18th July 2012

THE PRINCES OF SERENDIP – HOW TO COMBINE

THE POWER OF SCIENCE AND ART BY LEAVING

NOTHING TO CHANCE

INSIGHTS ABOUT

HUMAN TRUTHS

DARING USE OF

NEW TECH

MAGICAL

USER

EXPERIENCE

+ =

AGILE

CRAFT

TEAMS

EVERY

IDEA

COUNTS

EMPOWER

WITH TECH

serendipityEND TO

END

DATA

MAGIC

TRUTH

AND

DARE

Free

range

creativity

Craft

collectiveAgile

DARE 24

THE ONLY RULE IN

COLLABORATIONS IS THAT ONE

SHOULD NEVER STRIKE DEALS

AND NEVER COMPROMISE"

JOHN BERGER

EA Games_Human Avator.mov

EXECUTION EXECUTION IMPLEMENTATIONINSIGHT

DATADATADATA

DATADATA

DATA

DATA

DATA

DATA

DATA

MEASURE

LEARN

BUILD

Product

Data

Ideas

Eric Ries, The Lean Startup

http://www.sainsburys-live-well-for-less.co.uk/

image of disney concert hall building in LA

“I think we turn

constraints into

action”

Frank Gehry

“I THINK WE TURN CONSTRAINTS

INTO ACTION”

FRANK GEHRY

AGILE

CRAFT

TEAMS

EVERY

IDEA

COUNTS

EMPOWER

WITH TECH

serendipityEND TO

END

DATA

MAGIC

TRUTH

AND

DARE

THANK YOU