Re190 BMS Preview LR2

7/31/2019 Re190 BMS Preview LR2

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Gems

Guidanceof

OUR DRIVING PURPOSE OUR DESIRED FUTURE

bms is an integrated Marketing, Media, Event, Communications andConsultancy frm specializing in publicity, public relations, new market

development, market research, conerence coordination, branding, graphics

& website development and animation, audio-visuals, multimedia, new media

production.

bmss mission is to provide its clients with a strategic and value-ocused means

o successully addressing their opportunities and challenges through the use

o proven marketing principles and practices based on the principles o Gross

National Happiness.

bms s vision is to work in collaboration with clients, partners and afliated

consultants throughout the Kingdom o Bhutan and beyond to remain

a nationally recognized leader in the feld o marketing, media and

communications.


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Gems

Guidanceof

INTEGRITY

For many years in the Marketing, Media, Branding, Publicity, PR, Event Management business, bms and its afliates

have been committed to the principle o integrity. Integrity is moral soundness, especially as it is revealed in

dealings that test steadastness to truth, purpose, responsibility or trust. This value, more than any other, guides

our approach to business.

LOYALTY

The bms group has many relationships -- with employees, corporations, clients and celebrities. These relationships

have been built on a oundation o mutual loyalty, which provides us with a sensitive understanding o the needs o

our business associates. Through loyalty and teamwork, our common goals are achieved.

COMMITMENT

bms takes great pride in our relationships. In everything we do, we consider the needs o our clients and our

agent principals, their associates and employees. We are committed to creating the most attractive, hospitable

and eective Event environments possible. We understand that the growth o our company and its afliates isdependent upon a continuing commitment to the people we serve and towards the people we are served rom.

INTEGRITY. LOYALTY. COMMITMENT

It is our goal that each individual and corporation who comes into contact

with bms and any o its afliates, as a customer, business associate or riend,

experiences the values to which this company, bms, is committed.


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Bhutan Media Services (BMS) a ull edged Integrated

Marketing, Media, Event, Communications and Consultancy

rm which specializes in publicity, branding, advertising, media

relations, event management, publications, electronic media

and web design and management company along with research

and creations, editorial, newsroom, audio-video production unit

having 3D Modelling and Simulation, 3D, 2D, Film Animation,

Print, Graphics, Web and Design acilities, established to provide

an integrated approach to clients analysis, publicity, marketing

and promotional requirements.

BMS is a company acting ar beyond the limits o traditional

media and event designing activities. Evolving rom an academic

background, it provides the media, publicity and event industry

with high-class business services. We cater to the needs o

the Government, NGOs, Foreign Agencies, Corporate and thePrivates.

We talk straight and adopt an honest approach in everything we

do.

In Brief


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BMS started in 2002 as Bhutans rst advertising agency under the

leadership o Mr Tenzin Rigden and Mr Tashi P Wangdi. In 2006, the

company merged into Bhutan Times Ltd., the Kingdom o Bhutans rst

private newspaper. It re-emerged in January 2009 to handle various

commercial activities under the present CEO.

Presently, the company is managed by the CEO, Mr Sonam Gyeltshen,

who has had a air or promotional publicity, branding, inormercials,

commercials and marketing in the last 15 years amongst and across

various media rms including Kuensel (Corpn.) and Bhutan Times

(Bhutans rst private newspaper).

At present, the head oce is in Thimphu and a branch oce is in

Phuentsholing and the company has plans to open regional oces in

each Dzongkhag (District).

The company has a key staf o 18 proessionals rom various elds

heading various responsibilities and supported by 20 permanent staf

and 15 ~ 50 temporary staf hired rom project to project basis. We

market, create, produce, re-produce, innovate, direct and institute or

Print, TV, Radio, Web, Interactive Media, Graphics and Design.

Background


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Activity Areas

The Journalist

Newsroom

Publications

Publicity and

Strategy

Audio-Visuals

and Animation

New Media

Research & Creation

Event Creation

and Management

Distribution and

Circulation

Marketing

Graphics and Print


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Bhutan Media Services has the ollowing 10 units anddepartments working in synergy, independently and independency to serve the needs o the client:

Marketing: The bread and butter o the company originate rom

this department. The unit is headed by the CEO and is supported by

marketing coordinator and the other units. Marketing executives are

smart, presentable and knowledgeable o all the aspects o the company

as well as are well acquainted with the needs o the corporate, rms,

businesses, and entrepreneurs o the Kingdom o Bhutan.

Publicity and Strategy: Headed by the CEO, Sonam Gyeltshen, the unit

is responsible or integrated approach and ormulating various strategies

relating to clients publicity and promotional needs.

Publications: Headed by a veteran editor, the unit is responsible or

in-house and in-coming publications o various magazines, newsletters

and other communication materials. Last year the unit has produced

Bhutans rst news magazine on sports, TAK.

The Departments

We believe strategy

is an intellectual and

emotional journey into

the soul of the consumer


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The Departments

Research and Creation:The unit is headed by the CEO and is supported

by a core team o researchers and creative heads along with necessary

support rom the editors, graphics, new media and the print units. It

handles the creative concept or strategy, content writing, photography,

layout, to publications o any nature across all mediums.

Audio-Visuals and Animation: Headed jointly and individually as thecase may be by Kinga Sithup and Nguldrub Dorji, the unit produces

background scores or lms, documentaries, corporate presentations,

commercials, inormercials, as well as the video, on-location video

shooting, special efects, visual efects, dubbing, product modelling, 3D

& 2D & ash Animations, editing, production, casting and the like. The

unit is supported by specialized crew, models and actors.

New Media: This unit handles webportals, websites, e-commerce, job

portals, electronic orms o presentations, and the like. This unit alls

under the research and creation.

Graphics and Print: This unit brings creativity in the print media and

produces artwork, ollowing client branding principles. It is supported

by photography unit and alls under research and creation.

We believe that perceptionscan change minds


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(TRADITIONAL

ARTS&CRAFT

S)

pemsbumthap@

yahoo.co.in

tabilityntegrity

oya tympartiality

onestyeaders i

ProfessionalismAccountability

IntegrityLoyalty

ImpartialityHonesty

Leadership

Royal Civil

SeRviCe CommiSSion

Royal GoveRnment of Bhutan

towardsexcellencein thecivil service

Promoting

Good Governancein pursuitofGrossNationalHappiness


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makei

So

DomesicViolence

insfamilies

Call 2332158

foelomenhoodWCelebr

atingOurWomen

,Our Hope

CelebratingWoman

hood campaign is su

pportedb y:

National Commission

forWomenandChildren

M-P--- hP-- -m-G

Respect, Educate, N

urture

&Em power

Women

RENEW

SD EAS tErN BhutA N COA

L COM pANY L tD.

S D EAS t ErN B hutAN

FErr O SIL IC ON(p) L tD.

&

SAMDrupJO NgKhA

r, EAStBhutAN, p.O .B

OXNO 107,BhutAN

UNITEDNATIONS

IN BHUTA N

omenhoodWCelebrating

Togetherin

Celeb ration

elebratingC omanhoodWWomen:

the

Bac bone

ofour

Society

Togetherin

Celebration

November20to 26,

2008

Celebrating Womanh

ood cam iis

LaunchedbyHer M

ajesty theQueen

AshiSangay Chode

n Wangchuckon 2

5th October,2 008

TheGovernment

f Denmark

National Coission

forWomen andChild

ren

M-P---hP-- - m

-

werebrought t

thelimelightwith

themessageOur

Women,OurHope

Together inCelebration

Nov 6 - Dec17, 2008

Centennial Ground, Thimphu

OR

O

NA

T

ON

CENTENARY

BHUTAN

Coronationand

CentenaryCelebrations

Togetherin

Celebration

Challenge

GrandquiZCENTENARY

LivingHealthyhelpyourbody

Window case : Events


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l Election Commission of Bhutan

An exercise to induce people to

embrace inspire the democratic process

o voting and also imparting i mportant

aspects and inormation.

l Corporate brochures

Branded approach, content & design orTarayana Foundation, NWAB, CHPCL, India-

Bhutan Foundation, JICA, UNDP, SNV, Bhutan

Explorers, Bhutan Orchid Travels, Wangchuk

Resort, and many more ...

How youcanhelp

Contributionscanbemade to

BhutanNationalBankA/CNo: 36023474Citibank, N.A., 111 WallStreet19thFloor, New York, NY 10043USA

Swift Code: Citius 33

UltimateBeneficiary:Account no:5000333333039ofTrayna Foundationmaintainedwiththe BhutanNational Bank,Thimphu, Bhutan.

Chequesshould bemadeinfavourofBhutanFoundation (for TraynaFoundation )and mailed to:

TheBhutanFoundation763 United NationsPlazaNew York, NY 10017Tel: 212 682 2268Fax: 212 661 0551

T heBhutanF oundationis a taxexempt organizationunder section501( c) ( 3) of the Inte rnalRe venueCode-FederalID #13-3376290.

It receivesdonations inthe USA onbehalfofTrayna FoundationandotherNGOsin Bhutan.

Contact usat:

Trayna Foundation147 Zomlha ComplexP.O. Box2003Thimphu, BHUTANT: +975-2-329333F: +975-2-331433E: [email protected]

www.tarayanafoundation.org

Helpingthevulnerableandthedisadvantagedhelp

themselves

TraynaFoundation

ServicefromtheHeart

BHUTAN

Design:BHUTANMEDIASERVICES([email protected])

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y JICAactivitiesin Bhutan

JICA activities arereorganized around thethreeprinciples of

1) eld-oriented approach,

2) human security,and3) eectiveness,e ciency,and speed.

To achievea eld-oriented approach,JICA began thecountry program approach.JICAis also workingto achievetheMDGs adopted by theUNin 2000 as well as therecipient

countrys strategies.Takinginto consideration Bhutans fundamental principleofdevelopment and current conditions,JICA selected thefollowingpriority aid sectors.

Agricultureand

RuralDevelopment

Balanced

Infrastructure

Development

Improvementof

Social Services

Improvementof

GovernmentFunctions

JICACountry Program

For a better tomorrow for all

JICABhutan O ceP.O.Box No.217

Doy-bum Lam,AboveMemorial Chorten,Thimphu,BhutanTel:(975) 2-322030,323218, 328074,324571,32 4463

Fax:(975) 2-323089

Websites:http://www.jica.go.jp/bhutan/index.html

ResidentRepresentative

Economic/TechnicalCooperation Vo lu nt eerP rog ram G en eral A airs

ProjectFormation Advisor2Internationals

SeniorProgramO cer

1National

SVCoordinator1International

JOCVCoordinator

2International

Technical O cer

1National

Health Administrator1InternationalTechnical O cer(Logistic)1NationalO ce Secretary2NationalsReceptionist1NationalDrivers2NationalsSecurity Advisor1National

General AairsO cerFinance O cerPublicRelation O cer

Seven internationalsand nine nationalsare currently

workingforthe JICA Bhutan O ce.

TheJICA Bhutan O cehas main threedivisions: Economic/Technical Cooperation,

Volunteer Program and General Aairs.Pleasecontact therelevant o cers for further

information.

Japan International Cooperation Agency

Japan International Cooperation Agency

JICA Bhutan O ce

Design:BHUTANMEDIASERVICES([email protected])

Agriculture and Rural Development

Agricultureis a key to improveindustry and a priority development sector in Bhutan.

Its development will lead to not only food self-su ciency,but also improvement ofincomes and livelihood ofhouseholds in rural areas.JICA considers agricultureand

rural development as oneofthemost important issues in its assistance,alongwithbasic infrastructuredevelopment to alleviatepoverty. JICA continuously provides

multi-dimensional support through four programs;AgricultureMechanization,Agriculture

Research and Extension,Farm Road Extension and Livestock Technology Modernization.

Balanced Infrastructure Development

Underdevelopment ofthebasic economic infrastructureis thelargest obstacleto Bhutans

development.Basic infrastructureis a prerequisitefor development policy implementation,as it not only leads directly to theimprovement oflivingconditions,but also brings benets

in economy,medical care,education,and public administration.TheGovernment ofBhutanrecognizes thedevelopment ofeconomic infrastructureas thehighest priority issueand the

key to poverty reduction.JICA assists via four programs -Expansion of Rural Electrication,

Improvement ofTV BroadcastingService,Improvement of Telecommunication Network,and Improvement and Expansion ofRoad Network -while also strengtheningcapacity

development through thedispatch ofexperts and volunteers.

ImprovementofSocial Services

Social development,especially youth development,is highly prioritized in the Tenth Five

Year Plan oftheGovernment.JICA believes that assistances in threeareas -Human ResourceDevelopment and Employment Generation,School Education and Health CareService-willcreatethefoundation for poverty alleviation and basic infrastructurefor economic growth.

JICA will provideassistancethrough thedispatch of experts and volunteers in coordinationwith thehardwarecomponents such as construction offacilities in this sector.

ImprovementofGovernmentFunctions

TheGovernment ofBhutan is promotinga decentralization policy.In accordancewith

thepolicy,JICA will continuously support decentralization by strengtheningrelevantadministrativeorganizations,human resourcedevelopment,and strengtheningof

coordination between thecentral and local governments (includingdisaster managementwhich is initiated by theMinistry ofHomeand Cultural Aairs). JICA will also provideIT

assistances mainly through thedispatch ofvolunteers.

OthereldsforVolunteerProgram

Culture Preservation

Volunteer

Program

Program

1.Architects (3)

Urban Development

1.Seismic engineer2.Construction supervisor

TheGovernment ofBhutan requires technical assistances in other sectors.JICA opens

volunteer programs widely for other sectors which areconsidered as a high priority.

Other elds for Volunteer programme.

Agriculture and Rural Development

AgricultureMechanization

AgricultureResearch and

Extension

FarmRoad

Extension

LivestockTechnology

Modernization

1.Farm Mechanization(Expert:FY2004-2006)

1.System engineer forinventory control

2.Mechanical engineer foragriculturemachinery

1.AgricultureResearchand Extension Supportin Lhuntseand Mongar

(T/C:FY2004-2009)

1.Vegetablereseachers

in eastern Region (2)

1.AgricultureRoadConstruction

Machinery (Grant Aid:FY2005)

1.Civil engineer foragricultureroads

2.Mechanical engineerfor agricultureroadconstruction machinery

1.Livestock Production

Management (Expert:FY2004-2006)

VolunteerProgram

On-goingProjects

Program

Balanced Infrastructure Development

Expansion ofRuralElectrication

ImprovementofTVBroadcasting

Service

ImprovementofTelecommunication

Network

ImprovementandExpansion ofRoad

Network

1.M/P for RuralElectrication(D/S:Finished)

2.Power Util ity(Expert;FY2006-2007)

1.System engineerfor oraganizationmanagement

1.Enhancement ofBBS(T/C:FY2005-2007)

1.Local NetworkExpansion(T/C:Finished in 2005)

2.Optical Fiber (Expert:FY2005)

1.Advisor forstandardization ofcommunicationequipment

1.Human ResourceDevelopment onBridges (T/C:FY2005-2007)

2.Reconstruction ofBridges II (Grand Aid:FY2005-2008)

1.Road design specialist2.Pavement engineer3.Quality control advisor4.Road maintenanceadvisor5.Civil engineer6.Mechanical engineer for

construction machineryVolunteerProgram

On-goingProjects

Program

ImprovementofGovernmentFunctions

DisasterManagement

1.Fireghtingadvisor at theairport

EnhancementofDecentralization

System engineers (8)

1.Local GovernanceandDecentralization Support (T/C:FY2004-2007and 2008-)

Volunteer

Program

On-going

Projects

ProgramImprovementofSocial Service

Human ResourceDevelopment

andEmploymentGeneration

School Education

Improvement

ImprovementofHealthCare Service

1.School Construction(Grand Aid:FY2005-2008)

VolunteerProgram

On-goingProjects

Program

1.Expanded Programfor Immunization (T/C:FY2003-2005)

1.Architects and landscapedesigner for schoolconstruction

2.Physical educationinstructors (4)

1.Microbiologist

2.IT lecture

3.Dentist

4.Structural engineer for hospital

construction

5.System engineer for telemedicine

6.Photochemist

1.IT lecture

2.System Engineer

3.Doll designer

4.Automobilemechanic

1.Vocational EducationAdvisor (Expert:FY2006-)

C tti

ft j t

CHHUKH

AHYDROPO

WER

CORPORATIONLtd.

InformationB

rochure

2007


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- THE TRONGSA PENLOP JIGME KHESAR N AMGYEL WANGCHUCK

I believe that the goodness of a person is at its purest in the young.And this is the root from which all hope and optimism about the future springs.

After all, it i s the goodness in human nature that overcomes all obstacles.

HIV/AIDS isno exception.

The youth will use their strength of character to reject undesirable activities;

their compassion to aid those afflicted; and their will to prevent its spread.

the goodness of a person

is at its purest in the young.

Druk Air Corporation Ltd.

Nemizampa, POBox ParoKingdom of Bhutan

Tel: +975-8-271856, Fax: +975-8-271861

www.drukair.com.bt

Male Fire DogYear2006

Design byBhutan Media Services ([email protected])

Photography&

des ignby B h u t a n Me d i a S e r v i c e s([email protected])

DrukAirCorpora tionLimited Nemizam pa, Paro Kingdom of Bhutan Tel: +975-8-271856 Fax: +975-8-271861www.drukair.com.bt

Photography&designbyBhutanMediaServices([email protected])

DrukAirCo rpo ratio n Limited Nemizampa, Paro Kingdomof Bhutan Tel: +975-8-271856 Fax: +975-8-271861 www.drukair.com.btHarmony between heaven and earth.

Harmony between heaven and earth.

Photography&designbyBhutanMediaServices([email protected])

DrukAirCo rpo ratio n Limited Nemizampa, Paro Kingdomof Bhutan Tel: +975-8-271856 Fax: +975-8-271861 www.drukair.com.bt

lDruk Air

Branding exercise o

Harmony betweenheaven and earth

lBNB SMS Brand approach

I Choose to Take My Own Path

I Choose BNB sms banking

60 07formobilebanking

YourRelationshipBankBhutanNational BankLtd.

BalanceInquiry :Bal

All AccountsInfo: BalaChequeStop :Chqs

ChangePin :Chgp

Last 3Transactions :Tran

ATMCard Lost :Atml

Help : Help

Iuse BNBs SMSbanking facilitiesallthetime. Itis convenient, safe, reliable andavailable atmyngertip 24hoursa day.

Indeed, ithaschanged mylife.

TsokyeTshomoKarchung

MissBhutan2008

IChooseto

TakeMy OwnPath

IChoose BNB smsbanking

Concept&Design:BhutanTimes


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Window case : Success delivered


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BHUTAN MEDIA SERVICES

Tshering Sonam Building, Opposite to Bank o Bhutan,

Norzin Lam, Thimphu, Bhutan

Phone: (00975-2) 328013, Fax: (00975-2) 321680

Email: [email protected] [email protected]: www.bms.bt

Documents

Re190 BMS Preview LR2