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Lever – Transfer of Learning - present –
“What is transfer of learning?”
www.transferoflearning.com
Emma Weber CEO & Founder of Lever – Transfer of Learning
To put it in context - we’re talking workplace transfer
of learning.
In a theoretical sense – transfer of learning is the extent to which one applies knowledge from one
context to another1
In a practical sense it is used to refer to the transfer of learning from a classroom or learning
environment, to the day to day role of the participant/employee
1Perkins, D. N., & Salomon, G. (1988). Teaching for transfer. Educational Leadership, 46, 22-32.
Why is it important?
Numerous studies have found that only 10-20% of
learning is transferred back to the workplace after a learning initiative
1. Baldwin, T. T., & Ford, J. K. (1988). Transfer of training: A review and directions for future research. PersonnelReview, 26(3), 201-213 2. Broad, M. L. & Newstrom, J. W. (1992). Transfer of Training: Action packed strategies to ensure high payoff from training investments, Basic Books3. Olivero. G., Bane, K. D. & Kogelman, R. E. (1997). Executive Coaching as a Transfer of Training Tool: Effects on Productivity in a Public Agency, Public Personnel
Management 4. Leimbach, M. (2010). Learning transfer model: a research‐driven approach to enhancing learning effectiveness. Industrial and Commercial Training Volume 42, Issue 2
ONLY 25%
In the 2010 McKinsey report ‘Getting more from your Training Programs’, what percentage of managers surveyed believed training programs
measurably improved business results’?
These two statistics highlight the challenge that as Learning &
Development professionals we need to solve.
Retention
Embedding
Transfer
Reinforcement
Sustaining Effectiveness
Many different terms are being used in learning as to how we can solve this problem…
Traditionally…To achieve effective transfer of
learning people were focused on embedding knowledge retention in the
classroom
• Mnemonics - bite size chunks of information used to improve memory
• Skills practice and feedback in the classroom• Reminders • Setting intentions or writing a contract
This was done using methods such as…
While useful, the impact over a period of time is limited.
Car
nes,
B. (
2010
). M
akin
g Le
arni
ng S
tick:
20
Eas
y an
d E
ffect
ive
Tech
niqu
es th
at T
rans
fer T
rain
ing.
A
mer
ican
Soc
iety
for T
rain
ing
& D
evel
opm
ent
People were also obsessed with the
‘forgetting curve’
But knowledge or remembering knowledge doesn’t create behavioural change!
0 Day 1 Day 2 Day 3 Day 4 Day 5 Day 6 Day 70
20
40
60
80
100
Time
% R
eten
tion
What should they be doing? Focusing on a robust transfer of learning methodology that doesn’t just remind or
reinforce, but that really changes behaviour back in the workplace.
Behavioural change can only be achieved over a period of time.
Reinforcing content can be tempting but reminding someone
into behavioural change is a lot less
effective than reflection
with specific and structured REFLECTION
and ACCOUNTABILITY
after the learning activity
Fast track behavioural
change
How can you use reflection after your learning initiatives to create greater impact?
For more information on how to implement a successful learning transfer solution – download a free chapter of Turning Learning into Action – the book
Showing trainers, buyers of training and L&D professionals how to take training to the next level and achieve the ultimate business results required in 3 steps.
Transfer of Learning ImpactOur results based on over 4000 participants across organisations
Participants onaverage reported an80% improvementin transferred skills
post learning transfer.
Participants also reporteda 58% improvement in theirability to achieve learningtransfer objectives as a
resultof our learning transfer
process
For more snippets of transfer of learning wisdom head to Emma’s blog
W: www.transferoflearning.comE: [email protected]: +61 2 8221 8833
Linkedin: Emma Weber Twitter: @emmaweberFacebook: Lever – Transfer of Learning
Emma WeberLever – Transfer of Learning