How Data Centers Find the Right Clients

Methods data centers should adopt to find the right clients

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Many things must happen before finding the right clients

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SMART Goals Specific Measurable Attainable

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Relevant Time-Bound

Get Found Early Trusted advisor status Know life cycle stages Track progress Granular marketing platform

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Attracting clients requires producing/distributing content

for each stage of buyer’s journey

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Buyer’s Journey Stages Awareness Consideration Decision

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Product/Market Fit: Degree to which your products/ services satisfy buyer demands

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Product/Market Fit Price clients buy Quantities clients buy Durations clients buy Average Lifetime Value (LTV)

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How has your data center found the right clients?

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Let us know in the Comments section below

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Attracting Data Center Clients: Step by Step

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