YOUR GATEWAY TO E-COMMERCE

©SOUQ.com Marketplace – Your Gateway to E-Commerce

7

15

Year 2014 Year 2020

E-COMMERCEMARKET SIZE

Billion dollars

47% owns a payment card

66% of users search the internet for products before buying it

E-Commerce Trends in the Middle East

110 Million Internet users 40% AnnualGrowth Rate

30 MillionOnline Shoppers

$1,521MTravel

$250MElectronics

$248MComputers

$222MJewelry

$133MHousehold

$192MSports

$107MFashion

WH

AT AR

E PEO

PLE B

UYIN

G O

NLIN

E?

©SOUQ.com Marketplace – Your Gateway to E-Commerce

Top 5 Online Merchants in the Middle East

©SOUQ.com Marketplace – Your Gateway to E-Commerce

32%

19%18%

17%

14%

Better offers

Easy to compareproducts

Wide range of products

Can read reviews

More paymentsolutions

• In 2014 Egypt came in the 13th global rank in number of internetusers with 40.3M users across the country

• Online shoppers in Egypt are estimated to spend over $450 millionannually between travel, electronics, fashion, among others

-

10,000,000

20,000,000

30,000,000

40,000,000

50,000,000

2011 2012 2013 2014 2015

Growth rate

Internet users

E-Commerce in Egypt

Reasons People Shop Online

THIS IS OUR STORY…

©SOUQ.com Marketplace – Your Gateway to E-Commerce

Launched Stores and fixed price option

Expands into KSA

Expands into Egypt

Launched first auctionservice in the Arab world

Launch of new platform & acquired new fashion platform Sukar.com

Expands into Kuwait &started retail operations

Continue to aggressivelyexpand operations & launched Q-TAB

Set up Q Express (Own logistics service)

Our JourneyEG

YPT TO

P SITES R

AN

KIN

G

©SOUQ.com Marketplace – Your Gateway to E-Commerce

Souq.com is a general merchandiser offering morethan 1 Million products across multiple categoriesincluding Electronics, Fashion, Health & Beauty,Home, etc. to over 20 million visitors and 35 millionpage views.

Currently 29% of Souq.com orders in Egypt are madeby customers outside of Cairo & Alex. Souq.comprovides its sellers with full support across allfunctions; such as: dedicated account management,content production, online marketing, technology,logistics, and customer service.

Our Journey (cont’d)

3rd Party Marketplaceallow 3rd parties to sell

their products

eCommerce Solutionpower select strategic partners online businesses

Merchant

Retail Operations

First-Party Operationswe source, promote,

fulfill & deliver products directly to consumers.

©SOUQ.com Marketplace – Your Gateway to E-Commerce

• Smartphone penetration in the Middle East is currently 73%

• 1 Million users in Egypt are using Souq.com mobile app every day

• Souq.com mobile app contributes to 30% of Total Sales

Leading in M-Commerce

1 item sold every 5 seconds!

5

©SOUQ.com Marketplace – Your Gateway to E-Commerce

Our MarketingSO

CIA

L MED

IA C

HA

NN

ELS

Onsite Merchandizing to 20M visitors

Mobile App Notification to 1M+ users

Email Newsletters to 500K+ users

Google AdWords and GDN

Social Media Channels

©SOUQ.com Marketplace – Your Gateway to E-Commerce

Brand Awareness

Souq.com Activation at IMAX MBC interview at Souq.com Dubai OfficeHe Sale She Sale TV Ad

©SOUQ.com Marketplace – Your Gateway to E-Commerce

"This weekend’s White Friday hopes to be the Middle East’s busiestonline shopping event ever with 10 million daily visitors".– Arabian Gazette

"Big brands such as Etisalat, Du, Samsung, Microsoft, Huawei, Sony,HP, Lenovo, Nokia, and MasterCard have confirmed theirparticipation in the biggest online shopping day being hosted by“Souq.com”.– The National

Regional Milestones – WHITE FRIDAY

YOUR ONLINE STORE

©SOUQ.com Marketplace – Your Gateway to E-Commerce

Benefit from the reachof 20 Million visitors!

100,000+ Daily buyers and customers Increased product marketing for liquidating inventory

A platform to learn and compare products before shopping

Integrated payment solutions

Full logistics & fulfillment support (Managed Marketplace)

LocalizedCustomer Support

Live dashboard including detailed sales/customer trends

Why Sell on Souq.com

1 item soldevery 5 seconds!

©SOUQ.com Marketplace – Your Gateway to E-Commerce

Seller ListsItem on Souq.com

Buyer PlacesOrder

Courier Picks-upItem

Courier ShipsItem

Buyer ReceivesOrder

Seller GetsPaid

Account Manager

InventoryManagement

& Shipping

Analytics& Accounting

ContentSupport

MarketingSupport

How Marketplace Works

Business Support

©SOUQ.com Marketplace – Your Gateway to E-Commerce

Brand Store (Premium) Brand Store (Basic)

Reco

mm

end

ed fo

r Enterp

rises and

Large Co

rpo

ration

s

Reco

mm

end

ed fo

r SME’s an

d Sm

all Retailers

©SOUQ.com Marketplace – Your Gateway to E-Commerce

Start Selling Now!

Get in touch with your Souq.com representative oremail us directly at egyptseller@souq.com and wewill contact you to help launch your online business!

THANK YOU