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Meetings made in GermanyMatthias Schultze,Managing Director
Florence,12 November 2013
Agenda
The National and International Relevance of the German Meetings Industry
The German Convention Bureau – Structures and Services
Outlooks and Trends
Agenda
The National and International Relevance of the German Meetings Industry
The German Convention Bureau – Structures and Services
Outlooks and Trends
4
The German Meetings Industry
Meetings worldwide: Europe is the number one meeting destination worldwide
Source: ICCA Country and city rankings 2011
Africa:302 meetings
Asia Pacific & Middle East:1,976 meetings
Europe:5,541 meetings
North & South America:2,251 meetings
5
The German Meetings Industry
The International Relevance of the German Meetings Industry
Source: ICCA Statistics Report 2012, Country and city rankings
TOP TEN COUNTRIES
1. USA2. Germany3. Spain4. United Kingdom5. France6. Italy7. Brazil8. Japan9. Netherlands10. China
TOP TEN CITIES
1. Vienna2. Paris3. Berlin4. Madrid5. Barcelona6. London
Singapore8. Copenhagen9. Istanbul10. Amsterdam
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The German Meetings Industry
Strong growth during 2012 in visits by European business travellers to conferences, conventions and meetings in Germany
Traditional business trips
Meetings, conventions
Trade fairs, exhibitions
Meeting- & EventBarometer 2013 | © EITW
7
The German Meetings Industry
The National Relevance of the German Meetings Industry
Meeting- & EventBarometer 2013 | © EITW
2.6 Mio.
2.8 Mio.
2.97 Mio.
291.5 Mio.
Events
Participants
8
The German Meetings Industry
The National Relevance of the German Meetings Industry
Meeting- & EventBarometer 2013 | © EITW
Supply
Meeting and event venuestotal 1 6,939
Convention and Event centres 1,663Conference Hotels 3,290Special Venues ² 1,986
Demand
Events 2.97 Mio.
Average duration 1.56 days
Total attendees 362 Mio.
Thereof international 6.1 %
The German Meetings Industry
The National Relevance of the German Meetings Industry
Excellent Infrastructure
Valuefor money
Economic & Scientific Expertise
© German Convention Bureau
9
Agenda
The National and International Relevance of the German Meetings Industry
The German Convention Bureau – Structures and Services
Outlooks and Trends
11
Services and Structures
12
Services and Structures
Organisation of the German Convention Bureau
13
Services and Structures
Organisation of the German Convention Bureau
Agenda
The National and International Relevance of the German Meetings Industry
The German Convention Bureau – Structures and Services
Outlooks and Trends
15
Outlooks and Trends
Source: Meetings and conventions 2030: A study of megatrends shaping our industry
16
Outlooks and Trends
Source: Meetings and conventions 2030: A study of megatrends shaping our industry
17
Globalisation
Foreign Participants of Events in Germany (in millions)
Forecast based on the average yearly rate of change for 2006 – 2012, EITW2020
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Globalisation
2020: A total of 80 million overnight stays by foreigners in Germany
GNTB Prognose
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Globalisation
New Competition
New Target Groups
New Intercultural Requirements
Challenges
20
Globalisation
Intercultural Competence
Measures
Market Research
Strategic Alliances
Further Education
21
Outlooks and Trends
“It is not our task topredict the future but tobe well-prepared for it.”
PERICLES(5TH CENTURY BC)
GCB German Convention Bureau e.V.Kaiserstr. 5360329 Frankfurt
www.germany-meetings.com
Florence,12 November 2013
