Profile

Profile Integrated Systems Europe (ISE) is the European meeting point for AV integrators. The show is now in its 3rd year and provides a unique showcase of technologies and solutions, supported by a comprehensive conference and education programme. ISE will demonstrate the many components necessary for electronic systems in both commercial and residential environments. Manufacturers and distributors of audio, control systems, interfacing and distribution, display and projection, environmental controls, home networking and automation, security, rigging, rental and staging, lighting, software, tele/data communications, video production, streaming media, video conferencing and collaborative technologies, will have the opportunity to present their products and services to a European and increasingly world-wide audience. Offering you the right opportunities Over 7,400 attendees visited ISE 05 and attracted buyers from the entire spectrum of the industry. As companies strive to find emerging solutions, ISE has demonstrated its ability to exceed all expectations. ISE 06 will deliver an audience of qualified business contacts seeking information on the latest solutions and products on offer. ISE uses highly targeted databases to attract senior managers from key systems integrators, consultants, dealers as well as buyers of professional audiovisual, systems and electronics solutions. A focused event Exhibitions provide a unique forum to target qualified buyers, demonstrate products, and answer questions within a focused environment that no other marketing medium can offer. ISE is the combined initiative of three major electronics industry associations, CEDIA®, ICIA® and the NSCA®. Who will attend? ISE targets electronics systems distribution channel professionals from the commercial and residential markets. Key channel professionals and commercial end-user buyers including architects, builders, consultants, dealers, designers, distributors, engineers, independent reps, installers, IT professionals, producers, rental & staging contractors, specifiers, systems integrators, technicians, and Value Added Resellers (VARs) are invited to attend the exhibition and conference. Attendees come from a wide variety of vertical markets, including corporate, education, entertainment, government, healthcare and residential. “We’ve been so impressed with the show. The visitors have been quality visitors from across Europe. We have already re-booked for 2006 and have confirmed a larger stand space.” Karin Höhing, Marketing Manager, Beyerdynamic GmbH, Conference and Presentation

is a joint venture partnership of:

Over 7,400 Attendees at ISE 05 In 2005, over 7,400 attendees visited ISE 05, making this year the largest year yet. However, sheer numbers are not necessarily the key metric. Quality of attendees counts as the leading factor to a successful event. ISE delivers a solution that takes your investment beyond just booking an exhibition stand. You will benefit from a high-value networking event, which will enable you to have direct contact with focused buyers who make real decisions. Key features • More than twice as large as in 2005 • Full conference and seminar programme • Educational forums, workshops and advice clinics Show attractions • Systems Integration University • Technology showcases • Masterclass seminar sessions designed for the experienced AV professional ISE 06 Moves to the Heart of the European Community ISE 06 will take place at the Brussels Expo, 1st – 3rd February 2006, providing a central location and offering easy accessibility with good road, air and high-speed rail connections. The show will occupy Halls 5 and 6, accommodating the anticipated rate of growth innumbers of exhibitors and attendees. Access by air Brussels Airport has daily connecting flights from everywhere in Europe. Access by train Brussels has daily connecting trains from all major European cities.

• London by Eurostar in 2.5 hrs • Paris by Thalys in less than 1.5 hrs • Amsterdam by Thalys in just over 2 hrs

Access by car Brussels Expo (Heysel) has direct access to the Belgian and international motorway network. Exhibition address BRUSSELS EXPO (Heysel) Integrated Systems Europe 2006 1st – 3rd February 2006, Halls 5 & 6 Place de Belgique – Belgiëplein B-1020 Brussels, Belgium

Companies interested in exhibiting should contact Mike Blackman on +49 8102 8964-0

or visit the website for your local sales agent.

Attendees by Region Attendees by country/region ISE 05 surpassed all expectations with a stunning pan-European event that incorporated a mix of live shows, a comprehensive conference and networking zones, all integrated into a vibrant exhibition. ISE delivered a flow of inspiring and innovative ideas, guaranteed to meet every requirement with the capacity to surprise and delight. The show attracted over 7,400 attendees from 75 countries as well as 220 exhibitors from 22 nations. ISE 05 has demonstrated the strength and importance of this event by delivering an international show focusing on systems and solutions rather than simply products. This strategy has generated unprecedented positive feedback from the media. A particular strength of the visitor profile was the strong presence of executives, technology, managers and buyers among the attendees.

90 % Europe 5 % North, Central & South America 3 % Africa & Middle East 2 % Asia Pacific

A selection of total attendees by country: Belgium 5.55%, Czech Republic 0.85%, Finland 0.99%, India 0.29%, Israel 0.74%, Italy 2.70%, Netherlands 34.00%, Russian Federation 2.70%, United Arab Emirates 0.35%, USA 4.09%

11 % Germany 16 % UK & Ireland 39 % Benelux Countries 6 % Scandinavia 3 % Eastern Europe 4 % Southern Europe 11 % Rest of Europe 10 % Rest of the world

A selection of total attendees by European countries: Austria 0.11%, Denmark 1.36%, France 4.03%, Germany 10.46%, Greece 0.65%, Hungary 0.39%, Ireland 1.24%, Luxembourg 0.23%, Norway 1.68%, Poland 0.83%, Portugal 0.59%, Spain 2.72%, Sweden 1.43%, Switzerland 1.54%, United Kingdom 14.53%, Italy 2.70%

Who Can You Expect to See There?

ISE is the best attended show in the AV Systems Integrated market. In 2005, ISE attracted highly focused and knowledgeable attendees from companies of the highest calibre. Some of the major suppliers in the market did not only exhibit at the show, but also supported the event with sponsorship, marketing support and input in the extensive conference programme. Sample of ISE 05 exhibitors by company and country: Australia Vcomm, Austria AV Stumpfl, Wolfvision • Belgium Audio XL, Audioprof, Barco, Communication Business, Crestron, GatorInternational, Philips Innovative Appliciations, Vantage EMEA • Canada Christie Digital, PCM, Video Furniture International • China Beijing Kang Huier, China Film Equipment Corp, Creator Corporation (China), Inlight Education System • Czech Republic Cue A.S. • Denmark DNPDenmark, Jamo • Finland Genelec Oy, Panphonics • France Gyration, Hitachi Software Engineering, Inovadis, Lanetco International, Oray, PMIScreen videobox, Procolor, Screen Research, Vity Technology • Germany Atvisican, Beyer dynamic, COMM-TEC, Conrac, Daktronics, Eyevis, Hagor Products, Harwa Electronics, ICIA®, InSynergie, Ivistar Kommunikationssysteme, K.M.E. Klingenthaler Musikelektronic, Lang Audiovision AG, Panasonic Marketing Europe, Professional System, Publitec, Satvision Magazine, Toshiba Europe,WHD – W. Huber & Sohne • Hong Kong Lighthouse Technologies • Ireland 3 Touch, Zandar Technologies • Israel Kramer Electronics, YCD Multimedia • Italy ADEO Group, Elpro Video Labs, Tecnovision • Japan Eiki Industrial, Fostex, NetCIRA By Fostex • Korea Korean Pavilion, 3B Technology, Caspi, DM Technology, Elport, Harsper, Integrated Zone, KSBC, Ophit, Purun Information & Technology, Samheung Electronics, Samsung Techwin, Vissem Electronics, Wooam.com • Netherlands Hewlett Packard Nederland, NBMI, Video & Audio Report, Audiopro Distribution, Audipack, Belden CDT Europe, Bis, BMB Electronics, Bosch Security Systems, Creator International, Electric Sound, Extron Electronics, Glimm Screens, HNNY Benelux, HVB Media Technology, Iemke Roos Audio, Kerèn Presentatie Systemen, Marantz Europe, Markant, Media Werk, Mitsubishi Electric Europe, Opus Technologies, Philips Vidiwall, Projecta, Sennheiser Nederland, Universal Electronics, Vantage Point Europe, Vogel’s Products • Norway Projectiondesign • Scotland Linn Products • Singapore AV Media, Remaco Technologies • Spain Albiral, D.A.S. Audio S.A., Grandslam • Sweden Bjurab Sweden AB, SMS Safe Brackets,Svenska Vedos • Switzerland Logitech Europe • Taiwan HPC Technology, LumensDigital Optics, Tiun Yuan Technology • United Kingdom Artcoustic, Autopatch, AV Magazine, AVNex, B-Tech International, Cabletime, CEDIA® UK, CP Cases, David King Technologies, Electrosonic, Endeleo, Equipe Electronics, Harkness Hall, HiddenWires, Hive Industries, ILight, Imerge, Integrated Circles, Intellect, Interactive Technologies, Invision Technologies, Just Lamps, Lighting & Sound International, Lutron EA, Mission Pro, Mondiale Publishing, Monitor Audio, Pelham Sloane, Plasa (Professional Lighting and Sound Association), Pro Audio Middle East, Procon Technology, Rako Controls, Scion Technology, Sierra Video Systems, Smart-E UK, Sony Broadcast & Professional Europe, Stardraw.com, The Max Distribution Company, Toner Cable Equipment, Toshiba Transport Engineering Inc, TV One, URC Universal Remote Controls (Europe), What’s New In Sound & Vision • USA Acoustic Innovations, Alcorn McBride, Altinex, AMX Corporation, Audio Design Associates, (ADA), Bittree, CEDIA®, Chief Manufacturing, Clarity Visual Systems, ClearOne Communications, Communications Specialties, Da-Lite Screen Company, Draper, D-Tools, DVI Gear, Eastern Acoustic Works, Fleetwood Group, Gefen, ICM Corporation, Jupiter Systems, Kaleidescape, Liberty Wire Cable, Mackie, Meyer Sound, NSCA®, Pesa Switching Systems, Rane Corporation, RBH Sound, RGB Spectrum, Runco International, Russound, Speakercraft, Stereo Stone, StewartFilmscreen, The Screen Works, Tributaries Cable, Vaddio, Vutec Corporation, Xantech, Magenta Research.

Visitor Profile Attendees by service type The high-profile marketing campaign of ISE 05 attracted a high number of Distributors, Dealers/VARS and Systems Integrators from across a full range of organisations involved in the development and commercialisation of AV Systems Integration. Attendees by industry ISE 05 saw a comprehensive range of attendees from all Systems Integration markets reflecting the unlimited potential in this industry from commercial to residential applications. “We felt that ISE was a good forum for us to showcase our Displays, Digital Signage and IP networking capabilities to a key audience across Europe. We were impressed with the quality of visitors we have seen and believe that it has helped us achieve our overall objective of raising awareness and demonstrating our commitment to the marketplace.” Ian Collis, Vice President of Marketing, Sony Europe “As founding exhibitors we are very pleased with the progressively positive return on our investment. Our corporate objective in 2005 is to establish a firm anchor in Europe. While ISE 04 was a great foundation, ISE 05 has fully met, and in many ways exceeded our expectations to achieve our goals.” D-Tools Director of Sales, Seth Rubenstein

46 % Business & Industry Attendees by industry ISE 05 saw a comprehensive range of attendees from all Systems Integration markets reflecting the unlimited potential in this industry from commercial to residential applications.

“We felt that ISE was a good forum for us to showcase our Displays, Digital Signage and IP networking capabilities to a key audience across Europe. We were impressed with the quality of visitors we have seen and believe that it has helped us achieve our overall objective of raising awareness and demonstrating our commitment to the marketplace.” Ian Collis, Vice President of Marketing, Sony Europe

“As founding exhibitors we are very pleased with the progressively positive return on our investment. Our corporate objective in 2005 is to establish a firm anchor in Europe. While ISE 04 was a great foundation, ISE 05 has fully met, and in many ways exceeded our expectations to achieve our goals.” D-Tools Director of Sales, Seth Rubenstein

Attendees by job type ISE 05 saw a steep rise in the seniority of the attendees with over 43 % holding executive or senior manager status. With a further 43 % split between sales and technical engineering, this clearly demonstrates that ISE is continuing to attract the highly focused visitor intent on doing business and being able to leverage their purchasing power to full effect. Purchasing power 60 % of all attendees to ISE have the authority to purchase or are a decisive influence in the purchasing decision of their company, with nearly half of them having budget responsibilities of over 1 million EUR a year.

Attracting a Market Focused on Delivering Business to You The decision makers ISE 06 will host global decision makers and key business influencers, focused on the creative, commercial and technology needs of systems integrators, consultants, dealers as well as buyers of professional audiovisual, systems and electronics solutions. ISE is in a stronger position than ever to deliver the target audience to you. ISE is able to leverage the support and knowledge of the three leading electronic systems industry associations: the Custom Electronic Design and Installation Association (CEDIA®), the International Communications Industries Association Inc (ICIA®), founder of InfoComm, and the National Systems Contractors Association (NSCA®). New business generation ISE delivers to your stand the entire procurement team – from Executive Management and Technical/Engineering through to the Sales and Marketing Directors of organisations from 75 countries. Potential buyers take time out of their schedules to find out how your company’s products and services can help them gain a competitive advantage. Face-to-face with you! Comprehensive marketing support Exhibitors at ISE 06 will benefit from comprehensive marketing support with a high exposure during a 20-week pre-show campaign, which means that your investment stretches much further than simply booking three days at the event. Sponsorship and advertising There is a wide range of sponsorship opportunities open to exhibitors for branding, relationship building and new product launches to endorse your market position and enhance your presence at the show. These include:

• Visitor promotion campaign • Registration area • Information desks • VIP lounge • Carrier bags • Exhibitor badges • Banners • Signs • Posters • Meeting room • Conference room • Conference stage sets and AV Systems • Advertising on digital signage • Show guide.

You also have the opportunity to advertise in the Official Catalogue and on the www.iseurope.org website.

Marketing and PR Support As an exhibitor you will benefit from our marketing and PR expertise to enhance your presence at the show. Pre-show activity A series of prompt emails will be sent to remind you of key deadlines for your pre-show campaign to make sure you gain the maximum exposure at the exhibition. A Direct Mail campaign will target the members of CEDIA®, ICIA® & NCSA®, focusing on the European, Middle East and African Memberships. ISE 2006 will also target key professionals from key sectors, associations, all trade press and all registered attendees from ISE 2005. In total, over 300,000 flyers will be sent out. Website The www.iseurope.org website runs throughout the year, generating many hits (1,267,171 hits, 35,248 unique visitors in January 2005). Every month we will issue email newsletters to keep visitors up to date on any industry news, product launches or company news and direct them to the ISE website. The show section will feature news articles, exhibitor spotlights, seminar content as well as an interactive floor plan and exhibitor list. Extensive PR campaign A dedicated PR team has been set up to secure previews, media coverage, promote specialist exhibitor articles to magazines and help with press launches at the show. The ISE Business Conference and Academy Conference and seminar programme ISE features an extensive conference and seminar programme for business, sales and technical professionals, which will be run in conjunction with the three associations regarded as the leading skill centres within their own sectors (CEDIA®/ICIA®/ NCSA®). There will also be a comprehensive range of dealer and distributor meetings and free manufacturer-led training sessions within the exhibition. Themed tracks will allow visitors to pick and choose the seminars most relevant to their information needs or proficiency. Call for papers A call for papers has been issued and can be found at www.iseurope.org . Participants will be required to complete an application for submission, including a 100-word abstract. The selection process is competitive and preference will be given to papers that focus on emerging technologies, new techniques and research that would potentially have a major impact on the industry.

“The good balance between those attending from the commercial and residential sectors offered excellent opportunities for cross fertilisation between the two.” Bjarne Jøhnke, Business Manager, Jamo

“ISE is one of the few shows that is really into the business itself, and that it was now a major plank of our business strategy.” Ron Schouwenburg, Product Marketing Manager, Mitsubishi Electric Europe, Visual Display Systems

Reserve Space Now for ISE 06 Join the biggest names in the business at the leading show in the industry! And be sure to act quickly: 50 % of exhibition space has already been secured for the ISE 06. This already exceeds the total space used for the 2005 event. Exhibitor space cost for the 2006 show will be as follows: CEDIA®/ICIA®/NSCA® Members: 1 275/sqm space only Non-Members: 1 295/sqm space only Two ready-built shell scheme packages are available for your convenience:

Option A: shell scheme only at 5 65/sqm • White system wall elements 100 x 250 cm (wide x high) in aluminium frame • Fascia board in aluminium frame,40 cm high • Carpeted floor, Escolita carpet tiles (50 x 50 cm), colour to be determined • 1 fascia text, max. 25 characters • 3 spotlights 120 W on 1 rail per 9 sqm • 1 wall socket 1,000 W, including main connection and consumption per 9 sqm • Listing on the show website • Free entry in the event guide and exhibitor index listing

Option B: shell scheme with furniture at 5 75/sqm • White system wall elements 100 x 250 cm (wide x high) in aluminium frame • Fascia board in aluminium frame, 40 cm high • Carpeted floor, Escolita carpet tiles (50 x 50 cm), colour to be determined • 1 fascia text, max. 25 characters • 3 spotlights 120 W on 1 rail per 9 sqm • 1 wall socket 1,000 W, including main connection and consumption per 9 sqm • Furniture; 4 chairs, 1 table and 1 literature rack per 9 sqm • Listing on the show website • Free entry in the event guide and exhibitor index listing

“There’s been a big increase in the visitors and we‘re pleased to say that the quality has been maintained. ISE is now a key element of our marketing strategy. We like the idea of Brussels as the next location – we will see a definite increase in the rise of visitors from France.” Rainer Stiehl, Extron

More Information: Sales Contacts

USA & other countries Mr Mike Blackman, Managing Director Integrated Systems Europe Wächterhof 1 85635 Höhenkirchen-Wächterhof Germany t: +49 8102 89 64-0 f: +49 8102 89 64-64 e: mblackman@iseurope.org Benelux countries Ms Farieda Ramautar, ISE Sales Manager C/o Congrex Holland BV A.J. Ernststraat 595K 1082 LD Amsterdam, Netherlands t: +31 20 5040255 f: +31 20 5040259 e: framautar@iseurope.org United Kingdom Mr Mark Birchall, Trade Fair Support Trade Fair House West Court, Enterprise Road Maidstone, Kent ME15 6JD, UK t: +44 1622 75 4200 f: +44 1622 203048 e: uksales@iseurope.org e: sales@tradefair.co.uk

France Mr Philippe Tissot Exhibit in Europe 7 passage Ronsin 77300 Fontainebleau, France t: + 33 160 390 390 f: + 33 164 224 224 e: francesales@iseurope.org Asian continent Ms Miso Tseng ACE Forum Inc. 3F-2, No.5, Sec.1, Pa-Te Rd. Taipei 100, Taiwan, R.O.C. t: +886 2 2392 6960 ext. 315 f: +886 2 2393 0667; +886 2 2394 5548 e: asiasales@iseurope.org

“We now have a show in Europe which is what we wanted and needed. ISE has been a huge success – the quality of visitors has been excellent and we were also impressed with the training programmes. In particularthe three hour training class by Don Stewart, which completely sold out!”

Manfred Freiberger, Director, Stewart Filmscreen Corporation

“We were impressed with the range of visitors, from all over Europe and beyond. We will definitely be back next year.”

Kathleen Troosters, Marketing and Communications Manager, Philips Consumer Electronics

Integrated Systems Europe is a joint venture partnership of:

The Custom Electronic Design & Installation Association® (CEDIA®) is a global trade association of companies that specialize in planning and installing electronic systems for the home. These systems include home networking, home automation and communication systems, media rooms, single or multi-room entertainment systems, and integrated whole-house subsystems providing control of lighting, security and HVAC systems.The association was founded in September 1989 and has a total membership of approximately 2.200 member companies. CEDIA® members are established and insured businesses with bona fide qualifications and experience in this specialized field. For more information on CEDIA®, visit the association’s website at www.cedia.org.

The International Communications Industries Association, lnc.® (ICIA®) is the premier trade association for the professional audiovisual communications industry. ICIA® is the founder of InfoComm, the conference and trade exposition for audiovisual communications professionals who come to learn about the latest technologies and available services as well as new and alter native applications. As a key industry event, InfoComm is the educational and interactive marketplace for manufacturers, distributors, dealers, systems integrators, rental and staging companies, independent representatives, independent design consultants, architects, facilities managers, engineers, presentations designers and end users, including AV and IT professionals, sales and marketing staff, meeting planners and purchasers. InfoComm attracts a broad spectrum of market sectors, including business, government, military, education, religion, healthcare, entertainment and conventions. ICIA® also serves its worldwide membership as the preeminent provider of education, training and certification for professional audiovisual systems integration and communications. ICIA® has over 2,700 member companies and individuals representing tens of thousands of AV professionals. For more information on ICIA®, visit the association’s website at www.infocomm.org.

The National Systems Contractors Association® is the leading trade association representing the commercial electronic systems industry. With a slate of more than 2.700 member companies worldwide, the NSCA® is a powerful advocate of all who work within the low-voltage industry, including systems contractors/integrators, product manufacturers, consultants, sales representatives, a growing number of architects, specifying engineers and others. The NSCA® is dedicated to building connections between the people, knowledge and new ideas required to work toward the development of a more livable built environment. For more information on NSCA®, visit the association’s website at www.nsca.org. For general information www.iseurope.org

or telephone: + 49 (0) 700ISEUROPE Interested in exhibiting? Please contact: Integrated Systems Europe Wächterhof 1, 85635 Wächterhof, Germany Phone: + 49 (0) 8102-89 64-0 Fax: + 49 (0) 8102-89 64-64 Email: exhibit@iseurope.org Info-Call: + 49 (0) 700-47 38 76 73