Vashist_ Master's Thesis

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  • RE-ENVISIONING EASTRIDGE SHOPPING MALL, SAN JOSE

    An Urban Design Approach

  • RE-ENVISIONING EASTRIDGE SHOPPING MALL, SAN JOSE: An Urban Design Approach

    A Planning Report

    Presented to

    The Faculty of the Department of

    Urban and Regional Planning

    San Jos State University

    In Partial Fulfillment

    Of the Requirements for the Degree

    Master of Urban Planning

    By

    Aastha Vashist

    May 2013

  • TABLE OF CONTENTS

    Chapter 1. INTRODUCTION: Integrating San Joses Eastridge Shopping Mall with the Adjacent Urban Village Site ............................................ 91.1. Shopping Malls in American Suburbs .........................................................................................................................................................................................................................................................................................10

    1.2. Definitions and Terminology ..........................................................................................................................................................................................................................................................................................................10

    1.3. Why Retrofit Eastridge Shopping Mall? .....................................................................................................................................................................................................................................................................................11

    1.4. Who is the Intended Audience? .....................................................................................................................................................................................................................................................................................................12

    1.5. Vision for the Study Area ..................................................................................................................................................................................................................................................................................................................12

    1.6. Methods Overview .............................................................................................................................................................................................................................................................................................................................13

    1.7. Report Organization ..........................................................................................................................................................................................................................................................................................................................14

    Chapter 2. SHOPPING MALLS: An Opportunity for Reinvigorating Suburbs .........................................................................................................152.1. History of Shopping Malls in the United States .......................................................................................................................................................................................................................................................................16

    2.2. Role of Shopping Malls in American Life ....................................................................................................................................................................................................................................................................................17

    2.3. Urban Design Strategies for Rethinking Suburban Shopping Malls ................................................................................................................................................................................................................................18

    2.4. Challenges to Retrofitting Shopping Malls ...............................................................................................................................................................................................................................................................................20

    2.5. Conclusion .............................................................................................................................................................................................................................................................................................................................................22

    Chapter 3. EASTRIDGE SHOPPING MALL: Existing Conditions, Urban Context, Constraints and Opportunities ...............................................233.1. Setting of Eastridge Shopping Mall .............................................................................................................................................................................................................................................................................................24

    3.2. Site Analysis .........................................................................................................................................................................................................................................................................................................................................25

    3.3. Urban Design Analysis ......................................................................................................................................................................................................................................................................................................................27

    3.4. Constraints and Opportunities ......................................................................................................................................................................................................................................................................................................34

    Chapter 4. CASE STUDIES: Lessons from Retrofitted Shopping Malls ....................................................................................................................384.1. Methodology and Selection Criteria ...........................................................................................................................................................................................................................................................................................39

    4.2. Case Study: The Crossings at Mountain View, California ......................................................................................................................................................................................................................................................39

    4.3. Case Study: Broadway Plaza at Walnut Creek, California ......................................................................................................................................................................................................................................................44

    4.4. Key Lessons Learned from Case Studies .....................................................................................................................................................................................................................................................................................49

    Chapter 5. URBAN DESIGN PROPOSAL: Re-envisioning Eastridge Shopping Mall .................................................................................................535.1. Urban Design Strategies...................................................................................................................................................................................................................................................................................................................54

    5.2. Master Plan ...........................................................................................................................................................................................................................................................................................................................................63

  • Chapter 6. CONCLUSION: Research Findings And Next Steps ..................................................................................................................................676.1. Key Findings .........................................................................................................................................................................................................................................................................................................................................68

    6.2. Methodology Limitations and Next Steps .................................................................................................................................................................................................................................................................................69

    APPENDIX A: Interview Questions ..............................................................................................................................................................................70

    APPENDIX B: Urban Design Analysis ..............................................................................................................................