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7/30/2019 Entrepreneurship PSG STEP Presentation1
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Entrepreneurship: What is it NOT?
Some myths . . .
Entrepreneurs have more freedom in life (i.e., I wont have
anyone looking over my shoulder)
Money is the main reason to be an entrepreneur
Entrepreneurs have the ability to control things
Going public with my company some day will be an easy
way to make a lot of money. Entrepreneurs are gamblers.
Entrepreneurs dont have to worry about numbers.
All you need is money to be an entrepreneur.
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Entrepreneurship development model
attitudes, intent and
behaviour
skills and
experiences
supporting
infrastructure
increased
entrepreneurial
behaviour
more business
start-ups
business
growth
social
impact
increase
innovation
job
creation
economic
growth
poverty
reduction
7/30/2019 Entrepreneurship PSG STEP Presentation1
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Low enterprising
behaviour
Low
enterprising
belief
High
enterprising
belief
Highenterprising
behaviour
SELF STARTERS
7%13%
INDEPENDENCE
SEEKERS
CREATIVETEAM PLAYERS
18%
18%
CAUTIOUS
AVOIDERS
RISK AVOIDERS
16%STRUCTURED
PLANNERS
18%
UNCERTAIN
ENTHUSIASTS
10%
Segmentation research
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Entrepreneur
somebody who assumes the risk and
responsibility for a business
somebody who starts an enterprise
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The Entrepreneurial Process(
Opportunity Resources
Team
Communication
Business Plan
Fits and Gaps
CreativityLeadership
Capital Market ForcesUncertainty
AmbiguityExogenous Forces
Founder
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Government Market Forces
The Early 1900s Reflected a Free
Market Approach
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Government Market Forces
Late 1900s Reflect an
Increasingly Activist Approach
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Emergence of the New
Entrepreneurial Economy
23 million small business
today in Indian economy
Make up 50% of GDP
New business formation
has grown from about
200,000 per year in mid
1900s to over 3.5 million
per year today
Survival rates are now
over 50%
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Entrepreneurship and
Employment
Over 50% of workforcenow is employed in small
businesses 45% of total payroll
comes from smallbusinesses
69% of employers are
small businesses Entrepreneurs and small
business owners areresponsible for 77% ofnew jobs created in past
twenty years
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Entrepreneurship and
Innovation Small businesses create
67% of all new
innovations in India 95% of all radical
innovations over the past
60 years have come from
small businesses Create 14 times the
number of patents per
employee than large
patenting firms
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Entrepreneurship
Two demographic
groups are mostactive in this
economic transition:
Baby Boomers(Entre-Boomers)
Entrepreneurial
Generation
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The Entrepreneurial Generation
They are those born
between 1977 and 2002
50% of todays college
students have business
ownership as a primary
career goal
They are more financiallysavvy37% of todays
college students already
thinking and planning for
retirement.
They are independentthinkers
They embracechange and theyview entrepreneurshipas a career path thatwill allow them to usethe changes that areoccurring in ourcurrent world to their
advantage
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The Entrepreneurial Generation
Work is important
They seek high levels of
achievement 40-50% They want their work to
make a difference andhave meaning.
But, they do not want it to
become all consumingthey seek the ability tocreate balance throughbusiness ownership
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Government Market Forces
Values-based Approach
Culture
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Exit orSuccession?