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Sheryl's Why Advertise on Radio? 1. You can talk to everyone on the radio. 2. Radio reaches people where other media can't. 3. Up to 86% of people on the road are tuned in to radio 4. Listeners tune in an average of 2 hours 43 minutes each day. 5. Radio can reach on-the-go consumers. 6. Radio allows you to establish a special relationship with consumers. 7. Radio can cost-effectively break through the lines of media bombardment. 8. Radio’s on-location remote broadcasts are both powerful and profitable. 9. Radio’s unique, specialized formats allow you to target your best prospects. 10. Radio reaches prospects closest to the point of purchase. 11. Radio can bridge the gaps left by other media options. 12. Radio provides unique specialized on-air promotions. 13. Radio is king for establishing top-of-mind- awareness. 14. Radio can influence new markets and prospects. 15. Radio can complement other advertising platforms. 16. Radio’s listener ship remains strong, while time spent with other media declines. 17. Radio has a 24/7 Audience. 18. There's a Radio Format for Everyone. 19. Radio is a unique combination of high reach, high target ability, and low cost appeal for marketers.

Sheryl Reasons For Radio

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Page 1: Sheryl Reasons For Radio

Sheryl'sWhy Advertise on Radio?

1. You can talk to everyone on the radio.2. Radio reaches people where other media can't.3. Up to 86% of people on the road are tuned in to radio4. Listeners tune in an average of 2 hours 43 minutes each day.5. Radio can reach on-the-go consumers. 6. Radio allows you to establish a special relationship with consumers. 7. Radio can cost-effectively break through the lines of media bombardment. 8. Radio’s on-location remote broadcasts are both powerful and profitable. 9. Radio’s unique, specialized formats allow you to target your best prospects. 10. Radio reaches prospects closest to the point of purchase. 11. Radio can bridge the gaps left by other media options. 12. Radio provides unique specialized on-air promotions. 13. Radio is king for establishing top-of-mind-awareness. 14. Radio can influence new markets and prospects. 15. Radio can complement other advertising platforms. 16. Radio’s listener ship remains strong, while time spent with other media declines.17. Radio has a 24/7 Audience.18. There's a Radio Format for Everyone.19. Radio is a unique combination of high reach, high target ability, and low cost appeal for marketers.20. Radio reaches just about everyone; it delivers an audience that is engaged.

Page 2: Sheryl Reasons For Radio

Sheryl Rebisz: 406-544-2977

Sheryl'sWhy Advertise on Mountain

Broadcasting?

1 .We have two Radio Stations to choose from in our group that will fit your particular demographic to reach your customers. 2. We are able to respond to news, weather and community announcements on the spot. 3. We are “live, local & involved”4. Our success is due to the simple philosophy of “Find out what they want to hear and play it”!5. We are the only locally owned and operated radio station in Missoula and Ravalli County's6. Our stations are "the listen at work stations" of choice.7. Mountain Broadcasting is very active in the community and we promote family activities.8. Our Mountain FM station has excelled as the top morning radio station the last few years.9. We at Mountain Broadcasting have had one of the most consistent formats since 1986 (?) which relates to long listener relationships.10. Our Stations have proven to encourage repeat business.11. Our stations have proven to generate continuous business with our customers.12. Mountain Broadcasting will give your business a successful image by continuing to have a successful image in the marketplace13. Mountain Broadcasting continues to create contests and promotions to keep them listening and keep our stations fresh14. We will keep you in the competitive race

Page 3: Sheryl Reasons For Radio

Sheryl Rebisz: 406-544-2977

Sheryl'sWhy advertise with me?

1. I'll help you create more traffic by finding out just who is your target audience. 2. I'll help you stand out above the crowd with creative ads and targeted scheduling.3. I'll help you attract new customers by creating smart promotions to drive customers to your location. 4. I'll help you keep your business at "top-of-mind awareness" with specialty tailored programs designed for your business.5. I'll be available to discuss marketing needs and strategies as the market takes its turns.6. I will stay current in the marketplace and watch for new hooks to promote more traffic to your location.

Page 4: Sheryl Reasons For Radio

Sheryl Rebisz: 406-544-2977