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Lever – Transfer of Learning - present – What is transfer of learning www.transferoflearning.com ma Weber O & Founder of Lever – Transfer of Learning

What is transfer of learning?

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Page 1: What is transfer of learning?

Lever – Transfer of Learning - present –

“What is transfer of learning?”

www.transferoflearning.com

Emma Weber CEO & Founder of Lever – Transfer of Learning

Page 2: What is transfer of learning?

To put it in context - we’re talking workplace transfer

of learning.

Page 3: What is transfer of learning?

In a theoretical sense – transfer of learning is the extent to which one applies knowledge from one

context to another1

In a practical sense it is used to refer to the transfer of learning from a classroom or learning

environment, to the day to day role of the participant/employee

1Perkins, D. N., & Salomon, G. (1988). Teaching for transfer. Educational Leadership, 46, 22-32.

Page 4: What is transfer of learning?

Why is it important?

Numerous studies have found that only 10-20% of

learning is transferred back to the workplace after a learning initiative

1. Baldwin, T. T., & Ford, J. K. (1988). Transfer of training: A review and directions for future research. PersonnelReview, 26(3), 201-213 2. Broad, M. L. & Newstrom, J. W. (1992). Transfer of Training: Action packed strategies to ensure high payoff from training investments, Basic Books3. Olivero. G., Bane, K. D. & Kogelman, R. E. (1997). Executive Coaching as a Transfer of Training Tool: Effects on Productivity in a Public Agency, Public Personnel

Management 4. Leimbach, M. (2010). Learning transfer model: a research‐driven approach to enhancing learning effectiveness. Industrial and Commercial Training Volume 42, Issue 2

Page 5: What is transfer of learning?

ONLY 25%

In the 2010 McKinsey report ‘Getting more from your Training Programs’, what percentage of managers surveyed believed training programs

measurably improved business results’?

Page 6: What is transfer of learning?

These two statistics highlight the challenge that as Learning &

Development professionals we need to solve.

Page 7: What is transfer of learning?

Retention

Embedding

Transfer

Reinforcement

Sustaining Effectiveness

Many different terms are being used in learning as to how we can solve this problem…

Page 8: What is transfer of learning?

Traditionally…To achieve effective transfer of

learning people were focused on embedding knowledge retention in the

classroom

Page 9: What is transfer of learning?

• Mnemonics - bite size chunks of information used to improve memory

• Skills practice and feedback in the classroom• Reminders • Setting intentions or writing a contract

This was done using methods such as…

While useful, the impact over a period of time is limited.

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Page 10: What is transfer of learning?

People were also obsessed with the

‘forgetting curve’

But knowledge or remembering knowledge doesn’t create behavioural change!

0 Day 1 Day 2 Day 3 Day 4 Day 5 Day 6 Day 70

20

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Page 11: What is transfer of learning?

What should they be doing? Focusing on a robust transfer of learning methodology that doesn’t just remind or

reinforce, but that really changes behaviour back in the workplace.

Behavioural change can only be achieved over a period of time.

Page 12: What is transfer of learning?

Reinforcing content can be tempting but reminding someone

into behavioural change is a lot less

effective than reflection

Page 13: What is transfer of learning?

with specific and structured REFLECTION

and ACCOUNTABILITY

after the learning activity

Fast track behavioural

change

Page 14: What is transfer of learning?

How can you use reflection after your learning initiatives to create greater impact?

For more information on how to implement a successful learning transfer solution – download a free chapter of Turning Learning into Action – the book

Showing trainers, buyers of training and L&D professionals how to take training to the next level and achieve the ultimate business results required in 3 steps.

Page 15: What is transfer of learning?

Transfer of Learning ImpactOur results based on over 4000 participants across organisations

Participants onaverage reported an80% improvementin transferred skills

post learning transfer.

Participants also reporteda 58% improvement in theirability to achieve learningtransfer objectives as a

resultof our learning transfer

process

Page 16: What is transfer of learning?

For more snippets of transfer of learning wisdom head to Emma’s blog

W: www.transferoflearning.comE: [email protected]: +61 2 8221 8833

Linkedin: Emma Weber Twitter: @emmaweberFacebook: Lever – Transfer of Learning

Emma WeberLever – Transfer of Learning