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ITV About Audiences Shows

Itv research

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Page 1: Itv research

ITVAbout

Audiences

Shows

Page 2: Itv research

ITV is a commercial public service TV network in the UK. Launched in 1955 as Independent Television.

Page 3: Itv research

ITV AUDIENCES Demographic: this channel is aimed at older generations, both male and female, who maybe have a lot of time on their hands (retired). Psychographic: mainly aimed a resigners and maybe mainstreamers and reformers.

Page 4: Itv research

ITV SHOWS Broadchurch

Downton Abbey

Page 5: Itv research

BROADCHURCH Brand new crime drama series. When the

body of an 11-year-old boy is found on a beach in Dorset, local police officers DS Ellie Miller and DI Alec Hardy are called to investigate.

Page 6: Itv research

DOWNTON ABBEY Downton Abbey is a period drama about

a rich family and there servants. The show has been going on for a few years.