EUROPE ONLINE PAYMENT METHODS: FULL YEAR 2017€¦ · europe online payment methods: full year 2017 publication date: june 2018 page 2 general information i page 3 key findings i

EUROPE ONLINE PAYMENT METHODS: FULL YEAR 2017 PUBLICATION DATE: JUNE 2018

PAGE 2 GENERAL INFORMATION I PAGE 3 KEY FINDINGS I PAGE 4-10 TABLE OF CONTENTS I PAGE 11 REPORT-SPECIFIC SAMPLE

CHARTS I PAGE 12 METHODOLOGY I PAGE 13 RELATED REPORTS I PAGE 14 CLIENTS I PAGE 15-16 FREQUENTLY ASKED QUESTIONS

PAGE 17 ORDER FORM I PAGE 18 TERMS AND CONDITIONS

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Europe Online Payment Methods: Full Year 2017

Report

Online Payment

Europe

Austria, Belgium, Czech Republic, Denmark, France, Finland,

Germany, Greece, Hungary, Italy, Netherlands, Norway, Poland,

Portugal, Romania, Russia, Spain, Sweden, Switzerland, Turkey, UK

English

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QUESTIONS

ANSWERED

IN THIS REPORT

Which payment methods are preferred by online shoppers in Europe?

How does the online payment landscape vary across 20+ major markets of this region?

How is the acceptance of mobile payment evolving in Europe?

What are the key digital payment trends in Europe?

How do alternative payment methods perform compared to credit cards in European B2C E-

Commerce?

SECONDARY MARKET

RESEARCH

Our reports are exclusively based on secondary market research. Our researchers derive

information and data from a variety of reliable published sources and compile the data into

understandable and easy-to-use formats.

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EUROPE ONLINE PAYMENT METHODS: FULL YEAR 2017

EUROPE’S SHOPPERS PREFER DIGITAL WALLETS AND CARDS WHEN PAYING ONLINE

Online buyers in Europe show some variance when it comes to choosing a method to

pay a merchant in E-Commerce. According to a cross-country survey cited in the yStats.com

report, digital wallets such as PayPal and payment cards are the two most preferred

payment methods for the whole region, but a more detailed look into 20+ countries reveals

significant differences. For instance, consumers in the German-speaking nations show

strong preference for paying upon the receipt of an invoice, in addition to PayPal and

payment cards. Local banking method iDEAL maintains a strong lead in the Netherlands,

while in selected countries of Eastern Europe, the growth of online card or E-Wallet

payments is still challenged by consumers’ preference for cash on delivery.

Recent regulatory changes in the EU are expected to have a major impact on the

region’s payment landscape. According to sources cited in the yStats.com report,

competition among payment providers is projected to intensify, and payment innovation

could see a major boost. Consumers’ adoption of emerging payment methods such as

mobile wallets is gradually taking off, especially in the Nordics and the UK. Furthermore,

cryptocurrencies are gaining awareness as a new payment method in countries such as

Russia, while on a region wide level around one in ten digital buyers showed interest in this

form of payment.

Both convenience of payment methods and their security are the consumers’ major

considerations when paying online. Even in the advanced digital commerce markets such as

the UK and France online shoppers show concern over the safety of their payment details

amidst the growth of card-not-present fraud.


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MANAGEMENT SUMMARY

GLOBAL DEVELOPMENTS

Payment Methods Preferred in E-Commerce, in % of Online Shoppers, Q1 2017

Card Spending, in USD trillion, and Breakdown by POS and E-Commerce, in %, 2015 & 2021f

Breakdown of E-Commerce Sales by Payment Methods, in %, 2021f

Top Two Payment Methods Preferred in Cross-Border Online Shopping, in % of Cross-Border Online

Shoppers, 2016 & 2017

Reasons For Not Shopping Online, incl. Payment-Related, in % of Internet Users Who Do Not Shop Online, Q1

2017

FinTech Adoption Rate, in % of Internet Users, by Selected Countries, 2017

Most Used FinTech Services According to Internet Users, in %, 2017

Most Relevant Emerging Technologies for Large FinTech and Financial Companies to Invest In, in % of

Respondents in Each Group, April 2017

Entities Expected to Be The Most Disruptive in FinTech in the Next Five Years According to Financial Services

and FinTech Executives, in %, 2017

Top 10 VC-Backed FinTech Unicorns by Valuation, in USD billion, Q3 2017

Expected Annual ROI According to Financial Services and FinTech Executives, in %, 2017

Mobile Payment User Penetration, in % of Internet Users, by Regions, Q4 2015 & Q2 2017

Share of Internet Users Who Are Likely To Use Mobile Payment Next Year, in % of Internet Users, by Selected

Countries, Q1 2017

Penetration of Bank Account Holders Willing to Share Personal Financial Data with Third-Party Providers to

Use Their Services, in %, by Selected Countries, August 2017

Breakdown of the Number of Transactions/Purchases by Payment Methods, in %, as Perceived by Businesses

and by Consumers, 2016

Factors Most Important to Consumers in Deciding to Use Mobile Payments, in %, 2016

Share of Internet Users Who Believe That Mobile Payment is Not Secure, in %, October 2016

Mobile Payment Security Features Demanded by Consumers and Implemented by Businesses, in %, 2016

Attitudes Towards Mobile Payment and Mobile Money, in % of Consumers, by Developed and Developing

Markets, 2016

Contactless Payment Transaction Value, in USD billion, 2017e & 2019f

Number of Contactless Payment Users of Apple Pay, Samsung Pay and Android Pay, in millions, 2015 - 2017e

Apple Pay User Penetration Compared to Overall Mobile Payment User Penetration, in % of Internet Users,

by Penetrated Markets, Q2 2017

EUROPE

3.1. REGIONAL

Online Payment Regulatory Trends, July 2017

Breakdown of E-Commerce Spending in the EU by Payment Methods Considering PSD2 and Instant Payment

Introduction, in %, 2012, 2017f, 2020f, 2022f, 2027f

Share of Instant Payments in E-Commerce Spending, by Germany, Netherlands and Poland, in %, 2027f

Top 10 Payment Methods Preferred in E-Commerce, in % of Online Shoppers, 2016 & 2017

Top Payment Method Preferred by Online Shoppers and Share of Online Shoppers Preferring This Method,

in %, by Selected Countries, October 2016

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EUROPE ONLINE PAYMENT METHODS: FULL YEAR 2017 TABLE OF CONTENTS (1 OF 7)

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EUROPE (CONT.)

3.1. REGIONAL

Interest in New Forms of Payment, in % of Online Shoppers, 2016

Top 3 Criteria for Choosing a Payment Method, in % of Online Shoppers, 2016

Barriers to Paying Online, in % of Online Shoppers, 2016

Concerns That Internet Users in the EU Have About Using The Internet for Online Banking or Buying Things

Online, in % of Internet Users, June 2013 & June 2017

Share of Internet Users in the EU Concerned About the Security of Online Payments, in %, by Country, June

2017

Cybercrimes That Internet Users in the EU are Concerned About, in %, June 2017

Share of Internet Users in the EU Who Were Victims of Bank Card or Online Banking Fraud, in %, by Country,

June 2017

External Disruptors in European Payment Environment, in % of Payment Industry Experts, March 2017

Overview of PSD2 Implementation Timeline, January 2018

Examples of New and Improved Payment Services That Could Be Triggered by PSD2, July 2017

Ways in Which Retailers Plan to Use APIs Following PSD2, in % of Payment Executives at Large Retailers

Familiar with Open Banking, August 2017

Payment Actors That Are Expected to Benefit the Most from PSD2 Implementation According to European

Banks, in %, June - September 2017

Main Expected Innovation Fields in Payment Methods, in % of Payment Industry Experts, March 2017

Factors Expected to Have the Greatest Impact on the Retail Industry in the Next 2-3 Years, in % of

Multichannel Retailers, January 2017

Top 3 Payment Acceptance Challenges Faced by Multichannel Retailers, in %, January 2017

New Technologies That European Multichannel Retailers Are Taking Advantage of, in %, January 2017

Top Countries in Western Europe by Proximity Mobile Payment User Penetration, in % of Smartphone Users,

2018f

Mobile Payment Transactions, in EUR billion, 2016 & 2021f

In-Store Mobile Payment Share of Total Mobile Payment Value, in %, 2016 & 2021f

Top E-Commerce Related Activities Carried Out on Mobile Phones, in % of Online Shoppers in the Nordics, by

Denmark, Finland, Norway and Sweden, 2016

Breakdown of Payment Methods Preferred in E-Commerce, in % of Online Shoppers in the Nordics, by

Denmark, Finland, Norway and Sweden, 2016

The Importance of Payment Options in Online Stores, in % of Online Shoppers in the Nordics, by Denmark,

Finland, Norway and Sweden, 2016

Value of Disclosed Funding of European FinTech Companies, in USD million, and Number of Deals, 2013 -

2016 & January-August 2017

Breakdown of Disclosed Funding of European FinTech by Country, by Number of Deals and Value of Deals, in

%, 2013 - August 2017

Top 10 Most Well Funded FinTech Companies, by Disclosed Funding, in USD million, August 2017

3.2. ADVANCED MARKETS

3.2.1. UK

Online and Mobile Payment Trends, January 2018

Online and Mobile Payment Trends, July 2017


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EUROPE (CONT.)

3.2. ADVANCED MARKET (CONT.)

3.2.1. UK (CONT.)

Breakdown of Payment Methods Preferred in E-Commerce, in % of Online Shoppers, February 2017

Top 3 Payment Methods Used in E-Commerce, in % of Internet Users, 2017

Top 3 Reasons for Checkout Abandonment, in % of Internet Users, 2017

Online Card Payment Statistics for UK Businesses, incl. Online Card Spending, in GBP billion, Share of Total

Card Spending, in %, 2014 – 2016

Share of Online Card Spending Channeled via Mobile Devices, in %, 2013 – 2016

Breakdown of Online Card Spending at UK Businesses by Merchant Sector, by Value and Volume, in %, 2016

Online Spending With UK-Issued Cards, in GBP billion, 2015 & 2016

Most Appealing Use Cases of Open Banking, in % of Bank Account Holders, August 2017

Organizations Most Trusted With Providing Open Banking Services*, in % of Bank Account Holders, August

2017

Share of Consumers Willing to Give Online Retailers Permission to Initiate Payments Directly From Their Bank

Account Using Apps or Websites, in %, by Total Consumers, Millennials and Generation Z, August 2017

Factors That Would Encourage Consumers to Move from Browse to Buy Online, in %, June 2017

Reasons for Not Shopping Online, incl. Payment-Related, in % of Adults Who Have Not Purchased Online, by

Age Group, Q1 2017

Card-Not-Present Purchase Fraud Loss on UK-Issued Cards, by E-Commerce, Mail Order and Telephone

Order and Total Remote, in GBP million, and Share of Total Card Purchase Fraud Loss, in %, 2011 - 2016 & H1

2017

E-Commerce Card Purchase Fraud on UK-Issued Cards, by Online Fraud Against UK Retailers and Against

Online Retailers Based Abroad, in GBP million, and Year-on-Year Change, in %, 2016

Share of Adults Who Believe That Their Credit/Debit Card Payment Data is More Secure When Making

Payment In-Store Compared to Online or Over the Phone, in %, May 2017

Actions Taken When Shopping Online Before Entering Credit or Debit Card Details, in % of Online Shoppers,

2016

Proximity Mobile Payment Users Number, in millions, and Penetration, in % of Smartphone Users, 2016 -

2021f

Breakdown of Apple Pay and Android Pay Users by Age Group, in %, Compared to Total Adults, 2016

Most Valued Aspects of Mobile Payment, in % of Mobile Payment Users, July 2017

Share of Internet Users Who Have Used Fingerprint Technology to Pay for Goods and Who Have Used “Selfie”

Payments, in %, 2017

Breakdown of Frequency of Using Mobile Phone to Make Contactless Payments In-Store, in % of Smartphone

Users, By Age Group, Gender and Total, 2016

3.2.2 GERMANY

Online and Mobile Payment Trends, January 2018

Online and Mobile Payment Trends, July 2017

Payment Methods Preferred in E-Commerce, in % of Online Shoppers, by Ranked First and Ranked Between

First and Fifth, 2016

Payment Methods Used in Online Shopping, in % of Online Shoppers, 2016

Breakdown of B2C E-Commerce Product Sales by Payment Methods, in %, 2015 & 2016


TABLE OF CONTENTS (2 OF 7)

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EUROPE (CONT.)


3.2.2. GERMANY (CONT.)

Breakdown of Online Purchases by Payment Methods, by Products and Services, in %, 2015 & 2016

Payment Methods Used in E-Commerce, in % of Online Shoppers, May 2017

Factors Important to Online Shoppers When Choosing a Payment Method, in % of Online Shoppers, 2016

Top Payment Methods Offered in an Online Store and in a Brick-and-Mortar Store, in % of Merchants,

September 2017

Types of Credit and Debit Cards Accepted in an Online Store, in % of Merchants with an Online Store,

September 2017

Payment Methods Offered, in % of Top 1,000 Online Shops, 2015 & 2016

Most Important Payment Trends for the Next 3 Years According to Online Merchants, in % of Online

Merchants, 2017

Breakdown of Implementation of Express Checkout Solutions, in % of Online Merchants, 2017

Payment Indicators Monitored by Online Merchants, in % of Online Merchants, 2017

Card Acquirers Used by Online Merchants, in % of Online Merchants, 2017

Payment Service Providers Used by Online Merchants, in % of Online Merchants, 2017

Breakdown of Usage of 3D Secure for Credit Card Payments, in % of E-Commerce Sellers, 2016 & 2017

New Payment Methods Added in the Previous 2 Years, in % of E-Commerce Sellers, 2016

Payment Methods That E-Commerce Sellers Plan to Add to Their Payment Mix Until the End of 2018, April

2017

The Perceived Advantages and Disadvantages of Instant Payments, in % of Consumers, 2016

Perception of Tokenization Among Consumers and Merchants, in %, 2016

Share of Consumers Who Have Used Payment via Smartphone, in %, and Share of Non-Users Who Could

Imagine Paying With a Smartphone in the Future, in %, April 2017

Breakdown of Mobile Payment Usage, in % of Smartphone Users, Q4 2016/Q1 2017

Reasons for Cancelling a Purchase via Smartphone, in % of Smartphone Shoppers, 2017

Breakdown of Optimization of Payment Process for Mobile, in % of Online Merchants, 2017

Top 10 Products and Services Paid for via Mobile, in % of Mobile Payment Users, Q4 2016/Q1 2017

Factors that Would Encourage Smartphone Users to Use Mobile Payment, in % of Smartphone Users, Q4

2016/Q1 2017

Most Trusted Providers, in % of Smartphone Users, Q4 2016/Q1 2017

Top 10 Most Known Payment Providers, in % of Smartphone Users, Q4 2016/Q1 2017

3.2.3. FRANCE

Payment Methods Preferred in E-Commerce, in % of Online Shoppers, June 2017

Breakdown of Payment Methods Preferred in E-Commerce, in % of Online Shoppers, 2016

Breakdown of B2C E-Commerce Product Sales, in %, 2016

Value of Online Payment Transactions with Bank Cards at French Online Retailers, in EUR billion, 2015 & 2016

Breakdown of Main Barriers That Make Consumers Hesitant to Purchase Online, in %, by Total Population

and Online Shoppers, June 2017

Share of 3D Secure Payments, in % of Online Card Payments, April 2011 – April 2017

Mobile Payment User Penetration, in % of Smartphone Users, March 2017

Number of Mobile Payment Users, in millions, June 2015, June 2016 & March 2017

Breakdown of Willingness to Make Payments Using Smartphone, by Payment Amount, in % of Internet Users,

December 2016

Breakdown of Belief in That Smartphone Will Become the Main Mean of Payment by 2025, by Payment Amount, in %, December 2016


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EUROPE (CONT.)


3.2.4. SPAIN

Payment Methods Used in E-Commerce, in % of Online Shoppers, 2016 & 2017

Breakdown of Factors Most Important in Online Payment Methods, in % of Online Shoppers, October 2017

Factors Influencing Customer Satisfaction When Shopping Online, incl. “Payment Methods”, in % of Online

Shoppers, May 2017

Offered Payment Methods, in % of Online Shops, February 2017

Payment Methods Used in M-Commerce, in % of Mobile Shoppers, 2016 & 2017

Share of Banked Consumers Who Installed Mobile Payment Apps, in %, December 2016

Major Benefits of Mobile Payment According to Banked Consumers, in % of Banked Consumers, December

2016

3.2.5. ITALY


Breakdown of Number of Online Purchase Transactions by Payment Methods, in %, Q1 2017

Breakdown of Number of Online Purchase Transactions by Payment Methods, by Purchase of Physical

Products and of Digital Goods and Services, in %, Q1 2017

Average Online Purchase Transaction Value by Payment Method, in EUR, Q1 2017

Breakdown of Awareness and Usage of New FinTech Services, in % of Internet Users, 2017

Online and Mobile Retail Payment Value by Segment, in EUR billion, and Year-on-Year Change, in %, 2016

Mobile Retail Payment Value by Sub-Segment, in EUR billion, 2016 & 2019f

3.2.6. NETHERLANDS


Breakdown of Online Purchases by Payment Methods, in %, 2015 & 2016

Breakdown of Mobile Purchases Made via Smartphone by Payment Methods, in %, 2015 & 2016

3.2.7. SWEDEN

Payment Methods Used and Preferred in Online and Mobile Shopping, in % of Online Shoppers, Q2 2017

Reasons to Choose a Particular Payment Method, in % of Online Shoppers, Q2 2017

Breakdown of Payment Methods Preferred in E-Commerce, in % of Online Shoppers, Q3 2011 -2012, Q4 2013

– 2016

Factors Important at the Time of Payment, in % of Online Shoppers, Q4 2016

Awareness and Usage of Mobile Payment Solutions, in % of Internet Users, Q2 2017

3.2.8. SWITZERLAND


Top 5 Payment Methods Preferred in E-Commerce, in % of Online Shoppers, 2016

Breakdown of Product Sales of E-Commerce and Mail Order Companies by Payment Methods, in %, 2015 &

2016

Mobile Payment User Penetration, by Current User and Potential Use, in % of Consumers, August 2017

Breakdown of Third-Party Mobile Payment Solutions Used, in % of Users, August 2017

3.2.9. BELGIUM


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EUROPE (CONT.)


3.2.9. BELGIUM

Breakdown of Online Purchases by Payment Methods, in %, Q1 2016 & Q1 2017

Breakdown of Payment Methods Used in E-Commerce, in % of Online Shoppers, April 2017, and Change

Compared to 2016 and 2011

Share of Online Shoppers Who Encountered Payment Fraud, in %, 2011 - 2017

Factors Preventing Online Shoppers From Making Purchases Via Mobile, incl. Payment-Related, in % of Online

Shoppers, April 2017

Share of Consumers Who Paid With a Smartphone In-Store, in % of Consumers, April 2017

Mobile Payment Apps Used, in % of Mobile Payment App Users, April 2017

3.2.10. DENMARK


3.2.11. NORWAY


3.2.12. FINLAND


3.2.13. IRELAND


3.2.14. AUSTRIA

Awareness and Usage of Payment Methods in E-Commerce, in % of Online Shoppers, January 2017

Top 5 Payment Methods Preferred in E-Commerce, in % of Online Shoppers, 2016

3.3. MERGING MARKETS

3.3.1. RUSSIA

Payment Methods Used in E-Commerce, in % of Online Shoppers, 2011 – 2016

Payment Methods Used in E-Commerce, in % of Online Shoppers, 2014 - 2016

Payment Methods Used in E-Commerce, in % of Active Internet Users, H1 2017

Payment Methods Used in E-Commerce, in % of Online Shoppers, 2016 & 2017

Breakdown of Last Online Purchase by Payment Method, in %, 2016 & 2017

Payment Methods Used in E-Commerce, in % of Online Shoppers, by Gender and Location Type, 2016

Top Criteria When Choosing an Online Store, in % of Online Shoppers, 2016 & 2017

Number of Websites Accepting Online Payment, in thousands, and Types of Online Payment Services Used, in

% of Websites Accepting Online Payment, 2015 & 2016

Top 10 Online Payment Solutions Used, in % of Websites Accepting Online Payment, 2015 & 2016

Categories of Products and Services Paid For Online, by Paid for via Desktop and Smartphone, in % of

Internet Users in Large Cities Who Go Online From Smartphone/Desktop, March 2017

Online Payment Methods Used to Pay for Products and Services Online, by Desktop and Smartphone, in % of

Internet Users in Large Cities, March 2017

Types of Goods and Services Paid for Via Apple Pay and/or Samsung Pay, in % of Internet Users in Large

Cities, March 2017


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EUROPE (CONT.)

3.3. MERGING MARKETS (CONT.)

3.3.1. RUSSIA (CONT.)

Attitudes to Mobile Payment, in % of Respondents, Compared to Global Average, 2016

Breakdown of Awareness of Cryptocurrencies, in % of Adults, July 2017

Breakdown of Perception of Cryptocurrencies, in % of Adults Who Heard About Cryptocurrencies, in %, July

2017

Breakdown of Awareness of Blockchain, in % of Adults, August 2017

3.3.2. POLAND

Breakdown of Frequency of Online Payment When Purchasing Online, in % of Online Shoppers, H1 2017

Payment Methods Used in E-Commerce, in % of Individuals, 2015 & 2016

Payment Methods That Encourage Online Shoppers to Purchase Online, in % of Online Shoppers, April 2017

Breakdown of Fast Transfer Services Used Most Often, in % of Online Shoppers Using Fast Transfer Services,

April 2017

Payment Methods Used in Online Shopping, in % of Online Shoppers, 6 Months to October 2017

3.3.3. TURKEY

Payment Methods Used in E-Commerce, in % of Online Shoppers, January 2017

Number of Domestic E-Commerce Transactions with Bank Cards, in millions, and Value, in TRY million, Q1

2015 – Q3 2017

Number of Cross-Border E-Commerce Transactions with Domestic Bank Cards, in millions, and Value, in TRY

million, Q1 2015 – Q3 2017

Breakdown of the Number of E-Commerce Transactions With Payment Cards by Mobile and Web, in %, Q3

2016

Breakdown of Frequency of Paying via Mobile Phone, in % of Internet Users, October 2016

3.3.4. PORTUGAL


Payment Methods Used in E-Commerce, in % of Banked Internet Users, July 2016

3.3.5. CZECH REPUBLIC


Share of Online Shoppers Using Debit/Credit Card to Pay for Online Purchases, in %, 2016

3.3.6. HUNGRY


3.3.9. ROMANIA


Online Card Payment Value, in EUR million, 2015 & 2016


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REPORT-SPECIFIC SAMPLE CHARTS

GENERAL METHODOLOGY OF OUR MARKET REPORTS Secondary Market Research

The reports are compiled based on secondary market research.

Secondary research is information gathered from previously published

sources. Our reports are solely based on information and data acquired

from national and international statistical offices, industry and trade

associations, business reports, business and company databases,

journals, company registries, news portals and many other reliable

sources. By using various sources we ensure maximum objectivity for all

obtained data. As a result, companies gain a precise and unbiased

impression of the market situation.

Cross referencing of data is conducted in order to ensure

validity and reliability.

The source of information and its release date are provided on

every chart. It is possible that the information contained in one chart is

derived from several sources. If this is the case, all sources are mentioned

on the chart.

The reports include mainly data from the last 12 months prior

to the date of report publication. Exact publication dates are mentioned in

every chart.

Definitions

The reports take into account a broad definition of B2C E-

Commerce, which might include mobile commerce. As definitions may

vary among sources, exact definition used by the source (if available) is

included at the bottom of the chart.

Chart Types

Our reports include text charts, pie charts, bar charts, rankings,

line graphs and tables. Every chart contains an Action Title, which

summarizes the main idea/finding of the chart and a Subtitle, which

provides necessary information about the country, the topic, units or

measures of currency, and the applicable time period(s) to which the data

refers. With respect to rankings, it is possible that the summation of all

categories amounts to more than 100%. In this case, multiple answers were

possible, which is noted at the bottom of the chart.

Report Structure

Reports are comprised of the following elements, in the following

order: Cover page, preface, legal notice, methodology, definitions, table of

contents, management summary (summarizing main information

contained in each section of report) and report content (divided into

sections and chapters). When available, we also include forecasts in our

report content. These forecasts are not our own; they are published by

reliable sources. Within Global and Regional reports, we include all major

developed and emerging markets, ranked in order of importance by using

evaluative criteria such as sales figures.

Notes and Currency Values

If available, additional information about the data collection, for

example the time of survey and number of people surveyed, is provided in

the form of a note. In some cases, the note (also) contains additional

information needed to fully understand the contents of the respective data.

When providing information about amounts of money, local

currencies are most often used. When referencing currency values in the

Action Title, the EUR values are also provided in brackets. The conversions

are always made using the average currency exchange rate for the

respective time period. Should the currency figure be in the future, the

average exchange rate of the past 12 months is used.

METHODOLOGY OF OUR EUROPE ONLINE PAYMENT METHODS: FULL YEAR 2017

Report Coverage

This report covers the online payment market in Europe. It

takes into account a wide definition of online payment, including payment

methods used in online shopping and mobile payment, such as remote

and proximity payments.

The major countries in the region are covered, while data

availability varied across the markets.

The report includes data mostly published in 2017. The exact

date of publication of the source is stated on each chart. The time period

which the data refers to differs by source.

Report Structure

The global chapter opens the report, featuring an overview of

global online and mobile payment developments.

Next, information about regional development and country

comparisons are included.

The rest of the report contains country-specific information.

Countries are grouped by advanced and emerging B2C E-Commerce

markets. Within each group, the countries are presented in the descending

order of B2C E-Commerce sales.

Depending on data availability, the following types of market

information are included: payment methods most used by online shoppers,

breakdown of E-Commerce sales by payment methods, number and value

of online/mobile payment transactions, rankings of online payment

providers, mobile payment usage and consumer awareness of mobile

payment providers.

Not all the mentioned types of information are available for each

of the covered countries. For the two countries leading in the region in B2C

E-Commerce sales, also online and mobile payment trends and news about

major players, such as payment providers, banks and retailers are

presented on text charts.


12

Asia-Pacific Online Payment Methods: Full Year 2017

Europe Online Payment Methods: Second Half 2017

Asia-Pacific Online Payment Methods: Second Half 2017

Global Online Payment Methods: Second Half 2017

Global Mobile Payment Methods: Second Half 2017

Global Alternative Online Payment Methods: Second Half 2017

Europe B2C E-Commerce Market 2017

Western Europe B2C E-Commerce Market 2017

Turkey B2C E-Commerce Market 2017

Russia B2C E-Commerce Market 2017

Poland B2C E-Commerce Market 2017

Top 5 Country B2C E-Commerce Sales Forecasts: 2017 to 2021

UK B2C E-Commerce Sales Forecasts: 2017 to 2021

Germany B2C E-Commerce Sales Forecasts: 2017 to 2021

Europe M-Commerce 2017

Europe Cross-Border B2C E-Commerce 2017

Global E-Commerce Marketplaces 2018

Asia-Pacific B2C E-Commerce Market 2018

Southeast Asia B2C E-Commerce Market 2018

Africa B2C E-Commerce Market 2018

Middle East B2C E-Commerce Market 2018

North America B2C E-Commerce Market 2017

Latin America B2C E-Commerce Market 2017

June 2018

February 2018

February 2018

February 2018

February 2018

March 2018

July 2017

July 2017

July 2017

July 2017

July 2017

December 2017

November 2017

November 2017

June 2017

February 2017

March 2018

June 2018

May 2018

March 2018

January 2018

December 2017

October 2017

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UPCOMING RELATED REPORTS

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Global Online Payment Methods: Full Year 2017

Europe B2C E-Commerce Market 2018

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Documents

EUROPE ONLINE PAYMENT METHODS: FULL YEAR 2017€¦ · europe online payment methods: full year 2017 publication date: june 2018 page 2 general information i page 3 key findings i