Task 24 Behaviour Change presentation to Energy Savers Dubai

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I gave a long presentation to a very enthusiastic group of people, particularly young adults who have formed their own environmental groups, in Dubai (UAE) on June 17, 2013. It was organised by Ravinder Bhan from the UAE Energy Savers and outlined the main aspects of Task 24, various behaviour change models currently in use, and examples of cases collected for Task 24 where they were used in practice. I continued the use of storytelling, as employed by Ruth Mourik and Katy Janda at the eceee summer study to see if it was a good way to get the message across.

Text of Task 24 Behaviour Change presentation to Energy Savers Dubai

  • 1.Subtasks of Task XXIV social media and Task XXIV Dr Sea Rotmann, Operating Agent Dubai Energy Savers Conference, June 17, 2013 Closing the Loop - Behaviour Change in DSM: From Theory to Practice IEA DSM TASK 24

2. Subtasks of Task XXIV social media and Task XXIV Some context !"#$%&'((')*($+,$-%.)-/$0'10$'*$#23#$ !0+*1%$'*$%*%-145-%6+,%/$!"#$%&'((')*(7$#23#$ !"#$%&'((')*($+,%-$./$0123$4)$,%567$8019$:4$'*$#;0#($?5,/$./$6)=*4,/$ .-++" .*++" .,++" +" ,++" *++" -++" /++" 0++" 12345" %6789" :9;98" $87?=5" @?9?=A" B?"%#*" B7554=" $9A?" (8579" 3. Subtasks of Task XXIV social media and Task XXIV Some context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ubtasks of Task XXIV social media and Task XXIV Some context !"#$%&'()#$')%*(+%),"-%% '&.))."+)%/$"0,1%23%4545% 6&.))."+)%)(7.+/)%.+%,1'%89:"$94% ;%%,.'%)(?1+/)%$'@#1$'7%>"$%(%4% A%-(,.% 89:"$94 ;%4" A>=38>0"=1.7B>0"7;"" :")).?9:#'?%)#2).>.')% 6. Subtasks of Task XXIV social media and Task XXIV Some context 7. Subtasks of Task XXIVTask 24: who are we ? THEORY PRACTICE Ruth: Science and Technology Studies, Cross-EU Behaviour Change research projects, DSM consulting Sea: Animal behaviour studies, research funding & evaluation, sustainable energy policy, sustainability implementation 8. Committee for Energy Research & Technology (CERT) Oversees 40 intl implementing agreements DSM Implementing Agreement (www.ieadsm.org) 15 Participating Countries Each country has ExCo member 24 Tasks - each task has Operating Agent/s (OA) Task 24: Behaviour Change in DSM (OAs: Ruth and Sea) Countries participating OECD/IEA, October 2011 !"#$%&'#($()%(*&+%&%,(&-)(#./&!0#&122&30)4(#()5(&")&6$207&80#9+/&")&65%0:(#&;