The JAL Group strongly hopes that children will have their own dreams to pursue and supports them through programs for children of diverse age groups.

JAL Factory Tours – SKY MUSEUMJAL offers tours of its aircraft maintenance center, free of charge, as part of its social contribution activities. We have done so since the mid-1950s, soon after the airline’s found-ing, and the center was renovated and reopened in July 2013 as the “JAL Factory Tours – SKY MUSEUM.” In the exhibition area, we display materials chronicling JAL’s history of open-ing up new air travel routes since its establishment in 1951, and introduce the work of staff behind JAL Group flights. The facility enables visitors to deepen their knowledge about the airline industry in general through airline classes, where they learn about aircraft and tour the hangar to observe airplanes under maintenance up close. In fiscal 2014, the SKY MUSEUM received over 120,000 visitors.

JAL SORAIKUThe JAL Group has been organizing and conducting “JAL SORAIKU” educational programs for nurturing the next gen-eration. These include the “JAL Origami Hikoki” course, in which children learn how to fold paper planes incorporating the mechanism of an actual aircraft and enjoy playing togeth-er, and the “JAL Sky Eco” course, in which a uniformed pilot describes changes in the global environment as seen from the sky at 10,000 meters. We also offer courses introducing jobs related to air travel.

In fiscal 2014, we conducted a total of 180 courses for five programs at schools and public facilities around Japan as well as at Japanese schools in other countries in Asia and Oceania. The courses were attended by about 13,000 people.

JAL Career Talk Events for StudentsWe held the “JAL Career Talk Events for Students” for the sec-ond year in a row during summer vacation in 2014 in response to requests from junior high school and high school students around Japan who wanted to hear stories from people with interesting professions. JAL Group employees, including a pilot, cabin attendant, ground staff member and mechanic, answer students’ questions about their jobs. The events were attended by about 100 junior high school and high school stu-dents and their guardians, all of whom engaged in an enthu-

siastic dialog. We plan to continue holding JAL Career Talk Events for Students to encourage children to create their own ways of life associ-ated with their preferred jobs in the future.

“JAL Origami Hikoki” course

Nurturing the Next GenerationS

JAL Origami Hikoki:Fun Paper-Aeroplane

Activity

JAL Sky Eco: Talks on Environmental Issues

JAL Career Talk for Students

JAL Safety Demonstrations by Cabin Attendants

JAL Job Interview Simulation for Students

Age group Six years old and older

Elementary schoolchildren (from

third grade), junior high school students,

high school students, college students (adult-

only class available)

Elementary schoolchildren (in fifth

and sixth grades), junior high school students,high school students

Junior high school students, high school

students

Junior high school students, high school

students

Format Onsite course Onsite course Onsite course JAL Haneda facility JAL Haneda facility

Time required 90 minutes 90–120 minutes 60 minutes 60 minutes 40 minutes (including 20 minutes of travel)

Number ofcourses per

month (in general)3 3 2 (arranged by job) 2 4

Number of participants per

course30 to 100 30 or more 30 or more 20 to 50 3 to 15

48 JAL REPORT 2015

SKY BATONThe JAL Group launched the charity project SKY BATON in December 2013 with the aim of passing the baton to the younger generation toward creating the future of the Tohoku region. We have been consistently engaged in the develop-ment of the next generation while simultaneously supporting the affected regions.

The second phase of this project in fiscal 2014 supported the activities of Chance for Children, a public interest corporation, which issues education vouchers that children facing financial difficulties due to the earthquake can use to pay for tutoring and private lessons, with the goal of creating an environment where children can envision the future and pursue their hopes and dreams through study. We extended a total of 12,756,000 yen by matching the JAL Charity Miles program points, pro-viding the equivalent of one year of educational oppor-tunities for 55 elementary schoolchildren.

The Wings of Japan Scholarship – Establishment of a Benefit-based Scholarship for PilotsJAL seeks to contribute to Japan’s airline industry and to the progress and development of society by addressing the pressing need to train pilots to meet growing future demand by establishing a benefit-based scholarship that provides finan-cial support to students enrolled in pilot training courses at private universities.

JAL Scholarship Program

The JAL Scholarship Program invites college students from across Asia and Ocea-nia to Japan to promote mutual understanding and develop young men and women who will assume future leadership roles in the region. It offers opportunities to ex-perience Japanese culture, such as the tea ceremony and Zen meditation, and to participate in workshops with Japanese students. In 2014, the program was held for three weeks starting on July 2 in locations near Tokyo and in Ishikawa Prefecture.

The program was established in 1975 and is currently run by the JAL Foundation and JAL. To date, a total of 1,514 students have been invited to take part. We have recently started organizing alumni organizations in various countries to develop a vertical network connecting past participants in an effort to encourage collaboration among alumni who have gone on to pursue successful careers around the world.

Column

VOICE

With the cooperation received from JAL and its many JMB members, we were able to provide education vouchers to children affected by the Great East Japan Earthquake. Thanks to them, children faced with adverse circumstanc-es due to the disaster can move forward.

One child said: “The support I received made me realize that other adults outside my family were giving me encour-agement.” The presence of such supporters gives children the courage and energy needed to move on with hope for their futures.

I would also like to express my heartfelt gratitude for your support and cooperation for this wonderful project, which connects JMB members with children who will shoulder the future of the Tohoku region.

A Project that Gives Courage to Children Affected by the Earthquake

Yusuke ImaiRepresentative Director,Chance for Children

Support for UNICEFIn 1991, JAL launched the “Change for Good®” fundraising campaign for UNICEF on its flights between Tokyo (Narita) and New York to collect spare change in foreign coins from passen-gers. The campaign was expanded in 2006 to include all inter-national flights operated by JAL. Coins collected through this initiative are donated to support UNICEF activities for protecting children’s lives, health and human rights. As a member of the Steering Committee for UNICEF’s Foreign Coin Collection Pro-gram, we also provide support by transporting foreign coins collected on the ground in Japan to different countries for free.

49JAL REPORT 2015

CSRThe Medium Term Management Plan to DatePresident’s MessageHighlights Financial Section