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Local Search Marketing Local Search Marketing

Tdm local search webinar presentation

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Learn more about local search & Triangle Direct's product offerings.

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Page 1: Tdm local search webinar presentation

Local Search MarketingLocal Search Marketing

Page 2: Tdm local search webinar presentation

o Founded In 2006 o Over 50 Years Executive

Experience In SEOo 200 + Clients Currentlyo 2010 INC 500 Magazine as the

247th fastest growing private company in America, o #31 Advertising &Marketing Business

and o #1 in the Carolinas

Page 3: Tdm local search webinar presentation

o 97% of Consumers use Online Media When Researching Products or Services in their Local Area. (Kelsey Group)

o 73% of Online Activity is Related to Local Content (Google)

o Consumers are 69% More Likely to use a Company if they can Find their Information Online (comScore)

o Social Media users are 47% more likely to be HEAVY spenders on clothing, shoes, and accessories (Nielsen)

Page 4: Tdm local search webinar presentation

o Are You in the Organic Rankings?o 73% of Online Activity is Related to

Local Content (Google)o Consumers are 69% More Likely to

use a Company if they can Find their Information Online (comScore)

o Social Media users are 47% more likely to be HEAVY spenders on clothing, shoes, and accessories (Nielsen)

Page 5: Tdm local search webinar presentation

o Are You in the Map Results?o 73% of Online Activity is Related to

Local Content (Google)o Consumers are 69% More Likely to

use a Company if they can Find their Information Online (comScore)

o Social Media users are 47% more likely to be HEAVY spenders on clothing, shoes, and accessories (Nielsen)

Page 6: Tdm local search webinar presentation

o Do You Have a Google Places Page?o 73% of Online Activity is Related to

Local Content (Google)o Consumers are 69% More Likely to

use a Company if they can Find their Information Online (comScore)

o Social Media users are 47% more likely to be HEAVY spenders on clothing, shoes, and accessories (Nielsen)

Page 7: Tdm local search webinar presentation

o Are Your Prospects Finding Your Reviews?

o 73% of Online Activity is Related to Local Content (Google)

o Consumers are 69% More Likely to use a Company if they can Find their Information Online (comScore)

o Social Media users are 47% more likely to be HEAVY spenders on clothing, shoes, and accessories (Nielsen)

Page 8: Tdm local search webinar presentation

o Are You an Industry Expert?o 73% of Online Activity is Related to

Local Content (Google)o Consumers are 69% More Likely to

use a Company if they can Find their Information Online (comScore)

o Social Media users are 47% more likely to be HEAVY spenders on clothing, shoes, and accessories (Nielsen)

Page 9: Tdm local search webinar presentation

o Basic On-Page SEO (Title Tags)o Google Places Page Tips

o Research Categorieso Fill Out ALL the Informationo Get Reviews

o Get Links (Votes)o Can I get on Your Vendor List?o Directory Linking (Be Consistent)

o Social Media Presence – Only if You Have Time

Page 10: Tdm local search webinar presentation

o New Publishing Page (Corporate Blog)

o Strategic Link Building Targeting Specific Industry Keywords

o On-Page SEO Adviceo Google Places Page

o Packages Range from $500-$1500 per Month Depending on Industry Competition

Page 11: Tdm local search webinar presentation

o Natural Search Traffic over Timeo 73% of Online Activity is Related to

Local Content (Google)o “I'm popping up everywhere for many search terms.

This is generating many business opportunities for myself to capitalize on. Thanks!” – Mike, Owner, CleanHomeNC.com

Page 12: Tdm local search webinar presentation

o Natural Search Traffic over Timeo 73% of Online Activity is Related to Local Content

(Google)o “Our firm simply did not have the web presence that we

needed as we worked to establish a new domain name and a new website. After only a few months of utilizing TDM’s services, we were ranked on Google for keywords that are important to our practice and our internet traffic and inquiries increased. TDM has already put us in contact with new, quality clients, and it is an important part of our marketing plan moving forward.”

Page 13: Tdm local search webinar presentation

o "I had an ad in several phone books for years, and the only phone calls I would get would be about buying hamsters, which isn't even close to what I do. Once I let Triangle Direct take over my online SEO campaign, I started getting more and more calls from people saying they found me online. Now, I don't do any other advertising, and all of my clients come from my website and referrals," Kenny McGee, owner, aFishyBusinessInc.com

o Awesome Quote from Google re Local Search Priority

Page 14: Tdm local search webinar presentation

o (919) 468-4779o [email protected] http://www.tdmlocalsearch.como http://www.facebook.com/tdmlocalsearcho http://www.twitter.com/tdmlocalsearch

o National Influence, Local Results