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Your mobile magazine. It's never been that easy. Interactivity in your mobile magazine Where to start and how much it costs?

Interactivity in your mobile magazine

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Digital magazines introduce a whole new world for magazine designers: interactive touch, videos and animation, slideshows and galleries. It’s also a completely new experience for your readers. While some publishers decided to stick to a flat PDF, the most popular magazines go way beyond to dance for reader’s attention. We, at Issue Stand, spent a lot of time experimenting with both flat PDFs and custom made interactive magazines. Is there a way to engage users, but cut the costs of production? We think there is. See slideshare to get to know more.

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Page 1: Interactivity in your mobile magazine

Your mobile magazine. It's never been that easy.

Interactivity in your mobile magazine

Where to start and how much it costs?

Page 2: Interactivity in your mobile magazine

Your mobile magazine. It's never been that easy.

What’s an interactivity?• Interactivity media are engaging your

readers to play with your magazine / ad

• A contextual amplification where readers are immersed in content

• Going forward interactivity will become a necessary element of a successful digital magazine advertising promotion

Page 3: Interactivity in your mobile magazine

Your mobile magazine. It's never been that easy.

Examples• Video embedded in the magazine

• Sound: interview read by lecter

• Slideshows and photo galleries with additional content

• Links to webpages and additional content in the web

Page 4: Interactivity in your mobile magazine

Your mobile magazine. It's never been that easy.

Should I use it in my magazine?

• YES: Interactive media increase readers’ engagement in your magazine

• YES: Readers are less likely to ignore display ads in interactive magazines

• YES: It extends your readership and make you look more modern

Page 5: Interactivity in your mobile magazine

Your mobile magazine. It's never been that easy.

Are there any drawbacks?

• The costs of production increase with the number of interactive elements

• You have to be careful: readers can be easily confused with what’s clickable and what’s flat.

Page 6: Interactivity in your mobile magazine

Your mobile magazine. It's never been that easy.

What are the existing options?

affordability

interactivity

Flat PDF

Adobe DPS - very interactive, but expensive

?

Page 7: Interactivity in your mobile magazine

Your mobile magazine. It's never been that easy.

Is there a solution both affordable & interactive?

Page 8: Interactivity in your mobile magazine

Your mobile magazine. It's never been that easy.

Meet Interactive WidgetsIssue Stand is a mobile publishing tool that is easy to use, fast and affordable. 3 simple steps:

Page 9: Interactivity in your mobile magazine

Your mobile magazine. It's never been that easy.

Meet Interactive WidgetsWe care about your readers almost as much as you do, that’s why we allow you to enhance your flat PDF magazines by adding an interactive layer with videos, audio files, photo galleries, slideshows and more. The best thing? You don’t need to hire a designer or developer to do that. Simply open our PDF Editor, upload video and place it whenever you want. It’s that simple.

Page 10: Interactivity in your mobile magazine

Your mobile magazine. It's never been that easy.

Adding an interactive widget

Let’s add a new Video Widget

Page 11: Interactivity in your mobile magazine

Your mobile magazine. It's never been that easy.

Adding an interactive widget

Upload a new video or choose from existing ones

Page 12: Interactivity in your mobile magazine

Your mobile magazine. It's never been that easy.

Adding an interactive widget

Place your widget where you want it to embed

Page 13: Interactivity in your mobile magazine

Your mobile magazine. It's never been that easy.

That’s it!Your video widget is now working.

Page 14: Interactivity in your mobile magazine

Your mobile magazine. It's never been that easy.

Try us, 100% free.Issue Stand won’t charge you anything until your app is ready to sale in the App Store or

Google Play. Give it a spin and try us for free: