INTRO TO DESIGN

PART 2B – THE TOY DISPLAY BOX Submission Week 18 – 6th of February 2014, Friday 8AM

@CODA

In t h is f inal p ar t st ud ent s are req uired t o p rep are a 3D m od el o f

t he Toy Disp lay Box and 3 A2 p resen t at ion b oard s. In this f inal

part students are required to draw all the required illust rat ion by

hand and to creat ively dem onstrate their basic skills of

architectural drawings, architectural rendering, architectural

graphics and sim ple diagram m at ic explanat ions and sketches to

clearly explain their concept , ideas, design elem ents and design

principles applicat ions and how the display works. In t he p rocess

st ud ent s are req uired t o p rod uce d raf t m od els and d raf t

d raw ings and p resen t at ion layout s.

In t h is p ro ject t he m ain id ea is t o creat e a d isp lay b ox t o p lace

t he Lego t oy charact er b y ap p lying b asic d esign elem ent s and

p r incip les. It is im p or t an t t o und erst and t he t oy charact er f ir st

t o d er ive id eas t hat b est su it s t he t oy charact er .

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PART 2B – REQUIREMENTS - St ud en t s m ay use m axim um o f 3 d if f eren t t yp es o f m at er ials t o p rod uce t he

m od el o f t he d isp lay b ox. You m ay co lo r t he b ase.

- The d isp lay b ox should f ocus on t he d esign elem ent s and p r incip les used t hat

are su it ab le w it h t he t oy charact er o r t he key w ord o r ap p roached select ed .

- The d isp lay b ox should not have any grap h ic visuals such as cave o r f low ery

p at t ern o r t rees o r any sym b o ls. It should on ly b e p rod uce f rom sim p le b asic

lines, b asic co lo rs, shap es, p lanes o r vo lum es.

- St ud en t m ust use t he b ase and cover o rd ered f o r everyone t hat cost RM30.

- The size o f t he d isp lay should f it in t he d isp lay b ox and it should no t exceed

150Lx150Wx150H.

- St ud en t s m ay p rep are t he d raw ings and in f o rm at ion on any t yp e o f

p resen t at ion b oard and using any t yp e o f m ed ium .

- A2 presentat ion boards with the followings details;

1. It is com pulsory f o r t he st ud en t s are req uired t o d raw t he p lan OR t op

view , m in 3 elevat ion , one sect ion and one p ersp ect ive o r axonom et r ic

o f t he p rop osed d isp lay b ox. These drawings are ORTHOGRAPHIC DRAWINGS TO

SCALE! 1:1 or 2:1 and please use a ruler its not freehand.

Cont inue next page…

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2. The b oard s MUST includ e a b r ief in t rod uct ion o f your t ask, b r ief in f o rm at ion

ab out your t oy charact er , t he select ed keyw ord s and d esign p rocess, how t he

d isp lay b ox f unct ions et c.

3. The b oard s should includ e a b r ief in t rod uct ion o f your t ask, b r ief in f o rm at ion

ab out your t oy charact er , t he select ed keyw ord s and d esign p rocess, how t he

d isp lay b ox f unct ions et c.

4. Must give a “nam e” t o t he p rop osed d isp lay b ox on t he p resen t at ion b oard .

5. All d raw ings, sket ches and d iagram s m ust b e hand d raw n and t ext t o b e hand

w r it t en as arch it ect ural hand w r it ing using p encils OR p ens.

6. St ud en t m ay use any kind o f m ed ium , m at er ials and arch it ect ural t echn iq ue

t o p rod uce t he d raw ings BUT collage or reprint ing is NOT acceptable.

7. Draw ing t echn iq ues m ust f o llow t he b asic arch it ect ural hat ch ing, arch it ect ure

conven t ions, arch it ect ural grap h ic, line w eigh t , sym b o ls et c. Must lab el all

d raw ings and illust rat ions w it h scale and p rop er anno t at ions.

8. The A2 d raw ing b oard o r ien t at ion could b e all land scap e o r all p o r t rait s on ly.

Maxim um 3 and m in im um 2 A2 b oard s.

9. Please ad d your nam e, id num b er , In t ro t o Design FNBE APRIL 2014 and Taylo r ’s

logo n icely on t he b oard .

Tip s: Please ref er t o t he DK Ch ing b ook f o r p resen t at ion layout s and p rep arat ion .

All sketches, doodles, research, planning, discussion to be place in the e-port folio. It ’s

the responsibility of every student to m ake sure they record the process and f inal

product of their work. 3

TGC Assessment: Marks Excellent A & A+

V Good A- /B+

Average B/ B-

Poor C+-D

Fail F

30-24 23-21 20-18 17-12 11>

Demonstrated clearly the translation of the concept to 3D form by using the appropriate design elements and principles, suitable materials and original design/idea/concept/approach, and meet the design requirement as display box. The Thinking Process, Idea & Exploration – (How well and confident the students understand the character, appropriate key word, translation and application of design elements & principles, the overall outcome of the display box, the placement of the toy character. – looking at overall through model + boards + verbal presentation)

/30%

Troper

chopper

exra

inquziter

hera

20-16 15-14 13-12 10-8 7>

Originality, creativity, suitability of materials and workmanship quality of the model. (the condition and design of the model – the model making technique, choice of material)

/20%

Originality, creativity and workmanship quality of the drawings & presentation layout. (the graphic communication of the presentation boards, material and techniques, with architecture handwriting, the layout of the presentation boards and the DRAWINGS – orthographic drawings – colored or hatched – line weight - labelling)

/15% layout

/15% drwg

30-24 23-21 20-18 17-12 11>

Clarity of content and the structure of the content to explanation the application of elements and principles of design and concept development or design process. (The structure and importance of the content presented, content clearly presented, content presented in a diagrammatic manner clearly, the focus would be on the process of understanding the character – key words into elements & principles – ideas into 3D)

/20%

TOTAL: /100%

Assessment criteria

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Suggested References

1. Hash im ot o , Alan , 2003. Visual Design Fund am ent als : A

Dig it al Ap p roach , Char les River Med ia / Cengage Learn ing 2.

Greet Hannah, Gail, 2002. Elem ent s o f Design : Row ena Reed

Kost ellow and t he St ruct ure o f Visual Relat ionsh ip s, Pr incet on

Arch it ect ural Press

3. Ch ing, Francis D.K., 2002. Arch it ect ure: Form , Sp ace and

Ord er , Van Nost rand Reinho ld .

4. h t t p ://arch it izer .com /b log/f o ld ing -arch it ect ure-t op -10-

or igam i-insp ired -b uild ings/

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You are req uired t o show and

exp lain ab out DPJ 3 at t he p in up

t u t o r ial session AND t o includ e all

t he o t her DPJ’s AND your DESIGN

PROPOSAL f o r t he f inal d esign o f t he

d isp lay b ox.

Show as m any p rop osal w it h m od els

and d raw ings! 6

An exam p le w hat is

exp ect ed on t he 7t h o f

January 2015.

What it s m issing here

(coz I d on ’t w ant you

t o cop y) is t he DPJ 03

and t he o t her DPJ’s.

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You w ill show your ref ined id eas as

d raw ing and as m od els! And a d raf t

layout and id eas on t he p resen t at ion

b oard s

Final t u t o r ial t o f inalize t he id eas,

d raw ings, m od els and p resen t at ion

b oard s

By t h is t im e everyt h ing should b e

f inalized . For t u t o r ial p lease show

d raw ings and f in ished m od el. You

should b e at least 40% in t o f in ish ing ur

f inal p resen t at ion and m od el.

Then no m ore t u t o r ial just f in ish up

your d raw ings, p resen t at ion b oard s,

m od el et c.

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Expectat ions and requirem ents for the

f inal presentat ion;

Do show your p rocess m od els b ut

p lease ar range it p rop er ly as a

p resen t at ion and m ayb e p rep are som e

anno t at ion et c.

Do p lace a t ab le clo t h o r cover o r

d esign som et h ing.

Do no t ar range your p resen t at ion

b oard like t h is. Will p rovid e

inst ruct ions lat er .

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