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Front CoverNo use of capital letters - informal
The white stands out over the grey background
The student is on the middle of the page – this is where the reader first looks when looking at the magazine Catches the readers attention. Student looks happy –may show that if you go this school then you will be as happy as her
The model is not using direct mode of address – this is a code and convention of magazines as it normally draws in the audience more.
The opacity on the box has been decreased so that you can still partially see what the student is wearing but can still read the writing inside of the box – strapline provides information about what the magazine is about
The model on the front of the magazine is a young teenage – this shows that the magazine is aimed at young students, similar to the one on the front of this magazine
Not wearing school uniform – shows that sixth form is perhaps more relaxed than lower school
Follows codes and conventions of a typical sixth form magazine – easy to read fonts, student on the front etc
The colour of the background is a neutral colour – not a magazine for one gender – can be for either girls or boys
Contents PageThe contents provides quick explanations of what will appear in the magazine – pictures are used a lot so that consumer doesn’t have to read lots
Picture of Emma watson – celebrity that most teenagers will be familiar with, more likely to purchase a magazine if they recognize someone on it
Background is white – draws most attention to the pictures
Short paragraphs –Students may not want to read long sentences or paragraphs
Diagonal writing is Informal which suits the target audience and gives the contents page an ‘edgy look’ to it.
The large word ‘welcome’ is personal and feels welcoming - informal