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inSided Company Overview Empower your customers with Europe’s leading community engagement platform 2016

inSided Company Overview

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Page 1: inSided Company Overview

inSided Company OverviewEmpower your customers with Europe’sleading community engagement platform

2016

Page 2: inSided Company Overview

Create compelling word of mouth

marketing and social campaigns

Build dynamic knowledge bases and

increase relevant website content

Increase customer satisfaction,

retention rates and lifetime value

Gain insights in customer issues

and concerns

Co-develop innovative improvementsfor products, services or processes

Reduce calls and emails to your

contact center

Achieve richer competitive

differentiation

Reduce costs of search engine

optimization

BottomlineConversations around your brand are taking place on

external channels, so why not give customers a branded

channel where you can be a part of these conversations?

Building a robust online community is an increasingly

solvable problem and its success is measurable. Using

our advanced social technology platform, your company

can launch a pilot in a few months (instead of years).

This enables you to:

1 - inSided Company Overview

‘The real importance of digital to business is not in the emergence of new technology; the importance is the shift in customer behavior.

Empower your customers

Brands need communities to stay relevantOnline branded communities are interactive, open spaces where you can facilitate conversations that are closely related to your products and services – connecting your customers with each other and the information they’re looking for.

Conversations around your brand are taking place on external channels, so why not give your customers and fans a

branded channel where you can be a part of these conversations? Building a customer community begins with

integrating social and community features into your website, transforming it into a customer engagement hub and a

primary source for relevant, trusted information at every stage in the customer life cycle. Communities are the easiest

way to connect your company to your customers and their peers, allowing you to build deeper customer relationships

and improve your business.

supportcosts

-20%

successfulinnovation

+15%

customersatisfaction

+18%

customerretention

+10%

findingknowledge

+30%

time tomarket

-20%

revenuegrowth

+10%

Create compelling word of mouth marketing and social campaigns

Build dynamic knowledge bases and increase relevant website content

Increase customer satisfaction, retention rates and lifetime value

Gain insights in customer issues and concerns

Co-develop innovative improvementsfor products, services or processes

Reduce calls and emails to your contact center

Provide brand ambassadors andsuper fans with their own platform

Reduce costs of search engine optimization

BottomlineBuilding a robust online community is an increasingly solvable problem and its success is measurable. Using the

advanced inSided social technology platform, your company can launch a robust online community in a few months,

enabling you to optimize support, differentiate your brand, accelerate sales and innovate together with your customers.

Today’s leaders must respond to rising customer expectations and acclimatize to

the breakneck speed of technology. The pace of change is accelerating. Brands that

do not start their journey now will be left behind.

Connecting to customers has always been a mission-critical activity. Alongside rapidly shifting expectations,

communities have become a broker between business networks and will only continue to contribute more value to

organizations trying to develop ongoing relationships.

Social Support Social Insights

increase research quality,improve transparency,

decrease time-to-market

reduce service costs,expand service capabilities,

increase customer satisfaction

Social Commerce

improve products & services,increase trust, drive sales,reduce abandonment rates

Social Marketing

differentiate products,boost SEO & conversion,

increase loyalty & advocacy

Social Support Social Insightsincrease research quality,

improve transparency,decrease time-to-market

reduce service costs,expand service capabilities,

increase customer satisfaction

Social Commerceimprove products & services,

increase trust, drive sales,reduce abandonment rates

Social Marketingdifferentiate products,

boost SEO & conversion,increase loyalty & advocacy

Online customer interaction will become the main link between customer and company. Available 24/7, used by

all levels within the organization. Conversations with and between customers are leading organizational changes

and determine process improvements, proposition development, product innovation and the discovery of new

opportunities, markets and segments. Webcare is a way of working for a large, broad group of people, both

internally and externally. They are pioneering our transformation to becoming a social business.

Ruug Huigsloot, Customer Contact Innovation Manager T-Mobile

Page 3: inSided Company Overview

Europe’s leading community platform

2 - inSided Company Overview

inSided Social Business PlatformCreate thriving communities in efficient and effective ways - with minimal reliance on IT - to reduce costs, build trust and strengthen customer relationships.

PartnersinSided works with best-of-breed technology vendors, solution providers and agencies to broaden the capabilities of our

platform and services and meet the needs of customers. A selection of our partners is listed below.

Create a user-friendly, social destination for customer conversations on any topic you choose.

Ratings & Reviews Research & Co-creation News & Blogs

Mobile delivery Reward Management Facebook AppsProduct Q&A

Forums

Collect real customer experiences to improve products and services, boost SEO and increase conversion rates.

Create an open market research or co-creation environment to acquire ideas and optimize products, processes and customer experiences.

Tell your story, improve content marketing and drive traffic, conversions & loyalty.

Infuse your product and service pages with peer-to-peer Q&A.

Engage your customers anytime, anywhere with a mobile-optimized community.

Increase community participation and engagement with a proven gamification system.

Create a central hub for social conversations about your brand on your Facebook brand page.

Ratings &Reviews

News & BlogsResearch &Co-creation

ProductQ&A

MobileSites & Apps

RewardManagement

FacebookIntegration

DiscussionForums

The cloud-based inSided Social Business Platform delivers an enterprise-grade end-to-end solution to build, integrate and

manage branded customer communities across digital touch points and devices.

unlimited scalability,99.9% uptime performance,continuous improvements

Cloud-based

Fully customizableinfuse your sites, products, and mobile apps with social content & interactions, according to your

branding guidelines

Business integration

seamless integration with enterprise workflows and key

business systems

Enterprise ready

secure (ISO/IEC 27001),low total cost of ownership,

comprehensive SLA

COMMUNITYintegrated intoyour website

Ratings &Reviews

News &Blogs

Research &Co-creation

ProductQ&A

MobileSites & Apps

RewardManagement

FacebookIntegration

DiscussionForums

27018:2014

ISO/IEC 27001

PCI DSS LEVEL 1certified

TYPE IIcertified

SAS70

deliver a seamless social customer experience across

websites, social & mobile

Cross channel

15+ years of experience in building successful

communities with millions of users across the world

Proven

As the most comprehensive and feature-rich, socially intelligent solution available, the inSided platform integrates seamlessly with CRM, contact center, loyalty, knowledge bases and customer portals.

Leverage our passion and experience to reinvent the way you connect with your customers.

Improve your business with inSided

Get a customized demo

Page 4: inSided Company Overview

25% 20% +19pt +10%

3 - inSided Company Overview

Customer success is a mindset to usOur passion for online communities, social technology, and business success drives our relentless pursuit of making a lasting impact for our customers.

We help companies to modernize support, accelerate sales, differentiate their brands and become more customer-

centric. This results in impressive business results and a lot of positive PR and awards won.

25% call deflection,5M yearly visitors, global support in 3 languages

20% of customer contacthandled via community,

€2.5M/year call deflection

NPS +19 points,improved products, service and loyalty

10% more products recommended, 6% higher

brand preference

25% 20% +19pt +10%

Best Large Insurance Company Most customer

friendly company of the Netherlands

NDFM FINANCIAL MARKETING AWARD

BEST serviceawards

Telecom

KPN Hi,SNS

FBTO, Simyo,T-Mobile

SimyoKPN Hi

Best Large Insurance Company

FBTO FBTO

Most customer friendly company of the Netherlands

FBTO

NATIONAL DAY OFFINANCIAL MARKETING

FBTO FBTO

BEST serviceawards

Telecom

Simyo

25% call deflection,

5M yearly visitors, global

support in 3 languages

25% 20%

20% of customer contact

handled via community,

€2.5M yearly call deflection

+19pt

NPS +19 points,

improved products,

service and loyalty

We engaged with inSided, while we were looking at other solutions for our community and internal support hub.

We quickly found that the inSided platform was highly appealing because of the possibility of creating and

managing different language communities, the cloud hosting that enabled scalability for growth and their local,

friendly and experienced support. With millions of customers, the cost factor is very important to us. In that regard,

the inSided platform provides a great foundation for support-based ROI.

Yaser Heda, VP Global Customer Care TomTom

inSided proved the ideal partner for FBTO. Implementation went exactly the way we wanted: everything

was completed in time and as agreed. Our main challenge was creating a platform that is supported by the

organization. Fortunately, inSided offers excellent support for building a successful community, and their

team is very accessible and always ready to help. That’s part of how inSided proves that it is far more than just

a software supplier.

Remco Kruiper, Web Manager FBTO (part of Achmea)

The age of the customer has ignited a new era of rich digital experiences that reflect the way buyers explore a brand today. And a brand’s most valuable marketing asset, its own website,

has become even more important since it is often a first stop for buyers in the exploration stage of the customer life cycle. Social

content and online communities play a critical role on these sites to provide a more immersive experience.

Page 5: inSided Company Overview

4 - inSided Company Overview

We are inSidedWe believe in a new way to do business. As Europe’s foremost provider of community engagement technology and services, inSided helps companies across Europe to reduce costs, increase brand advocacy, drive sales, and empower their customers.

Reduce costs, improve sales, develop better customer relationships and drive innovation with Europe’s leading community engagement platform.

Leverage our passion and experience to reinvent the way you connect with your customers.

Improve your business with inSided

Get a customized demo

We are an experienced team with community building firmly rooted in our DNA and constantly strive to improve our

work, look at its ROI, and make our clients 100% satisfied.

Robin van Lieshout, CEO

###### ##### ######## ##### ##### ##### ############## ### # ## ## #####

Wouter van Neyndorff, CTO

###### ##### ######## ##### ##### ##### ############## ### # ## ## #####

Awards (2015): TechTour 25, Deloitte Technology

Fast50 & Fast500, Sprout Challenger 50

Let’s have a conversation.

inSided helps companies across Europe to improve their business. Interested in how

we can grow yours as well? We would love to hear from you.

+31 20 4279597 [email protected] @insidedmedia

Management

Robin van Lieshout (founder, CEO), Wouter van Neyndorff (founder, CTO)

Robin van Lieshout (founder, CEO) Wouter van Neyndorff (founder, CTO)

Key factsFounded2010

Employees60+

InvestorsVentech, henQ, Fortino Capital

OfficesAmsterdam (HQ) - Berlin - London - Madrid

Founders

Robin van Lieshout

CEO

Wouter van Neyndorff

CTO

Haiko Krumm

VP Services

Harold Janssen

VP Finance

Joris Dieben

VP Product

Services We believe that technology, no matter how powerful or well designed, is only as good as the people and process that

complement it. Our market-leading services are uniquely designed to help you develop successful communities that

support critically important business goals across customer support, sales, marketing and product development.

Strategy SupportImplementationConcept

Social business maturity scanGoals & strategies workshopSocial business caseCommunity roadmap

Creative community conceptingCommunity designSocial media integrationContent & activation strategy

Community developmentTesting & quality assuranceBackoffice systems integration, deployment & launch

Workshops & trainingsCommunity moderation servicesSharing of best practicesContinuous improvement