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SOCIAL MEDIAMARKETING P R E S E N T E D B Y 5 I N E W E B
S O L U T I O N S
CASE STUDY
COMPANY OVERVIEW5ine web solutions is a digital marketing company with web design and web
development services company it is the Premier partner for companies and Start-ups
in Accelerating their Digital adoption and transformation. Whether you are a huge
enterprise or an upcoming start-up, we can support you in your rapid growth to
becoming Completely Digital.
PROBLEM STATEMENTFailure to Understand Social MediaInconsistent Contribution toNetworksFaceless Relationships withConsumers
HOW DID WEOVERCOME ?W e i n t r o d u c e d d i g i t a l m a r k e t i n gs t r a t e g i e s b a s e d o n o u r b u s i n e s s a n da l s o t e c h n i q u e s f o r b r a n d s t o c o n n e c tw i t h t h e p e o p l e . N o w w e a r es p e c i a l i z e d i n s o c i a l m e d i a m a r k e t i n g ,c o n t e n t m a r k e t i n g , S e a r c h E n g i n eo p t i m i z a t i o n , l e a d g e n e r a t i o n , w e bd e s i g n a n d d e v e l o p m e n t .
SOCIAL MEDIAMARKETING ONLINE TRADITIONAL
MARKETING
HOW THE SOCIAL MEDIAMARKETING HELPS BUSINESS GROWTH
Engaging with your customersand leads on social mediahelps you build stronger
customer relationships. This canset you apart from your
competition by showing youraudience how your brand is
different and reinforcing thatyour business cares about its
customers.
Goals
Learn aboutyour audience
SOCIAL MEDIA STRATEGIES
Set social mediamarketing goals
Audience
ResearchResearch thecompetition
Conduct a socialmedia audit
Audit
Set up accountsand improveexisting profiles
ImprovementsTestingTest, evaluate,and adjust yourstrategy
LEAD GENERATIONThe truth is that social media is much more than just a way to grow your
brand and connect with your current customers. You can actually use siteslike Facebook, Twitter, LinkedIn and Instagram to generate real leads for
your business.
Social media marketing has reduced costs for 45% of businesses.Revenue increased for 24% of businesses when they utilized socialmedia for lead generation.
FACEBOOK MARKETINGINTRODUCTION
The average Facebook user spends one hour a day on the site.If you have any friends or fans, you’re automatically fighting to stand out from the
thousands of posts an average Facebook user could see. Facebook continues tonudge business Pages towards paid advertising as the primary means to get seen.
1. FOCUS ON YOUR CUSTOMERS
3. UTILIZE CONTENT MARKETING
4. GET YOUR BUSINESS FOUND USING SEO
Through creating quality content, you build customer trust.
Search engines can connect you to new and relevant audiences.
WHY FACEBOOK FOR BUSINESS ?
Gather More Leads
Increased Exposure toPotential Customers
Build Brand LoyaltyReach a TargetedAudience
Increase Your Web TrafficBoost SEO
Whether you want to generating leads, build brandawareness, or establish strategic partnerships, LinkedIn can
connect your brand with more than 450 millionprofessionals across the globe.
Engage your audience and grow your business using
LinkedIn for marketing.
LINKEDIN MARKETING
INSTAGRAM MARKETING
Its loyal users have closely followed its evolution from a simplephoto-sharing app to the massive platform it is today.
With 22 percent of millennials ranking Instagram as their
favorite social media platform, it’s no surprise that social mediamarketing professionals at trendy boutiques and high-end
cosmetic companies have flocked to the platform.
TWITTER MARKETING
A Twitter marketing strategy is a plan centered aroundcreating, publishing, and distributing content for yourbuyer personas, audience, and followers through the
social media platform. The goal of this type of strategyis to attract new followers and leads, boost
conversions, improve brand recognition, and increasesales.
PINTEREST MARKETINGPeople use Pinterest for different
reasons . Pinterest is a networkwhere people look for inspiration,including specifically seeking outideas about new products to buy.
According to research, only
Facebook outranks Pinterest interms of influencing social media
users’ purchasing decisions.
Reel Engine Studios | 2020
YOUTUBE MARKETINGYouTube makes it incredibly simple for you
and others to promote your video across othersocial networks. When promoting your
YouTube channel or videos on your socialmedia sites, consider the best marketing
strategy. Simply sharing the video on yourtimeline or feed may not be the most effective
option.
In the world with over 70% of internet users active on social networks,who spend at least one hour a day on average on those social networks,
we have to conclude that social networks have become a sort of reality inwhich people communicate, interact, and obviously trust. We also have
to be aware that over 60% of those users access social networks viamobile devices, with strong indicators that this percent will only
increase in the future years.
CONCLUSION