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Samantha Dooley BBS (Hons), MMII GRAD, M.Sc (Hons) …Samantha Dooley BBS (Hons), MMII GRAD, M.Sc (Hons) Digital marketing consultant and Social Media Strategist Owner of Email: [email protected]

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Page 1: Samantha Dooley BBS (Hons), MMII GRAD, M.Sc (Hons) …Samantha Dooley BBS (Hons), MMII GRAD, M.Sc (Hons) Digital marketing consultant and Social Media Strategist Owner of Email: Samantha@digitalizemenow.com
Page 2: Samantha Dooley BBS (Hons), MMII GRAD, M.Sc (Hons) …Samantha Dooley BBS (Hons), MMII GRAD, M.Sc (Hons) Digital marketing consultant and Social Media Strategist Owner of Email: Samantha@digitalizemenow.com

Samantha Dooley BBS (Hons), MMII GRAD, M.Sc (Hons)

Digital marketing consultant and Social Media Strategist Owner of www.digitalizemenow.com

Email: [email protected]

Page 3: Samantha Dooley BBS (Hons), MMII GRAD, M.Sc (Hons) …Samantha Dooley BBS (Hons), MMII GRAD, M.Sc (Hons) Digital marketing consultant and Social Media Strategist Owner of Email: Samantha@digitalizemenow.com

Welcome

Welcome to your Course

Page 4: Samantha Dooley BBS (Hons), MMII GRAD, M.Sc (Hons) …Samantha Dooley BBS (Hons), MMII GRAD, M.Sc (Hons) Digital marketing consultant and Social Media Strategist Owner of Email: Samantha@digitalizemenow.com

Course : Social media for

business

Duration : 10 weeks

Start Date: 15th of January 2019

Finish Date: 28th of March 2019

Course Details

Page 5: Samantha Dooley BBS (Hons), MMII GRAD, M.Sc (Hons) …Samantha Dooley BBS (Hons), MMII GRAD, M.Sc (Hons) Digital marketing consultant and Social Media Strategist Owner of Email: Samantha@digitalizemenow.com

Digital Media Technology

Minor Award Level 4

Award Code: 4N1858

Credit Value: 10

Page 6: Samantha Dooley BBS (Hons), MMII GRAD, M.Sc (Hons) …Samantha Dooley BBS (Hons), MMII GRAD, M.Sc (Hons) Digital marketing consultant and Social Media Strategist Owner of Email: Samantha@digitalizemenow.com

Hours of Attendance

Training Hours:

6hours per week Start and finish times must be strictly adhered to Tuesday & Thursday : 6.30pm – 9.30 pm Breaks 15 minute break

Page 7: Samantha Dooley BBS (Hons), MMII GRAD, M.Sc (Hons) …Samantha Dooley BBS (Hons), MMII GRAD, M.Sc (Hons) Digital marketing consultant and Social Media Strategist Owner of Email: Samantha@digitalizemenow.com

Absence

• If you cannot attend your course, you must phone/text to let your

Instructor know you will be absent.

• If you are absent for more than 3 classes without notification, it

will be presumed you have left the course and you will be

terminated.

• If you have reason to leave the training venue during training

hours you must inform your Instructor.

Page 8: Samantha Dooley BBS (Hons), MMII GRAD, M.Sc (Hons) …Samantha Dooley BBS (Hons), MMII GRAD, M.Sc (Hons) Digital marketing consultant and Social Media Strategist Owner of Email: Samantha@digitalizemenow.com

Handout given ..

Page 9: Samantha Dooley BBS (Hons), MMII GRAD, M.Sc (Hons) …Samantha Dooley BBS (Hons), MMII GRAD, M.Sc (Hons) Digital marketing consultant and Social Media Strategist Owner of Email: Samantha@digitalizemenow.com

Investigation into the roles of digital media.

20%

Set up a social media business page – 40% Of

overall mark.

Video production – 40% of overall mark

Page 10: Samantha Dooley BBS (Hons), MMII GRAD, M.Sc (Hons) …Samantha Dooley BBS (Hons), MMII GRAD, M.Sc (Hons) Digital marketing consultant and Social Media Strategist Owner of Email: Samantha@digitalizemenow.com

PASS 50% – 64% - Meets Criteria requirements

Merit 65% - 79% - illustrates a well developed understanding of assessment requirements and academic writing skills

Distinction 80% - 100% - Introduces new information on subject matter, excellent interpretation of assessment and excellent academic writing abilities

When a learner does not reach the minimum pass of

%50 it is recorded as referred

Page 11: Samantha Dooley BBS (Hons), MMII GRAD, M.Sc (Hons) …Samantha Dooley BBS (Hons), MMII GRAD, M.Sc (Hons) Digital marketing consultant and Social Media Strategist Owner of Email: Samantha@digitalizemenow.com

Training Standards System

Appeal the Test Results

• Your Instructor will advise you on how to request an appeal.

Certificates

• QQI will not replace any lost or mislaid certificates • If you change your address during or after the course

please notify the Training Centre.

Page 12: Samantha Dooley BBS (Hons), MMII GRAD, M.Sc (Hons) …Samantha Dooley BBS (Hons), MMII GRAD, M.Sc (Hons) Digital marketing consultant and Social Media Strategist Owner of Email: Samantha@digitalizemenow.com

Course Overview

Modules

•Digital Media Overview

•Social Media for Business:

•Facebook, Instagram, Youtube &

Twitter

•Video Production

Page 13: Samantha Dooley BBS (Hons), MMII GRAD, M.Sc (Hons) …Samantha Dooley BBS (Hons), MMII GRAD, M.Sc (Hons) Digital marketing consultant and Social Media Strategist Owner of Email: Samantha@digitalizemenow.com

Code of Personal Behaviour

Training/Workshop Areas

• Smoking and e cigarettes are not permitted in training areas. There are designated smoking shelters areas.

• Mobile phones must be switched off during class

• Your work area must be kept clean and tidy

• Consumption of food and beverages is strictly forbidden in the Classroom/Workshops

• Computer is for training

related use only

• The use of personal stereos

during class is not permitted

• Theft of goods will lead to

dismissal

Page 14: Samantha Dooley BBS (Hons), MMII GRAD, M.Sc (Hons) …Samantha Dooley BBS (Hons), MMII GRAD, M.Sc (Hons) Digital marketing consultant and Social Media Strategist Owner of Email: Samantha@digitalizemenow.com
Page 15: Samantha Dooley BBS (Hons), MMII GRAD, M.Sc (Hons) …Samantha Dooley BBS (Hons), MMII GRAD, M.Sc (Hons) Digital marketing consultant and Social Media Strategist Owner of Email: Samantha@digitalizemenow.com

Digital media is digitized content that can be

transmitted over the internet or computer

networks. This can include text, audio,

video, and graphics. This means that news

from a TV network, newspaper, magazine,

etc. that is presented on a Web site or blog

can fall into this category.

Page 16: Samantha Dooley BBS (Hons), MMII GRAD, M.Sc (Hons) …Samantha Dooley BBS (Hons), MMII GRAD, M.Sc (Hons) Digital marketing consultant and Social Media Strategist Owner of Email: Samantha@digitalizemenow.com

Digital media is any media that is encoded in

machine readable formats, i.e.

Software

Digital images

Digital videos

Websites

Social media

Databases

Digital audio

Page 17: Samantha Dooley BBS (Hons), MMII GRAD, M.Sc (Hons) …Samantha Dooley BBS (Hons), MMII GRAD, M.Sc (Hons) Digital marketing consultant and Social Media Strategist Owner of Email: Samantha@digitalizemenow.com

Entertainment

Technology

eCommerce

Non-Profit

Health

Education

Marketing and advertising

Government

Sports

Environment

Television

Publishing

Page 18: Samantha Dooley BBS (Hons), MMII GRAD, M.Sc (Hons) …Samantha Dooley BBS (Hons), MMII GRAD, M.Sc (Hons) Digital marketing consultant and Social Media Strategist Owner of Email: Samantha@digitalizemenow.com

eCommerce

Games – console, online and mobile

Websites and mobile applications

Animation

Social media

Video

Virtual reality

Location-based services

Interactive Storytelling

Page 19: Samantha Dooley BBS (Hons), MMII GRAD, M.Sc (Hons) …Samantha Dooley BBS (Hons), MMII GRAD, M.Sc (Hons) Digital marketing consultant and Social Media Strategist Owner of Email: Samantha@digitalizemenow.com
Page 20: Samantha Dooley BBS (Hons), MMII GRAD, M.Sc (Hons) …Samantha Dooley BBS (Hons), MMII GRAD, M.Sc (Hons) Digital marketing consultant and Social Media Strategist Owner of Email: Samantha@digitalizemenow.com
Page 21: Samantha Dooley BBS (Hons), MMII GRAD, M.Sc (Hons) …Samantha Dooley BBS (Hons), MMII GRAD, M.Sc (Hons) Digital marketing consultant and Social Media Strategist Owner of Email: Samantha@digitalizemenow.com

See you Thursday!