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What is Mobile
Recruitment?
And is Mobile Recruit-ment already here?
Opinions are still controversial.
But can you change the facts?
2000%The rate of mobile web growth
over desktop internet (in 2 years)
And Mobile search is growing
more than 200% year-on-year..
…it is expected to overtake searches on desktop PCs by
…it is expected to overtake searches on desktop PCs by
2014
Already at the end of last year more smartphones were sold than PCs
If you deliver news and alerts, only through mobile you can reach the pockets of
of the planet 33%
86% of mobile internet users are using their devices while watching TV
By 2010 mobile had passed every other technology in its number of users subscriptions
Today, in April 2012, it has 6 Billion, in a
planet of 7 Billion people!
00000000000000France thinks of using 14 digits mobile phone
numbers by 2014 as there seems to be too much demand for available numbers
Are mobile users ready to be the mobile job seekers?
Only in UK 2.8M access job listings on mobile every month and it is growing fast…
67% of them accessevery day
13M mins per month spent browsing career sites in UK
72%would be
interested in receiving
information on career
opportunities via mobile
52% haven’t applied for job on mobile
BUT79% out of them would like to do that if they could
84% think that companies need to have mobile enabled sites
They want the mobile accessibility
NOW
Users want two things:
they want it
They want better personalised mobile services = apps and web apps
NOW
and again- they want it
Immediacy
are the core factors that will make mobile’s role in job hunting grow
PersonalConvenience
What candidates expect?
Search and matchingJob alerts Track application status
Location based servicesCompany info and connections
Easy way to applyTips for a good application
Contact and communicate with recruiter
Career related eventsSharing on social media
candidates are already seeking for mobile recruitment.
Is your company READY FOR IT?
Mobile cannot be ignored anymore nor in business
neither in Recruitment
The question:
”Should a company have a mobile site?”
”Should a company have a webpage?”
is the same irrelevant as it would be asking
”How can we improve our services through mobile and attract more users/customers by doing so?”
The right question is:
Conclusion:
Mobile cannot be ignored by any industry or company if it doesn’t want to be wiped out from the business in the next 5 years.
It is replacing the traditional web and it is doing it really fast.
www.thenextstepcareers.com
Never Search Again!