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EUROPE ONLINE PAYMENT METHODS: FULL YEAR 2016 PUBLICATION DATE: MARCH 2017 PAGE 2 GENERAL INFORMATION I PAGE 3 KEY FINDINGS I PAGE 4-10 TABLE OF CONTENTS I PAGE 11 REPORT-SPECIFIC SAMPLE CHARTS I PAGE 12 METHODOLOGY I PAGE 13 RELATED REPORTS I PAGE 14 CLIENTS I PAGE 15-16 FREQUENTLY ASKED QUESTIONS PAGE 17 ORDER FORM I PAGE 18 TERMS AND CONDITIONS

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EUROPE ONLINE PAYMENT METHODS: FULL YEAR 2016 PUBLICATION DATE: MARCH 2017

PAGE 2 GENERAL INFORMATION I PAGE 3 KEY FINDINGS I PAGE 4-10 TABLE OF CONTENTS I PAGE 11 REPORT-SPECIFIC SAMPLE

CHARTS I PAGE 12 METHODOLOGY I PAGE 13 RELATED REPORTS I PAGE 14 CLIENTS I PAGE 15-16 FREQUENTLY ASKED QUESTIONS

PAGE 17 ORDER FORM I PAGE 18 TERMS AND CONDITIONS

2

2

PRODUCT DETAILS Title:

Type of Product:

Category:

Covered Regions:

Covered Countries:

Language:

Formats:

Number of Charts:

Europe Online Payment Methods: Full Year 2016

Report

Online Payment

Europe

Austria, Belgium, Czech Republic, Denmark, France, Finland,

Germany, Greece, Hungary, Italy, Kazakhstan, Netherlands, Norway,

Poland, Romania, Russia, Spain, Sweden, Switzerland, Turkey, UK,

Ukraine

English

PDF & PowerPoint

189

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QUESTIONS

ANSWERED

IN THIS REPORT

What are the major developments in European online and mobile payments?

Which payment methods are used by Europe’s online shoppers the most?

How do online payment method preferences vary across 20 markets in this region?

What are the top countries in Europe for mobile payment usage?

How does security perception affect online and mobile payment acceptance?

SECONDARY MARKET

RESEARCH

Our reports are exclusively based on secondary market research. Our researchers derive

information and data from a variety of reliable published sources and compile the data into

understandable and easy-to-use formats.

ADVANTAGES Maximum Objectivity

Reliable Sources

Up-To-Date Analysis

Boardroom-Ready PowerPoint Presentations

Guidance For Strategic Company Decisions

EUROPE ONLINE PAYMENT METHODS: FULL YEAR 2016

NEW DEVELOPMENTS TO THE ONLINE PAYMENT METHOD LANDSCAPE IN EUROPE

Preferred payment methods tend to vary dramatically across various European sub-

regions and amongst advanced and emerging markets. yStats.com cites a survey in this

report revealing that, for example, a high share of Russian online consumers prefer to pay

by bank card, with this number increasing through 2016, while the share of online

consumers who used cash on delivery declined. Additionally, more than half of surveyed

online consumers in Poland prefer to use transfer via payment systems. Notably, other

emerging markets such as Greece, Kazakhstan, Russia and the Czech Republic have a large

share of online consumers who still prefer the cash on delivery method.

Among advanced markets in Europe, online payment preferences are also diverse.

The yStats.com report reveals that almost two thirds of online consumers in the UK use

debit cards to make a purchase. In other advanced markets such as Austria, Belgium,

Denmark, and France, bank cards also remain the most preferred online payment method.

In contrast, online consumers in Germany still prefer invoicing when making online

purchases, although its share decreased by small single digits between 2014 and 2015. With

over 50% of online shoppers in Germany abandoning a shopping cart in 2016 due to a lack

of preferred payment method, it is important that these varying attitudes towards online

payment methods across different markets be noted.

The trend of fraud and security issues is a prevailing concern across Europe, affecting

both online and mobile payment adoption. A major share of online consumers surveyed in

the UK, Germany, Spain and Greece rated security concerns as a top priority in payments.

Research cited in yStats.com’s report estimates that in general, Internet users from Eastern

European countries feel more safe using mobile payments than Internet users in Western

Europe.

EUROPE ONLINE PAYMENT METHODS: FULL YEAR 2016

3

MANAGEMENT SUMMARY

GLOBAL DEVELOPMENTS

Online and Mobile Payment Trends, H2 2016

Breakdown of E-Commerce Sales by Payment Methods, in %, 2015 & 2020f

Payment Methods Used in Online Shopping, in % of Online Shoppers, October 2015

Payment Methods Used in Online Shopping, by Regions, in % of Online Shoppers, October 2015

Top 3 Payment Methods Preferred in Cross-Border Online Shopping, in % of Cross-Border Online Shoppers, August

2016

Top 3 Considerations When Choosing a Payment Method in Cross-Border Online Shopping,

in % of Cross-Border Online Shoppers, August 2016

Reasons To Choose the Preferred Payment Method in Cross-Border Online Shopping, in % of Cross-Border Online

Shoppers, 2016

Value of Online Payment Fraud, in USD billion, 2015 & 2020f

Breakdown of Online Payment Fraud by Segments, in % and in USD billion, 2020f

Security Authentication Features That Online Shoppers in the USA and the UK Would Consider Setting Up for Online

Purchases in the Next 12 Months, in %, November 2016

Breakdown of the Number of Online Payment Options Offered, in % of Online Merchants, January 2016

Top 10 Merchant Acquirers, by Volume, in USD billion, 2015

Mobile Payments Share of Total Consumer Card Payments, in %, 2016e & 2021f

Breakdown of Mobile Payments by Usage Case, by Europe and North America, 2016e

Mobile Proximity Payment Transaction Value, in USD billion, 2014 & 2019f

Number of Proximity Mobile Payment Users, in millions, 2014 – 2019f

Mobile P2P Money Transfer Transaction Value, in USD billion, 2014 & 2019f

Number of Mobile P2P Money Transfer Users, in millions, 2014 – 2019f

Mobile and Wearable Contactless Payments, in USD billion, 2015 & 2018f

Mobile Payment Usage In-Store and Online, in % of Respondents, by Generation, 2015

Perception of Security of Mobile Payments, in % of Respondents, by Generations, 2015

Share of Internet Users Who Look Forward to Being Able to Pay for More Transactions from Mobile Device, in %, by

Asia-Pacific, Europe, Latin America, the USA, and Global Average, August 2016

Contactless Payment User Penetration, in % of Banked Population, July 2016

Payment Methods Used in Mobile Shopping, in % of Mobile Shoppers, by Selected Regions, August 2016

Products and Services Paid for via Mobile Wallet, in % of Mobile Shoppers Who Paid with Mobile Wallet, August 2016

Share of Mobile Shoppers Paying with Mobile Wallets, by Selected Countries, in %, August 2016

Probability of Using Mobile Wallets, in % of Smartphone Owners, by Selected Countries, July 2016

Number of Mobile Money Accounts, by Registered and Active, by Selected Regions, in millions, December 2015

Breakdown of Types of Payments Made with Mobile Money, by Number of Transactions and Value of Transactions,

in %, December 2015

EUROPE

3.1. REGIONAL

Regulatory Trends in Online Payments, H1 2016

Payment Methods Preferred in Online Shopping, in % of Online Shoppers, by Belgium, Germany, France, Italy, the

Netherlands, the Nordics, Poland, Spain and the UK, May 2016

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EUROPE ONLINE PAYMENT METHODS: FULL YEAR 2016 TABLE OF CONTENTS (1 OF 7)

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EUROPE (CONT.)

3.1. REGIONAL

Share of Online Shoppers Who Abandoned Shopping Cart Due to Lack of Favorite Payment Method, in %, by

Benelux, Germany, Nordics and the UK, June 2016

Three Factors Contributing to a Poor Online Shopping Experience, incl. Payment-Related, in % of Online Shoppers,

by Benelux, Germany, the Nordics and the UK, June 2016

Breakdown of Retail Payment Transactions by Methods, incl. Mobile, in %, 2016

Mobile Payment Readiness and Devices Preferred for Mobile Payment, in % of Internet Users with Bank Accounts, by

Sub-Region, Summer 2016

Top 10 Countries By Mobile Payment User Penetration, in % of Surveyed Internet Users, September 2016

Share of Online Shoppers Who Are More Inclined to Shop More Often from a Store Which Saves Their Payment

Details for One-Click Ordering, by Mobile Shoppers and Non-Mobile Shoppers, by Selected European Countries, the

USA and Australia, April 2016

Share of Internet Users Who Would Feel Confident that Their Money Is Secure If They Used Contactless Payments,

April 2016

Top Locations Where Consumers Would Want to Use Biometric Authentication for Payments, in % of Respondents,

May 2016

Expectations Regarding the Provision of Technical Support for Mobile Payments, in % of Millennials, by Germany,

Italy, the Netherlands, and the UK, July 2016

Share of Millennials Who Use Mobile Payments and Who Tried Mobile Payments and Then Stopped Using Them, in

%, July 2016

Top 2 Providers Most Preferred by Millennials for Providing a Mobile Payment Service, in %, by Germany, Italy, the

Netherlands, and the UK, July 2016

Mobile Payment Platforms Most Known to Millennials, in %, by Germany, Italy, the Netherlands, and the UK, July

2016

Share of Millennials Using Mobile Payment Service from PayPal and Apple Pay, in %, by Germany, Italy, the

Netherlands, and the UK, July 2016

3.2. ADVANCED MARKETS

3.2.1. UK

Online and Mobile Payment Trends and News about Players, H1 2016

Online and Mobile Payment Trends and News about Players, H2 2016

Top 3 Payment Methods Used in Online Shopping, in % of Online Shoppers, October 2015

Breakdown of Card Spending by Chip & Pin, Contactless, Online, Mail and Telephone Order, in %, 2015

Online Card Payment Statistics, incl. Online Card Spending, in GBP billion, Share of Total Card Spending, in %, and

Average Online Transaction Value, in GBP, 2014 & 2015

Use of Mobile Payments, by Contactless, In-App and In-Store, in % of Smartphone Owners with a Credit/Debit Card,

2016

Average Card Payment Transaction Value by Channel, incl. “Online” and “Contactless”, in GBP, 2015

Value of E-Commerce Payments with Credit and Debit Cards, in GBP million, and Volume, in millions, by Retail and

Services Sector, 12 Months to November 2016

Breakdown of Security Concerns When Paying by Entering Credit/Debit Card Details Online, in % of Internet Users,

2013 - 2015

EUROPE ONLINE PAYMENT METHODS: FULL YEAR 2016

TABLE OF CONTENTS (2 OF 7)

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EUROPE (CONT.)

3.2.1. UK (CONT.)

Payment Methods Most Trusted in Online Shopping, in % of Online Shoppers, November 2016

Breakdown of Frequency of Using a Mobile Phone for Transactional Activities, incl. “Making Payments in a Shop”, in

% of Mobile Users, 2015

Breakdown of Attitude Towards Security of Mobile Payments, in % of Mobile Users, by Age Group, Gender and Total,

2015

Use of Mobile Payments, by Contactless, In-App and In-Store, in % of Smartphone Owners with a Credit/Debit Card,

2016

Share of Internet Users Using Contactless Payment Cards, in %, 2015 & 2016

Contactless Payment Statistics, incl. Number of Contactless Cards Issued, by Debit, Credit and Total, in millions,

Monthly Spending on Contactless Cards, in GBP million, Number of Monthly Contactless Transactions, in millions,

and Average Value of Contactless Transactions, in GBP, by Debit, Credit/Charge Cards and Total, Number of

Accepting Terminals/Outlets, August 2015 & August 2016

Services that Adults Would be Most Comfortable Using Biometric Identification for, incl. “Authorizing Payments”, in

%, September 2015

Breakdown of Awareness and Usage of Peer-to-Peer Payments via Mobile or Online Applications, in % of Adult

Credit/Debit Card Owners, March 2016

Brand Recognition and Usage Rate of Selected Mobile Wallet Services, in % of Millennials, May 2016

Brands Most Trusted by Consumers for Delivering a Smartphone Wallet App, in % of Smartphone Owners,

September 2015, February 2016, June 2016

3.2.2 GERMANY

Online and Mobile Payment Trends and News about Players, H1 2016

Online and Mobile Payment Trends and News about Players, H2 2016

Breakdown of Online and Mail Order Sales, by Payment Methods, in % and in EUR million, 2014 & 2015

Breakdown of Payment Methods Most Used in Online and Mail Order, in % of Shoppers, January 2013 – January 2016

Breakdown of B2C E-Commerce Sales by Payment Methods, by incl. Amazon and excl. Amazon, in %, 2015

Breakdown of Payment Methods Preferred in Online Shopping, in % of Online Shoppers, 2014 & 2015

Payment Methods Most Used in Online Shopping, in % of Online Shoppers, 2015

Payment Methods Used in Online Shopping, in % of Online Shoppers, July 2016

Payment Methods Used in Mobile Shopping, in % of Mobile Shoppers, May 2015

Most Known Digital Payment Systems, in % of Internet Users, May 2015

Most Important Criteria When Choosing a Payment Method to Purchase Online, in % of Online Shoppers, 2015

Breakdown of the Use of 3D Secure Authentication, in % of Online Retailers, 2015

Risk Management Tools Used, in % of Online Retailers, 2015

Perceived Advantages of Working with a Payment Service Provider, in % of Online Retailers Working with a Payment

Service Provider, July 2016

Selected Service Providers Used for Offering Payment by Invoice, Direct Debit and Financing/Invoicing, in % of Online

Retailers, July 2016

Costs of Accepting Selected Payment Methods in B2C E-Commerce, by Direct and Indirect Costs, in EUR and in % For

the Basis Case, August 2016

Breakdown of Retail Payment Transactions by Methods, incl. Mobile, in %, 2016

Usage of and Interest in Mobile Payments In-Store and Payments Based on Biometric Identification In-Store, in % of

Consumers, and in % of Retailers, May 2016

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EUROPE ONLINE PAYMENT METHODS: FULL YEAR 2016 TABLE OF CONTENTS (3 OF 7)

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EUROPE (CONT.)

3.2.2. GERMANY (CONT.)

Share of Smartphone Users Who Used NFC Payment or Could Imagine Using It in the Future, in %, April 2016

Reasons for Not Using NFC Payments, in % of Smartphone Users Who Have Not Used NFC Payments, April 2016

Awareness of Mobile Payment Providers, incl. Mobile Wallets, in % of Adults, January 2016

3.2.3. FRANCE

Payment Methods Most Used in B2C E-Commerce, in % of Online Shoppers, June 2015 & June 2016

Value of Online Payment Transactions with Bank Cards, in EUR billion, 2014 & 2015

Average Value of Online Payment Transactions with Bank Cards, in EUR, 2014 & 2015

Awareness of Contactless Payments, and Usage of Contactless Mobile Payments, by Monthly Payment with NFC Card

and with NFC-Enabled Smartphone, in % of Internet Users, 2014 & 2015

Number of Cards with Contactless Payment Functionality, in millions, May 2015 & May 2016

Number of Retail Stores with Contactless Payment Terminals, in thousands, May 2015 & May 2016

Number of Payment Transactions with Contactless Payment Cards, in millions, May 2015 & May 2016

Share of Respondents Who Used 3D Secure, in %, 2015 & 2016

Share of Respondents Who Trust PayPal with Personal Data, by Total, Ages 18-34, and Compared to a Bank, in %,

June 2016

Share of Respondents Who Used or Would Like to Use Contactless Payment, by Total Respondents and 18-34 Year-

Olds, in %, June 2016

Satisfaction with Various Aspects of Contactless Payment, in % of Contactless Payment Users, 2015 & 2016

Breakdown of Readiness to Pay via Mobile Phone, in % of Internet Users, June 2016

3.2.4. SPAIN

Payment Methods Used in Online Shopping, in % of Online Shoppers, 2015 & 2016

Payment Methods Used in Mobile Shopping, in % of Mobile Shoppers, 2014 & 2015

Breakdown of Aspects Most Important for Payment Methods in Online Shopping, in % of Online Shoppers, 2015

Payment-Related Problems that Led to Cancellation of Online Purchase, in % of Online Shoppers, 2014 & 2015

In-Store Mobile Payments Used, by Type, in % of Digital Shoppers, February 2016

Mobile Payment Apps Installed, in % of Mobile Payment App Users, July 2016

3.2.5. ITALY

Breakdown of Payment Methods Used in Online Shopping, in % of Online Shoppers, October 2016

Breakdown of B2C E-Commerce Sales, by Payment Methods, in %, 2012 - 2016f

Breakdown of Online Purchases by Payment Methods, Q1 2016

Average Online Purchase Value, by Payment Method, in EUR, Q1 2016

Breakdown of Electronic Retail Payments, by Card Payments In-Store and Digital Payments, incl. Online and Mobile,

2013 – 2015

Contactless Payment Statistics, incl. Number of Contactless Cards in Circulation, in millions, Number of Active

Contactless Cards, in millions, Value of Contactless Transactions, in EUR billion, Number of Contactless Transactions,

in millions, Number of Contactless POS, in thousands, 2012 – 2015

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EUROPE (CONT.)

3.2.6. NETHERLANDS

Breakdown of Online Purchases by Payment Methods, in %, H1 2015 & H1 2016

Breakdown of Selected Online Payment Method Users by Gender, Age Group and Education Level, in %, Q2 2016

Share of “iDEAL” and “Credit Card” in Mobile Purchases, in %, H1 2015 & H1 2016

3.2.7. SWEDEN

Breakdown of Preferred Payment Methods in Online Shopping, in % of Online Shoppers, Q4 2014 & Q4 2015

Payment Methods Used and Preferred in Online and Mobile Shopping, in % of Online Shoppers, Q2 2016

Reasons to Choose a Particular Payment Method, in % of Online Shoppers, Q2 2016

Awareness and Usage of Mobile Wallet Solutions, in % of Internet Users, Q2 2016

3.2.8. DENMARK

Breakdown of Preferred Payment Methods in Online Shopping, in % of Online Shoppers, Q4 2014 & Q4 2015

Breakdown of Payment Methods Used in Online Shopping, in % of Online Shoppers, and Breakdown of Cards Used

in Online Shopping, in % of Online Shoppers Paying with Cards, 2015

Payment Methods Used and Preferred in Online and Mobile Shopping, in % of Online Shoppers, Q2 2016

Awareness and Usage of Mobile Wallet Solutions, in % of Internet Users, Q2 2016

3.2.9. BELGIUM

Breakdown of Online Purchases by Payment Methods, in %, Q1 2015 & Q1 2016

Reasons for Not Shopping Online, incl. Payment-Related, in % of Individuals Who Do Not Shop Online, 2015

Top 5 Preferred Payment Service Providers and Top 3 Criteria for Choosing a Payment Service Provider, According to

Web Agencies, October 2016

Share of Online Shop Projects Where Mobile Payments Are Possible, in %, and Share of Online Shop Projects With

Mobile Payments Where In-App Payments Are Possible, in %, October 2016

Breakdown of Barriers to Mobile Purchases, incl. Payment-Related, in % of Online Shoppers, June 2016

3.2.10. SWITZERLAND

Top Two Payment Methods Used in Online Shopping, in % of Online Shoppers, 2014 & 2015

3.2.11. NORWAY

Breakdown of Preferred Payment Methods in Online Shopping, in % of Online Shoppers, Q4 2014 & Q4 2015

3.2.12. AUSTRIA

Payment Methods Used in Online Shopping, in % of Respondents, 2015

3.2.13. FINLAND

Breakdown of Payment Methods Preferred in Online Shopping, in % of Online Shoppers, Q4 2014 & Q4 2015

3

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EUROPE (CONT.)

3.3. MERGING MARKETS

3.3.1. RUSSIA

Payment Methods Used in Online Shopping, in % of Online Shoppers, 2013 - 2015

Payment Methods Used in Online Shopping, in % of Online Shoppers, by Gender and Location Type, 2015

Share of Online Shoppers Paying by Bank Card and by Cash on Delivery, in %, October 2016

Payment Methods Used in Online Shopping, in % of Online Shoppers, October 2016

Payment Methods Used in Online Shopping, by Product Category, in % of Online Shoppers, December 2015

Top 5 E-Money Services Used, in % of E-Money Users, December 2015

Online Payment Value, in RUB billion, and in % Year-on-Year Change, 2014 – 2017f

Share of Internet Acquiring, in % of Total Acquiring Volume, 2014 - 2016

Top 9 Acquirers by Number of Online Shops Served from the Top 100 Online Shops by 2015 Revenue, May 2016

Top 7 Payment Aggregators, Top 8 Payment Gateways and Top 5 Acquiring Banks and Top 6 E-Wallets Used by

Digital Agencies When Integrating Payment Instruments into Client Projects, April 2016

Overview of Pricing of Top 7 Payment Aggregators Used by Digital Agencies, April 2016

Overview of Pricing of Top 6 Payment Gateways Used by Digital Agencies, April 2016

Selected Online Payment Solutions Used by E-Commerce Websites Which Accept Online Payment for Goods and

Services, in % of E-Commerce Websites Which Accept Online Payment for Goods and Services, Q4 2015 & Q4 2016

Selected Online Payment Methods Offered by E-Commerce Websites Which Accept Online Payment for Goods and

Services, in % of E-Commerce Websites Which Accept Online Payment for Goods and Services, Q4 2015 & Q4 2016

Selected Factors Considered When Evaluating the Quality of an Online Payment Service, in % of Online Merchants,

Top 10 Reasons for Cancelling an Online Payment Service and Top 10 Features of Online Payment Services According

to Online Merchants, May 2016

Share of Online Merchants Using 3D-Secure, in %, May 2016

Online Payment Methods Used When Paying Online via Smartphone, in % of Users, March 2016

Breakdown of Awareness and Usage of Contactless Payments, by Contactless Bank Cards and Contactless Payment

with Mobile Phone, in % of Adult Population, by Total, With and Without Higher Education, October 2016

3.3.2. POLAND

Payment Methods Used in Online Shopping, in % of Online Shoppers, 6 Months to December 2016

Types of Mobile Payment Used, in % of Mobile Payment Users, 6 Months to December 2016

Breakdown of Awareness of Apple Pay/Samsung Pay/Android Pay and Intention to Use These Services, in % of

Internet Users, December 2016

3.3.3. TURKEY

Number of Domestic E-Commerce Transactions with Bank Cards, in millions, and Value, in TRY million, Q1 2014 – Q3

2016

Number of Cross-Border E-Commerce Transactions with Domestic Bank Cards, in millions, and Value, in TRY million,

Q1 2014 – Q3 2016

3.3.4. GREECE

Payment Methods Used in Online Shopping, in % of Online Shoppers, 2016

Most Important Features of Online Shops, incl. Payment-Related, in % of Online Shoppers, November 2015

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EUROPE (CONT.)

3.3.5. CZECH REPUBLIC

Payment Methods Used in Online Shopping, in % of Online Shoppers, Q2 2016

Payment Methods Used in Online Shopping, in % of Online Shoppers, by Gender and Age Group, Q2 2016

Breakdown of Payment Methods Preferred in Online Shopping, in % of Online Shoppers, 2015

3.3.6. HUNGRY

Payment Methods Offered by Online Shops, in % of Online Shops, June 2016

3.3.7. UKRAINE

Breakdown of Non-Cash Payments, by Online, POS and ATM, in %, 2015

Value of Online Transactions with Bank Cards, in UAH billion, and Number of Online Transactions with Bank Cards, in

millions, 2013 - 2015

3.3.8. KAZAKHSTAN

Payment Methods Used in Online Shopping, in % of Online Shoppers, 2016

3.3.9. ROMANIA

Breakdown of Payments for Online Purchases by Payment Methods, in %, 2015

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EUROPE ONLINE PAYMENT METHODS: FULL YEAR 2016

REPORT-SPECIFIC SAMPLE CHARTS

GENERAL METHODOLOGY OF OUR MARKET REPORTS Secondary Market Research

The reports are compiled based on secondary market research.

Secondary research is information gathered from previously published

sources. Our reports are solely based on information and data acquired

from national and international statistical offices, industry and trade

associations, business reports, business and company databases,

journals, company registries, news portals and many other reliable

sources. By using various sources we ensure maximum objectivity for all

obtained data. As a result, companies gain a precise and unbiased

impression of the market situation.

Cross referencing of data is conducted in order to ensure

validity and reliability.

The source of information and its release date are provided on

every chart. It is possible that the information contained in one chart is

derived from several sources. If this is the case, all sources are mentioned

on the chart.

The reports include mainly data from the last 12 months prior

to the date of report publication. Exact publication dates are mentioned in

every chart.

Definitions

The reports take into account a broad definition of B2C E-

Commerce, which might include mobile commerce. As definitions may

vary among sources, exact definition used by the source (if available) is

included at the bottom of the chart.

Chart Types

Our reports include text charts, pie charts, bar charts, rankings,

line graphs and tables. Every chart contains an Action Title, which

summarizes the main idea/finding of the chart and a Subtitle, which

provides necessary information about the country, the topic, units or

measures of currency, and the applicable time period(s) to which the data

refers. With respect to rankings, it is possible that the summation of all

categories amounts to more than 100%. In this case, multiple answers were

possible, which is noted at the bottom of the chart.

Report Structure

Reports are comprised of the following elements, in the following

order: Cover page, preface, legal notice, methodology, definitions, table of

contents, management summary (summarizing main information

contained in each section of report) and report content (divided into

sections and chapters). When available, we also include forecasts in our

report content. These forecasts are not our own; they are published by

reliable sources. Within Global and Regional reports, we include all major

developed and emerging markets, ranked in order of importance by using

evaluative criteria such as sales figures.

Notes and Currency Values

If available, additional information about the data collection, for

example the time of survey and number of people surveyed, is provided in

the form of a note. In some cases, the note (also) contains additional

information needed to fully understand the contents of the respective data.

When providing information about amounts of money, local

currencies are most often used. When referencing currency values in the

Action Title, the EUR values are also provided in brackets. The conversions

are always made using the average currency exchange rate for the

respective time period. Should the currency figure be in the future, the

average exchange rate of the past 12 months is used.

METHODOLOGY OF OUR EUROPE ONLINE PAYMENT METHODS: FULL YEAR 2016

Report Coverage

This report covers the online payment market in Europe. It

takes into account a wide definition of online payment, including payment

methods used in online shopping and mobile payment, such as remote

and proximity payments.

The major countries in the region are covered, while data

availability varied across the markets.

The report includes data mostly published in 2016. The exact

date of publication of the source is stated on each chart. The time period

which the data refers to differs by source.

Report Structure

The global chapter opens the report, featuring an overview of

global online and mobile payment developments.

Next, information about regional development and country

comparisons are included.

The rest of the report contains country-specific information.

Countries are grouped by advanced and emerging B2C E-Commerce

markets. Within each group, the countries are presented in the descending

order of B2C E-Commerce sales.

Depending on data availability, the following types of market

information are included: payment methods most used by online shoppers,

breakdown of E-Commerce sales by payment methods, number and value

of online/mobile payment transactions, rankings of online payment

providers, mobile payment usage and consumer awareness of mobile

payment providers.

Not all the mentioned types of information are available for each

of the covered countries. For the two countries leading in the region in B2C

E-Commerce sales, also online and mobile payment trends and news about

major players, such as payment providers, banks and retailers are

presented on text charts.

EUROPE ONLINE PAYMENT METHODS: FULL YEAR 2016

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Global Online Payment Methods: Full Year 2016

Global Alternative Online Payment Methods: Full Year 2016

Global Mobile Payment Methods: Second Half 2016

Europe Online Payment Methods: Second Half 2016

Global Alternative Online Payment Methods: Second Half 2016

Asia-Pacific Online Payment Methods: Second Half 2016

Global Online Payment Methods: Second Half 2016

Global Mobile Wallets 2017: Competitors and Market Opportunities Methods

March 2017

March 2017

February 2017

February 2017

February 2017

February 2017

January 2017

January 2017

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€ 1,950

€ 950

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€ 750

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Fraud and Security in Global Online Payment 2016

Global Cross-Border B2C E-Commerce 2017

Europe Cross-Border B2C E-Commerce 2017

Asia-Pacific Cross-Border B2C E-Commerce 2017

October 2016

February 2017

February 2017

February 2017

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Global E-Commerce Marketplaces 2016

Trends in Worldwide Internet Retail 2016

Global B2C E-Commerce Market 2016

Top Players in Global E-Commerce Market 2016

November 2016

July 2016

June 2016

June 2016

€ 450

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UK B2C E-Commerce Sales Forecasts: 2016 to 2020

Germany B2C E-Commerce Sales Forecasts: 2016 to 2020

Top 5 Country B2C E-Commerce Sales Forecasts: 2016 to 2020

December 2016

December 2016

November 2016

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€ 450

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Europe B2C E-Commerce Market 2016

Western Europe B2C E-Commerce Market 2016

Eastern Europe B2C E-Commerce Market 2015

Turkey B2C E-Commerce Market 2016

Russia B2C E-Commerce Market 2015

February 2016

February 2016

January 2016

April 2016

December 2015

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UPCOMING RELATED REPORTS

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DATE

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Asia-Pacific Online Payment Methods: Full Year 2016

North America Online Payment Methods: Full Year 2016

Middle East And Africa Online Payment Methods: Full Year 2016

Global Mobile Payment Methods: Full Year 2016

March 2017

March 2017

March 2017

March 2017

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€ 950

€ 950

€ 1,950

EUROPE ONLINE PAYMENT METHODS: FULL YEAR 2016

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