Busines services

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Services are those separately identifiable , essentially intangible , activities that provide , satisfaction of wants and are not necessarily link to the sale of a product or another service . A good is a physical product capable of being delivered to a purchaser and involves the transfer of ownership from seller to customer

Services are those separately identifiable , essentially intangible , activities that provide , satisfaction of wants and are not necessarily link to the sale of a product or another service . A good is a physical product capable of being delivered to a purchaser and involves the transfer of ownership from seller to customer

There are five basic features of services . These features also distinguish them from goods and are known as the five ease of services. These are discussed as below

1. Intangibleservices are intangible , they cannot be touched . It is therefore important for the service providers that they consciously work on creating a desired service so that the customer undergoes a favourable experience . For example doctors should be a favorable experience

2. Inconsistencysince there is no standard tangible product services should be performed each time . Different customers have different demands and expectations. Service providers need to have an opportunity to alter their offer to closely meet the requirements of the customers

3.Inseparabilitythe simultaneous activity of production and consumption being performed . The production and consumption of services are inseparable.

4.Inventory(less)services have little or no tangible components and therefore cannot be stored for a future use . This means that the demand and supply needs to be managed as the services has to be performed and when the customer ask for it . For eg a railway ticket can be stored but the railway journey can be experienced only when railways provide it

5.Involvementone of the most important characteristics of service is the participation of the customer in the service delivery process

A refreshing start- coca cola owes its origin to a sole propreitorthe product that has been given world its best known taste was born in atlanta , georgia . On may 8 , 1886 . Dr john stit pemberton , a local pharmicist , producer , the syrup for cocola , and carried a jug down the street to jacobs pharmacy where it was ,nit was sampled , and pronounced as the bestexcellent. And place on sale for five cents a glass as a soda fountain drink . Dr the pemberton dint realize the poteintial of the beverage he created . He sold portions of his business to various land partners just prior to his death in 1888 , sold his remaining interest in coca cola to asa . G . Candler . An atlantian . Mr . Candler proceeded to buy additional business rights and acquire complete control it was only mr candler formed the company called coca cola

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TYPES OF SERVICES

Business services are those services which are used by business entrprises for conduct of their activity . Eg banking , insurance , transportation warehousing etc

Social services are those services that are generally provided voluntarily in pursuit of certain goals . These goals may be to improve the standard of living , eg to open school for needy children or to open a healthcare centre

Personal services are those services which are experienced differently by different customers . These cannot be consistent in nature . They will differ depending on the service provider and customers preferences and demands

Successful women entrepreneurs

Beyonce Knowles-Carter

Thinking we should all be feminists, Beyonce used her voice over the last year to push for gender equality and empowerment. On top of a successful music career, the icon previously launched fashion label House of Dereon (2004) and shop.beyonce.com (2012).

Oprah Winfrey(No. 14)

While still supporting the Oprah Winfrey Leadership Academy for Girls in South Africa, Winfrey has also guided double-digit growth for her OWN network so far this year. Bringing in $77 million in earnings for 2013, Winfrey still owes most of her income to her TV show and Harpo production company.

Melinda Gates(No. 3)Since founding the Bill & Melinda Gates Foundation with her husband, Melinda has pushed for giving in its greatest numbers. With more than $3.4 billion in giving for 2012 and $26 billion in grant commitments since 1998, her work has inspired big donors and global collaboration.

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