SEO CompanyHow it works

What is a SEO Company SEO - A way of making websites visible

or available to the target audience on the internet.

Any Organization which does this is a SEO Company.

The first step in the SEO process is Project Initiation. a) Resource Allocation- Building a specialised SEO team &

collection of information about the client’s project.b) Basecamp Setup - Setting up of where abouts of the

company and the necessary equipments needed for running it.

c) Documentation- Noting and writing down the client’s needs.

1. Project Initiation

a) Resource Allocation b) Basecamp Setup c) Documentation

What is the SEO Process

2. ConceptualizationCompetitor Research Benchmarking

Assessing the Competitors strength & weaknesses

Price Comparison of

competitor’s fee structures

Product Comparison of

competitor’s products

Position Comparison of

competitor’s market position

Promotion Comparison of

competitor’s marketing efforts

Benchmark

3. SEO AUDIT

Design review Site Structure Analysis

Content Analysis Backlinks Analysis

Advantages of SEO Audit

4. KEYWORD RESEARCH

Keywords search Selection &Finalization

Baseline rankings

On-page SEO is the practice of optimizing individual web pages in order to rank higher and earn more relevant traffic in search engines

5. ON PAGE SEO

a. Meta Tags

c. Content & Page load

Optimization

b. SEO friendly

URLs

6. Off-Page SEO

Off-Page SEO

Social bookmark

ing

Link Building

Social Media

7. Monitoring & Reporting

Traffic Monitoring Analytics

Activity Reports

Ranking Reports

THANK YOU