Robin and Neil HeydenJune 2011

Higher Ed Online Learning

29% college students took online course Fall ‘09

66% of colleges offer fully online courses

2/3 of colleges say online ed critical to strategy

65% of US grad schools offer online courses

Est online course enrollment reach 3.9 mill students by ‘14

Source: Chronicle of Higher Education, NCES

Higher Ed is in a vice between…

K-1227% HS and 21% of MS took an online course last year

Workplace77% of US companies use online training for their workforce

The World of Online Learning

Source: Campus Computing Project

Rise of the For-Profit College

• Focus on different population

• 1.4 million students in ’08

• Outcome-focused learning

• Strong coaching

• Small class size

• Faculty development for consistency

• No such thing as “full classes” all year ‘round

• Take a look at University of Phoenix and Kaplan

472,000 students - 32, 000 faculty

100 degree programs

100,000 students, 59 degree programs

Owned by Washington Post Company

Rise of the For-Profit College

• Focus on different population

• 1.4 million students in ’08

• Have grown 95% per over 30 years

• Outcome-focused learning

• Strong coaching

• Small class size

• Faculty development for consistency

• No such thing as “full classes”, all year ‘round

• Take a look at University of Phoenix and Kaplan

For Profit College Challenges

• Recruit heavily among low-income

• Low graduation rates, poor retention

• Student debt/default rates high

• Spend big $$ on recruiting/marketing

• Not academia, in traditional sense

• Not transparent

• Limited objective research on outcomes

The NAC&U OpportunityTake a piece, do it better than the for-

profits

Appeal to a wider net of potential students (non-traditional)

Leverage what online has to offer (“class of one”, mentoring, constructivist)

Whole greater than sum of parts

Enhance revenue

An Eye on the Future…

Our ReportDiscovery Investigation

17 interviews – institutional snapshots

Advantages/Disadvantages of a collaboration

Recommendations of potential pilot collaborations

Next Steps?

Possible Pilot ProjectsShared Support:

24/7 Tech Support PD Camp

Course Components Online Organic Chem (Econ or Astron) Lab

Courses Unique or Boutique Intro Calculus (or Econ or Remedial Math)

NAUOU MBA or Project Management Certificate