency, enhances security

> Standardized processes> Service management systems provide visibility, control and automation

Introducing IBM CloudBurst v1.2:


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Introducing IBM CloudBurst v1.2:The industrys fastest way to a Private Cloud

Speeds Service Delivery

> Self Service Portal/Catalog, Reduced Complexity

> New Services: Hours/Days Minutes

Automates Virtualization & Provisioning

>Automates Provisioning, Reservation & Pooling

> Eliminates errors, Frees up key IT Skill sets

Lowers TCO and Increases Productivity

> Improves HW Utilization, Maximizes Capital Usage

> Lowers Service Delivery Costs

Delivers a Pre-Built/Private Cloud Foundation

> Workload Optimized and Pre-integratedVirtualization, Compute, Network & Storage

> Single Delivery, Install, Price and Support

> Turn Key Solution Install & ConfigurationIncluded

70% STG ContentHighly Profitable

Solution!!!


Solution!!!

IBM CloudBurst: Delivers Results in Days vs Months


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IBM CloudBurst: Delivers Results in Days vs. Months

Unpack, Install, Implement vs. Plug It In & GoConfigure, Design,Test, Develop

41

What is Delivered with CloudBurst?


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What is Delivered with CloudBurst?

Starting at $250K singlepayment or lease options

available!

* Estimated based on list pricing

GTS QuickStart Services & Installation

A CompleteIntegrated Cloud

Platform

A CompleteIntegrated Cloud

Platform

Entry, Small, Medium and Large

Configs Available

Topic 3 REVIEW


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Topic 3 REVIEW



> Review

Topic Review


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Topic Review

> Targeted at Mid Market, Enterprise and LE/Sector accounts, iDataPlex isdesigned for customers facing power, cooling and density constraints in their

data center environments. The innovative and flexible design allows for the right

mix of compute intensity, networking and storage-rich nodes.

> IBM System Cluster 1350 is an integrated cluster solution that greatly reducesclient risk in deploying and managing Linux or Windows clusters when creating

solutions for HPC or commercial workloads.

> Use available tools to help select, size, and sell broad range of System x serversand easytoimplement, affordable bundles and appliances.

> IBM CloudBurst is a family of pre-integrated service delivery platforms thatinclude the HW, storage, networking, virtualization and management software to

create a private cloud environment. With IBM CloudBurst 1.2, a private cloud is

up and running in a matter of days instead of months.


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2006 IBM CorporationThis presentation is intended for the education of IBM and Business Partner sales personnel. It should not be distributed to customers.


iDataPlex BACKUP

Market Landscape


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Market Landscape

The System x Data Center of the Future: A Dynamic Infrastructure to address todays challengesand tomorrows opportunities

Solving Customer Problems

> Data Centers with Limited Power and Cooling Infrastructure

> Space Constrained Data Centers

> Increasing Performance Needs

> Rapid Data Center Growth

with the iDataPlex dx360 M3 in the Data Center

> Increase Compute Density Get More on the Floorwith iDataPlexs innovative efficiency design Increased Performance with new processors Integrated Solutions for rapidly scaling data centers

> Manage Risks Flexibility to meet your growing data centers specific needs

Open Standards architecture provides customer choice

> Improved Service Easier Administration with consolidated single points of management Greater Productivity out of fewer systems

Data CenterData Center

The 2-socket iDataPlex dx360 M3 Server


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Maximize performance and optimize energy and space efficiencies with the latest

iDataPlex server. The innovative, half-depth iDataPlex design continues to improve by

increasing power reliability and networking flexibility. The new features deliver leadership

performance in a flexible platform that can be tailored to your data centers processing,

storage or I/O needs.


Redundant Power Option >Line feed and node-level power redundancy for non-grid, virtualization

Higher efficiency server node >Low Voltage DIMMs save more power per server

Converged Network Adapters >Enables Fiber Channel and 10Gb ethernet convergence at the server

Trusted Platform Module >Secure generation of cryptographic keys for trusted computing applications

Expanded Storage capacities >24TB storage in a 3U chassis, expanded SAS and SATA capacities

Intel Xeon 5600 series

processors

>Higher performance 4 and 6-core processors, lower power options

This SciNet project is almost the poster child for this green type of initiative. We knewearly on that we have to be very careful with our power budget and we wanted to designa data center that was extremely efficient and what IBM has done is that they havecome up with an innovative design for this data center which minimizes the amount ofpower that is needed for the cooling and the combination of all these things gives us ahighly efficient data center. In fact it may very well be one of the most power-efficientdata centers in the World.Chris Loken. PhD, Chief Technical Officer, SciNet, 3/09

dx360 M3 Summary at a glance


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dx360 M3 Summary at a glance

Form factor/height Half-depth, 2U Flex chassis or 3U storage chassis

Processor (max) Intel Xeon 5600 series 6-core up to 2.93GHz, 4-core up to 3.06GHz

Number of processors 2

Cache (max) 4MB to12MB

Memory1 (max) Up to 128GB DDR-3 1333MHz via 16DIMM slots

Expansion slots 1 slot PCI-Express x16 electrical/x16 mech (Gen2), 2 x8PCI-Express

Disk bays (total) Up to five 3.5" (2U) or 12 3.5" (3Ustorage density)

2.5 SATA 160GB/7.2K, 500GB/7.2K, 3.5 SATA 2TB 7.2K

Maximum internal storage 24.0TB(3Ustorage chassis)

Network interface Integrated dual Gigabit Ethernet plus configurable dedicated management port.

Optional I/O adapters for 10Gigabit Ethernet, IB QDR, 8G FC, Brocade CNA, QLogic CNA

Power supply (std/max) Standard 900Watt high efficiency (per two servers), optional N+N Redundant 750W

Hot-swap components Hot-swap 3.5 HDDs in 3U storage dense configuration(2TB SATA 7.2K), 2.5 SAS in 2U I/O

RAID support Optional RAID-0, -1, -5, -6, -10 via optional I/O controller

Systems management IBMSystems Director including IBMSystems Director Active Energy Manager, Integrated Management Module (IMM) withoptional remote KVM support

Operating systems Red Hat Enterprise Linux5, Red Hat Enterprise Linux4, SUSE Linux Enterprise Server 11, SUSE Linux EnterpriseServer10, Microsoft Windows Server2008 (Datacenter, HPC, Enterprise and Web Editions), Microsoft Windows

Server2003R2 , VMware Infrastructure 3.5 and VMware vSphere 4

Limited warranty3 3-year customer replaceable unit and onsite limited warranty

New in M3 highlighted in blue

iDataPlex dx360 M2 and M3 Comparison


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dx360 M2 dx360 M3

Processor

Nehalem

Intel Xeon Quad Core X5500 series (95w)

Intel Xeon Quad Core E5500 series (80w)Intel Xeon Quad Core L5500 series (60w)

Westmere / Nehalem

Intel Xeon 4 and 6-core X5600 series (95w)

Intel Xeon 2 and 4 core E5600/E5500 series (80w)Intel Xeon 4 and 6 core L5600 series (40-60w)

ProcessorInterconnect

Intel 5520 I/O Hub (Tylersburg-36D)

Quick Path Interconnect up to 6.4 GT/s

Intel 5520 I/O Hub (Tylersburg-36D)

Quick Path Interconnect up to 6.4 GT/s

Memory 16 slot RDIMM 1GB, 2GB, 4GB, 8GB

DDR-3-1333 Operate at 800/1066/1333MHz

1.5V RDIMM

16 slot RDIMM 2GB, 4GB, 8GB

DDR-3-1333 Operate at 800/1066/1333MHz

1.5V and 1.35V RDIMM

I/O

1U configuration - 1 slot PCI-e x16 electrical / x16mech (Gen 2) Full Height Full Length

2U configuration 2 slot PCI-e x8 electrical / x16mech (Gen 2) Full Height Full Length

Additional internal RAID slot

1U configuration - 1 slot PCI-e x16 electrical / x16mech (Gen 2) Full Height Full Length

2U configuration 2 slot PCI-e x8 electrical / x16mech (Gen 2) Full Height Full Length

Additional internal RAID slot

Storage 1 or 5 3.5 SATA drives per server

RAID 0, 1, 5 6, 10, 50, 60 (via internal PCI-e)

1 or 5 3.5 SATA drives per server

RAID 0, 1, 5 6, 10, 50, 60 (via internal PCI-e)

Security Trusted Platform Module

SystemManagement

IBM Integrated Management Module (IMM),upgradeable to full remote KVM support. CommonToolset across System x New Generation servers(UEFI, IMM, ToolsCenter, System Director 6.1.1)

IBM Integrated Management Module (IMM),upgradeable to full remote KVM support. CommonToolset across System x New Generation servers(UEFI, IMM, ToolsCenter, System Director 6.1.1)

iDataPlex dx360 M2 and M3 Comparison

Westmere-EP SKU Lineup


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p

Server / Workstation2S

X56702.93 GHz 6C

X56602.80 GHz 6C

X56502.66 GHz 6C

E56402.66 GHz 4C

E56302.53 GHz 4C

E56202.40 GHz 4C

L56402.26 GHz 6C

L56302.13 GHz 4C

95W

95W

95W

80W

80W

80W

60W

40W

Standard

Advanced

Basic

E55072.26 GHz 4C

E55062.13 GHz 4C

E55032.00 GHz 2C

80W

80W

80W

5.86 GT/s QPI

12MB L3 Cache

Turbo/HT enabled

DDR3-1066

Turbo 4C:NA/NA/1/1/2/2

Nehalem-EP remainsfor Value SKUs.

4.8 GT/s QPI

4MB L3 Cache on 4C

DDR3-800

Freq Optimized

X56673.06 GHz 4C

95W

X56773.46 GHz 4C

X56803.33 GHz 6C

130W 130W

LV up to 5.86 GT/s QPI

and 12MB cache

60W Turbo2/2/3/3/4/4

40W TurboNA/NA/1/1/2/2

Turbo/HT disabled

on 1.6 GHz

6.4 GT/s QPI 12MB L3 Cache Turbo/HT enabled DDR3 -1333 130W Turbo

6C: 1/1/2/2/3/34C: NA/NA/1/1/2/2

95W Turbo6C: 2/2/3/3/4/4

4C: NA/NA/2/2/3/3

L5609

1.6 GHz 4C


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Key Features Benefits> Redundant Power Option

> Higher efficiency server node

> Converged Network Adapters

> Trusted Platform Module

> Expanded Storage capacities

> Westmere Processors

> Line feed and node-level power redundancy for non-grid, virtualization

> Low Voltage DIMMs save more power per server

> Enables Fibre Channel and 10Gb ethernet convergence at the server

> Secure generation of cryptographic keys for trusted computing applications

> 24TB storage in a 3U chassis, expanded SAS and SATA capacities

> Higher performance 4 and 6-core processors, lower power options

Maximize performance and optimize energy and space efficiencies

How to Beat HP & Dell Innovative solution to address

energy, cooling and space

constraints

Focus on the high performanceand configuration flexibility of

dx360 M3 Leadership design that provides

5x more density than racks in a

typical data center Highlight management,

serviceability and ultimate cooling

savings with Rear Door Heat

eXchanger

Announcing new features with the iDataPlex dx360 M3, designed for

data centers that require high performance, yet are constrained on floorspace, power and cooling infrastructure. Our innovative, half-depth

design continues to improve while optimizing for maximum density and

airflow efficiencies. The new features for the dx360 M3 combine to

deliver outstanding performance in a flexible platform that can be

tailored to your data centers processing, storage or I/O needs.

Where to winWorkloads: Data analysis, petro exploration, risk analysis, data streaming, cloud computing, web hosting services

Industries: ForHPC: Industrial (Petrol), Public (Education, Government), Financial (Banks, Insurance)Industries: ForWeb: Communications (Telecommunications, Web serving)Customers: Target rapidly growing data centers with space, power / cooling constraints

System x Server Sizing and Selection Resources


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y g

IBM Systems Configuration and Options Guide (HTML or PDF)Contains general configuration information about IBM x86 products and supported options.http://www.ibm.com/systems/support/supportsite.wss/docdisplay?lndocid=SCOD-3ZVQ5W&brandind=5000008

IBM BladeCenter and System x Reference Documents (xREF)Provides a brief technical overview of each IBM BladeCenter, System x and IntelliStation machine type inproduction or withdrawn from marketing. Is intended to support the seller, not for configurations.

http://www.redbooks.ibm.com/xref/

Interoperability Guide - IBM BladeCenterThe BladeCenter Interoperability Guide is a quick reference tool that outlines interoperability of

BladeCenter components, including servers, chassis, expansion units, networking and storage devices; aswell as configuration diagrams, to assist in BladeCenter configurations.

http://www.ibm.com/systems/support/supportsite.wss/docdisplay?lndocid=MIGR-5073016&brandind=5000020

Standalone Solutions Configuration Tool (SSCT)The application is designed to support an interactive interface with graphics for determining the price, idealenvironment, available rack cabinet space and available resources along with other operations associatedwith ordering and configuring a whole solution.

http://www.ibm.com/systems/support/supportsite.wss/docdisplay?lndocid=MIGR-62168&brandind=5000008 IBM Sizing Guides

Provide sizing recommendations for IBM Systems running workloads representing a customerenvironment. A variety of tailorable workloads are available. http://www.ibm.com/servers/sizing/

IBM BladeCenter and System x Power ConfiguratorTake the power challenge using the IBM Power Configurator today.http://www-03.ibm.com/systems/bladecenter/resources/powerconfig/index.html

http://www.ibm.com/systems/x/hardware/configtools.html

System x Integrated Solutions
http://www.ibm.com/systems/x/hardware/configtools.html


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Opportunity Management Process Curriculum

Module 1: Opportunity Management Process Overview

> Introductory module provides a short overview of the overall process and

briefly describes what is contained in Modules 2-7Module 2: Advanced Solutions Integration Tool (ASIT) Basics

> Stand alone hardware configurator to integrate multiple products into a singlesolution

Module 3: Advanced Solutions Integration Tool (ASIT) Advanced

> Geared toward ATS/FTSS users that need to know how to use in detailModule 4: Center of Competency (COC)

> Fast path for assistance with your configuration

Module 5: Integrated Solution Pricing

> This includes the Budgetary Pricing Process, Delegated Pricing, and L112/Large ClusterReview Board (LCRB), Large System Review Board (LSRB)

Module 6: Cluster Pre-sales Order Management System (CPOM)

> Tool to manage the opportunity documentation including TDAs and configuration files

Module 7: Special Bid/Vendor Logo Hardware (VLH)

> Process to understand how to execute special bid and VLH

Link to Smart Zone Education
http://www.ibm.com/systems/x/hardware/configtools.htmlhttp://www.ibm.com/systems/support/supportsite.wss/docdisplay?lndocid=SCOD-3ZVQ5W&brandind=5000008http://www.ibm.com/systems/support/supportsite.wss/docdisplay?lndocid=SCOD-3ZVQ5W&brandind=5000008http://www.ibm.com/systems/x/hardware/configtools.htmlhttp://www-03.ibm.com/systems/bladecenter/resources/powerconfig/index.htmlhttp://www.ibm.com/servers/sizing/http://www.ibm.com/systems/support/supportsite.wss/docdisplay?lndocid=MIGR-62168&brandind=5000008http://www.ibm.com/systems/support/supportsite.wss/docdisplay?lndocid=MIGR-62168&brandind=5000008http://www.ibm.com/systems/support/supportsite.wss/docdisplay?lndocid=MIGR-5073016&brandind=5000020http://www.redbooks.ibm.com/xref/http://www.ibm.com/systems/support/supportsite.wss/docdisplay?lndocid=SCOD-3ZVQ5W&brandind=5000008


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Cluster BACKUP

System Cluster 1350
http://lt.be.ibm.com/services/weblectures/dlv/Gate.wss?handler=Default&action=platform_index&customer=ibmintra&offering=camp&search_att=title&sort_att=lect_lastupdate_dt&RN_delta=20&st_list=technical&cpcb_list=platform&sequence=1


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Leading edge technologywith flexibility

Demonstrated

PerformanceEnhancements

>Application performance improved by up to 2x, for HPC clusters with new

generation servers incorporating the Intel 5500 Series processors

Reduced Space andEnergy Needs

> Datacenter space utilized more efficiently ; energy efficient platforms addresshigh energy costs and limited power envelope savings upwards of 50%

Simplified Deployment& Management

> System Cluster 1350 solutions incorporate hardware, software, services andsupport into a single integrated HPC offering with single point-of-contact

System Cluster 1350Integrated solutions that improve performance and energy efficiencies,while reducing costs

System Cluster 1350 Portfolio


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y

Fully integrated HPC solutions include servers, industry-leading OEM interconnects,

storage, system management, software solutions and the latest operating systems.

Servers

> iDataPlex Servers> Blade Servers

> Rack Servers

Interconnects

> 10 Gb Ethernet

> QDR and DDR InfiniBand

Storage

> Networking

> Disk

Systems Management> xCAT (Extreme Cluster

Administration Toolkit)

> Moab Cluster Suite

> Systems Director

Software Solutions

> GPFS> SOFS

> SAP BIA

> Balanced Warehouse

Operating Systems

> Linux Redhat and SUSE> Microsoft Windows HPC Server 2008

Value Proposition of Cluster 1350 Release 9BI t t d l ti th t i f d ffi i i


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Announcing new storage, high speed networking for 10GbE and InifiniBand, including IBM-DCN

Solution offerings, QDR InfiniBand switches, scale out 10GbE Ethernet switch, low cost 10GbE

Ethernet and QDR InfiniBand adapters - for data centers that require high performance, yet are

constrained on floor space, power and cooling infrastructure.


Latest releases of System xServers

Improved performance, energy efficiencies and lower total cost ofownership

IBM Data Center Networking

(Brocade)

Data center-class performance, optimum flexibility, and operational

efficiency.

Voltaire QDR InfiniBand Switches Proven competitive advantage, utilization and scalability for customersin HPC, manufacturing, energy, life sciences and other compute-intensive applications.

QLogic QDR InfiniBand HCA Low cost QDR Adapter Combined with the lowest MPI latency andhighest effective bandwidth

Voltaire Scale Out 10GbEEthernet

Enables high capacity, scalable architectures and have dense, wire-speed, low latency 10 Gigabit Ethernet capabilities

Chelsio 10GbE EthernetAdapters

Unified Wire interconnect solution for server networking, storagenetworking, and clustering on a single platform, support for Single Root- I/O Virtualization (SRIOV)

Mellanox 10GbE ConnectX EN High-performance networking and storage access, support for SingleRoot - I/O Virtualization (SRIOV)

Integrated solutions that improve performance and energy efficiencies,while reducing costs

Moab Software Simplifies Cluster Management


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Whats being announced

> Moab Adaptive HPC Suite

> Moab Adaptive Computing (DataCenter) Suite

Announcement importance

> Enables cluster to include Moab software license as part of integrated solution

> Streamlines customer order process

> Further embraces the inclusion of software as part of the total solution to the customer

How to Win

> Increases server utilization 90-99%

> Promotes energy efficiencies thru powering down idle servers & redirecting workloads

> Simplifies management thru easy to use interface and intelligent automation

> Allocates resources dynamically to meet high priority needs of jobs

> Delivers on-demand provisioning

> Supports automated failure recovery


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Cloud BACKUP

IBM approach to Cloud Computing
http://www.clusterresources.com/


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Reduce Costs Pay only for what we use Hardware Savings

Software license savings Lower labor and IT support costs Lower outside maintenance costs

Faster time to value Take advantage of latest functionality Simplify updating/upgrading Speed deployment Scale IT resources to meet results

Improve Reliability Improve system reliability and availability

The Value Clients seek from Cloud

Smart Business Services - Cloud services deliveredeither on the IBM Cloud (public) or behind the clientsfirewall (private)

Smart Business Test Cloud Smart Business Desktop Cloud Smart Business Desktop on the IBM Cloud Smart Business End User Support IBM Service Assist Smart Business Storage Cloud Smart Analytics Cloud LotusLive

LotusLive inotes Information Protection Services

Smart Business Systems - Purpose built infrastructure IBM Information Archive Smart Analytics System IBM CloudBurst

Key Cloud Consulting Offerings Infrastructure Strategy and Planning for Cloud Computing Strategy and Change Services for Cloud Adoption Strategy and Change Services for Cloud Providers IBM Testing Services for Cloud

Key IBM Cloud offerings

Cloud Computing is a new consumption anddelivery model that enables self service,

economies of scale and flexible sourcingoptions.

Cloud Computing is built on a DynamicInfrastructureOptimized for IT/Business ServicesHighly virtualizedStandardizedAutomatedEnd user focused

What is Cloud computing?

IBM Cloud differentiatorsHP/EDS

Cisco

Amazon

HP pushing "Everything as a Service" as cloud play,

and BladeSystem Matrix solution for private cloud,

lacks a cohesive cloud portfolio Response - Highlight IBM's workload optimizedcloud portfolio, strong capabilities in service

management, and client references in cloud

New Unified Computing System integrates

computing, storage, networking, and virtualization

for private clouds and cloud providers Response - Cisco's lack of experience as a providerof computing and solutions creates risk for the

client. UCS is first generation untested offering,

Amazon Web Services includes public cloud

Infrastructure-as-a-Service solutions Response position AWS as public cloud "buildingblocks" only, lacking an ability to provide end to end

cloud solutions. Lacks capability to build private

clouds or hybrid cloud solutions that our clients seek.

Resources for Sellers

Cloud Computing for IBMers w3 Site

Education, Presentations, Market Insight and Analyst

Reports

Cloud Computing Opportunity Hub

Single point of contact for help with Cloud

opportunities

Reduce IT labor cost Erste Bank

Improve capital utilization Taiwan Semi

Provisioning from weeks tominutes

NC State

Improve service quality LiVE

Enable new business models RoyalPhil lips

Heighten user experience Pike County

Massive scalability Star Technology

Workloads optimized for specific tasks, orservices in ways that deliver orders of magnitudebetter performance, scale and efficiency.

Service Management to provide visibility, controland automation across IT and business servicesto ensure service delivery levels that areenterprise grade

Flexible delivery choices Only IBM works withclients to deploy the right delivery option,including public, private and hybrid clouds, to fit

their business.

IBM Client benefits and references

For More Information


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IBM CloudBurst Wiki: https://w3.tap.ibm.com/w3ki08/display/CloudBurst/Home

W3 Cloud Resource Page: http://w3.ibm.com/ibm/resource/ibm_on_cloud.html

IBM CloudBurst Sales Kit: http://w3-103.ibm.com/software/xl/portal/viewcontent?type=doc&srcID=CGSK&docID=X763620L98422Y00

IBM Cloud Briefing Centre Locations: https://w3.tap.ibm.com/w3ki08/display/BRF/Home

Register your opportunities with DealHub here

Click here for a current list of the Marquis Sellers Worldwide (GTS/STG/SWG)

For more detail competitive information against HP Matrix or Cisco UCS, check the Tivoli Competitive Action (TCA) Wiki:

> HP Matrix page: https://w3.tap.ibm.com/w3ki07/display/TCA/HP+Matrix

> Cisco UCS page: https://w3.tap.ibm.com/w3ki07/display/TCA/Cisco+UCSIf you need additional competitive information, you can fill out a service request on the TCA Wiki:

> https://w3.tap.ibm.com/w3ki07/display/TCA/Request+Help+from+the+TCA+-+Tivoli+Service+Catalog

Or contact Tivoli Competitive Action directly:

> Doug Rothert (Competitive Analyst), [email protected]

> Les Png (Competitive Manager), [email protected]

OurTechnical Enablement wiki link

Channel Pilot to Begin Soon

Skill sets and certification requirements for Resellers:

> Member of IBM PartnerWorld

> Current authorized reseller of IBM software (Tivoli Automation), IBM Hardware (System x and BladeCenter) and GTSServices

> Holds IBM technical certifications in Tivoli Automation Software

> Complete sales enablement - how to deliver Cloud Jumpstart Workshops to customers

Content at http://www.ibm.com/partnerworld/pwhome.nsf/weblook/pat_sw_cloud_computing.html

> Complete IBM CloudBurst (TTEC-Go) Technical Enablement sessions

Request access from IBMs Marti Lombardi, [email protected]

Exploring CloudBurst Opportunities with Customers(Questions to Use)
http://w3.ibm.com/ibm/resource/ibm_on_cloud.htmlhttps://w3-03.sso.ibm.com/sales/support/ShowDoc.wss?docid=J865126A44233G80&infotype=SK&infosubtype=S0&node=doctype,S0%7Cdoctype,STL%7Cbrands,B6000%7Cbrands,BGP00%7Cbusinesstopic,T2000&appname=CC_CFSShttp://spimweb1.boulder.ibm.com/services/sosf/dyno.wss?oid=132http://spimweb1.boulder.ibm.com/services/sosf/dyno.wss?oid=168http://spimweb1.boulder.ibm.com/services/sosf/dyno.wss?oid=168http://www-03.ibm.com/systems/z/solutions/cloud/smart.htmlhttp://www-03.ibm.com/systems/z/solutions/cloud/smart.htmlhttps://w3-03.sso.ibm.com/sales/support/ShowDoc.wss?docid=V333539F71487A77&infotype=SK&infosubtype=S0&node=doctype,S0%7Cdoctype,SKT%7Cbrands,B5000%7Cbrands,B5Z00&appname=CC_CFSShttps://w3-03.sso.ibm.com/sales/support/ShowDoc.wss?docid=V333539F71487A77&infotype=SK&infosubtype=S0&node=doctype,S0%7Cdoctype,SKT%7Cbrands,B5000%7Cbrands,B5Z00&appname=CC_CFSShttp://spimweb1.boulder.ibm.com/services/sosf/dyno.wss?oid=50046https://w3-03.ibm.com/marketing/mi/mihome.nsf/ContentDocs/_CBB83A68338DB92B002575A8004ACF2Fhttps://w3-03.sso.ibm.com/sales/support/ShowDoc.wss?docid=J865126A44233G80&infotype=SK&infosubtype=S0&node=doctype,S0%7Cdoctype,STL%7Cbrands,B6000%7Cbrands,BGP00%7Cbusinesstopic,T2000&appname=CC_CFSShttp://w3.ibm.com/ibm/resource/ibm_on_cloud.htmlhttp://www-935.ibm.com/services/us/gbs/bus/html/cloud.htmlhttps://w3.tap.ibm.com/w3ki2/login.action?os_destination=%2Fdisplay%2FITStrat%2FCloud+Computinghttps://w3.tap.ibm.com/w3ki2/login.action?os_destination=%2Fdisplay%2FITStrat%2FCloud+Computinghttp://spimweb1.boulder.ibm.com/services/sosf/dyno.wss?oid=50046http://w3-103.ibm.com/software/xl/portal/viewcontent?type=doc&srcID=CGSK&docID=X763620L98422Y00http://w3-103.ibm.com/software/xl/portal/viewcontent?type=doc&srcID=DM&docID=A150107H56459P72https://w3-03.sso.ibm.com/sales/support/ShowDoc.wss?docid=V333539F71487A77&infotype=SK&infosubtype=S0&node=doctype,S0%7Cdoctype,SKT%7Cbrands,B5000%7Cbrands,B5Z00&appname=CC_CFSShttp://w3-03.ibm.com/services/salesone/Global/html/ips.htmlhttp://w3-103.ibm.com/software/xl/portal/content?synKey=P366721Q05216P63http://w3-103.ibm.com/software/xl/portal/viewcontent?type=doc&srcID=CGSK&docID=X145029U37148X81http://www-03.ibm.com/systems/z/solutions/cloud/smart.htmlhttp://spimweb1.boulder.ibm.com/services/sosf/dyno.wss?oid=50314http://spimweb1.boulder.ibm.com/services/sosf/dyno.wss?oid=168http://spimweb1.boulder.ibm.com/services/sosf/dyno.wss?oid=51011#Slide%201http://spimweb1.boulder.ibm.com/services/sosf/dyno.wss?oid=132http://spimweb1.boulder.ibm.com/services/sosf/dyno.wss?oid=50043#Slide%202


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(Questions to Use)

> Is it taking too long to bring new services and offerings to market? What is it worth toyou to shorten the delivery window?

> Are you constrained by lack of resources, both people and IT infrastructure? Howmuch is it costing you to develop and test new services? How much redundancy doyou build in?

> How often do you have to roll back services due to inadequate testing? What does thatcost the business each year?

> Are you looking for ways to allow end-users to be able to select and provision theirown test environments as and when they need them? How much do your spend onService support for Dev?

> Do you need to give more accountability to those end-users? Do they know how mucha service costs to deliver?

> Are you looking for a way to help your company to drive innovation, generate revenue,and cut costs?

> Have you developed a Cloud Strategy for your company? What is it? Are youimplementing internal cloud hosting or shared services model

> Are you focused on optimized, continuous consolidation?

IBM CloudBurst v1.2: Configuration Examples (US Dollars)

BenefitIT asa driver

of Value

CostIT d i f

High

High ITProvider RelationshipModel

Provider researches,recommendsand implements

technologyto enable quantumleapin business capability

Utility

Commodity

Provider works with others to developa

service andprovide resources/skillsnecessary to supportthe service

Provider ofa quality service ata cost equalto or

lower thanthe competition

Provider ofanadequate service at a cost lower

thanthecompetition

Partner

Enabler
https://w3-01.sso.ibm.com/transform/worksmart/tools/r2c/myportal/dealhub/dhchttps://w3.tap.ibm.com/w3ki07/display/TCA/HP+Matrixhttps://w3.tap.ibm.com/w3ki07/display/TCA/Request+Help+from+the+TCA+-+Tivoli+Service+Cataloghttps://w3.tap.ibm.com/w3ki07/display/TCA/Request+Help+from+the+TCA+-+Tivoli+Service+Cataloghttps://w3.tap.ibm.com/w3ki07/display/TCA/Request+Help+from+the+TCA+-+Tivoli+Service+Catalogmailto:[email protected]:[email protected]://w3.tap.ibm.com/w3ki02/display/ISSTWWEnab/Cloud+Computing+-+Data+Center+Transformationhttps://w3.tap.ibm.com/w3ki02/display/ISSTWWEnab/Cloud+Computing+-+Data+Center+Transformationmailto:[email protected]:[email protected]://w3.tap.ibm.com/w3ki07/display/TCA/Request+Help+from+the+TCA+-+Tivoli+Service+Cataloghttps://w3.tap.ibm.com/w3ki07/display/TCA/Cisco+UCShttps://w3.tap.ibm.com/w3ki07/display/TCA/HP+Matrixhttps://w3-03.sso.ibm.com/sales/support/ShowDoc.wss?docid=E400078L77365X72&infotype=SK&infosubtype=S0&node=doctype,S0%7Cdoctype,STL%7Cbrands,B5000%7Cbrands,B5Z00%7Cclientset,IA&appname=CC_CFSShttps://w3-01.sso.ibm.com/transform/worksmart/tools/r2c/myportal/dealhub/dhchttps://w3-01.sso.ibm.com/transform/worksmart/tools/r2c/myportal/dealhub/dhchttps://w3.tap.ibm.com/w3ki08/display/BRF/Homehttp://w3-103.ibm.com/software/xl/portal/viewcontent?type=doc&srcID=CGSK&docID=X763620L98422Y00http://w3-103.ibm.com/software/xl/portal/viewcontent?type=doc&srcID=CGSK&docID=X763620L98422Y00http://w3-103.ibm.com/software/xl/portal/viewcontent?type=doc&srcID=CGSK&docID=X763620L98422Y00http://w3-103.ibm.com/software/xl/portal/viewcontent?type=doc&srcID=CGSK&docID=X763620L98422Y00http://w3-103.ibm.com/software/xl/portal/viewcontent?type=doc&srcID=CGSK&docID=X763620L98422Y00http://w3.ibm.com/ibm/resource/ibm_on_cloud.htmlhttps://w3.tap.ibm.com/w3ki08/display/CloudBurst/Home


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Entry(Total Solution - List: US $227,940)

Small(Total Solution - List: US $257,864)

Medium(Total Solution - List: US $592,490)

Large(Total Solution - List: US $1,123,263)

> One 42U Rack

> One BladeCenter Chassis

> One 3650M2 Mgmt Server> Four HS22 Blades (3 managed and

1 managing)

> Redundant 4G FC Network -Qlogic FC Switch Module

> Redundant 1G EthernetNetworking for Data Centerconnectivity and Mgmt 1GServer Connectivity Module in thechassis & SMC 8126L2 1Gswitches

> One DS3400 - 2 Controllers each> Storage Capacity = 12 450GB SAS

(5.4TB raw)

> One 42U Rack


> One 3650M2 Mgmt Server> Four HS22 Blades (3 managed and

1 managing)

> Redundant 10G EthernetNetworking BNT 6 port 10Gswitches for Data Centerconnectivity


> Redundant 10G EthernetNetworking for Mgmt SCM in

chassis and SMC 8126L2 switches> One DS3400 - 2 Controllers each

> Storage Capacity = 12 450GB SAS(5.4TB raw)

> One 42U Rack


> One 3650M2 Mgmt Server> 14 HS22 Blades (13 managed and

1 managing)




chassis and SMC 8126L2 switches> One DS3400 - 2 Controllers each

> Up to 3 EXP3000

> Storage Capacity = 12 48 450GBSAS (5.4 21.6TB raw)

> One 42U Rack

> Two BladeCenter Chassis

> One 3650M2 Mgmt Server> 28 HS22 Blades (27 managed and

1 managing)




chassis and SMC 8126L2 switches> Two DS3400 - 2 Controllers each

> Up to 6 EXP3000

> Storage Capacity = 48 96 450GBSAS (21.6 43.2TB raw)

IT as a driverofCost reduction

Deal Progression

GTS QuickStart Services include:

Installation and configuration

Deploy and integrate BladeCenter hardware in customer data center and network

Configure local storage area network

Configure users and security profiles

Setup and discovery of virtualized compute, network and storage resources

Configure self- service portal

Platform verification

On-Site introductory training (hands-on)

BladeCenter, local SAN and network switch management

Administrator and user level training

Pre-installed software stack includes:

IBM CloudBurst software stack

Self-service Portal and Service Catalog

Automation software and pre-packaged Automation templates

Built-in virtualization

Metering, usage & accounting; Energy mgmt.; Enterprise scalability

High availability (Optional, available on Medium and Large configs)

Virtual Network Security platform (Optional, separately priced)

Novell SUSE Enterprise Linux sp10

Hypervisor support (integrated VMware hypervisor for high availability; KVM

hypervisor for extensibility)

IBM Systems Director 6.1.1 with AEM; IBM ToolsCenter 1.0; IBM DS Storage

Manager for DS4000 v10.36; LSI SMI-S provider for DS3400

What is CloudBurst? The fastest way to a Private Cloud


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Client Pain Points:

> Traditional IT HW Consolidation has notdelivered required IT Management and

Productivity improvements:> Inability to deliver new IT services quickly

> Slow, manual, error prone process

> Continued poor utilization of Infrastructure

> High level of IT skill required

> Need a new way to scale up/scale down ITinfrastructure services quickly & cost effectively

Tivoli Service Mgt.Software

Quick Start Services

Hypervisor andSystems Mgmt

Virtualized CPU,Memory, Storage

Network

Optimizes IT Service Delivery Self Service Portal/Catalog, Reduced Complexity

New Services: Hours/Days Minutes Automates Virtualization & Provisioning

Automates Provisioning,

Eliminates errors, Frees up key IT Skillsets

Lowers TCO and Increases Productivity Improves HW Utilization, Maximizes Capital Usage

Lowers Service Delivery Costs

Delivers a Pre-Built/Private Cloud Foundation Single Delivery, Install, Price and Support

Turn Key Solution Install & Configuration Included Installed and Operational in Days

IBM CloudBurst is a Pre-IntegratedAll-in-One Private Cloud DeliveryPlatform


Solution!!!200% STG Drag


Solution!!!200% STG Drag