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Dieste_PresentationforIAB_May272015

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  1. 1. >6,700 1
  2. 2. Orgullosa Lead a team of agencies to develop a holistic marketing program that resonates with the bi-cultural Latina, while remaining aspirational to the new immigrants. We are not the Latinas you think we are! In fact there is no such thing! Latinas were effortlessly combining traditional morals and values with a new drive, passion and thirst for opportunities and desired growth, challenging conventional Latina roles. Build a unique & ownable mindset-driven WHO - Mujeres con La Falda Bien Puesta Build a call to action that inspires Latinas to join, share, learn, grow and redefine themselves every day Build a place/places where real engagement can take place 1.1 Million+ engaged FB community. Largest community & highest engagement when compared to comparable Latina programs. 254K+ and growing .com community. 19.3K Twitter followers Total Size of Community- 1.4 Million+ members ASK INSIGHT SOLUTION RESULT
  3. 3. Facebook >1.1 MM Likes Twitter >19.000 Followers YouTube > 1,100 Subscribers InstagramWebsite >254,000 >1.4MM >6,700 14/15 Orgullosa Acquisition Wheel 3
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