LD Challange VOIP Draft 1.1

8/6/2019 LD Challange VOIP Draft 1.1

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SIM LC- Group 2


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Agenda

What is VOIPStrategic Objectives and benefits

Future and Challenges


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VOIP Disruptive Technology


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VOIP

Disruptive Technology ?Technology of New Generation ?

Does it Matter ? Nicholas Carrs( HBR, 2003)


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VOIPDisruptive Technology ?Technology of New Generation ?

Does it Matter ? Nicholas Carrs ( HBR,2003)


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What isWhat is VOIP?VOIP?

Voice Over Internet P rotocolA telephone system which takes

advantage of the existing datanetwork combining elements of current telephone and datatechnologies


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Convergence : Tectonic Integration

Entertainmentand InformationEverything Is

Just a PacketD/V/VD/V/VPacketPacket

IPIP

Video/TVCircuit

Voice/PhoneCircuit

DataPacket

Telecom and Datacom(Enterprise WAN,

Networked PBX ServiceProviders of All Types)


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Telephony and Data ArchitectureFundamentals Comparison

LEC

Corporate Voice Network with PBXs(Private Branch Exchange)

CorporateLocation

CorporateLocation

IXCPBX

PBX

Class 5

Class 5

Class 5

Intranet

Corporate Data Network withSwitches and Routers

CorporateLocation

CorporateLocation

InternetSwitch

Switch

Router

Router

Router


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VoIP Solutions

The InternetPC

PCDSL or Cable

Modem Router Players:

Google TalkTM, Yahoo MessengerTMMicrosoft NetMeetingTM

SkypeTM

VoIP Solutions: Peer-to-Peer

Private DataNetwork or VPN

(PSTN)

PBX PBXRouter Router

VoIP Solutions: Enterprise Toll BypassConnecting enterprise PBXs withVoIP links to avoid paying for longdistance charges

Vendors:NortelNECAvayaToshibaEricssonCisco


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Single NetworkFlexible, Reliable / 1 protocolNo geographic dependency

Software intensiveOpen to wide range of partners

Separate Voice & Data NetworksLimited flexibility / multiple

protocolsGeographic / Territorial

Hardware IntensiveDifficult to partner

Centralizedlocation

IPNetwork

City C

City B

PSTNNetwork

CityC

DMSCentrex

DMS-PRI

DMS

App Server

SoftSwitch

City A

City D

City C

HalifaxData Network

(collectionof networks)

IPPBX

IPPBX

PBX

Before IP After IP

Centrex


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FeaturesVoice Over IP (VoIP) is a term used in IP Telephony for a set of facilities for

managing the delivery of voice information using IPEfficiencies of Unified voice and Data network

Increased ProductivityMobile/Remote Workforce EnabledEnhanced Security

Improved ReliabilitySingle Voice/Data Connection

Application IntegrationIntegration with Emailintegration with Video

Increase with customer databasesSupport for Multiple IP devices


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Strategic Objectives andBenefits


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IT Strategic Balance Scorecard

User Orientation

Operations Excellence Future Orientation

Corporate Contribution

Objective : Cost Realization of IT investment

and assetsStrategy : control IT expenses

Business Value of IT Infrastructure Provide New Business Capability

Objective : Efficient and effective business

transaction and communicationStrategy : Partnerships with user

User Satisfaction

Objective :

Effective and efficient tradingplatform and efficient communicationcapabilities while reducing Energyconsumption

Strategy : IT Infrastructure consolidation and

Integration communication Platformdevelopment

Efficient and effective operations

Objective : To develop opportunities for future

challenges in Global market Growth ,Outsourcing

Strategy : Training and Education of IT staff Research into emerging technology

IT Strategic Balance Scorecard


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Strategic Objectives and benefits

Improve Productivity by reducing cost of tradingtransaction and Increase asset utilizationMinimising energy consumption and meetingenvironmental regulatory requirements,

Converged IP communication infrastructure -shared infrastructure Scalable across Globethrough Internet/IntranetBusiness Customers Productivity / Costreductions / Competitive Pressures

Governments Efficiency with tax dollars / Publicpriorities for scarce resources


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Business Objectives


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Future and Challenges


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TV (Analogue to Digital)IPTV

PCsLaptopPDAGame Consoles

WifiLandline (DECT)

MobileSoftphone (IP Telephony)Skype

Fixed/Broadband packagesTriple Play packagesMobile/Broadband packages
http://creative.gettyimages.com/source/Search/25','1','IL025


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Convergence of communication

US

ASIA PAC

EMEA

Global Voice Convergence

s uu

V

ad

A

i i

V

D

LA N

WA N

MA N

Telephony

Voice Recording

Intercom

Trader Voice

Voice Mail

GateKeeper Video Endpoints

Control Systems

Bridges Gateways

Wireless

QO S

Convergence

Video over IP Soft Clients

MobilityCentralisation

A

T

AO

I

C

E

o

l

/

Voice over IP


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Unified Communication Architecture

NGN Enabling VoIP, new services,

etc

NGN Enabling VoIP, new services,

etc

Voice Services

Data Services

Messaging

Video

Wireless


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Future Technology Links

http://www.cisco.com/assets/sol/tp/cop15/4340_cisco_COP15_page.html

http://www.cisco.com/assets/cdc_content_elements/flash/cisco_uni_comm_3tab_web /

http://www.ciscosystemsnetwork.net/web/services/video/popups/pg-testimonial-popup.html


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Questions ?


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Traditional Vs Latest


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Convergence

suu

V

a

d

A

i i

V

D

LAN

WA N

MA N

Telephony

Voice Recordin g

Intercom

Trader Voice

Voice Mail

GateKeeper Video Endpoints

Control Systems

Bridges Gateways

Wireless

QOS

Convergence

Video over IP Soft Clients

MobilityCentralisation

A

T

AO

I

C

E

o

l

/

Voice over IP

US

ASIA PAC

EMEA

Global Voice Convergence


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Traditional VS Emerging

Traditionally,businesses maintain avoice and data networkseparately

With VoIP, both voiceand data run on aconverged network


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Technological DevelopmentTechnological Development

Human Resource ManagementHuman Resource ManagementFirm InfrastructureFirm Infrastructure

ProcurementProcurement

Inbou nd

Inbound

Logistics

Logis tics

Oper ation s

Operation s

Outb ound

Outbound

Logistics

Logis tics

Mark eting

Mark eting

&Sa les

&Sa les

Service

Servi ce

M A R G I

N

M A R G I

N

M A R G I N

M A R G I N

SupportActivities

Documents

LD Challange VOIP Draft 1.1