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Digital 3.0 101: for Government

LinkedIn 101 for Government

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Learn what LinkedIn can do for your government office and how to use it.

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Page 1: LinkedIn 101 for Government

Digital 3.0 101:for Government

Page 2: LinkedIn 101 for Government

LinkedIn is your virtual introduction to a network of professionals from around

the globe. And since a new member joins approximately every second, it lends the perfect opportunity to search for, make introductions to, and collaborate with

potential clients and business associates.

What is LinkedIn?

Page 3: LinkedIn 101 for Government

Business professionals. LinkedIn promotes business intelligence, business development, and the creation of business relationships—especially

when your employees utilize this intelligent 3.0 tool to establish your company’s competence and

expertise within your industry.

Who uses LinkedIn?

Page 4: LinkedIn 101 for Government

What is LinkedIn?To begin networking in LinkedIn, go to LinkedIn.com and register. Once signed up, you can create a profile that summarizes your professional expertise and various accomplishments. Develop your network by inviting contacts to join LinkedIn and connect with you. Eventually your network will develop into a vast number of qualified and like-minded professionals.

Page 5: LinkedIn 101 for Government

Get LinkedInManage your public and professional •profile like a resume

Make self-introductions to potential •clients, service providers, and colleagues

Collaborate on projects, research, •and share/network services

Find and advertise business opportunities •via potential business partners

Create groups with other like-•minded professionals and experts

Job search and create sales leads•

Recruit the best talent for your company•

Page 6: LinkedIn 101 for Government

Learn more about using LinkedIn by reading Ten Ways to Use LinkedIn.

Learn More

Page 7: LinkedIn 101 for Government

How government plans to use LinkedIn is still a grey area. Whatever the decision, it’s obvious that usage

would have to remain sensitive and behind a government firewall. However, that should not stop the government from using tools that consumers are comfortable with.

Why LinkedIn for Government?

Page 8: LinkedIn 101 for Government

Creating an open government dialogue between citizens and the government

Taking advantage of social networking as the technologies are well suited to mission-critical government tasks because they offer

instantaneous, wide-range reach and help government officials speak with an authoritative voice online

Spreading public awareness to government sites and programs

LinkedIn Government Benefits