Entrepreneurship PSG STEP Presentation1

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    Entrepreneurship: What is it NOT?

    Some myths . . .

    Entrepreneurs have more freedom in life (i.e., I wont have

    anyone looking over my shoulder)

    Money is the main reason to be an entrepreneur

    Entrepreneurs have the ability to control things

    Going public with my company some day will be an easy

    way to make a lot of money. Entrepreneurs are gamblers.

    Entrepreneurs dont have to worry about numbers.

    All you need is money to be an entrepreneur.

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    Entrepreneurship development model

    attitudes, intent and

    behaviour

    skills and

    experiences

    supporting

    infrastructure

    increased

    entrepreneurial

    behaviour

    more business

    start-ups

    business

    growth

    social

    impact

    increase

    innovation

    job

    creation

    economic

    growth

    poverty

    reduction

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    Low enterprising

    behaviour

    Low

    enterprising

    belief

    High

    enterprising

    belief

    Highenterprising

    behaviour

    SELF STARTERS

    7%13%

    INDEPENDENCE

    SEEKERS

    CREATIVETEAM PLAYERS

    18%

    18%

    CAUTIOUS

    AVOIDERS

    RISK AVOIDERS

    16%STRUCTURED

    PLANNERS

    18%

    UNCERTAIN

    ENTHUSIASTS

    10%

    Segmentation research

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    Entrepreneur

    somebody who assumes the risk and

    responsibility for a business

    somebody who starts an enterprise

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    The Entrepreneurial Process(

    Opportunity Resources

    Team

    Communication

    Business Plan

    Fits and Gaps

    CreativityLeadership

    Capital Market ForcesUncertainty

    AmbiguityExogenous Forces

    Founder

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    Government Market Forces

    The Early 1900s Reflected a Free

    Market Approach

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    Government Market Forces

    Late 1900s Reflect an

    Increasingly Activist Approach

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    Emergence of the New

    Entrepreneurial Economy

    23 million small business

    today in Indian economy

    Make up 50% of GDP

    New business formation

    has grown from about

    200,000 per year in mid

    1900s to over 3.5 million

    per year today

    Survival rates are now

    over 50%

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    Entrepreneurship and

    Employment

    Over 50% of workforcenow is employed in small

    businesses 45% of total payroll

    comes from smallbusinesses

    69% of employers are

    small businesses Entrepreneurs and small

    business owners areresponsible for 77% ofnew jobs created in past

    twenty years

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    Entrepreneurship and

    Innovation Small businesses create

    67% of all new

    innovations in India 95% of all radical

    innovations over the past

    60 years have come from

    small businesses Create 14 times the

    number of patents per

    employee than large

    patenting firms

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    Entrepreneurship

    Two demographic

    groups are mostactive in this

    economic transition:

    Baby Boomers(Entre-Boomers)

    Entrepreneurial

    Generation

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    The Entrepreneurial Generation

    They are those born

    between 1977 and 2002

    50% of todays college

    students have business

    ownership as a primary

    career goal

    They are more financiallysavvy37% of todays

    college students already

    thinking and planning for

    retirement.

    They are independentthinkers

    They embracechange and theyview entrepreneurshipas a career path thatwill allow them to usethe changes that areoccurring in ourcurrent world to their

    advantage

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    The Entrepreneurial Generation

    Work is important

    They seek high levels of

    achievement 40-50% They want their work to

    make a difference andhave meaning.

    But, they do not want it to

    become all consumingthey seek the ability tocreate balance throughbusiness ownership

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    Government Market Forces

    Values-based Approach

    Culture

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    Exit orSuccession?